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PENGGUNAAN DAGING SAPI PADA RUMAH MAKAN PADANG DI KOTA BANDAR LAMPUNG Erni Rohasti; Wuryaningsih Dwi Sayekti; Raden Hanung Ismono
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 5, No 3 (2017)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (71.562 KB) | DOI: 10.23960/jiia.v5i3.1644

Abstract

The objectives of this research were to analyze the importance level of processed beef according to consumers and the factors that affect the purchase of beef by Padang restaurants in Bandar Lampung City.  Research samples consisting of 55 restaurants selected randomly and 165 consumers selected by using accidental sampling. Data were analyzed descriptively and analitically using regression.  The result showed that beef becomes the second most important processed food after processed chicken. As many as 64 respondents (38,79%) stated that the processed beef menu was the most important, 21 respondents (12,73%) said the processed beef menu was equally important, and 80 respondents (48,48%) said the processed beef menu was less important.  However, the importance level of processed beef did not affect on the purchase of beef.  It was because, not all consumers who considered processed beef most important always buy beef.  The budget allocation for beef, the number of visitors, the number of processed beef kinds, and the total number of seats affected the purchase of beef by Padang restaurants in Bandar Lampung.   Key words: beef, importance level, restaurants
PENERAPAN STRATEGI PEMASARAN DAN AKSESIBILITAS RUMAH TANGGA TERHADAP BIHUN TAPIOKA DI KOTA METRO Fadhilah Ismi Bazai; Wuryaningsih Dwi Sayekti; Dyah Aring Hepiana Lestari
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 6, No 2 (2018)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (86.279 KB) | DOI: 10.23960/jiia.v6i2.2779

Abstract

This research aims to study the owner's understanding of marketing strategy of tapioca vermicelli, analyze the implementation of marketing strategy that has been done, and know the accessibility of consumers to obtain tapioca vermicelli.  This research used a case study method at Sinar Harapan Agroindustry (SH) and Bintang Obor (BO).  Respondents are the owner of agroindustry, distributors, and consumers of tapioca vermicelli.  Data are analyzed by a descriptive statistical analysis (level of understanding through an all-round management approach and accessibility of consumers) and qualitative descriptive (the realization of marketing strategy that has been done).  The results showed that tapioca vermicelli producers in Metro City are quite understand the marketing strategy, but their implementation is not in accordance with their understanding.  The owner of BO understands the importance of marketing strategy more compared to the owner of SH.  The implementation of marketing strategy by SH and BO producers are almost the same.  The difference of these two agroindustries are that the BO implements the price reserve strategy while SH does not.  Accessibility of consumers to obtain tapioca vermicelli is easy. Key words: accessibility, marketing strategy, tapioca vermicelli
ANALISIS PERMINTAAN IKAN LELE (Clarias sp) OLEH PEDAGANG PECEL LELE DI KOTA BANDAR LAMPUNG Mukti Arta Sari; Ktut Murniati; Wuryaningsih Dwi Sayekti
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 5, No 2 (2017)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (267.986 KB) | DOI: 10.23960/jiia.v5i2.1652

Abstract

The objectives of this research were to know demand pattern of catfish (Clarias sp) and the factors that affected the demand of catfish (Clarias sp) by pecel lele vendors in the city of Bandar Lampung. This research was conducted in Bandar Lampung city by survey method.  Data collection was carried out in November 2015 through to May 2016.  The location was chosen purposively.  There were 51 respondents of pecel lele vendors chosen by  simple random sampling.  The research data was analyzed by descriptive statistisc analysis and regression analysis.  The results obtained from this study was the catfish demand by pecel lele  vendors at Bandar Lampung had buying frequency atseven times a week with the purchase amount of catfish as much as 13-35 kilograms per week. Type of catfish that was widely purchased by pecel lele vendors was sangkuriang, and the sellers usually buy catfish at the suppliers who delivered catfish to the merchant.  Factors that affected the catfish demand by pecel lele vendors at Bandar Lampung was  catfish price, the portion of pecel lele, variety numbers of sold food, output prices (pecel lele), business income and business scale dummy. Key words: catfish, demand pattern, pecel lele vendors
ANALISIS PENDAPATAN DAN RISIKO USAHATANI KUBIS PADA LAHAN KERING DAN LAHAN SAWAH TADAH HUJAN DI KECAMATAN GISTING KABUPATEN TANGGAMUS Huda Nur Aini; Fembriarti Erry Prasmatiwi; Wuryaningsih Dwi Sayekti
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 3, No 1 (2015)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (142.23 KB) | DOI: 10.23960/jiia.v3i1.1011

