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All Journal Ganaya: Jurnal Ilmu Sosial dan Humaniora Community Development Journal Jurnal Bisnis Hospitaliti Jurnal Pengabdian Kepada Masyarakat MAKARDHI Formosa Journal of Applied Sciences (FJAS) Journal of Hospitality Accommodation Management Indonesian Journal of Applied and Industrial Sciences (ESA) Jurnal Multidisiplin West Science Indonesian Journal of Interdisciplinary Research in Science and Technology (MARCOPOLO) West Science Business and Management Jurnal Ekonomi dan Kewirausahaan West Science West Science Interdisciplinary Studies Jurnal Penelitian dan Pengabdian Masyarakat West Science Interdisciplinary Studies West Science Social and Humanities Studies Prosiding Seminar Hasil Penelitian dan Pengabdian Kepada Masyarakat The Eastasouth Journal of Information System and Computer Science Jurnal Pengabdian Kepada Masyarakat Bersinergi Inovatif Journal of Hotel Management Annusfy
Jata, I Wayan
Politeknik Pariwisata Bali
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The Influence of Marketing Strategy, Accessibility, and Tourism Support Infrastructure on Foreign Tourist Satisfaction in Bali, Indonesia Santi Diwyarthi, Ni Desak Made; Citrawati, Luh Putu; Darmiati, Made; Mas Wiartha, Nyoman Gede; Kusumarini, Indah; Adi Pratama, I Wayan; Jata, I Wayan
West Science Interdisciplinary Studies Vol. 2 No. 08 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i08.1200

Abstract

This study investigates the effect of marketing strategy, accessibility, and tourism support infrastructure on foreign tourist satisfaction in Bali, Indonesia. Utilizing a quantitative approach, data was collected from 200 foreign tourists through structured questionnaires, employing a Likert scale ranging from 1 to 5. The data was analyzed using SPSS 26 software. The findings reveal that all hypotheses are positive and significant, indicating that effective marketing strategies, improved accessibility, and robust tourism support infrastructure substantially enhance foreign tourist satisfaction. These results underscore the importance of strategic marketing, accessible facilities, and comprehensive infrastructure in promoting tourist satisfaction and sustaining Bali's tourism industry. This study provides valuable insights for policymakers and stakeholders aiming to boost Bali's attractiveness as a global tourist destination.
Kolaborasi Pentahelix di Desa Wisata Keliki Gianyar dalam Mendukung Pengembangan Wisata Budaya Berkelanjutan dan Ramah Lingkungan Wiartha, Nyoman Gede Mas; Diwyarthi, Ni Desak Made Santi Diwyarthi; Adnyana, I Made Sucipta; Jata, I Wayan; Darmiati, Made; Pratama, I Wayan Adi
Sehati Abdimas Vol 7 No 1 (2024): Prosiding Sehati Abdimas 2024
Publisher : PPPM POLTESA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47767/sehati_abdimas.v7i1.903

Abstract

Pembangunan ekonomi berkelanjutan merupakan fokus utama dalam kebijakan nasional dan internasional, termasuk di Indonesia. Penelitian ini melakukan kajian peningkatan kesadaran akan pentingnya keberlanjutan, pendekatan kolaborasi pentahelix yang melibatkan pemerintah, akademisi, pelaku bisnis, komunitas, dan media diakui sebagai solusi inovatif untuk memanfaatkan potensi lokal secara optimal. Metode yang digunakan mencakup observasi, wawancara mendalam dan studi dokumentasi di Desa Wisata Keliki di Gianyar, Bali. Hasil penelitian memperlihatkan potensi besar dan pengembangan wisata budaya desa ini menghadapi tantangan berupa koordinasi yang lemah, rendahnya adopsi teknologi, serta keterbatasan sumber daya. Pendekatan pentahelix di Desa Keliki berhasil mendorong peningkatan pariwisata budaya melalui inovasi seperti pengembangan pertanian organik, pelatihan masyarakat, dan promosi digital. Selain itu, keterlibatan perempuan dalam pengelolaan homestay dan kerajinan lokal menunjukkan pentingnya pemberdayaan komunitas dalam pembangunan berkelanjutan. Namun, tantangan seperti kurangnya dana riset dan rendahnya partisipasi masyarakat masih menjadi hambatan yang perlu diatasi. Dengan meningkatkan koordinasi lintas sektor, alokasi dana untuk inovasi, dan pelatihan partisipatif, Desa Keliki berpotensi menjadi model desa wisata berkelanjutan yang mengintegrasikan ekonomi, lingkungan, dan kesejahteraan sosial secara seimbang.
The Influence of Price on Tourists' Purchase Interest at Aloft Bali Seminyak Satriaadi, Komang Yogi Satriaadi; Wiartha, Nyoman Gede Mas; Jata, I Wayan
Indonesian Journal of Applied and Industrial Sciences (ESA) Vol. 3 No. 5 (2024): September 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/esa.v3i5.10748

