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Analisis Daya Saing Usaha Tani Jagung Hibrida Di Kabupaten Langkat Leopolisa, Magdalena; Sitepu, Rasidin Karo-Karo; Riyadh, M. Ilham
Jurnal Ilmiah Muqoddimah: Jurnal Ilmu Sosial, Politik dan Hummaniora Vol 9, No 1 (2025): Februari 2025
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jim.v9i1.2025.227-233

Abstract

Kabupaten Langkat merupakan salah satu wilayah pertanian utama di Sumatera Utara dengan potensi besar dalam pengembangan usahatani jagung hibrida. Namun, daya saing dan efisiensi produksi perlu dianalisis untuk memastikan keberlanjutan di tengah fluktuasi pasar. Penelitian ini bertujuan untuk mengevaluasi: (1) daya saing keseluruhan usahatani di Kabupaten Langkat, (2) daya saing usahatani jagung, dan (3) adaptabilitas usahatani jagung hibrida terhadap perubahan harga dan biaya produksi. Penelitian ini menggunakan metode survei dengan Kabupaten Langkat yang dipilih secara purposive. Analisis daya saing dilakukan menggunakan indikator Private Cost Ratio (PCR) dan Domestic Resource Cost (DRC). Hasil menunjukkan bahwa usahatani di Kabupaten Langkat memiliki daya saing tinggi dengan nilai PCR 0,3590 dan DRC 0,1157 (keduanya 1), yang mencerminkan efisiensi sumber daya dan keunggulan daya saing. Usahatani jagung menunjukkan sensitivitas signifikan terhadap perubahan harga, mendukung potensi profitabilitasnya. Usahatani jagung hibrida tidak hanya memiliki daya saing yang kuat tetapi juga adaptabilitas tinggi terhadap fluktuasi harga output dan biaya produksi, baik pada tingkat privat maupun sosial. Hasil ini menekankan pentingnya pengelolaan risiko harga, efisiensi biaya, dan dukungan kebijakan untuk memastikan keberlanjutan dan daya saing usahatani jagung hibrida
Preferensi Petani terhadap Benih Kentang Industri pada Mitra Perusahaan PT Indo Agro Resources Haoro, Putri Yaohanida; Sitepu, Rasidin Karo Karo
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14921

Abstract

Potatoes are a food crop that has a high economic value that can provide benefits for farmers, traders, and processed food industry entrepreneurs. The demand for potato consumption increases every year, this is an opportunity for farmers to increase their productivity. This study aims to identify the attributes of industrial seed potatoes at PT Indo Agro Resources and analyse farmers' preferences. The analysis method uses descriptive statistics and conjoin analysis. Using primary data collected through interviews for 70 respondents. The results showed that the combination of attributes that fulfil farmers' preferences are seed potatoes that are free from plant disrupting organisms, plant morphology with a short harvest age, tuber size that is in accordance with the standard, have an affordable seed purchase price, and get assistance in the production process. To increase farmers' production, the company should provide seeds with new seed varieties that are free of plant disrupting organisms.
Analisis Pasar Uang dan Pasar Barang di Indonesia Dengan Pertimbangan Kebijakan Fiskal Putri, Kurnia; Zahra, Afifah; Ruqoyah, Siti Nur; Pazrin, Deby; Hibatullah, M Luthfi; Sitepu, Rasidin Karo Karo; Rivtryana, Disya Ayu
Journal of Accounting Law Communication and Technology Vol 1, No 2 (2024): Juli 2024
Publisher : CV. Rayyan Dwi Bharata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57235/jalakotek.v1i2.2657

