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KOMUNIKASI INTERPERSONAL ANTARA KURIR DENGAN PELANGGAN (Studi Kasus Jasa Pengiriman Cash On Delivery (COD) Shoope Express Hub Bendosari): Studi Kasus Jasa Pengiriman Cash On Delivery (COD) Shoope Express Hub Bendosari Narwanto, Rohmad Dwi; Suryo, Herning; Sihabuddin, Sihabuddin
Solidaritas Vol 8 No 1 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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There is high interest in online shopping and there are many different types of payment methods to choose from, some with an advance transfer system, some via on-site payment or what we often interpret as COD or Cash On Delivery, COD or Cash on Delivery is a form of buying and selling transaction at the seller's place and buyers meet face to face at the same location whether they agree or not with what they promised during communication via short message or Whatsapp and so on. By using COD (Cash on Delivery) activities it will be easier and more practical, such as setting prices and the process for negotiating with buyers, in other words if there is money and goods, this is also done with good communication. This research aims to describe interpersonal communication between Shopee Express couriers hub Sukoharjo and shop customers during COD transactions. The methodology used byresearchers to collect data is qualitative and to determine informants using Purposive Random Sampling, namely by selecting informants by adding certain components to get the number of informants we expect. In this research, the theory of Harold D Lasswell was used and the result was that the courier's interpersonal communication with the customer did not cause misunderstandings regarding the delivery of the COD package so that it did not cause problems and could be profitable for both the courier and the customer who received the package.Keywords: Interpersonal Communication, Cash On Delivery, Courier, Customer
PERSEPSI PENONTON TAYANGAN REALITY SHOW 86 NET TV DI PERUMAHAN GRIYA SIDOHARJO ASRI SRAGEN Suffi Al-Amin, Muhammad Kamil; Suryo, Herning; Riyanto, Buddy
Solidaritas Vol 8 No 1 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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One of the programs broadcast on television is a reality show program. In Indonesia,reality shows are synonymous with television shows that present games or competitions. Almostall television stations in Indonesia have reality show programs that air almost every day. The aimof this research is to describe and analyze the perceptions of viewers of the reality show 86 at theGriya Sidoharjo Asri housing complex in Sragen. The theory used in this research is the theoryof perception from Deddy Mulyana: 2017, namely a theory consisting of sensation (stimulus),attention (attention), and interpretation. This research uses a qualitative descriptive researchmethod. Data collection techniques are carried out by interviews, observation, documentation.Meanwhile, determining research subjects used a purposive sampling technique. To analyze thedata using data analysis techniques from Miles and Huberman. The results of this research showthat 86 Net TV broadcasts were perceived positively by viewers in the Griya Sidoharjo AsriSragen housing complex. This is known from the stages of sensation starting from the frequencyof viewing, presenters from the police, various information, and the addition of backgroundsound. The source's attention is based on external factors due to the novelty of the segments ineach episode. Attention based on internal factors is the biological factor of the need forinformation about the police's daily activities in carrying out their duties and physiological factorsthat are informative and educational in nature. The informant's interpretation is that theinformation conveyed by the presenter is easy to understand because the presenter is able toconvey the information well and clearly.Keywords: Perception, Audience, Reality Show 86
Strategi Komunikasi Politik Eko Muji Suharto dari PDI Perjuangan dalam Memenangkan Kursi Anggota DPRD Sragen pada Pemilu Legislatif Tahun 2019: Strategi Komunikasi Politik Eko Muji Suharto dari PDI Perjuangan dalam Memenangkan Kursi Anggota DPRD Sragen pada Pemilu Legislatif Tahun 2019 Saefudin, Ade Arif; Sarjono, Herning Suryo; Kusumo Aji, Haryo
Solidaritas Vol 8 No 1 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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A political communication strategy is a communication plan and guide, so it must show theoperational method that functions as a direction to achieve the goal. Eko has run three times as amember of the Sragen DPRD, namely in 2009, 2014 and 2019. However, in 2014 he failed, sohe evaluated his communication strategy and won again in 2019. This research aims to describehow Eko Muji Suharto's political communication strategy from PDI Perjuangan in winningthe seat of Sragen DPRD member. The type of data used in this research is qualitative data. Thedata sources used are primary data sources and secondary data. This research uses the interviewmethod conducted on Eko Muji Suharto, 2 Jatitengah Village communities, and 2 PDIPerjuangan cadres. The data analysis techniques used are data