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Journal : Annals of Human Resource Management Research

Mapping the quality competitiveness of human resource management programs: A positioning analysis Nugroho, Arif Julianto Sri; Marjukah, Anis; Setyawanti, Dandang; Jati, Agung Nugroho; Setianingtyas, Anna Febrianty; Almasitoh, Ummu Hany
Annals of Human Resource Management Research Vol. 5 No. 3 (2025): September
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/ahrmr.v5i3.2834

Abstract

Purpose: This study aims to assess the quality competitiveness of Human Resource Management (HRM) departments at four universities in the Soloraya region of Indonesia through a positioning strategy based on student perceptions of service quality. Research Methodology: Using a quantitative survey method, data were collected from 400 purposively selected students. Multidimensional Scaling (MDS) analysis was applied to ten dimensions of service quality, including trust, quality of education, academic integration, social integration, and various forms of commitment. Validity and reliability tests confirmed the suitability of the instrument, and the data were processed using SPSS software. Results: The analysis revealed three competitive quadrants: Sebelas Maret University in the relatively excellent quadrant, Muhammadiyah University of Surakarta and Batik Islamic University in the challenger quadrant, and Widya Dharma University in the economic cluster quadrant. The results demonstrate clear differentiation in the competitive positioning of HRM programs, influenced by both qualitative and quantitative service quality attributes. Conclusions: Findings highlight the importance of mapping perceptions to identify institutional strengths and weaknesses. Universities with lower positioning need to improve campus facilities, academic environments, and service quality to compete with leading institutions. Limitations: The research scope was limited to four universities in the Soloraya area, and the findings rely solely on student perceptions, which may limit generalizability across other regions or disciplines. Contribution: This study contributes to higher education competitiveness research by applying MDS to HRM programs, offering a novel model for positioning analysis. The results provide strategic insights for university administrators to develop targeted marketing, resource allocation, and quality improvement strategies.
A model of student smoking cessation behavior based on pictorial health warnings as an intervening variable Nugroho, Arif Julianto Sri; Marjukah, Anis; Setyawanti, Dandang; Haris, Abdul; Almasitoh, Ummu Hany; Tasari, Tasari
Annals of Human Resource Management Research Vol. 5 No. 4 (2025): December
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/ahrmr.v5i4.3205

Abstract

Purpose: This research examines smoking cessation among students at seven universities following pictorial health warnings under Government Regulation No. 28 of 2024 on Tobacco Control. Using the Theory of Planned Behavior, it analyzes how attitudes toward smoking’s health impacts and perceived behavioral control influence smoking cessation through pictorial warnings as an intervening variable, aiming to foster a healthier Indonesian society. Research Methodology: This quantitative study used purposive sampling with 200 student respondents who quit smoking at seven universities in Soloraya. Data were collected through surveys and interviews, analyzed using item validity, reliability, goodness-of-fit, and Structural Equation Modeling (SEM) to test variable influences, with moderating analysis conducted via AMOS 21. Results: The results of quantitative research showed that two independent variables directly influenced students' smoking cessation behavior, with attitude having a dominant influence. Pictorial health warnings acted as an intervening variable. Conclusions: The research concludes that attitude values and perceived behavioral control significantly influence students’ smoking cessation behavior. It highlights the need for government regulation, increased tobacco excise, and family support, with recommendations for further research on broader smoking cessation models. Limitations: The study’s subjects were limited to students who quit smoking at seven universities in Soloraya. Future research should include students across Central Java or nationwide and enhance the model by adding moderating variable tests for broader applicability and deeper analysis. Contribution: This study reinforces the Theory of Planned Behavior by introducing pictorial health warnings as an intervening variable and urges the Indonesian Ministry of Health to expand warning displays to enhance fear and awareness of smoking’s negative health impacts.
A model of student smoking cessation behavior based on pictorial health warnings as an intervening variable Nugroho, Arif Julianto Sri; Marjukah, Anis; Setyawanti, Dandang; Haris, Abdul; Almasitoh, Ummu Hany; Tasari, Tasari
Annals of Human Resource Management Research Vol. 5 No. 4 (2025): December
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/ahrmr.v5i4.3205

Abstract

Purpose: This research examines smoking cessation among students at seven universities following pictorial health warnings under Government Regulation No. 28 of 2024 on Tobacco Control. Using the Theory of Planned Behavior, it analyzes how attitudes toward smoking’s health impacts and perceived behavioral control influence smoking cessation through pictorial warnings as an intervening variable, aiming to foster a healthier Indonesian society. Research Methodology: This quantitative study used purposive sampling with 200 student respondents who quit smoking at seven universities in Soloraya. Data were collected through surveys and interviews, analyzed using item validity, reliability, goodness-of-fit, and Structural Equation Modeling (SEM) to test variable influences, with moderating analysis conducted via AMOS 21. Results: The results of quantitative research showed that two independent variables directly influenced students' smoking cessation behavior, with attitude having a dominant influence. Pictorial health warnings acted as an intervening variable. Conclusions: The research concludes that attitude values and perceived behavioral control significantly influence students’ smoking cessation behavior. It highlights the need for government regulation, increased tobacco excise, and family support, with recommendations for further research on broader smoking cessation models. Limitations: The study’s subjects were limited to students who quit smoking at seven universities in Soloraya. Future research should include students across Central Java or nationwide and enhance the model by adding moderating variable tests for broader applicability and deeper analysis. Contribution: This study reinforces the Theory of Planned Behavior by introducing pictorial health warnings as an intervening variable and urges the Indonesian Ministry of Health to expand warning displays to enhance fear and awareness of smoking’s negative health impacts.