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All Journal MIX : Jurnal Ilmiah Manajemen Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Syntax Literate: Jurnal Ilmiah Indonesia BERDIKARI : Jurnal Inovasi dan Penerapan Ipteks Journal of Economic, Bussines and Accounting (COSTING) Alignment: Journal of Administration and Educational Management Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan JURNAL PENDIDIKAN TAMBUSAI IKRA-ITH EKONOMIKA EQIEN - JURNAL EKONOMI DAN BISNIS Jurnal Manajemen Strategi dan Aplikasi Bisnis Journal of Humanities and Social Studies Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat Journal of Leadership in Organizations Journal Of Management Science (JMAS) Maker: Jurnal Manajemen JURNAL LENTERA BISNIS Jurnal Pendidikan dan Konseling Syntax Idea SERAMBI: Jurnal Ekonomi Manajemen dan Bisnis Islam Dinasti International Journal of Education Management and Social Science Dialektika: Jurnal Ekonomi dan Ilmu Sosial Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Industri Kreatif dan Kewirausahaan Jurnal Ilmiah Manajemen Kesatuan Bulletin of Counseling and Psychotherapy BERDAYA: Jurnal Pendidikan dan Pengabdian Kepada Masyarakat Jurnal Darma Agung jurnal syntax admiration Jurnal Pengabdian kepada Masyarakat Nusantara Jendela Pendidikan Ilomata International Journal of Management Journal La Bisecoman Management and Accounting Expose Prima Abdika: Jurnal Pengabdian Masyarakat Indonesian Journal of Economy, Business, Entrepreneuship and Finance (IJEBEF) Jurnal Pengabdian Kepada Masyarakat Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan International Journal of Science and Society (IJSOC) ProBisnis : Jurnal Manajemen Journal of Social Research COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Kalbisocio: Jurnal Bisnis dan Komunikasi Indonesian Journal of Business Analytics (IJBA) Jurnal Sains dan Teknologi Sinomika Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Jurnal Manajemen dan Perbankan (JUMPA) Profit: Jurnal Manajemen, Bisnis dan Akuntansi Media Bina Ilmiah Jurnal Indonesia Sosial Teknologi Jurnal Riset Manajemen dan Bisnis Journal Research of Social Science, Economics, and Management Eduvest - Journal of Universal Studies JURNAL ABDIMAS PLJ Influence: International Journal of Science Review IIJSE RESLAJ: Religion Education Social Laa Roiba Journal KALBISIANA Jurnal Sains, Bisnis dan Teknologi Smart Dedication: Jurnal Pengabdian Masyarakat Jurnal Cendekia Ilmiah Jurnal Valtech
Abadi, Ferryal
Esa Unggul University, Jakarta, Indonesia
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ANALYSIS OF STRATEGIC PLANNING AND MARKETING STRATEGY TOWARDS THE DEVELOPMENT OF ECO GREEN CITY IN PT. ADVANCED INDONESIAN ENERGY Wisnu Dermawan, Sigit; Soleha, Yani; Egi Tiarawati, Arini; Hamdi, Edi; Yanuar Rahmat Shah, Tantri; Abadi, Ferryal
Jurnal Ilmiah Jendela Pendidikan Vol 11 No 1 (2021): Jendela Pendidikan
Publisher : Fakultas Keguruan dan Ilmu Pendidikan - Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Marketing plays an important role in the strategic planning process. Marketing management provides the greatest functional contribution in the strategic planning process to obtain the desired results based on the prevailing conditions and structures by using the best resources and company advantages to achieve its goals. This study aims to analyze the marketing strategy towards the development of an eco green city at PT. Advanced Indonesian Energy. This type of research uses descriptive research with a qualitative approach. Sources of data used are primary data and secondary data. Data collection techniques using interviews and documentation. The information obtained from the data collection was analyzed in three ways, namely reduction, data presentation, conclusion drawing and verification. The results of the study are based on the QSPM strategy from PT Energi Indonesia Maju which will focus on building closeness with the PLTU to conduct waste co-firing, so the main objective of marketing is to ensure coordination and operational approval of the PLTU Indramayu and the local government of Tasikmalaya in the short term. Prior to full operation, the main objective of marketing is to ensure long-term cooperation with PLTU Indramayu. With a long-term cooperation with PLTU, the company can also ensure its sustainability.
STRATEGY ANALYSIS IN PT. ENERGI INDONESIA MAJU AS A MANUFACTURER OF WASTE PELLETS FOR RENEWABLE ENERGY Bonar Bastari, Ega; E. Sofyan, Rufyan; Hamdi, Edi; Yanuar Rahmat Syah, Tantri; Abadi, Ferryal
Jurnal Ilmiah Jendela Pendidikan Vol 11 No 2 (2022): Jendela Pendidikan
Publisher : Fakultas Keguruan dan Ilmu Pendidikan - Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/jp.v11i2.2133