Abstract

The research aims to assess:  the comparative productivity and income of cabbage on dried land and rainfed field, the level of risk of cabbage farming on dried land and rainfed field,  the behavior of farmers against the risk of cabbage faming on dried land and rainfed field, and  the impact of incomes, risks and the other factors on the behavior of farmers against the risk of cabbage farming on dried land and rainfed field. This research was conducted in two villages, namely Campang Village and Gisting Atas Village of Gisting Sub district of Tanggamus Regency. The first goal was analyzed using different test of productivity and income. The second goal was analyzed by different test of coefficient variation. The third goal using Bernoulli and Neumann Morgenstern Techniques, and the fourth goal was analyzed by binary logit regression. The finding showed that productivity and income of cabbage farm in rainfed field was greater than productivity and income on dried land. Risk of cabbage on dried land farming was greater than rainfed field,  93.18 percent of farmers in dried land were neutral in their behavior and 6.82 percent of farmers were not brave enough to take risks; whereas the farmers in the rainfed field were 41.94 percent  neutral and 58.06 percent of farmers were reluctant to take risk. Moreover, there was no farmers behave dare to risk on dried land and in the rainfed field).  The factors that influence farmers' behavior towards risk of cabbage farming on dried land and rainfed field were farm income, land area, age of the farmer, the number of dependents, and the type of land. Key words: behavior of farmer, income, productivity, risk
ANALISIS PERMINTAAN TEPUNG TERIGU OLEH PEDAGANG GORENGAN DI KOTA BANDAR LAMPUNG Yohana Agustina Gultom; Wuryaningsih Dwi Sayekti; Eka Kasymir
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 5, No 2 (2017)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (113.962 KB) | DOI: 10.23960/jiia.v5i2.1653

Abstract

The objectives of this research were to know the composition of the use of various types of flour, the pattern purchase of wheat flour and factors that affected the demand of wheat flour by fried food sellers in Bandar Lampung.  The research was conducted intghe city of Bandar Lampung purposely.  The samples that used in this study were 60 sellers chosen by proportional random sampling method. Research data was analyzed by descriptive and inferential statistics using tendency size central and regression linear analysis. The result showed that other types of flour that used to make fried food was rice flour and sagu flour, but the use of wheat flour were more dominant than any other flour. Rice flour and sagu flour used as complements of the  wheat flour. The average purchase frequency of wheat flour was 5.53 time per week, with the average amount 68.27 kg per week. Brand of wheat flour most often used was Tambang and  the sellers choose the traditional market to buy the wheat flour. The factors that positively affected the demand of wheat flour were the price of cabbage, the number of buyer and the turnover.  The factors that negatively added the demand of wheat flour were the price of wheat flour and the price of cooking oil. Key words: composition, demand, pattern,wheat flour
ANALISIS PREFERENSI KONSUMEN KEDAI KOPI DI KOTA BANDARLAMPUNG Rizky Agung Permadi; Wuryaningsih Dwi Sayekti; Zainal Abidin
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 10, No 1 (2022)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v10i1.5686

Abstract

The growth of coffee shop is very fast recently in Bandarlampung with different characteristics that causes various consumer preference.  This research aims to analyze consumer preferences as well as the level of performance and importance of coffee shop attributes in Bandarlampung.  This study used a survey method involving 100 respondents with analytical tools, namely Conjoint Analysis, Customer Satification Index, and Important Performance Analysis.  The research location was determined randomly, namely Bun Kopi, 20 Kopi, Diskusi Kopi, Kala Senja Café, and Rencana Kopi.  The study shows that consumer preferences for coffee shops in Bandarlampung City were include complete facilities, such as cool and comfortable atmosphere, the taste of soft coffee drinks, modern industrialist building design, and fast service.  The study also shows that customers are satisfied with the coffee shop.  The taste attribute has the highest level of performance.  Furthermore the attributes of facilities, services, and atmosphere have less performance, suggesting that these attributes need improvements.  Meanwhile building design attribute is not priority for costumer. Key words:  attribute, coffee shop, preference.
ANALISIS SIKAP, LOYALITAS, DAN FAKTOR-FAKTOR YANG MEMENGARUHI PEMBELIAN MINYAK GORENG KEMASAN BIMOLI DAN SANIA DI PASAR TRADISIONAL DI KOTA BANDAR LAMPUNG Roylando P Togatorop; Dyah Aring Hepiana Lestari; Wuryaningsih Dwi Sayekti
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 10, No 1 (2022)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v10i1.5699

