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Achmad Syarifudin, Achmad
Universitas Islam Negeri Raden Fatah Palembang
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Journal : Ad-DA’WAH: Dakwah dan Komunikasi Islam

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Strategi Dakwah Digital dalam Podcast Escape Ustad Felix Siauw Fahmi, Muhammad; Syarifudin, Achmad; Walian, Anang
Ad-DA'WAH Vol 23 No 2 (2025): Dakwah, Komunikasi dan Penyiaran Islam
Publisher : INSTITUT PEMBINA ROHANI ISLAM JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59109/addawah.v23i2.149

Abstract

In this digital era, da'wah strategies have also undergone a transformation, from conventional methods to more modern and creative methods. Therefore, the background of this research is that many young people are reluctant to listen to advice such as lectures because they are considered boring and time-consuming. The purpose of this study is to determine whether the use of Podcasts in delivering da'wah is able to make young people, in particular, return to listening to lectures. This research was conducted qualitatively using a descriptive research design. Based on the results of the study, it shows that Ustadz Felix Siauw utilizes the Escape podcast as a digital da'wah medium that is adaptive to technological developments and the characteristics of young audiences. Through a persuasive, dialogical, and contextual communication style, he successfully conveys Islamic messages in a light but meaningful manner. The da'wah strategy implemented emphasizes a balance between emotional and rational aspects, and is supported by strong narrative skills.
Co-Authors Ade Hermawan Adi Paramitha, Nurina Afni Khadijah Afrizal, Agung Agustini, Meli Aji Isnaini, Modh Al Fariz, Muhamad Bintang Alamsyah - Ali Djamhuri Alzani, Muhamad Rizki Andi Lia Andi Nugroho, Andi Anggraini, Anggun Anik Andriani Anita Trisiah Anjani, Cristina Aprilia, Kartini Aprillia Assoburu, Selvia Astuti , Tri Aulin , Jenni Fartikha Basino, Basino Cakranegara, Pandu Adi Candra Darmawan Chairum Ummah, Kuntum dessy ratnasari Destania, Henggar Ria Dewi, Priyantini Dodi Kurnia Adi Dwi Lestari, Ayu Edy Purwanto Eko Fauzie Emi Puspita Dewi Extrada, Feby Riyan Fauzi Aldina Febriansyah, Dinar Firdaus, Muhammad Ridho Gamara, M. Rizky Rewa Gesha Desy Alisha Gunawan, Wawan Hajati, Erna Noer Hamandia , Muhammad Randicha Hamandia, Muhammad Hamandia, Muhammad Randicha Haniyah Eva Yuniar Hartadi Wijaya Henggar Risa Destania, Henggar Risa Henny Sanulita Herlisa, Inda Hidayat Hilmi, Farida Ikhwana, Delli Ilham Wijaya Ilham, Kms. Muhammad Rofiq Isry Laila Syathroh Jeniedya Jeniedya Jenipur, Edrian JOESOEF ROEPAJADI Judijanto, Loso Kurnia, Dwi Kusuma Wardhana, Indra Jaya Lada, Freshky Galatia Lilis Sukmawati Lumbantoruan, Jitu Halomoan Maimunah Manalullaili Manalullaili Mardiyah Mardiyah Mega Yunanda, Mega Mika, Laswan Milatus'sadiyah, Ade Modh Aji Isnaini Monica, Gita Farera Mubin, Minahul Muhamad Afdoli Ramadoni Muhammad Amin MUHAMMAD FAHMI Muhammad Randicha Hamandia Mulyati, Ely MUSLIMIN Muslimin Muslimin Musnar Indra Daulay Nazarmanto, Nazarmanto Nofriansyah, Kms Noviza , Neni Nuraida Nuraida Nurhalisa, Dian Nurmaniar, Ira Okseven Dama Reza Okta Selfiyani Pebriyanti, Vidya Prasasti, Alecia Prawira, Wanda Yudha Puji Astuti, Annisyah Pujiati, Tri Rafii Nur Fauzan, Muhammad Rafii Raid, Dzaky Muhtadi Ramadhan, Haikhal Ramadhani Karimah Ramadhani, Gigih Randicha Hamandia, Muhammad Retnoningrum, Galuh Reza Ulda Nadila Riansyah, Ferdy Fajar Risa D, Henggar Rizki Hidayat, M. Noor Rohiyatussakinah, Ina Rona, Aldie Risti Rosyad, Farlin Rucmana Saud, Oshlifin Rudini Rudini, Rudini Saehu, Rahmat Sahrina Sahrina Sari, Intan Fitria Saud, Oshlifin Ruchmana Sebastian, Ligal Sepsamli, Letus Siti Khadijah Sri Hidayati Sri Utami, Widia Sukismo, Hendro Sulistiani, Umi Sumaina Duku Supeno Supeno Suwandi, Eko Darmawan Syafei, Rahmat Johar Tri Suci Aryanti Umar, Uswatul Hasanah Ummah, Kuntum C. Ummah, Kuntum Chairum Vesselia, Intan Walian, Anang Walian, anang Wardhana, Indra J. K. Wawan Gunawan Windy Wirawati, Sri Mukti Yopi Kusmiati Yulianti, Riza Randicha Zuhdiyah Zuhdiyah, Zuhdiyah