Abstract

The purpose of this study was to determine the effect of price on purchase intention. This type of research is quantitative with a population of foreign and domestic tourists who know Aloft Bali Seminyak. The sample used was 100 respondents. The sampling method used was purposive sampling. The data analysis technique used was simple linear regression analysis with SPSS version 29 for Windows. The results of this study indicate that Price (X) has a significant effect on Purchase Intention (Y) with a calculated t value> t table = 17.580> 1.984 and a significance value <???? = 0.001 <0.05. It can be concluded from the results of this study that Price has a positive and significant effect on Purchase Intention at Aloft Bali Seminyak.
The Effect of Training on Employee Performance in the Food & Beverage Department at the Stones Legian, Bali - Autograph Collection Hotels Putra, I Dewa Gde Angga Krisna; Sulistyawati, Ni Luh Ketut Sri; Jata, I Wayan
Formosa Journal of Applied Sciences Vol. 3 No. 8 (2024): August 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i8.10778

Abstract

Effective training creates good employee performance. The purpose of this research is to determine the effect of training on employee performance in the Food & Beverage Department of The Stones Legian, Bali - Autograph Collection Hotels.  There were 80 respondents in this research using saturated sampling method. This research found that employee performance is positively and significantly affected by training. Questionnaires were distributed through data collection and measured 24 statement items with a Likert 4 scale. Classical assumption testing, simple linear regression, coefficient of determination and t-test are used in data analysis techniques in this research.  Based on the coefficient of determination analysis, it was found that training significantly influenced 70.4% of employee performance. Then other aspects that have not been included in this research also have an influence of 29.6%.
The Influence of Job Satisfaction and Loyalty on OCB at Hilton Garden Inn Ngurah Rai Airport Anjani, Ayu Putu Mira Nafa; Sulistyawati, Ni Luh Ketut Sri; Jata, I Wayan
Formosa Journal of Applied Sciences Vol. 3 No. 9 (2024): September 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i9.11263

Abstract

Organizational Citizenship Behavior (OCB) impacts various aspects such as job satisfaction and employee loyalty. This study aims to determine the effect of employee satisfaction and loyalty on OCB at Hilton Garden Inn Ngurah Rai Airport. The research population includes the employees of Hilton Garden Inn, with a sample of 76 respondents using a census sampling method. The analysis was conducted using simple linear regression and SPSS version 26 for Windows as the analytical tool. The results of this study indicate that both job satisfaction and employee loyalty have a positive and significant influence on organizational citizenship behavior, both partially and simultaneously. The contribution of job satisfaction and loyalty to organizational citizenship behavior is 56.5%.
Pengaruh Pelatihan Dan Motivasi Terhadap Produktivitas Kerja Karyawan Pada Departemen Front Office Di Mercure Bali Sanur Resort Sadjuni, Ni Luh Gde Sri; Andini, Ni Luh Made Putri; Jata, I Wayan
Journal of Hospitality Accommodation Management (JHAM) Vol. 3 No. 2 (2024): Journal of Hospitality Accommodation Management (JHAM)
Publisher : Program Studi Manajemen Divisi Kamar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jham.v3i2.1494

Abstract

This research was conducted at Mercure Bali Sanur Resort. This study aims to determine the effect of training and motivation on employee productivity in the Front Office department at Mercure Bali Sanur Resort, which is analyzed using SPSS. Respondents in this study were 35 people who were determined using saturated sample technique. Data collection was carried out by distributing questionnaires using a 5-point Likert Scale. The analysis techniques used are classical assumption test, multiple linear regresssion, t-test, F-test, and coefficient of determination. The result of this stuudy indicate that training partially has a positive and significant effect with tcount value of 2,394 > 2,037 and a t test significance value of 0,023 < 0,05. Motivation partially have a positive and significant effect with a tcount value of 2,212 > 2,037 and a t test significance value of 0,034 < 0,05. Training and Motivation simultaneously  have a significant effect on employee productivity at Mercure Bali Sanur Resort which can be proven ny Fcount value of 32,37 > 2,90 and a significance value of 0,000 < 0,05. Training and motivation contribute to employee productivity by 66,9% obtained through the coefficient of determination analysis, while the remaining 33,1% is the influence of other variables not examined in this study
Evolusi Konsep Work-Life Balance dalam Literatur Akademis: Tinjauan Bibliometrik Judijanto, Loso; Syamsulbahri, Syamsulbahri; Pratama, I Wayan Adi; Jata, I Wayan; Kristiono, Natal
Jurnal Ekonomi dan Kewirausahaan West Science Vol 2 No 01 (2024): Jurnal Ekonomi dan Kewirausahaan West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jekws.v2i01.883

