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All Journal Jurnal Siasat Bisnis MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Jurnal Manajemen Teknologi E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis JAM : Jurnal Aplikasi Manajemen Briliant: Jurnal Riset dan Konseptual Widya Cipta : Jurnal Sekretari dan Manajemen Jurnal Ilmiah Universitas Batanghari Jambi Journal of Economic, Bussines and Accounting (COSTING) IJEBD (International Journal Of Entrepreneurship And Business Development) SEIKO : Journal of Management & Business Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Jurnal Pendidikan Ekonomi (JURKAMI) FIDUSIA : JURNAL KEUANGAN DAN PERBANKAN Journal of Humanities and Social Studies Majalah Ilmiah Bijak Jurnal Manajerial Jurnal Ilmu Manajemen MANAJEMEN DEWANTARA Jurnal Ilmiah Manajemen dan Bisnis Jurnal MEBIS (Manajemen dan Bisnis) Jurnal Ilmiah Edunomika (JIE) Revitalisasi : Jurnal Ilmu Manajemen Management Studies and Entrepreneurship Journal (MSEJ) WIDYA MANAJEMEN JURNAL SeMaRaK Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL Journal of Management and Bussines (JOMB) Jurnal Pengabdian kepada Masyarakat Nusantara Nusantara Science and Technology Proceedings Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) IGKOJEI: Jurnal Pengabdian Masyarakat Public Administration Journal of Research Sinar Sang Surya: Jurnal Pusat Pengabdian kepada Masyarakat International Journal of Economy, Education and Entrepreneurship (IJE3) Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) KARYA: Jurnal Pengabdian Kepada Masyarakat Al Khidma: Jurnal Pengabdian Masyarakat East Asian Journal of Multidisciplinary Research (EAJMR) Indonesian Journal of Business Analytics (IJBA) Journal Of Human And Education (JAHE) Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Journal of Finance and Business Digital (JFBD) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) International Journal of Economics (IJEC) International Journal of Business and Applied Economics (IJBAE) Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Economics and Business Journal Journal Publicuho Economos : Jurnal Ekonomi dan Bisnis Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat Jurnal Nirta: Studi Inovasi Sabangka Abdimas Jurnal Pengabdian Masyarakat Sabangka IIJSE Jurnal Pengabdian Masyarakat Indonesia (JPMI) Musyawarah: Jurnal Pengabdian Masyarakat Al-Ijtimā: Jurnal Pengabdian Kepada Masyarakat Joong-Ki Pengabdian Kepada Masyarakat Indonesia SEAN (ABDIMAS SEAN) Global Management: International Journal of Management Science and Entrepreneurship Jati Emas (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat)
Muhadjir Anwar
Universitas Pembangunan Nasional Veteran Jawa Timur
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The Effect Of Trust And Commitment On Customer Loyalty Of Bprs Botani Bina Rahmah With Customer Satisfaction As a Mediation Variable Faizin, Ayi Hilman; Yuniningsih; Anwar, Muhadjir
Economics and Business Journal (ECBIS) Vol. 4 No. 2 (2026): January
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v4i2.291