Abstract

Konsumsi dan investasi merupakan faktor krusial yang perlu diperhatikan untuk mendorong pertumbuhan ekonomi Indonesia melalui kebijakan fiskal. Penelitian ini bertujuan untuk mengevaluasi keseimbangan antara pasar uang dan pasar barang untuk menilai potensi kebijakan fiskal yang dapat diterapkan di Indonesia. Pendekatan ini berdasarkan pada beberapa indikator makroekonomi dari data ekonomi Indonesia tahun 1993 hingga 2023, yang diperoleh dari Bank Indonesia (BI) dan Badan Pusat Statistik (BPS). Metode analisis yang digunakan adalah persamaan simultan yang diselesaikan dengan metode Two Stages Least Square (2SLS). Hasil penelitian menunjukkan bahwa keseimbangan terjadi pada pendapatan nasional sebesar Rp3012565,759 miliar dengan tingkat bunga 58,5%. Selain itu, kebijakan fiskal saat ini terbukti lebih dominan dalam perekonomian. Model IS-LM yang digunakan dapat menjadi alat penting bagi pemerintah dalam perencanaan kebijakan ekonomi, memungkinkan mereka untuk memprediksi dampak dari keputusan seperti peningkatan pengeluaran pemerintah atau peningkatan jumlah uang yang beredar pada output dan tingkat bunga agregat.
EVALUASI IMPLEMENTASI TRANSAKSI SEWA ATAS PERNYATAAN STANDAR AKUNTANSI KEUANGAN (PSAK) 73 PADA PT JAMINAN KREDIT INDONESIA Inayah, Ashifa Tinezia; Sitepu, Rasidin Karo Karo
Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 2 No. 8 (2024): Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Publisher : Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

PT Jaminan Kredit Indonesia merupakan sebuah perusahaan penjaminan kredit yang menerapkan transaksi sewa atas PSAK 73 sejak 1 Januari 2020. Namun, perusahaan menghadapi kendala dalam rekonsiliasi transaksi sewa yang mempengaruhi kinerja. Untuk mengatasi ini, penulis merancang aplikasi sisetem berbasis web terintegrasi dengan metode Software Development Life Cycle (SDLC) dan interface user-friendly yang mudah digunakan untuk meningkatkan efisiensi proses tersebut.
Evaluate CRM Performance with CSI and Science Ap-proach Implications for Marketing Strategy Umme Saladin Magic Potatoes Rasidin Karo Karo Sitepu; Muhammad Hafidz Azizi; Amer Abdul Aziz; Muhammad Iqbal; Satrio Rasendriya Widyadhana; Farraz Ariel Gubita; Muhammad Puja Dwi Surya
International Journal of Economics and Management Research Vol. 4 No. 3 (2025): December : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v4i3.449

Abstract

This study aims to evaluate the performance of Customer Relationship Management (CRM) in MSMEs of Saladin Kentang Magic using the Customer Satisfaction Index (CSI) and Importance-Performance Analysis (IPA) approaches. A further goal is to formulate a marketing strategy based on the results of the evaluation. The study used a quantitative descriptive method with data collection techniques through questionnaires distributed to 100 respondents of Saladin Potato Magic customers. The research variables include five dimensions of CRM service quality: tangible, reliability, responsiveness, assurance, and empathy. The results of the study showed a CSI value of 76.83% which showed that customers were "satisfied" with the performance of the CRM. The IPA analysis identified priority attributes for improvement in quadrant I, namely the ease of contact through social media and the speed of response to complaints. Attributes in quadrant II that need to be maintained include product variety, product quality, and employee friendliness. The implication of this study is the need for a marketing strategy that focuses on strengthening social media management, improving the complaint handling system, and maintaining product quality as a competitive advantage for Saladin Potato Magic MSMEs.
PREFERENSI PETANI DALAM PEMANFAATAN DIGITAL MARKETING SEBAGAI SARANA PEMASARAN Sebayang, Veralianta Br; Manalu, Doni Sahat Tua; Wicaksono, Aditya; Suharno, Suharno; Sitepu, Rasidin Karo Karo
Journal of Integrated Agribusiness Vol 6 No 1 (2024): Journal of Integrated Agribusiness
Publisher : Jurusan Agribisnis, Fakultas Pertanian, Perikanan dan Kelautan Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/jia.v6i1.4749

