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Journal : Journal of Multidisciplinary Academic and Practice Studies

The influence of e-service quality, e-trust, on e-loyalty QRIS BCA with mediation by e-satisfaction (study on QRIS BCA users in Jakarta) Lorenza, Bella; Saparso, Saparso
Journal of Multidisciplinary Academic and Practice Studies Vol. 3 No. 1 (2025): February
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jomaps.v3i1.2921

Abstract

This study investigates the influence of E-Service Quality and E-Trust on E-Loyalty, with E-Satisfaction as a mediating variable, in the context of BCA QRIS users in Jakarta. The research is motivated by the growing trend of digital payments, especially QRIS-based transactions, which have shown significant growth in volume according to ASPI Indonesia. Methodology/approach: A quantitative approach was employed using primary data collected via an online questionnaire distributed through Google Forms. The study involved 113 active BCA QRIS users selected through purposive sampling. Data were analyzed using the Structural Equation Modeling (SEM) method with SmartPLS 4.0 software. The measurement scale used was a 5-point Likert scale. Results/findings: The results revealed that: (1) E-Service Quality has a positive but not significant effect on E-Loyalty; (2) E-Trust does not significantly influence E-Loyalty; (3) E-Service Quality has a positive but not significant impact on E-Satisfaction; (4) E-Trust positively and significantly influences E-Satisfaction; (5) E-Satisfaction significantly affects E-Loyalty; (6) E-Service Quality does not affect E-Loyalty through E-Satisfaction; (7) E-Trust positively affects E-Loyalty through E-Satisfaction. Conclusions: E-Satisfaction plays a crucial mediating role between E-Trust and E-Loyalty. However, E-Service Quality does not significantly influence E-Loyalty, either directly or indirectly. Limitations: The study is limited to a specific geographical area (Jakarta) and a relatively small sample size. Data collection was conducted online, which may introduce response bias. Contribution: This research contributes to the literature on digital payment behavior and provides managerial implications for enhancing user trust and satisfaction to foster loyalty.
The influence of e-service quality, e-trust, on e-loyalty QRIS BCA with mediation by e-satisfaction (study on QRIS BCA users in Jakarta) Lorenza, Bella; Saparso, Saparso
Journal of Multidisciplinary Academic and Practice Studies Vol. 3 No. 1 (2025): February
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jomaps.v3i1.2921

Abstract

This study investigates the influence of E-Service Quality and E-Trust on E-Loyalty, with E-Satisfaction as a mediating variable, in the context of BCA QRIS users in Jakarta. The research is motivated by the growing trend of digital payments, especially QRIS-based transactions, which have shown significant growth in volume according to ASPI Indonesia. Methodology/approach: A quantitative approach was employed using primary data collected via an online questionnaire distributed through Google Forms. The study involved 113 active BCA QRIS users selected through purposive sampling. Data were analyzed using the Structural Equation Modeling (SEM) method with SmartPLS 4.0 software. The measurement scale used was a 5-point Likert scale. Results/findings: The results revealed that: (1) E-Service Quality has a positive but not significant effect on E-Loyalty; (2) E-Trust does not significantly influence E-Loyalty; (3) E-Service Quality has a positive but not significant impact on E-Satisfaction; (4) E-Trust positively and significantly influences E-Satisfaction; (5) E-Satisfaction significantly affects E-Loyalty; (6) E-Service Quality does not affect E-Loyalty through E-Satisfaction; (7) E-Trust positively affects E-Loyalty through E-Satisfaction. Conclusions: E-Satisfaction plays a crucial mediating role between E-Trust and E-Loyalty. However, E-Service Quality does not significantly influence E-Loyalty, either directly or indirectly. Limitations: The study is limited to a specific geographical area (Jakarta) and a relatively small sample size. Data collection was conducted online, which may introduce response bias. Contribution: This research contributes to the literature on digital payment behavior and provides managerial implications for enhancing user trust and satisfaction to foster loyalty.
Co-Authors Adrie Frans Assa Amelinda, Rita ANDI WIBOWO Angela, Margaret Caroline Anggita, Riris Anton Prasetyo Aqmarina, Aqmarina Ari Handriatni Arief Sudarmaji, Arief Bambang Setiadi Bambang Siswanto Budi Haryono C. Tarumingkeng, Rudy Dewi Hanna Sri Wahyuli Siahaan Dwi Murwani, Elika Dwi Muwarni, Elika Febriansyah, Juan Ponce Enrile Feliciana, Feliciana Ginting, Imbri Fernando Gunardi , Wani Devita Haryono, Budi Hendrik, Hingrida Margarita Anastasia Heri Ariadi Heru Adi Djatmiko Hery Winoto TJ Ismangil, Ismangil Istiqomah, Sarah Nabila Ita Christine Mergiwati Iwani, Amy Junaedi, Mahbub Khavid Faozi Khavid Faozi Lizardo, Jimmy Lorenza, Bella Melitina Tecoalu Murwani, Elika Dwi Musthafa, M. Bachtiar Nur, Subandi Pasaribu, Monica Widya Priswanto Priswanto, Priswanto Purnama, Eka Dest purnando, Hengki Rafsanzani, Mahdy Ardy Randi, Mohammad Jusuf Rif'an, Muhamamad Rif'an, Muhammad Rini Putri Utami Riruma, Olfien Rostaman Rutan Gunawan, Toto Sajuri, Sajuri Samego, Bony Sarah Prasasti Septiana, Diana K Setiawan, Monica Audina Shiddieq, Dja’far Silalahi, Haposan Januari Siswanto, David Jefry Soegeng Wahyoedi Sormin, Maduma Stefanie, Nadia Cecilia Sucipto, Peni Sudarmaji, A. Supriyanto Supriyanto Susanto, Niken Hapsari Arimurti Suwarto Suwarto Syarifah, Kharirotus Tamam, Ibnu Tarigan, Krisnawati Tarumingkeng, Rudy C Taufiq, Ibnu Jafar Teecoalu, Melitina Tohari Tohari Trifosa, Ni Made Gracia Vilomina Rosalia De’vega Renwarin Wahyudin, Arif Widjaja, Daniel Wijaya, Endri Winoto, Herry Yusriani, Yusriani