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All Journal JURNAL RELASI STIE MANDALA JEMBER JAM : Jurnal Aplikasi Manajemen JURNAL EKONOMI AKUNTANSI DAN MANAJEMEN Bisma: Jurnal Bisnis dan Manajemen Jurnal Ilmiah Inovasi Jurnal Studi Guru dan Pembelajaran Jurnal Sains Manajemen dan Bisnis Indonesia Madaniya Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Simki Pedagogia Jurnal Abdimas Indonesia : Jurnal Abdimas Indonesia Jurnal Pengabdian Masyarakat Akademisi Acitya Wisesa: Journal of Multidisciplinary Research VALUE: Journal of Business Studies JPMA Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora (JURRISH) Relasi : Jurnal Ekonomi Jurnal EKOBIS (Kajian Ekonomi dan Bisnis) Journal of Professional Education Prosiding Seminar Nasional Ilmu Hukum eJEBA IJIEF: Indonesian Journal of Islamic Economics and Finance
Imam Suroso
Universitas Jember
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Physics Social Sciences Other

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Journal : eJEBA

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Analisis Pengaruh Variabel Kualitas Layanan Terhadap Kepuasan Pelanggan Apotek Kimia Farma Jember Choirunnisa' Kurnia Safitri; Ketut Indraningrat; Imam Suroso
e-Journal Ekonomi Bisnis dan Akuntansi Vol. 4 No. 1 (2017): e-JEBA Volume 4 Nomor 1 Tahun 2017
Publisher : UPT Penerbitan Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/ejeba.v4i1.4573

Abstract

This research aimed to analyze the effect of variable quality services to customer satisfaction in Kimia Farma PharmacyJember. The population in this research are customers of Kimia Farma Pharmacy Jember. Sampling method used is purposivesampling with the number of respondents 108 people. Variables used are 5 variables. This research located in Kimia FarmaPharmacy Jember. Primary data used in this research is the answer of the questionnaire, while secondary data in this study is ageneral overview of Kimia Farma, literature from many sources, and also from previous research. The analysis tool usedAnalysis Structural Equestion Modelling (SEM). The results showed that: 1) Physical evidence significantly effect oncustomer satisfaction in Kimia Farma Pharmacy Jember; 2) Reliability significantly effect on customer satisfaction in KimiaFarma Pharmacy Jember, and; 3) Responsiveness significantly effect on customer satisfaction in Kimia Farma PharmacyJember; 4) Assurance a significantly effect on customer satisfaction in Kimia Farma Pharmaciy Jember; 5) Empathysignificantly effect on customer satisfaction in Kimia Farma Pharmacy Jember.
Komparasi Pengaruh Langsung dan Tidak Langsung Merek dan Kualitas Produk terhadap Kepercayaan Konsumen dan Loyalitas Pelanggan Produk Tas Elizabeth di Wilayah Kota Jember Evrylia Tri Purnama Sari; Imam Suroso; Ketut Indraningrat
e-Journal Ekonomi Bisnis dan Akuntansi Vol. 5 No. 2 (2018): e-JEBA Volume 5 Nomor 2 Tahun 2018
Publisher : UPT Penerbitan Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/ejeba.v5i2.8650

Abstract

This study aimed to compare the direct and indirect influence between the brand, the quality of product to consumer confidence and customer loyalty in a bag branded products in the Elizabeth City area is categorized as research Jember.Penelitian explanation (explanatory research). The population in this study quantified by means of indicator multiplied by 15 parameters so that the sample n = 7 × 15 = 105, with a purposive sampling bag subscribers Elizabeth City Regional Jember. Data were collected using a questionnaire while the data analysis by SEM. The results of this study showed that the direct influence of brand on customer loyalty by 0.267 while not directly influence brand loyalty of 0.443 customers through customer confidence. Quality direct influence on customer loyalty by 1.022 while not directly influence the quality of the loyalty of 0.049 through trust. The conclusion in that brand and product quality influence on customer trust and customer loyalty Elizabeth bag products in the city of Jember. Companies need to pay attention to the quality of the product to increase the trust and loyalty of customers. Keywords: Quality Product, Brand, Trust, Loyalty
Pengaruh Bauran Pemasaran dalam Bisnis Konveksi Clothing Karikatur Bali Terhadap Kepuasan dan Loyalitas Konsumen Pada PT. Eka Jaya Makmur Bali Gde Made Oki Pranajaya; Imam Suroso; Bambang Irawan
e-Journal Ekonomi Bisnis dan Akuntansi Vol. 6 No. 1 (2019): e-JEBA Volume 6 Nomor 1 Tahun 2019
Publisher : UPT Penerbitan Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/ejeba.v6i1.11065