Abstract

The development of technology and information in the field of product marketing has become a challenge for all business actors, especially farmers, in marketing their products. This research aims to find out farmers' preferences in using digital marketing as a marketing tool. Study the case of the Okiagaru Marketing Cooperative. The sample was taken from 50 respondents who were members of the Okiagaru group. The analysis method uses Conjoint analysis. The results of the analysis show that the use of Digital Marketing is preferred by farmers with a level of interest in having broad and specific targets of 31.31%. Farmers also agree that promotional media using digital media is better than using Billboard/Spandak with an importance level of 25.15%. Marketing media is preferred using WEB sites and social media compared to market places with an importance level of 15.82%. Farmers prefer using cellphones or tablets compared to desktops with an interest level of 4.70%. To increase the target market, the strategies needed are (1) developing digital marketing applications based either on websites or social media, (2) increasing human resources such as transferring technological knowledge to the Okiagaru Marketing Cooperative
Analisis Keunggulan Komparatif dan Kompetitif Udang Beku Pada Pasar Internasional Jepang Rizki Yuda Musidi; Amanda Putri; Enjelina Damayanti; Ranjani Nuralifah; Raden Ahmad Rasyid Pradava; Rasidin Karo Karo Sitepu; Nur Faizatul Luthfiah
Journal Of Business, Finance, and Economics (JBFE) Vol 5 No 1 (2024): Journal Of Business, Finance, and Economics (JBFE)
Publisher : Universitas Veteran Bangun Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32585/jbfe.v5i1.5195

Abstract

This study explores Indonesia's position as one of the main shrimp exporting countries in the world, with a special focus on frozen shrimp exports, where Indonesia is in fourth position globally. This signals significant opportunities for future expansion. The aim of this research is to assess the superiority and competitiveness of Indonesian frozen shrimp in the Japanese market, relative to other exporting countries. This analysis is based on secondary data collected from UN Comtrade over a fourteen year period, from 2011 to 2024, and uses a quantitative descriptive approach. Comparative advantage is calculated using the RCA and ISP methods, while competitive advantage is measured through EPD. The results show that Indonesian frozen shrimp have strong comparative competitiveness, with the highest RCA value reaching 317.32 and ISP indicating the maturity phase. However, in terms of competitive advantage, there is still room for improvement, as EPD places the product in the falling star category. To increase the competitiveness and value of frozen shrimp exports, it is necessary to implement higher quality standards and use geographical indications. In addition, the government must play a key role in developing competitive advantages, through downstreaming, innovative product design, increasing marketing intelligence, and opening trade diplomacy channels with new countries that have the potential to become markets. Shrimp farmers must also be supported by the government to understand domestic consumer market preferences and segmentation, which will help reduce dependence on imports and improve the competitive position of Indonesian frozen shrimp in the Japanese market.
Regional Asset Utilization: How Can it Affect Regional Income and Poverty? Hadi, Rahman; Maulana, Arief; Mahesa, Rama; Sitepu, Rasidin Karo Karo; Mustikawati, Rindang
Economics Development Analysis Journal Vol. 13 No. 3 (2024): Economics Development Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/edaj.v13i3.8841