Abstract

People's need for energy tends to get higher from time to time. The energy that is needed is related to electricity. The current condition of power plants uses a lot of steam sources with the support of coal combustion. However, the coal owned will not last long because this source is non-renewable. For this reason, renewable energy sources are needed to overcome the scarcity of coal that will occur in the next few years. Waste pellets can be used to replace the role of coal for PLTU. For this reason, these waste pellets are produced by PT. Energi Indonesia Maju as a provider of waste pellets as a substitute for coal fuel. This journal aims to provide business considerations whether the production of waste pellets is able to develop and be profitable in the short and long term.
RAMAH LINGKUNGAN SEKOLAH DESA RENGASDENGKLOK SELATAN, KARAWANG, JAWA BARAT Abadi, Ferryal; Nurjanah, Siti
Jurnal Industri Kreatif dan Kewirausahaan Vol 3 No 2 (2020): Jurnal Industri Kreatif dan Kewirausahaan DECEMBER 2020
Publisher : Universitas Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36441/kewirausahaan.v3i2.72

Abstract

Desa Rengasdengklok Selatan merupakan salah satu desa bersejarah dalam proses kemerdekaan yang berlokasi di Kecamatan Rengasdengklok, Kabupaten Karawang, Jawa Barat. Desa ini dekat dekat Sungai CItarum. Sebagai salah satu Desa yang mempunyai objek wisata bersejarah kondisi masyarakatnya dalam menjaga kebersihan sangat rendah sehingga banyak sampah berserakan disekitar tempat wisata. Karena itu dalam rangka penyadaran kepada msyarakat kegiatan PKM ini ditujukan kepada siswa Sekolah Dasar sebagai penyadaran sejak dini akan kebersihan lingkungan dari lingkungan sekolah. Kegiatan ini dilakukan secara penyuluhan. Target luarannya yang dicapai kegiatan ini adalah pengetahuan siswa dan kesadaran siswa akan pentingnya kebersihan.
Building Brand Awareness and Customer Loyalty through TITIP Marketing Strategies Cahyanti, Ichtiar Melia; Indradewa, Rhian; Abadi, Ferryal; Kustiawan, Unggul
Journal La Bisecoman Vol. 5 No. 6 (2024): Journal La Bisecoman
Publisher : Newinera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/journallabisecoman.v5i6.1833

Abstract

The Indonesian on-demand delivery industry is experiencing rapid growth, fueled by the fast-paced urban lifestyle and advancements in technology. Competition in this sector is intensifying with the emergence of various platforms such as Shopee, Tokopedia, Bukalapak, and Blibli. These platforms fiercely compete to attract customers by offering a wide range of features and attractive services. This study aims to analyze the marketing plan for the on-demand delivery app, TITIP. The research methodology employed is a descriptive case study, collecting data from literature reviews, observations, and interviews with experts. Findings indicate that TITIP possesses significant potential to build brand awareness and customer loyalty through effective market segmentation, targeted marketing, and strong positioning. In conclusion, a structured and innovative marketing plan is crucial for TITIP's success in navigating the competitive landscape. Recommendations for TITIP include continuous monitoring of marketing performance, strengthening collaborations with influencers, and enhancing loyalty programs to retain existing customers and attract new ones.
PENGARUH ONLINE CUSTOMER REVIEW, ONLINE CUSTOMER RATING DAN KEPERCAYAAN TERHADAP MINAT BELI PADA PRODUK KOSMETIK BARENBLISS Nabila Nabila; Ferryal Abadi
Jurnal Valtech Vol 7 No 2 (2024): Jurnal Valtech
Publisher : Teknik Industri - ITN Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36040/valtech.v7i2.9454