Abstract

This research is motivated by the importance of building and maintaining customer loyalty at the Botani Bina Rahmah Sharia Rural Financing Bank (BPRS), a financial institution that plays a strategic role in strengthening the sharia-based economy and promoting financial inclusion at the micro level. The phenomenon of increasing account openings without a corresponding increase in customer retention indicates challenges in managing long-term relationships with customers. Trust and commitment are believed to be important factors in creating loyalty, but the effectiveness of both is often influenced by the level of customer satisfaction. Therefore, this study was conducted to analyze satisfaction as a mediating variable in the relationship between trust and commitment and customer loyalty. This study aims to analyze: (1) the effect of trust on customer loyalty, (2) the effect of commitment on customer loyalty, (3) the effect of trust on loyalty through customer satisfaction as a mediating variable, and (4) the effect of commitment on loyalty through customer satisfaction as a mediating variable. The research approach used is quantitative with a cross-sectional design. Data were collected by distributing Likert-scale questionnaires to 100 active customer respondents of BPRS Botani Bina Rahmah. Data analysis was carried out using Structural Equation Modeling–Partial Least Squares (SEM–PLS) with the help of SmartPLS software to test the validity and reliability of constructs and the relationships between variables in the structural model. The results of the study indicate that trust has a positive and significant effect on customer loyalty, while commitment does not have a significant direct effect on loyalty. Customer satisfaction is proven to act as a significant mediating variable in the relationship between trust and loyalty, as well as between commitment and loyalty. These findings confirm that BPRS customer loyalty is more influenced by the level of trust and satisfaction built through service quality and conformity to Sharia values. Practically, BPRS management needs to strengthen contract transparency, improve service consistency, and optimize digital channels to strengthen trust, increase satisfaction, and ultimately encourage sustainable customer loyalty.
Perceived Value as a Mediator: How Customer Experience Outweighs E-Service Quality in Driving Digital Repurchase Intention in Quick-Service Restaurants Mohhanto, Ardo; Anwar, Muhadjir; Achmad, Zainal Abidin; Win, Thinzar
Jurnal Ilmiah Manajemen & Bisnis Vol 10 No 2 (2025)
Publisher : Universitas Pendidikan Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38043/jimb.v10i2.7170

Abstract

This study explores the different impacts of e-service quality and customer experience on repurchase intention, with perceived value as a mediator, among digital consumers of Yoshinoya quick-service restaurants in Surabaya, Indonesia. Using Structural Equation Modeling–Partial Least Squares (SEM-PLS) on data from 148 respondents, the results show that e-service quality does not significantly affect repurchase intention (coefficient = 0.166, p = 0.120), while customer experience has a strong direct effect (coefficient = 0.405, p < 0.001). Perceived value mediates the relationship between customer experience and repurchase intention (coefficient = 0.497, p < 0.001), but not between e-service quality and repurchase intention (coefficient = 0.074, p = 0.217). This study contributes to digital service and consumer behavior literature by showing that perceived value acts as a selective mediator, enhancing the impact of customer experience while reducing the role of e-service quality in technology-based QSR environments. Practically, the findings suggest that QSR managers should view e-service quality as a basic requirement and focus on experiential strategies, such as emotional engagement, personalization, and omnichannel consistency, to improve perceived value and maintain customer loyalty in competitive digital food service markets.
Analysis of Critical Factors Influencing Project Performance in Construction Projects at CV Adhi Citra Haryo Seto Seto, Adhimas Kunto Haryo; Anwar, Muhadjir; Waluyo, Minto
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 3 (2025): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i3.9810

Abstract

Construction projects often face challenges in meeting cost, time, and quality targets. This study aims to analyze: the effect of top management support as a critical factor on project performance, the effect of project team competence as a critical factor on project performance, the effect of green project practices as a critical factor on project performance, and the mediating role of project management effectiveness in these relationships. The research was conducted at CV Adhi Citra Haryo Seto, which managed seven projects during 2023–2025, involving 103 project personnel as respondents. Data were collected using questionnaires and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) in SmartPLS 4. The findings indicate that project performance at CV Adhi Citra Haryo Seto improves when top management provides consistent support, project teams demonstrate adequate competencies, and green project practices are effectively implemented. These three factors are reinforced through project management effectiveness, where well-prepared planning, structured coordination, and responsive control serve as the bridge that translates leadership support, team capabilities, and green project practices into tangible achievements in cost, time, quality, and project sustainability.
ANALYSIS OF ORGANIZATIONAL COMMUNICATION, TRANSFORMATIONAL LEADERSHIP STYLE ON EMPLOYEE JOB SATISFACTION WITH INTRINSIC MOTIVATION AS AN INTERVENING VARIABLE AT PT SANMAS SURABAYA Loren Surmila Br Surbakti; Muhadjir Anwar
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 1 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.18553092