collection, data reduction, datapresentation and verification carried out during the research. The results of the study are firstseen from the communicator aspect, he meets the requirements to be a good politicalcommunicator as measured by his capacity, competence, personality, and education. Measuredfrom the aspect of the message, namely the political message conveyed contains the vision andmission and is in accordance with what is the unrest and needs of the community. Measuredfrom the aspect of the recipient of Eko's political message is also targeted precisely at all peoplewho already have the right to vote. So that in the aspect of the effects arising from thecommunication strategy carried out by Eko it worked well, namely in the form of support fromthe audience.Keywords: PDI Perjuangan, Winning seats, DPRD
PENGGUNAAN MEDIA SOSIAL INSTAGRAM & TIKTOK NAGITA TRANSPORT DALAM MENINGKATKAN BRAND AWARNESS: PENGGUNAAN MEDIA SOSIAL INSTAGRAM & TIKTOK NAGITA TRANSPORT DALAM MENINGKATKAN BRAND AWARNESS Aditya, Muhammad Hafizh; Sarjono, Herning Suryo; Sihabbuddin, Sihabbuddin
Solidaritas Vol 8 No 1 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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The research has a background in the current development of business companies, Nagita Transport is a service business company that is still relatively new, and uses Instagram and Tiktok social media to provide brand awareness to its community. aims to analyze the use of Instagram and Tiktok social media carried out by Nagita Transport. and how to increase Brand Awareness through social media Instagram and Tiktok Nagita Transport. According to Nasrullah (2015), the characteristics of social media provide information about Instagram and TikTok social media, as well as the Instagram theory, according to Atmoko (2012), which provides several features that can be used by Instagram users to provide more information to the public. And there is a theory from Chusumastuti regarding the use of Tiktok. Through a qualitative approach, data was collected through observing features and content from Instagram and Tiktok Nagita Transport. as well as making direct observations at the Nagita Trans Utama company office. And conducted an interview with several Instagram and Tiktok followers from Nagita Transport. The research results show that the use of social media provides followers with everything they can remember so that they can remember it well, from the use of Instagram and Tiktok social media within the Nagita Transport company by using the features of each social media, The use of social media on Instagram is: hashtags, location, follow, share, like, comments and mentions as well as photo and video content. For use of social media on TikTok in the form of: hashtags, comments, shares and video content. With the use of social media Instagram and TikTok, it provides brand awareness to the public. So that the public can properly recognize the name, logo, slogan, characteristics of the Nagita Trans Utama Company. Keywords: Social Media, Instagram, Tiktok, Brand Awareness
Strategi Branding Produk Toko Souvenir Solo Melalui Media Sosial Tik Tok Ardyansyah, Reza Dony; Sarjono, Herning Suryo; Sihabuddin, Sihabuddin
Solidaritas Vol 8 No 1 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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Along with the times the business market in Indonesia is experiencing increasingly fierce competition, the Solo Souvenir shop is branding Solo Souvenir Products through Tik Tok Social Media against the background of many companies that have made Tik Tok social media a place to introduce and develop their products, the purpose of this research is that the author is interested in examining how the branding strategy of Solo souvenir products through Tik Tok social media so that he can find out the branding strategy and provide additional insight and knowledge in branding strategies in Tik Tok media in the field of Communication Science and make references to other researchers regarding branding strategies in the marketing world. The results showed that the branding strategy carried out by Souvenir Solo through Tik Tok social media uses Keprefer's theory in (Konecnik & Go, 2013) introducing a hexagonal-shaped model, or prism brand identity, which is based on six main elements, namely the first brand identity physique (physical) with everything that characterizes Souvenir Solo. Second Personality (personality) which is based on the perception of consumer requests that describe the theme of the event. Third culture (culture) in the logo or motif there are cultural elements that can signify ownership. Fourth relationship (relationship) existing relationships or media partners such as companies, vendors, Wedding Organizer (WO). Fifth reflection or image (reflection or image) visual image of symbols, logos, names. Sixth self-image (self-image) Good reputation, or customer perception seems good and satisfied with the results of the products ordered at Souvenir Solo. suggestions given by researchers to Souvenir Solo, namely in marketing relationships carried out by solo souvenir shops, it is hoped that they can maintain the services provided and the quality and quantity that have been provided.