Abstract

Fitur online customer review dan online customer rating sangat diminati dalam platform belanja online. Ketika mempertimbangkan pembelian produk, calon pelanggan mengandalkan ulasan dan penilaian pelanggan lain sebagai panduan untuk membangun kepercayaan terhadap produk tersebut. Kepercayaan memegang peranan penting dalam penjualan online, memengaruhi minat beli. Penelitian ini bertujuan untuk mengeksplorasi pengaruh online customer review, online customer rating, dan kepercayaan terhadap minat beli. Dalam pendekatan kuantitatif, data dianalisis menggunakan SPSS 26, dengan data primer dari kuesioner kepada populasi di Jabodetabek yang mengetahui produk kosmetik Barenbliss. Dari 100 responden yang dipilih dengan teknik purposive sampling, analisis regresi linier berganda menunjukkan bahwa online customer review tidak berpengaruh secara signifikan terhadap minat beli, sementara online customer rating dan kepercayaan memiliki pengaruh yang signifikan. Secara bersama-sama, ketiga faktor tersebut secara signifikan mempengaruhi minat beli, sesuai dengan hasil uji F.
Pengaruh Hubungan Kerja terhadap Kesehatan dan Kinerja Kerja Pekerja Manufaktur Joni Hartono; Unggul Kustiawan; Abdul Haeba Ramli; Ferryal Abadi
Journal Of Administration and Educational Management (ALIGNMENT) Vol. 7 No. 2 (2024): ALIGNMENT : Journal of Administration and Educational Management
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/alignment.v7i2.13289

Abstract

This research aims to explore the influence needs status of work tipe, role conflict and temporal leadership on vigor and job performance on employement relationship. Quantitative research was carried out using Structural Equational Model (SEM) methods in 2023 with a focus on respondents working in the manufacturing sector (ceramics and the like) in Tangerang and Jakarta. Data collection was carried out randomly online use google form which resulted in 212 respondents. Respondents were dominated by men at 70% and women at 30% with a working age of 20-30 years. Research findings show that needs status have no impact on vigor worker. Role conflict shows a negative relationship to vigor and job performance, while temporal leadership shows that it only influences job performance, not vigor. This research provides managerial implications for company management that companies should manage workers, especially leaders, in several ways, including implementing a strict and selective recruitment system, as well as conducting training programs. This is so that a work system with minimal role conflict and a good temporal leadership style can be formed vigor and job performance of worker will increase as will company performance. Keywords; Needs Status, Vigor, Role Conflict, Temporal Leadership, Job Performance
Pengaruh Fokus Masa Depan Dan Motivasi Otonom Dalam Perilaku Pencarian Kerja Terhadap Wawancara Kerja Yarsono, Hendi; Abadi, Ferryal
SINOMIKA Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Vol. 1 No. 3 (2022)
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sinomika.v1i3.284

Abstract

This study aims to provide an understanding of the factors that encourage job seekers during a job search to be able to identify their potential and behavior and actions in the job search process to get a job. The data collection method used is through an online survey with a total of 120 respondents and the population is job seekers who are domiciled in Jabodetabek with the sample criteria being job seekers who have graduated at least high school level/equivalent with an age range of 17-64 years. Structural equation model (SEM) analysis method was used in testing this research model. The results found that focus on the future has a positive effect on job search intensity and job search quality. For autonomous motivation has a positive influence on the intensity of job search and job search quality. While the intensity of job search does not have a significant effect on job interviews. On the quality of job search has a positive influence with job interviews. From the test results, it is suggested that job seekers should be encouraged to focus on what they have learned from their involvement in various job search activities. Autonomous motivation is needed to help job seekers face difficulties during job search.
Building A Generation of Reliable Entrepreneurs Through The Business Management Service Program at SMK Karya Nasional, Kuningan Regency, West Java Susbiyantoro; Abadi, Ferryal; Rahayu Tri Utami; Yoeliastuti; Eriene Iranie Nizarlie
ABDIMAS: Jurnal Pengabdian Masyarakat Vol. 8 No. 1 (2025): ABDIMAS UMTAS: Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Muhammadiyah Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35568/abdimas.v8i1.5648