Abstract

Study This aim For analyze influence communication organization and style leadership transformational to satisfaction Work employee with motivation intrinsic as intervening variables at PT Sanmas Surabaya, a companies operating in the field production and distribution rice . The underlying phenomenon study This is importance effectiveness internal communication as well role inspirational leadership​ in increase satisfaction Work employees , in particular through improvement motivation sourced work​ from in self employees . Approach research used​ is quantitative with Partial Least Square – Structural Equation Modeling (PLS-SEM) technique for analyze connection intervariable . Data obtained through distribution questionnaire to 83 respondents who were employees of PT Sanmas Surabaya from various divisions. Each variables measured use indicators that have been tested validity and reliability based on study literature previous research results show that communication organization influential positive and significant to motivation intrinsic and satisfaction Work employees . Likewise , the style leadership transformational own influence positive and significant to motivation intrinsic and satisfaction work . In addition , motivation intrinsic proven play a role as intervening variables that strengthen connection between communication organization and style leadership transformational to satisfaction Work .
EFEKTIVITAS PROMOSI MELALUI PENGGUNAAN MEDIA SOSIAL DI HOME EDUCATION INDONESIA Ramadhan, Dea Zahwa; Anwar, Muhadjir
Jurnal Pengabdian Masyarakat Sabangka Vol 5 No 01 (2026): Jurnal Pengabdian Masyarakat Sabangka
Publisher : Pusat Studi Ekonomi, Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/sabangka.v5i01.2002

Abstract

Kegiatan pengabdian ini memiliki tujuan untuk memanfaatkan media sosial dengan menggunakan metode partisipatif yang melibatkan mitra dalam semua kegiatan seperti, pengamatan, perencaaan, pelaksanaan, dan evaluasi. Pendekatan ini bertujuan untuk memahami kebutuhan audiens dan mengenali karakteristik konten yang tepat. Pendampingan dilakukan dengan meningkatkan kualitas visual, membuat konten edukatif yang sesuai, memastikan konsistensi dalam jadwal postingan, serta memanfaatkan fitur interaksi seperti story, reels, dan siaran langsung. Hasil dari pendampingan ini menunjukkan peningkatan yang cukup besar dalam performa akun, termasuk pertumbuhan dalam jangkauan, impresi, interaksi, dan penambahan jumlah pengikut secara organik. Ini membuktikan bahwa strategi konten yang terencana, sesuai, dan didukung oleh analisis wawasan dapat meningkatkan efektivitas komunikasi di dunia digital. Selain itu, kegiatan ini juga membantu
Penggunaan Microsoft Excel untuk Meningkatkan Efektivitas Transaksi Keuangan pada Nota Penjualan dan Faktur Pajak di PT XYZ Gilang Romadoni; Muhadjir Anwar
Jurnal Nirta : Inovasi Multidisiplin Vol 5 No 2 (2026): Jurnal Nirta : Studi Inovasi
Publisher : Nirta Learning Centre

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61412/jnsi.v5i2.375

Abstract

This study aims to analyze Microsoft Excel as an appropriate tool for improving work effectiveness, such as recording financial transactions, particularly sales receipts and tax invoices, at PT XYZ. The method used was a case study approach within the context of an internship, allowing the researcher to directly analyze work processes before and after using Excel. This included the use and utilization of formulas, dynamic tables, data validation, and automatic formatting. The results of the study have shown that implementing Excel in completing tasks, particularly sales receipts and invoices, helped the recapitulation process by minimizing errors by more than 50%. Furthermore, the author contributed to streamlining time and work methods, resulting in faster completion of work. Another impact of the implementation is faster staff working hours and interdepartmental communication, resulting in a lighter and easier workload. The use of technology and computerization in financial management and transaction systems not only streamlines work and makes completion easier, but also minimizes human error and obstacles that occur in manual processes. Supervision and security are improved without reducing the working hours of PT XYZ employees.
Marketing Effectiveness Through Community at PT Naruna Karya Bersama: Efektivitas Pemasaran Melalui Komunitas Di PT Naruna Karya Bersama Trya Malitasari; Muhadjir Anwar
JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Vol. 9 No. 3 (2025): Jati Emas (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat)
Publisher : DPD Jatim Perkumpulan Dosen Indonesia Semesta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This society service examines the implementation of community-based marketing strategies by PT Naruna Karya Bersama through the digital platform Komunitas Demi Anak. This marketing strategy aims to increase brand awareness, strengthen customer engagement, and convey product information organically. The society service method involved the use of a qualitative descriptive approach through observation, documentation, and unstructured interview methods during the internship. The results showed that the community plays an important role in building emotional relationships between companies and consumers. Routine activities such as kulwap (WhatsApp lectures), quizzes, and discussions are considered to be able to encourage members' understanding of parenting patterns, while strengthening the company's image as an educational partner. The existence of the community also facilitates the promotion process without a one-on-one personal approach, making it more efficient. However, there are still obstacles in the form of limited implementation time and suboptimal member participation. In general, community-based marketing is considered effective for start-up companies such as PT Naruna Karya Bersama and has the potential to become a long-term strategy in building customer loyalty.
PERAN GCG DALAM MENGURANGI FINANCIAL DISTRESS: Dampak Penjualan dan Struktur Modal Anandya Zalva Yunnafisah; Muhadjir Anwar; Fani Khoirotunnisa
Journal Publicuho Vol. 7 No. 4 (2024): November - January - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v7i4.564