STRATEGI KOMUNIKASI PROGRAM RADIO TALK SHOW FAS @ KONATA DI RADIO KONATA SURAKARTA: STRATEGI KOMUNIKASI PROGRAM RADIO TALK SHOW FAS @ KONATA DI RADIO KONATA SURKARTA Aji Wibisono, Bagas; Sarjono, Herning Suryo; Sihabuddin, Sihabuddin
Solidaritas Vol 8 No 1 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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The research aims to determine the communication strategy of the fas @ konata radio talk show program at radio konata surakarta with a research focus on communication strategies, radio konata, and the fas @ konata program. The limited means of communication media for children makes radio konata one of the media means for children to entertainment and education through radio broadcasts. The type of data and data sources in this research use descriptive qualitative using data collection techniques in the form of observation, interviews, documentation. The aspects examined in communication strategy based on the theory of communication strategy steps include : 1. Getting to know the audience, 2. Determining goals, 3. Developing messages, 4. Determining methods and choosing the media used. Overall, we get an overview of Konata Surakarta Radio's communication strategy to educate children through the Fas @ Konata program, namely : 1. Conducting roadshows to introduce the audience, conducting outdoor media publications and utilizing social media as a means of information and so on. 2. Establishing good relationship with broadcasters and listeners. 3. Presenting quality content, placing a different broadcast schedule at each time. 4. Utilizing technology to reach a wider audience through digital broadcasts and using Instagram social media as a means of information and so on.Keywords : Communication Strategy, Konata Radio and Fas @ Konata Program.
STRATEGI PUBLIC RELATIONS FAVEHOTEL MANAHAN SOLO DALAM UPAYA MENINGKATKAN REPUTASI HOTEL Nugraheni, Monica Windrastuti Dyah; Sarjono, Herning Suryo; Itasari, Andri Astuti
Solidaritas Vol 8 No 1 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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This research aims to describe the Public Relations strategy of Favehotel Manahan Solo in an effort to improve the hotel's reputation. This research uses descriptive type qualitative research. The method used is a case study. This research data collection technique uses primary data obtained through interviews and observation, as well as used secondary data both through documentation and from references such as books and journals. The validation technique used is triangulation. Based on the results that the strategy implemented by Public Relations of favehotel Manahan Solo yaitu with conducting in-depth research first, after obtaining data from the field, programs are prepared or planned that are appropriate to the existing situation, then action and realization involving various parties in carrying out each program that has been planned, as well as evaluation as the final stage which aims to be a form of evaluation of work and also existing facilities so that they can be improved in the future so as to increase the reputation of the hotel. Forms of program results include social media branding, advertorials, reply to all guest comments, collabs and partnerships, CSR, media relations, joining events, and press releases.
STRATEGI PEMBERITAAN MEDIA ONLINE LPP RRI SURAKARTA DALAM MEMPERTAHANKAN EKSISTENSINYA Rahmalia, Sinta; Suryo, Herning; Muadz, Muadz