Abstract

This study aims to determine consumers’ attitudes and the factors that influence purchasing of Bimoli and Sania cooking oil packaging at markets in Bandar Lampung.  This research was conducted at five markets namely Rakyat Tani, Tempel Waykandis, Waykandis, Tempel Cahaya, and Tempel Gotong Royong.  The number of consumer respondents was 60 people, recruited accidentally.  Research data were analyzed using multiatribute Fishbein and multiple linear regression.  Consumers’ attitude showed that the Bimoli brand and Sania cooking oil packaging got the highest scores.  Consumers’ purchasing of Bimoli cooking oil packaging was influenced by the price of Bimoli cooking oil packaging, family income, and family members.  Consumers’ purchasing Sania cooking oil packaging was influenced by the price of Sania cooking oil packaging, the price of bulk cooking oil, the price of Tropical cooking oil packaging, and the price of Kunci Mas cooking oil packaging. Key words: attitudes, consumers’ purchasing, cooking oil packaging
ANALISIS DAUR HIDUP PRODUK (PRODUCT LIFE CYCLE) BIHUN TAPIOKA DI PROVINSI LAMPUNG Rizky Fitrianingsih Dalimunthe; Wuryaningsih Dwi Sayekti; Ani Suryani
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 8, No 2 (2020)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (608.739 KB) | DOI: 10.23960/jiia.v8i2.4054

Abstract

This research aims to analyze the position of tapioca vermicelli production on the product life cycle (PLC), to know the manufacturer’s perception of the development of tapioca vermicelli business, and correlation between the perception and the PLC. This research used a case study method at tapioca vermicelli industries, namelySinar Jaya (SJ), SinarHarapan (SH), Monas Lancar (ML), Bintang Obor (BO), and Moro Seneng (MS). Respondents are the owners of the agroindustries. Data were analyzed using a descriptive statistical analysis and qualitative descriptive. The results showed that the positions of tapioca vermicelli product in terms of the product life cycle in SJ, ML, and MSare in the Growth Stage, while those of SH and BO are at the Maturity Stage. Business development is perceived as important by producers, but it is difficult to do. There is no correlation between perceptions of the development of the business and the product life cycle.Keywords: perception, PLC, tapioca vermicelli.
ANALISIS PENDAPATAN DAN STRATEGI PENGEMBANGAN BUDIDAYA RUMPUT LAUT DI PULAU PAHAWANG KECAMATAN PUNDUH PIDADA KABUPATEN PESAWARAN Dede Putri; Wuryaningsih Dwi Sayekti; Novi Rosanti
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 2, No 1 (2014)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (169.195 KB) | DOI: 10.23960/jiia.v2i1.561

Abstract

This research aimed to analyze the income and strategies in the development of seaweed cultivation.  This research was conducted in Pahawang Island, Punduh Pidada District, Pesawaran Regency.  This research used cencus method involving all of 20 seaweed cultivators.  The analysis method in this study were income determination and SWOT analysis.  The results showed that the cultivation of seaweed in Pahawang Island was worth to develope.  The average income of cash cost and total cost are Rp2,011,000 and Rp686,965 for each production process.  Combination value IFE was 1.6 and value of EFE was 0.4 in the IE matrix shows that the position of the business in quadran I.  This suggests that the cultivation of seaweed on Pahawang Island are at the area growth.  The three priority strategies for developing the seaweed cultivation were improvement of the cultivator training skills; extensification of cultivation area; and increase the production of  good quality seaweed  to expand the marketing network. Keywords : income, seaweed, strategy development, SWOT analysis
PENGARUH KETERAMPILAN, PENGALAMAN KERJA DAN GAYA KEPEMIMPINAN MANDOR TERHADAP PRODUKTIVITAS TENAGA KERJA PEMANEN NANAS (PT GREAT GIANT PINEAPPLE DEPARTEMEN PLANTATION GROUP 4) Wayan Astika Darmayanti; Wuryaningsih Dwi Sayekti; Raden Hanung Ismono
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 9, No 4 (2021)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v9i4.5406