Abstract

This study examines how sales growth and capital structure affect financial hardship and finds that sound corporate governance acts as a mitigating factor. The research population includes companies in the transportation, utilities, and infrastructure sectors listed on the IDX during the 2018–2019 period. The sample was selected using purposive sampling, with 28 companies analyzed from 2018 to 2023, resulting in a total of 168 data points. Moderated Regression Analysis (MRA) utilizing SPSS 25 was used for the analysis. The results show that while capital structure has a beneficial influence on financial hardship, sales growth has a negative effect. Furthermore, good corporate governance strengthens the relationship between sales growth, capital structure, and financial distress.
IMPLEMENTASI STRATEGI KOMUNIKASI PEMASARAN JASA ASSESSMENT  PADA PT SWABINA GATRA Zeny Amanda Eman Ratu; Muhadjir Anwar
Jurnal Pengabdian Masyarakat Indonesia (JPMI) Vol. 1 No. 2 (2023): Desember
Publisher : Publikasi Inspirasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62017/jpmi.v1i2.180

Abstract

PT Swabina Gatra merupakan bagian dari Semen Indonesia Group yang memiliki enam lini bisnis yaitu SWA Facility Management, SWA Segar, SWA Tour & Event Organizer, SWA Digital Solution, SWA Academy dan SWA Assessment Center. SWA Assessment Center merupakan sebuah unit usaha dari PT Swabina Gatra yang akan memetakan kompetensi, minat, bakat, dan karakter melalui beberapa metode yang dituangkan ke dalam pre test, post tes, simulasi serta pengamatan personal yang objektif. Penawaran yang beragam membuat PT Swabina Gatra diharuskan untuk dapat menyusun strategi dan inovasi dalam mencapai tujuan. Dalam upaya meningkatkan penjualan, SWA Assessment Center bekerja sama dengan Klob DayaLima yang merupakan perusahaan konsultasi Human Resources yang telah memiliki pengalaman selama 21 tahun Kegiatan pengabdian ini dilaksanakan dengan mengunakan metode kualitatif yaitu dengan melakukan wawancara dan observasi. Strategi pemasaran jasa yang diimplementasikan oleh PT Swabina Gatra adalah Strategi Door to Door, Value Customer dan Branding.
The Role of Lifestyle in Moderating the Influence of Financial Literacy and Ease of Use on the Consumptive Behavior PayLater Users on Generation Z in Surabaya City Sakti, Angela Tiara; Anwar, Muhadjir
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 4 (2025): Dinasti International Journal of Economics, Finance & Accounting (September - O
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i4.4814