Abstract

This Community Service activity was conducted to address the need for enhancing entrepreneurial skills among vocational school students, particularly at SMK Karya Nasional in Kuningan Regency, West Java. Vocational school graduates often face challenges in entering the workforce or starting their own businesses due to limited practical knowledge and skills in business management and entrepreneurship. The primary aim of this activity was to empower students by providing comprehensive training in business management, including topics such as basic business concepts, product development, marketing strategies, and entrepreneurial skills. The method used involved interactive workshops, hands-on practice, and collaboration with local industries to ensure practical application of the knowledge gained. As a result, the students demonstrated improved understanding of business concepts and management techniques, as well as greater confidence in applying these skills. This training also fostered stronger school-industry relations, creating opportunities for collaboration and internships that align education with the demands of the job market. In conclusion, this program successfully equipped students with the foundational skills required to pursue careers in business or entrepreneurship. It is hoped that this initiative can serve as a model for similar programs in other vocational schools, ultimately contributing to the growth of local economies through the development of student-led small and medium enterprises (SMEs).
Penerapan Manajemen Risiko untuk Meningkatkan Keberlanjutan Platform Layanan Konsinyasi di Indonesia Lubis, Rima Octaviani; Indradewa , Rhian; Abadi, Ferryal; Kustiawan, Unggul
DIALEKTIKA: Jurnal Ekonomi dan Ilmu Sosial Vol 10 No 1 (2025): Dialektika: Jurnal Ekonomi dan Ilmu Sosial
Publisher : Prodi Manajemen Fakultas Ekonomi dan Bisnis Universitas Islam Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36636/dialektika.v10i1.5930

Abstract

Risks are inherent in every industry, potentially occurring and difficult to avoid, but they can be effectively managed and controlled. Risks in the dropshipping platform industry include intense competition, regulatory changes, currency fluctuations, and the potential for fraud or damage to goods. This research aims to evaluate the effectiveness of risk management implementation within the TITIP organization The research method used is a descriptive method. Identification, analysis, and evaluation of the risks faced. The location of this research is at the TITIP business. The results of the risk analysis reveal a diverse range of risks impacting various aspects of operations, marketing, human resources, and finance. The research concludes by highlighting the crucial importance of communication and consultation, regular risk assessments, and the proper implementation of mitigation measures. Recommendations suggest that the organization should continuously enhance employee awareness regarding risk management and optimize the allocation of resources for risk management.
Perencanaan Bisnis pada Aspek Keuangan Swipewash Marketplace untuk Layanan Laundry Amatullah, Nida; Negoro, Dimas; Kustiawan, Unggul; Abadi, Ferryal
Berdikari: Jurnal Inovasi dan Penerapan Ipteks Vol. 13 No. 2: August 2025
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/berdikari.v13i2.26218