Abstract

Penelitian ini menggunakan pendekatan bibliometrik untuk menganalisis evolusi konsep Work-Life Balance (WLB) dalam literatur akademis. Dengan melibatkan lebih dari 980 publikasi dari tahun 1998 hingga 2024, penelitian ini memberikan gambaran komprehensif tentang tren penelitian, kontributor kunci, dan kolaborasi peneliti terkait WLB. Analisis jaringan penulis dan klaster tema mengidentifikasi isu-isu penting yang berkembang seiring waktu. Implikasi penelitian ini mencakup pemahaman mendalam tentang dampak transformasi global pada angkatan kerja, perubahan fokus akibat pandemi COVID-19, serta tren penelitian yang akan datang. Selain itu, penelitian ini menyediakan dasar untuk kolaborasi penelitian lebih lanjut, memfasilitasi pengembangan penelitian yang holistik dan berkelanjutan.
Analisis Bibliometrik tentang Pengaruh Big Data dan Analitik dalam Pengembangan Produk dan Layanan Judijanto, Loso; Pratama, I Wayan Adi; Jata, I Wayan; Utami, Eva Yuniarti
Jurnal Multidisiplin West Science Vol 3 No 01 (2024): Jurnal Multidisiplin West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jmws.v3i01.942

Abstract

Analisis bibliometrik ini mengeksplorasi pengaruh Big Data dan Analitika dalam pengembangan produk dan layanan. Tujuan analisis mencakup klasifikasi literatur, identifikasi tren penelitian dari waktu ke waktu, dan penunjukan area potensial untuk penelitian masa depan. Analisis melibatkan periode dari tahun 2007 hingga 2024, dengan melibatkan 830 makalah yang memiliki 246.757 kutipan dan indeks h sebesar 242. Analisis klaster mengungkapkan adanya kelompok penelitian terkait performa bisnis, pengembangan produk, teknologi, ilmu data, dan akademisi. Tren penelitian menunjukkan evolusi dari analitika dasar ke teknologi canggih seperti IoT dan komputasi awan. Area penelitian yang menjanjikan termasuk integrasi IoT dan AI untuk pengembangan produk cerdas, peningkatan infrastruktur untuk analitika big data, serta inovasi dalam analitika prediktif dan kecerdasan bisnis. Pembelajaran mesin berada di persimpangan antara teknologi dan analitika, dengan potensi untuk merevolusi pengembangan produk dan analitika bisnis. Penelitian lintas disiplin yang menggabungkan pemikiran komputasional dengan prinsip bisnis, psikologi konsumen, dan keberlanjutan menjanjikan inovasi di masa depan untuk produk dan layanan cerdas.
The Impact of Work Environment and Work Stress toward Turnover Intention at Discovery Kartika Plaza Hotel Bali Guna Saputra, I Gede Made Indra; Santi Diwyarthi, Ni Desak Made; Jata, I Wayan
Jurnal Multidisiplin West Science Vol 3 No 09 (2024): Jurnal Multidisiplin West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jmws.v3i09.1592

Abstract

The aim of this study is to determine how the work environment and work stress impact turnover intention. The study was conducted at Discovery Kartika Plaza Hotel Bali, with a sample of 79 respondents. Slovin's formula and stratified random sampling were used to collect the sample. Data were gathered through questionnaires distributed to all employees of Discovery Kartika Plaza Hotel. Data analysis was carried out using multiple linear regression analysis, classical assumption tests, t-tests, F-tests, and the coefficient of determination. All these techniques were processed using SPSS version 26 for Windows. The results showed that the work environment variable (X1) and the work stress variable (X2) had a positive and significant partial effect on turnover intention, with a calculated t-value greater than the t-table value, namely 3.243, which is greater than 1.665, and a significance value α = 0.002 < 0.05. This study indicates that the work environment (X1) and work stress variable (X2) have a positive partial and simultaneous effect on employees' turnover intention at Discovery Kartika Plaza Hotel Bali. In other words, the worse the work environment and the higher the work stress, the greater the employees' desire to leave the hotel. Hotel management should pay attention to the quality of their work environment and strive to reduce existing stress in the workplace.
Pengaruh Review Pada Online Travel Agent Terhadap Minat Beli di Ayana Resort Bali Sastra Pradnyana, Kadek Kevin; Jata, I Wayan; Adyatma, Prastha
Jurnal Multidisiplin West Science Vol 3 No 10 (2024): Jurnal Multidisiplin West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jmws.v3i10.1655