Abstract

Shopee PayLater is a fintech service frequently used nowadays, particularly among Generation Z in Surabaya. The ease of using this service makes many of Generation Z use it for consumptive purposes, but enough financial capability does not follow it. This study seeks to examine how financial literacy and user-friendliness impact consumer spending tendencies, with lifestyle serving as a moderating variable. This research adopts quantitative methods using primary data. Respondents in this research were Generation Z users of Shopee PayLater in Surabaya. A total of 112 respondents were selected through a non-probability sampling technique, then analyzed with SEM-PLS. The results showed that Financial Literacy has a positive influence on Consumptive Behavior. The level of ease of use contributes significantly to individual consumption patterns. Lifestyle acts as a factor that strengthens the relationship between financial literacy and consumer behavior. Conversely, lifestyle does not have a moderating effect on the relationship between ease of use and consumer behavior among Shopee PayLater consumers in Surabaya.
Co-Authors Adi, Faisal Rahman Adisari, Alfigo Ahnaf, Ryan Akhmad Fauzi amalutstsani, wulida yusr Amin, Maulana Ferdy Ashshobuur Anandya Zalva Yunnafisah Anissa Hafidza Pristi Annisa Ayu Salsabillah Ardani, Fadila Naura Arief Bachtiar Arkha Kunta Wijaya Trus Hayu Ayundha Evanthi Ayundha Evanthi Budianto, Damis Veri Cahyaningtyas, Berlin My Anggelita Pramesthi Damayanti, Titik Fanani Delyma Agusti Meitasari Devinta Nur Arumsari Dhani Ichsanuddin Nur Dianita Savitri Anggraeni Dita Wahyu Permata Sari Diyanti, Normalinda Dominikus Aditya Fitriyanto Dwi Kumalasari Eko Purwanto Eko Purwanto Eko Purwanto Eko Purwanto Eko Purwanto Eko Purwanto Ervanto, Khansa Florensa Evanthi , Ayundha Fabian Farandori Faizin, Ayi Hilman Fani Khoirotunnisa Fatmala, Nur Indah Fendy Yulianto Firnanda, Ahmad Bima G. Oka Warmana G. Oka Warmana, G. Oka Gendut Sukarno Gilang Romadoni Hanafi, Yogie Dwi Hardi, Ilham Herdiyanti, Azzahra Putri Heryandya, Dinandara Aliya Rahma Hesty Prima Rini Hindun, Kiftiah Ida Ayu Putu Sri Widnyani Iftikhar, Rahila Imelda Fadilah Inola Gravinova Saputri Ira Wikartika Ira Wikartika, Ira Keyko Kineta Endarwantika Khusaini, Imron Nur Kirono, Larasati Putri Laura Geovani Rumahorbo Lia Agustin Lia Agustin Lia Rizqy Wulantari LItausiil Rizqi LItausiil Rizqi Loren Surmila Br Surbakti Lutfy Ameilia Margono, Rizky Fernanda Martha Hendrati, Ignatia Maxymillianus Leo Meivira, Dira Minto Waluyo Mohhanto, Ardo Muhammad Al Hakim Danurwindo Mumtazah, Muhammad Rizqi Muti'ah, Annisaul Mutiara Cindy Ramadhani Nadila Rizkiwati Ni'mah, Nailatun Ningrum, Khotija Hadi Nio Indra Satata Nirmalasari Nirmalasari Normalinda Diyanti Nur Alifa Misbach Nurhanani, Anjar Dyah Odelia, Evi Maya Orlando, Gerry Hutama Pebriasanty, Neny Dwi Permatasari, Salsabila Ayu Prasetyo Moelyadi, Iman Puspitasari, Nawar Tri Putri, Nabilah A. Rahmatullah, Rendy Adetya Ramadhan, Dea Zahwa Revalasha, Niken Rezza Lutviana Suryahadi Rizkiyati, Nelista Rizkyatul Nadhifah Sabda Alam Sahda Zerlinda Sakti, Angela Tiara Salsabila Ayu Permatasari Salsabillah, Annisa Ayu Sefia Intan Permatasari Seto, Adhimas Kunto Haryo Shafiria Widyatamaka Shinta Arianti Shinta Arianti Sisilia Suci Yunitasari Suci Yunitasari Siti Aisyah Romadhoni Soetomo, Noro Garudomurti Sugeng Purwanto Tiara Indah Febiyanti Titik Fanani Damayanti Tri Kartika Pertiwi Trya Malitasari Win, Thinzar Wiwik Handayani Wulandari, Puput Yuniningsih Yustiawan, Arealdo Robiq Zainal Abidin Achmad Zeny Amanda Eman Ratu Zumrotul Fitriyah