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Journal : BJHTCR

Strategic Approaches for Elevating Room Service Quality at Hotel Asa Larantuka, East Flores Regency Roncally, Fatima Maria Deinse; Susila, I Made Gede Darma; Wulandari, Pande Putu
Bali Journal of Hospitality, Tourism and Culture Research Vol. 2 No. 1 (2024): Innovative Strategies for Sustainable Tourism and Hospitality Growth @ Bali Jou
Publisher : Language Assistance

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.14602789

Abstract

Room service quality improvement strategy is one of the strategies applied by a hotel to increase the number of guests. The purpose of this research is to find out the quality of room service that has been done and the right strategy used to improve the quality of room service at Hotel Asa Larantuka. This research uses a descriptive qualitative approach with observation, interview and documentation techniques. The quality of room service at Hotel Asa Larantuka can be known through interviews with parties such as: hotel employees, guests and government. Interview indicators with reference to the five dimensions of service quality. The results of this study obtained the strategy used to improve the quality of room service is SWOT matrix analysis, among others: 1) Strategy (SO), which is a strategy carried out by the hotel by maintaining all facilities and maintaining the cleanliness of the hotel and providing a good appearance of the employees, 2) Strategy (WO), by improving employee skills in service 3) Strategy (ST) is a strategy to respond quickly to guest complaints and 4) Strategy (WT) is a strategy by always communicating with guests. Suggestions for managers are to maximise the quality of services that have been carried out and improve the shortcomings that are owned in accordance with the strategies that have been prepared. This is expected to improve the quality of service provided and provide satisfaction to tourists who stay overnight so that they make return visits in the future.
Kerjasama Tim Mempengaruhi Kinerja Karyawan Di Hotel Rimbun Canggu Badung Bali Widiastuti, Ni Made Dwi Eka; Kartimin, I Wayan; Susila, I Made Gede Darma
Bali Journal of Hospitality, Tourism and Culture Research Vol. 1 No. 2 (2024): MARKETING IN THE TOURISM AND HOSPITALITY SECTOR @ Bali Journal of Hospitality,
Publisher : Language Assistance

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.12662740

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh kerja sama tim terhadap kinerja karyawan. Penelitian ini dilakukan di Hotel Rimbun Canggu Badung Bali dengan sampel sebanyak 70 orang karyawan. Teknik pengambilan sampel dalam penelitian ini adalah menggunakan metode sampling jenuh. Pengumpulan data dalam penelitian ini dengan melakukan penyebaran kuesioner. Teknik analisis data yang digunakan dalam penelitian ini adalah teknik analisis deskriptif dan analisis regresi linear berganda dengan uji Statistical Package Social Science (SPSS) version 26.0. Hasil penelitian ini menunjukan bahwa kerja sama tim berpengaruh positif dan signifikan terhadap kinerja karyawan. Saran untuk penelitian selanjutnya, agar dapat mengidentifikasi faktor- faktor lain yang dapat mempengaruhi di setiap variabel kinerja yang belum diamati dalam penelitian ini. Hal ini seperti kepemimpinan, motivasi kerja, insentif, lingkungan kerja, semangat kerja dan budaya organisasi yang dapat berdampak juga kepada kinerja karyawan hotel.