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Journal : Journal of Character and Environment

Educational ecotourism as a medium for environmental character building: Lessons from a honey-picking experience Surakusumah, Wahyu; Halisa; Sidik, Abdul Faqih Fajar; Polandos, Chersa Steffany
Journal of Character and Environment Vol. 3 No. 2: (January) 2026
Publisher : Institute for Advanced Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/jocae.v3i2.2026.2204

Abstract

Background: This study aims to analyze the feasibility of honeybee cultivation attractions as an object for developing educational ecotourism and to formulate strategies for developing the “Honey Picking” educational tourism package at Ir. H. Djuanda Grand Forest Park (Tahura), Bandung. Methods: This research employed a descriptive method with a qualitative approach. Primary data were obtained through observation, in-depth interviews, and questionnaires distributed to visitors using purposive sampling, while secondary data were gathered from literature reviews and relevant supporting documents. Data analysis was carried out using the SWOT method to identify internal and external factors influencing the development of the tourism package. Findings: The results show that the honey-picking educational ecotourism program has strong internal strengths and favorable external conditions, with IFAS and EFAS scores of 3.03 and 2.89, placing it in Quadrant I. Interactive educational activities, natural attractions, accessibility, and community support drive growth, while improvements in digital promotion, management capacity, and safety standards are required to ensure sustainable development. Conclusion: The study concludes that the “Honey Picking” educational ecotourism package holds strong potential to be developed as a sustainable conservation-based educational tourism model. This activity not only increases visitors’ knowledge and environmental awareness but also provides economic and social benefits for local communities and supports biodiversity conservation efforts in the Ir. H. Djuanda Grand Forest Park area, Bandung. Novelty/Originality of this article: The novelty of this study lies in its development of an interactive “Honey Picking” edu-ecotourism concept based on honeybee cultivation, which has not previously been explored in the context of Tahura Ir. H. Djuanda. Additionally, the study offers a strategic, data-driven framework using SWOT analysis to guide the creation of sustainable conservation-based educational tourism packages.
Co-Authors Afifi Mutiarani Afri Irawan Afri Irawan, Afri Agie Syirban Gizawi Amelia Qodaryanti Amelia Qodaryanti, Amelia Aulia Khaerunnisa Aulia Khairunnisa Aulia, Hanna Aziz, Adika Muhammad Azkiya Annurbaiti Bambang Supriatno Bangun, Adityana Arta Dewina, Utari Didik Priyandoko Dieni Asma Mardiyah Dina Nur Permatasari Ekaputri, Rendi Zulni Erma, Nabila Fadhilah, Eksa Adhwa Fakhran Rozali Daulay Fatharani, Aulia Fatma Ainul Ilmia Feldina Gustanti Gumanti, Zarfani Hadiprasetyo, Dhanar Septyawan Hadistia, Nabilla Halisa Hanna Sari Widya Kusuma, Hanna Sari Widya Hernawati Hernawati Hertien K Surtikanti Hertien Koosbandiah Surtikanti Hertien Koosbandiah Surtikanti Hildawati Febiana Irma Kusumastuti Juansah, Rahadian Deden Kamaludin, Syaris Koosbandiah Surtikanti, Hertien Kurniawan, Try Kusdianti Kusdianti Maesaroh, Tika Mardiyah, Dieni Asma Marhamah, Yualinda Durotul Marisca Evalina Gondokesumo, Marisca Evalina Maulana Yusuf Mauseni Wantika Dewi Mrs Sariwulan Diana Naufalia Zahrannanda Nisa Pangsuma Novilla, Arina Nur Ilmiah Sakinah Nusayba Abdul Wahid Peristiwati Peristiwati, Peristiwati Polandos, Chersa Steffany Putra, Muhammad Naufal Nugraha R. Riandi, R. Regina Pacis Resti*, Novita Riandi Riandi Rini Marwati Rizal Awaludin Malik Rizal Awaludin Malik, Rizal Awaludin Rizka Khairunisa Saffanah Nadhirah Salma Salsabila Sholihah, Ika Adhani Sidik, Abdul Faqih Fajar Sijani Prahastuti Silaban, Oky Rizkiana Soemarwoto, Rini Sri Anggraeni Suhara, . Surtikanti Hertien Koosbandiah, Surtikanti Syaris Kamaludin Tina Safaria Tina Safaria Nilawati Topik Hidayat WAHYU WIDOWATI Widi Purwianingsih YAYAN SANJAYA Yuliandini, Sinta Yunita Yunita Yusuf Andi Senjaya Zahira, Nurul Zahra Zahiroh, Fadhilah Haifa