Abstract

The aims of this research were to study the level of nutritional status, work skills, work experience, and foreman leadership style as well as its effect on the productivity of pineapple harvesting labor in PT Great Giant Pineapple Department Plantation Group 4. The research is conducted by surrvey method at PT Great Giant Pineapple Department Plantation Group 4,Labuhan Ratu Sudistrict, East Lampung Regency. Data is collected in August-September 2019. The total respondent for this research are 50 workers are chosen by purposive method. Analyzed by quantitative descriptive and multiple linear regression. The result of this research showed the level nutrition status of labor was normal with good work skills, work experience of less than a year, the leadership style applied was democratic and level of labor productivity was moderate. The laor productivity was influenced by skills, work experience, foreman leadership style, age and education.Keywords : experience, foreman, nutritional status, productivity, skills.
Co-Authors Achdiansyah Soelaiman Ade Novia Rahmawati Adia Nugraha Adia Nugraha Adia Nugraha Adia Nugraha Adia Nugraha Adyguna WF Simamora Afifah, Shofy Aulia Afsani Saputri Alghoziyah Alghoziyah Andika Prasetio Nugroho Andini, Cindy Puri Andini, Gita Dhika Citra Putri Ani Suryani Anis Permanasari Annajib, Askaruddin Aria Juwita, Aria Aris Asmarantaka Aristi, Riska Arnum Wahida Banati Husna Asrifa, Ajeng Kurnia Astiti, Ari Aviati S., Yuniar Ayu Vidyaningrum Bazai, Fadhilah Ismi Begem Viantimala Begem Viantimala Budiarti, Khusnul Rohmah Cindy Puri Andini Clariza Octaria Dame Trully Gultom Dede Putri Dewi Sartika Putri Dian Fatma Sari Dian Isti Angraini Dian Widya Putri Diana Lestari, Diana Dita Nastiti Saputri Dwi Maulita Dwi Nadya Lestari Fatma Dwinta Diana Laisa Eka Kasymir Eka Kasymir Elisa Sijabat Erni Rohasti Fadhilah Ismi Bazai Faridatu Cholqiyati Alimah Fayza, Arini Dzuriati Fembriarti Erry Prasmatiwi Fitri Yuni Lestari Gita Dhika Citra Putri Andini Gunawan, Bagus Gustini, Triana Herli Hamildan, Zerylke Jovanian Han Prahara Lukyta Hana Siti Hanifah Hanung Ismono Hanung Ismono Hasyim, Fuad Hayatin Nufus Helga Kupilang Panggayu Helvi Yanfika Hikmah Awaliyah Huda Nur Aini Indah Listiana Indah, Iva Mutiara Indriyani, Yaktiworo Intan Paramiarta Ningrum Iskandar, Ogi Iva Mutiara Indah Jhons Fatriyadi Suwandi Kamarga, Hafia Kartika Ruri Setyo Dewi Keumala Hayati Khairun Nisa Khoirrinabila, Aulia Kordiyana K Rangga Kordiyana K Rangga Ktut Murniati Lestari, Dyah Aring Hepiana Lestari, Fitri Yuni Lilis Suryati S M Yanuar Rizaldi, M Yanuar Mariman, Mariman May Sari Maya Riantini, Maya Mazdayani Mazdayani Meliani Indah Sari Meling Suneli Mellyssa Jumiana Rajagukguk Meri Handayani Monica Inggriani Muhammad Ibnu Muhammad Irfan Affandi Muhammad Rizqi Mubarok Mukti Arta Sari Ni Wayan Putriasih Nidya Oktaviani Ningrum, Intan Paramiarta Novi Kurniawati Novi Rosanti Nugrahanti, Desmarita Nurul Mala Oktin Lefiana Pradila, Ulfa Devi R Hanung Ismono Rabiatul Adawiyah Rabiatul Adawiyah Rabiatul Adawiyah Rabiatul Adawiyah Rabiatul Adawiyah Rahmasanti, Destia Rangga, Kordiyana K. Rania A.S. Yasmin Reni Zuraida Ria Devita Rindika Haliza Oktarina Rini Mega Putri Ristiana Restuti Rizky Agung Permadi Rizky Eko Prasetyo Rizky Fitrianingsih Dalimunthe Rohmatul Uslah Roylando P Togatorop S., Lilis Suryati Saputri, Dita Nastiti Sari, May Sari, Rizky Fitria Shelma Anantapuri Shinta Tantriadisti Shofy Aulia Afifah Sonia, Febby Putri Sumaryo Gitosaputro Suriaty Situmorang Suriaty Situmorang Susmalini, Susmalini Sutanto Sutanto T A Larasati Tania Oktrisa Teguh Endaryanto Tiara Kartika Sari Tubagus Hasanuddin Tyas Sekartiara Syafani Tyas Sekartiara Syafani, Tyas Sekartiara Vania Petrina Calista Wahyu Dewangga Wan Abbas Zakaria Wan Abbas Zakaria Wan Abbas Zakaria Wawan Bagus Santoso Wayan Astika Darmayanti Wenni Mey Kardepa Sembiring Windi Ariesta Yaktiworo Indriani Yaktiworo Indriyani Yaktiworo Indriyani Yasmin, Rania A.S. Ya’qub Rakhazoni Yoga, M. Agung Prasetya Adnyana Yohana Agustina Gultom Zainal Abidin Zayyan, Salma Fairus