Abstract

This study examines Indonesia’s regulatory framework and empirical practices regarding using regionally owned assets. By applying the two-stage least squares (2SLS) technique for the national macro model, the study also seeks to determine the effects of increased regional asset utilization on poverty reduction and regional revenue across various regions. The study employs a descriptive-analytical approach using mixed methods. Fixed effect and random effect estimation techniques were utilized for the regional models, while the two-stage least squares (2SLS) method was applied for the national macro models. The Statistical Analysis System (SAS), version 4.0, was used for this analysis. The findings demonstrate that maximizing the use of regional assets positively impacts regional original income, with a 1% increase in asset utilization leading to a 0.53% rise in regional original income. Furthermore, a 1% increase in regional income results in a 0.09% decrease in poverty. Increasing regional revenue and reducing poverty are two measurable outcomes of optimizing regional assets as a policy tool to enhance regional economic performance. Several factors contribute to Indonesia’s low optimization of asset utilization, including remote geographic locations, legal disputes with third parties, numerous assets unregistered in state or regional administrations, and unclear asset allocation
Co-Authors A. Ricco Galang Erlangga Abib Riyadi Aditya Wicaksono Aditya Wicaksono Agryani Petra Sitorus Alda Puspita Ramadhani Aldivo Anugraha Aliyah Rahma Alsa Az Zukhruf Alviani, Safira Arafiah Amaliasari, Nuralfi Amanda Putri Amanda, Della Amer Abdul Aziz Anggraini Susanti Arief Maulana Ayudana Kezia Ayudana Kezia Pasaribu Belinda Desti Syahani Berutu, Febri Bonar M. Sinaga Della Zahwa Fadilla Desri Yohanna Devi Pradipta Disya Ayu Disya Ayu Rivtryana Diva Aprilia Nur Indah Diyah Puspa Asih Atsilanti Eka Rindah Yani Elfa Syukrina Enjelina Damayanti Falisha, Siti Nayla Farhan, Edrian Arizal Farraz Ariel Gubita Fathimah, Muthia Zahira Fayza Andani Febrina, Lien Galang Erlangga Greyuni Grace Tambunan Hadi, Rahman Hamdah Istifha Dinia Haoro, Putri Yaohanida Hawina Siti Alanasry Hibatullah, M Luthfi Husnul Arrafi Ihsan Imtiyaaz Anggraeni Inayah, Ashifa Tinezia Irvanly Dominggus Sihombing Kayla Marsa Nabila Khasanah, Zuhrotul Leopolisa, Magdalena Lien Febrina Lucky Safitri M. Ilham Riyadh Mahesa, Rama Manalu, Doni Sahat Tua Mangara Tambunan Marcella Magdhalena Erlely Mardagus, Wulandari Marsellina, Elisa Maunisa Widya Zalianty Merin Ananda Permana Fitroh Mhd Asaad Mhd. Asaad Muhammad Akbar Husain Muhammad Aryo Fachrezi Muhammad Asaad Muhammad Hafidz Azizi Muhammad Ifran Muhammad Iqbal Muhammad Puja Dwi Surya Muhammad Tsaqifa Ifada Mustikawati, Rindang Mutiara Az-Zahra Nasution, Isnirobit Fikri Novi Fitriani Novia Miftakhul Qisthi Noviana Trianti Novrini, Susan Fikri Nur Azizah Nur Faizatul Luthfiah Nur Hikmah Fathira Pazrin, Deby Putri Imelda Putri, Kurnia Rachel Azahra Raden Ahmad Rasyid Pradava Raden Fadhilla Salsabila Rahul Abi Ubaidillah Ramadhan, Muhammad Fikri Ranjani Nuralifah Reyhani Intan Sabrina Rezky Anugerah Rheisya Silvanny Ridho Christiadi Simbolon Rina Oktaviani Risma Dianitami Rivtryana, Disya Ayu Riza Permata Rizki Yuda Musidi Roby Andika Ruqoyah, Siti Nur Safira Kencana Putri Sajati, Shadida Syadza Salsa Nur Maulida Salsabila, Hanum Satrio Rasendriya Widyadhana Sebayang, Veralianta Br Silaban, Budi Siregar, Rezani Siti Fauziah Suharno Suharno Syaniah, Alifia Wardahesa Syavira Nayla Shaumy Tasya Angelita Uding Sastrawan Yolanda Desi Anggraini Silalahi Yolanika Cahyadi Zahra, Afifah Zidane, Tifani Yazid