Abstract

Kemajuan teknologi dalam perkembangan pariwisata menjadikan online travel agent sebagai media yang menguntungkan. Pemesanan secara online masih banyak adanya ketidaksesuaian minat konsumen. Salah satu yang dapat meyakinkan minat beli tamu dalam memesan suatu akomodasi yaitu dengan adanya kolom review pada online travel agent sehingga tamu dapat dengan mudah mengakses informasi dalam manajemen hotel tersebut. Namun, suatu akomodasi di online travel agent masih mendapatkan review negatif, meskipun demikian tetap ada bookingan yang masuk ke akun akomodasi tersebut dengan jumlah yang cukup tinggi. Oleh karena itu, penelitian ini dilakukan agar mengetahui pengaruh review pada online travel agent terhadap minat beli di Ayana Resort Bali. Variabel Review pada Online Travel Agent memiliki dimensi yaitu perceived usefulness, source credibility, argument quality, valence of review, dan volume of review sebagai variabel independen dan minat beli sebagai variabel dependen. Jenis penelitian ini adalah kuantitatif dan kualitatif, dengan populasi followers instagram dan calon tamu di Ayana Resort Bali pada tahun 2023. Teknik Analisis data yang digunakan dalam penelitian ini adalah Regresi Linier Sederhana, Uji t, dan Uji Koefisien Determinasi. Temuan dari penelitian ini menghasilkan bahwa Review pada online travel agent (X) berpengaruh positif dan signifikan secara parsial terhadap minat beli (Y) di Ayana Resort Bali.
Co-Authors . Syamsulbahri Adi Pratama, I Wayan Adi Pratama, Wayan Adinda, Clearesta Adnyana, I Made Sucipta Agung, Bangsawan Satria Andini, Ni Luh Made Putri Anjani, Ayu Putu Mira Nafa Arya Saputra, I Nyoman Bambang Purwoko Bambang Purwoko Cantika, Ni Putu Ayu Chandra Chintia Pinaria, Ni Wayan Citrawati, Luh Putu Darmiati, Made Dewi, Ni Gusti Ayu Made Yuliana Diandra Parasara, Ni Putu Diwyarthi, Ni Desak Made Santi Diwyarthi Eva Yuniarti Utami Gede Witarsana, I Gusti Agung Guna Saputra, I Gede Made Indra Hanifah Nurul Muthmainah I Dewa Hendri Pramana I Gede Made Indra Guna Saputra I Gusti Agung Gede Witarsana I Made Sucipta Adnyana I Wayan Adi Pratama I Wayan Adi Pratama Istani, Ni Nyoman Pusti Judijanto, Loso Juniastuti, Ni Made Kalpikawati , Ida Ayu Kalpikawati, Ida Ayu Khoiruddin Khoiruddin Komala Dewi, Ni Kadek Febriyanti Kristiono, Natal Kusumarini, Indah Loanata , Cahyo Purnomo Loanata, Cahyo Loanata, Cahyo Purnomo Loso Judijanto Made Darmiati Mas Wiartha, Nyoman Gede Maswiartha, Nyoman Gede Mislan Sihite, Mislan Muda Priyangan, Donny Ni Desak Made Santi Diwyarthi Ni Desak Made Santi Diwyarthi Diwyarthi Ni Made Suastini Ni Made Suastini, Ni Made Ni Nyoman Sukerti Ni Nyoman Sukerti Pinaria , Ni Wayan Chintia pinaria, ni wayan chintia Pinaria, Ni Wayan Chintya Pramana, I Dewa Putu Hendri Prastha Adyatma Pratama , I Wayan Adi Pratama, I Wayan Adi Pratiwi , Kadek Andita Dwi Pratiwi, Kadek Andita Dwi Putra, I Dewa Gde Angga Krisna Putri Pratiwi, Putu Dilla Reni Ariasri, Nyoman Riani Puspasari, Ni Made Risman Saripudin Sabudi, I Nyoman Sukana Sadjuni , Luh Gde Sri Santi Diwyarthi, Ni Desak Made Saputra, Ritzky Huda Saripudin, Risman Sastra Pradnyana, Kadek Kevin Satriaadi, Komang Yogi Satriaadi Slovenia, Regita Sri Sadjuni, Ni Luh Gede Suastini , Ni Made Suka Anjasmara, I Kadek Andre Sulistyawati, Ni Luh Ketut Sri Utami, Eva Yuniarti Wiartha, Nyoman Gede Mas Witarsana, I Gusti Agung Gede Yuliana Dewi, Ni Gusti Ayu Made Yuni Devi Antari, Ida Ayu Nyoman