Solidaritas Vol 8 No 1 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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This study examines the Online Media Reporting Strategy of LPP RRI Surakarta in Maintaining Its Existence. This type of research is descriptive qualitative with primary data sources in the form of observations, interviews and documentation as well as secondary data sources by conducting literature studies and document studies. The informants in this study are broadcast administrators, associate experts as well as editors at LPP RRI Surakarta and also RRI online media news readers who are students, informant determination techniques using purposive sampling techniques. The data was then analyzed using Miles and Huberman's data analysis techniques, namely data reduction, data presentation and data verification. The results of this study are strategies used by LPP RRI Surakarta in choosing issues to be raised as a news including: 1) Carry out company procedures to prioritize actual issues, 2) Choose issues based on the principle of usefulness to readers, 3) Conduct direct investigations into the field, the types of news published are straight news and new features, with rubrics: news, economics, law, sports, and lifestyle, the news presentation strategy applied is to apply separate standards and there are 3 elements that are used as criteria in LPP RRI Surakarta to assess feasibility News, which contains elements of novelty, is important and interesting. Keywords: news strategy, presence, online media
ANALISIS FRAMING PEMBERITAAN GANJAR PRANOWO TERKAIT PENOLAKAN TERHADAP KEIKUTSERTAAN TIMNAS ISRAEL DALAM PIALA DUNIA U20 INDONESIA ANALISIS FRAMING PEMBERITAAN GANJAR PRANOWO TERKAIT PENOLAKAN TERHADAP KEIKUTSDI DETIK.COM (Periode 23 Maret – 1 April 2023) Linuwih, Risang Adi; Sarjono, Herning Suryo; Kusumo Aji, Haryo
Solidaritas Vol 8 No 1 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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Ganjar Pranowo is one of the presidential candidates contesting in the 2024 election. Based on a survey conducted by LSI in 2023, Ganjar Pranowo has the highest electability with a percentage of 37 percent. However, in March 2023, Ganjar Pranowo issued a controversial statement rejecting Israel's participation in the U20 World Cup in Indonesia. A few days after his statement, FIFA revoked Indonesia's hosting rights. After the incident, Ganjar Pranowo also received attention from various online news portal media, including DETIK.COM which is the most popular and largest online news portal in Indonesia. The framing DETIK.COM of the incident becomes interesting in the midst of election season and the strong influence of the mass media. Therefore, this study aims to find out the framing of Ganjar Pranowo's news that rejected Israel's participation in the U20 World Cup. This research uses qualitative methods and is analyzed using Zhongdang Pan & Kosicki's framing analysis theory with four tools (Syntax, Script, Thematic, Rhetorical). The conclusion of this study also shows how DETIK.COM framed Ganjar Pranowo as a cadre loyal to his Party's ideology which is upright to Karno's mandate in fighting for Palestinian independence. In addition, Ganjar is considered guilty of failing the U20 World Cup, as well as being a figure who is threatened with a decline in his electability as a Presidential Candidate, following Indonesia's failure to host the U20 World Cup Keywords: Framing Analysis, DETIK.COM, Ganjar Pranowo, U20 World Cup Issues.
ANALISIS FRAMING PEMBERITAAN LGBT YANG DIKAITKAN HAM DI INDONESIA PADA MEDIA ONLINE DETIK.COM (Periode 1 Januari - 1 Juni 2023) Arwindra, Bagas Dwi; Sarjono, Herning Suryo; Mahar Rizqi, Fikriana
Solidaritas Vol 8 No 1 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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The LGBT (lesbian, gay, bisexual, transgender) phenomenon is an issue that is increasingly prevalent in Indonesia, there were at least 119 LGBT organizations in 28 of 34 provinces in 2013. Pros and cons certainly occur in Indonesian society, LGBT is considered to violate existing norms in this country. However, several opinions say that LGBT perpetrators should receive clear human rights protection, the perpetrators also use human rights as a form of their struggle to immediately recognize their existence. LGBT issues related to human rights have also adorned various information media in Indonesia, especially online news portals, including Detik.com, which is the most popular online news portal in