Abstract

This research aims to examine and assess the financial planning executed in Swipewash Marketplace, a platform for laundry service, to facilitate efficient financial management and promote sustainable business growth. This research identifies that 74% of respondents consider laundry services as a basic need, with 57.7% are loyal customers and 16.3% are classified as non-regular customers. Furthermore, 20% of respondents need the pick-up and delivery services, although 6% value clarity about washing status. This data illustrates the lifestyle of Tangerang residents who emphasize efficiency and convenience, positioning Swipewash as a substantial opportunity to address these demands. The analysis indicates that 62% of laundry services in Tangerang offer pick-up and delivery services, although 40.92% have difficulties in their management. For about 38% of laundry businesses do not offer pick-up and delivery services. The methodology employed a blend of qualitative and quantitative techniques, involving data collection via management interviews, operational observations, and examination of financial reports and planning documents. The research findings underscore the significance of cash flow management strategies, pragmatic budgeting, and cost control as the cornerstone of effective financial planning. This research encompasses financial estimates, cash flow analysis, initial capital assessment, and investment feasibility review. The findings suggest that the Swipewash Marketplace business model possesses significant economic potential and offers an appealing return on investment. A sensitivity analysis was performed to assess the effect of variations in operating expenses and service prices on business viability. Through meticulous financial planning, Swipewash Marketplace is anticipated to expand and gain the advantages for both laundry service providers and customers
Co-Authors Abdul Haeba Ramli Agus Multino Rohmansyah Amalia, Lia Amatullah, Nida Amo Sugiharto Andriyanti Asianto Annisa Inas Ariyanti Anwar, Johannes Arietra, Intan Pertiwi Noor Arini Egi Tiarawati Artana Diva Syabilla Athira Shafa Berliana Ayu Anggia, Bunga Ayu Putri Aprileani Badriyah Bakar, Lintang Abu Bakir Bakir Bonar Bastari, Ega Cahyanti, Ichtiar Melia Cahyono Cahyono Christa, Ade Christin Victoria Sanger Dewani, Anggi Cahyaningrum Dewi Metyasari Dewi, Truli Susatyo Didin Hikmah Perkasa Dimas Angga Negoro Dimas Angga Negoro Dimas Aryo Wibowo Dimas Negoro Donant Alananto Iskandar E. Sofyan, Rufyan Edi Hamdi Edi Hamdi Edi Hamdi Edi Hamdi Edi Hidayat Efa Hindarti Ega Bonar Bastari Egi Tiarawati, Arini Ekania, Mega el barqa, Malviyola Endang Ruswanti Eri Astuti, Ni Made Eriene Iranie Nizarlie Eriene Iranie Nizarlie Fandy Perdana Putra Fauzi Dermawan Tutupoho Gabriel Saulina Batubara Gidion Bernad Lubis Gidion Bernad Lubis Giovany, Kenny Gita Nurpratiwi Hanny Yuliani Hendy Tannady Hermawan, Lisa Bella Herwin Herwin Herwin Herwin, Herwin Hindarti, Efa Humairoh Basyarewan Ika Yuli Fatmawati Indah Erlinda Ade Kisworo Indradewa, Rhian Iqbal Septyansyah Irvan Rizki Septian Isworo, Joko Ivan Masdur Johannes Anwar Joni Hartono Junaidi Amrin, Muhammad Ketut Sunaryanto Kurnia Pangestu, Yudha Kurniawan, Djoko Kustiawan, Unggul Lista Meria Louis, Hendrik Lubis, Rima Octaviani Manu, Bheryl Mega Ekania mega sukmawati Meilisa Alvita Meilisa Alvita Muhamad Wajahid Muhammad Dhafi Iskandar Nabila Nabila Ndruru, Hermawan Susanto Negoro, Dimas Negoro, Dimas Angga Ningsih, Susilowati Niroh, Muniroh Noviayanti Fitri Haryani Nurdin Oktatia Putri, Adinda Paulus Sugiarto Pratana, Amelinda Pualam Wahyu Ratiasasadara Rahmat Syah, Tantry Yanuar Rahmat, Didi Rasum, Alya Presilia Rhian Indradewa Rhian Indradewa Rhian Indradewa Ria Saulina Panjaitan Rina Anindita Rogaya, St Rojuaniah Rojuaniah Rufyan E. Sofyan Safitri, Ai Apon Santos Winarso Dwiyogo Santy Berliana Naibaho Sarah Sinta Septian, Yudha Alvin Shadiqy Artib Sigit Wisnu Dermawan Silvia Ardian Siti Nurjanah Siti Nurjanah Siti Nurjanah Siti Rafika Arman Soleha, Yani Sukmayadi Institut Teknologi dan Bisnis Kalbil Susbiyantoro, Susbiyantoro Syah, Tantry Yanuar Rahmat Tantri Yanuar Rahmat Syah Tantry Yanuar Rahmat Syah Tasya Yultavera Triyono Arief Wahyudi Truli Susatyo Dewi Truli Susatyo Dewi Tyas Purbasari Utami, Rahayu Tri Wahno Sahid Wandik, Kandius Widuri Tyas Utami Wini Nursolihat Wisnu Dermawan, Sigit Yani Soleha Yanuar Rahmat Shah, Tantri Yanuar Ramadhan Yanuar Ramadhan Yarsono, Hendi Yenny Rany Yoeliastuti Yoeliastuti Yunico Tampubolon, Ronaldo