Abstract

This study aims to knowing the influence of marketing mix in Bali convection business on cunsomer satisfaction and loyalty in PT. Eka Jaya Makmur Bali. This study is explanatory research. Population is all tourism who visited and bought clothing product in outlet Eka Jaya Makmur Bali who didn't come from travel agent. The sampling method for this study was doing with accidental sampling technique and it got 126 respondents. Data analysis method is Structural Equation Modelling (SEM). The results of research are marketing mix which included product, price, place, and promotion have affected significantly towards customer's satisfaction. It indicated that selling product same as customer's needs and wants, the giving price is reached by consumers, location of buying product is strategic, and promotion same as consumer's hope. Marketing mix which included product, price, place, and promotion have not affected significantly towards customer's loyalty. It indicated that the selling product, the giving price, strategic location, and completed promotion could not change consumer to become loyalty at PT. Eka Jaya Makmur Bali. Customer's satisfaction have affected significantly towards customer's loyalty. It indicated that loyal customer is always feels satisfy with anything they received.Keywords: Customer's Satisfaction, Customer's Loyalty, Marketing mix, SEM.
Co-Authors A.A. Ketut Agung Cahyawan W Abdul Muhsyi Abdullah, Jihan Jannata Afini, Vivin Agung Budi Sulistiyo Ahmad Faizal Alif Mirzania Alvan Sidiq Asbullah AMALIYAH, FITRI Ana Mufidah Andi Sularso Andi Sularso Andre Nanda Anggraini, Hilwa Angkat Samekto Aras Tulip Ardiansah, Wisnu Ardiansyah, Mochamad Wildan Arubina Bangsawan Bambang Irawan Biondi Prasadha Priyadhana Choirunnisa' Kurnia Safitri Deasy Wulandari Dessy Wulandari Dewi Prihatini Diah Yulisetiarini Dian Ariani Dimas Firman Kurniawan Dimas Firman Kurniawan, Dimas Firman Dini Optimasi, Dini Dinna Dewi, Almas Farah Dwi Andri Risqianto dwi purwanto Eka Bambang Gusminto Elok Sri Utami Evrylia Tri Purnama Sari Firgini Kuntoro Fitri Indah Sari Fitriani, Andini Nisya Furqoni, Deurucci Sabda Gde Made Oki Pranajaya Gusti Ayu Wulandari Hari Sukarno Hendra Musa Husnan, Abdul Indah Mawarni Indarto, Erik Wahyu Istiqomah, Latifah Ketut Indraningrat Khairuddin Khanifatul Khusna Lilik Farida Maemonah, Maemonah Mahdi Hendrich Maknun, Lu'lu'il Marita Pratisila Masnoni Melisa A Putri Mirzania, Alif Mirzania Mochammad Nasirudin Mochammad Rohman Antoni Mohammad Dimyati Muhajir, Mohammad Iqbal Muhammad Deni, Muhammad Nanda Revita Nelly Novi Puspitasari Nurhayati Nurhayati Nurhayati Nurhayati Nurul Qomariah Nurul Widyawati Islami Rahayu Nurullah Hidajahningtyas Nurullah Hidajahningtyas, Nurullah Pangestu, Divan Robi Prasetyaningtyas, Susanti Puji Lestari Reski Fitriani Putri, Erina Minanda R. Andi Sularso R. Andi Sularso Rachmatul Istiqomah Ridahanum Akadjaja Ridwan Iskandar Roy Saleh Rudyanto, Tomy S. Sugiharto Salampessy, Haris Salma Fauziyyah Sri Wahyu Lely Hana Sudarna SUDARYANTO SUDARYANTO Susanti Prasetiyaningtiyas Suwandi Suwandi Tutik Pebrianti Vivin Avini Wishinta, Anisya Yudistya Zein Ghozali