Indonesia. Detik.com's framing of this phenomenon is interesting considering that LGBT people have never found clarity regarding their existence and rights. Therefore, this research aims to determine Detik.com's framing regarding LGBT news that is linked to human rights. This research uses qualitative methods and is analyzed using Zhongdang Pan & Gerald M. Kosicki's framing analysis theory with four analytical tools (Syntax, Script, Thematic, Rhetorical). The conclusions from this research also show how Detik.com frames LGBT actors as a group of figures who must have clear rights protection, and recognition of the existence of LGBT is an urgency that needs to be considered so that LGBT actors are no longer subject to acts of discrimination by any party. However, Detik.com also frames LGBT as a group that is at risk and vulnerable in terms of health and a deviation from norms in Indonesia. Keywords: LGBT, human rights, news portal, framing, Zhongdang Pan & Gerald M. Kosicki
Co-Authors Aci Diana Ayu Irawati Aditya, Muhammad Hafizh Ahmad Fauzi Ahmad Marua Bayhanu Ahmad Marua Bayhanu Aji Wibisono, Bagas Alfaridzi, Afran Dafa Ancika, Nurmalita Anggie Andri Astuti I Andri Astuti Intisari Andri Astuti Itasari Anggraeni, Medy Anggrahini, Risma Ajeng Ardyansyah, Reza Dony Arif Saefudin Arini Setyowati Srimumpuni Aris Arlinda, Silvi Aris Tri Haryanto Aris Tri Haryanto Armaretta, Gita Dinda Arsamevia, Tiara Arwindra, Bagas Dwi Astuti I, Andr Atika Arum Sari Bernard Ibnu Wicaksono Bryanfika Siti Cahyani Murdani Buddy Riyanto Buddy Riyanto Budiono Budiono Cahya Fahrurozi, Anindhita Cahyani, Aprilia Wulan Cantika Dewi Nagagini Dewi Kurniasari, Agnes Berlian Dian Esti Nurati Dian Esti Nurati Diki Nugroho Dinda Nurmalikhah, Fakhira Dita Permatasari Diyansari, Margareta Ruwita Dolarosa, Fernanda Ilsavia Dwiki Kurniawan, David Eko Agus Santoso Eni Ratnawati erwin utama Evita Arisanti Fahrurozi, Fahrul Febrianti, Ratna Febryan Saweho, Ellfando Feliesa Putri, Astrid Fibi Chandra Puspita Fikriana Mahar Rizqi Garit Bira Widhasti Gita Anzi Maharani Gita Dinda Armaretta Haidar, Muhammad Afif Handayani, Tri Mega Hanifah, Nida Firyal Harjutri, Sri Haryo Kusumo Aji Hasna Muna Mufidah Hemalindha, Hemalindha Syarifah Hanum Hendriyanto, M Herawati, Dewi Maria Hindra Hatuti, Nurnawati Hindra, Nurnawati Irawati, Aci Diana Ayu Jayawarsa, A.A. Ketut Jonathan Anggit Wicaksono KADEK YUDI Kademin Kademin Kurniawan, Alal Lestriana Reswandary Linggar Abelyan Putra Linuwih, Risang Adi M Hendriyanto Mahar R, Fikriana Mahar Rizqi, Fikriana Maharani, Gita Anzi Mahendra, Arasyid Yuda Mahendra, Yoga Dhimas Maria, Dewi Maryani, Sri Maserona Sarungu, Lukas Maya Sekar Wangi Maya Sekar Wangi Moekti, Muhammad Habib Hari Muadz Muadz, Muadz Mudiono Mudiono Muhtaram, Khalish Ariq Musairi, Wendi Nabila, Shandra Naina Aqmarina, Putri Narwanto, Rohmad Dwi Noviana Etty Suryani Nugraheni, Monica Windrastuti Dyah Nugroho, Suryawan Hari Nur Laila, Zulaikha Nur Wibowo, Pratama Nurfaizi, Fachry Nurnawati Hindra Hastuti Nurnawati Hindra Hastuti nurnawati nurnawati Oryza Putri Puji Kusmarti Putri Alfiani Putri, Warastri Amalia Putro, Wahyu Ardianto Rahmadani, Saras Rahmalia, Sinta Rahmaliana, Etika Ramadhana, Vilawati Retno, Retno Ambarwati Reynaldi Deva Rahmaputra Rosihul Ilmu, Fuhham S Siswanto Salim, Muhammad Saputro, Alfiano Imam Sari, Atika Arum Sari, Nanda Puspita Sarungu, Lukas Maserona Sena, Aldhan Gradika Septiawan, Naufal Rafiif Septiyani, Amita Widi Shafira Fajrin Arumsidi Sihabbuddin, Sihabbuddin Sihabuddin Sihabuddin Sihabuddin, Sihabuddin Siswanta Siswanta, Siswanta Siswanto Sixnata, Rulhy Adhy Suffi Al-Amin, Muhammad Kamil Sundari Sundari Suryawan Hari Nugroho Susanti, F. Yeni Suwardi Suwardi Suwendi Suwendi Tara, Juki Danis Tri Haryanto, Aris Triyandartoko, Adhi Unami Anggraini, Ganis Wibisana, Anar Nalendra Wicaksono, Jonathan Anggit Wicaksono, Tri Suci Putra Widanang Sasmito Aji Widhasti, Garit Bira Widiyowati, Estu Widyawati, Destya Fitri Woro Dwi Handayani Yoga Dhimas Mahendra Yudhistira, Muhammad Asral Dewangga Yudi Prasetyo