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The Effect of Halal Tourism and Behavioural Intention on Revisit Intention Setyawan, Febri Fajar; Mardalis, Ahmad
Jurnal Ilmiah Poli Bisnis Vol 15 No 1 (2023): Volume 15 Nomor 1
Publisher : Politeknik Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30630/jipb.v15i1.1065

Abstract

This study aims to determine the effect of halal tourism, behavioral intention on revisit intention. To determine the effect of halal tourism, behavioral intention on tourist satisfaction. To find out tourist satisfaction on revisit intention and to find out the effect of tourist satisfaction mediating the relationship between halal tourism and behavioral intention on revisit intention. The population in this study were tourists visiting the city of Surakarta, while the sample was 200 responden using the sampling technique, namely non-probability sampling using purposive sampling and the data collection method using online questionnaires with the help of the Google form facility. The results of the data analysis obtained that the halal tourism variable has a positive and significant effect on revisit intention. The result of the behavioral intention variable have a significant effect on revisit intention. The results of the halal tourism variable have a positive and significant effect on tourist satisfaction. The results of the behavioral intention variable have a positive and significant effect on tourist satisfaction. The results of the mediation show that tourist satisfaction can mediate positively and significantly between halal tourism and revisit intention, as evidenced by the statistical t value. The results of the mediation show that tourist satisfaction can mediate positively and significantly between behavioral intention and revisit intention.
The Influence Of Brand Image And Service Quality On Customer Loyalty Mediated By Consumer Satisfaction Coffee Products Pratama, Mochammad Aditya Reza; Mardalis, Ahmad
Jurnal Mirai Management Vol 9, No 1 (2024)
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v9i1.6238

Abstract

Introduction/Main Objectives: The study aims to know how customer satisfaction acted as the mediating factor among brand image and service quality also customer loyalty. Background Problems: The high demand for coffee products in Indonesia makes the competition for coffee products tighter, what influences customer loyalty in buying the coffee products offered. Novelty: This study is a crucial step in comprehending the dynamics of the coffe market in greater detail, particularly when considering important variables like brand image, customer satisfaction and service quality. Research Methods: quantitative methods were used with primary data sources in the preparation, the number of respondents obtained was 286. data processing techniques using SMARTPLS 3.0. Finding/Results: customer loyalty and satisfaction are positively impacted from brand image and service quality. Customer satisfaction is the mediating factor among brand image also service quality also the customer loyalty. Conclusion: to conclue the customer loyalty is possible if the satisfaction is established and customer satisfaction can occur if the perceived value of customer service quality is higher. Keywords: Brand Image, Service Quality, Customer Loyalty, Customer Satisfaction
PENGARUH BRAND IMAGE DAN INFLUENCER ENDORSEMENT TERHADAP PURCHASE INTENTION PADA SMARTPHONE SAMSUNG DENGAN TRUST SEBAGAI VARIABEL MEDIASI Bintang Julian Pratama; Ahmad Mardalis
Jurnal Bina Bangsa Ekonomika Vol. 17 No. 2 (2024): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v17i2.553

Abstract

The purpose of this study is to analyze the influence of Brand Image and Influencer Endorsement on Purchase Intention on Samsung smartphones with Trust as a mediation variable. This research method is quantitative. The population in this study is all consumers or users of Samsung smartphones. The total sample of this study was 286 respondents. The sampling technique uses a non-probability sampling approach  with purposive sampling techniques. The type of data used in this study is primary data.  Data collection techniques using questionnaires and research instruments. The data analysis technique in this study uses a Partial Least Square (PLS)-based SEM structural equation model. The result of this study is that Brand image has a positive and significant influence on Purchase Intention. Influencer endorsements have a positive but not significant influence on Purchase Intention. Brand image has a positive and significant influence on trust. Influencer endorsements have a positive and significant influence on Trust. Trust has a positive and significant influence on Purchase Intention. Brand image has a positive and significant influence on purchase intention mediated by Trust. Influencer endorsements have a positive and significant influence on  trust-mediated purchase intent
PENGARUH KERJA PARUH WAKTU, MOTIVASI BELAJAR DAN TIME MANAGEMENT TERHADAP PRESTASI AKADEMIK: STUDI KASUS PADA MAHASISWA YANG SEDANG BEKERJA PART TIME Alya Agustina; Ahmad Mardalis
Jurnal Bina Bangsa Ekonomika Vol. 17 No. 2 (2024): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v17i2.556

Abstract

The purpose of this study is to analyze the effect of part-time work, learning motivation and time management on academic achievement (case study on students who are working part-time). This research method is quantitative. The population of this study is students who are working part-time. The sample size of this study was 250 respondents. The sampling technique uses a non-probability sampling approach  with purposive sampling techniques. The type of data used in this study is primary data. The data collection technique used in this study was a questionnaire. The data analysis technique in this study uses Partial Least Square (PLS). The statistical software used to analyze the data is SmartPLS version 3. The result of this study is that working part-time has a positive and significant effect on academic achievement. Learning motivation has a positive and significant effect on academic achievement. Time management has a positive and significant effect on academic achievement
ANALISIS TOTAL QUALITY MANAGEMENT, SISTEM PENGUKURAN KINERJA DAN REWARD TERHADAP KINERJA KARYAWAN Mahesti, Sherlyyana Hadiyya; Mardalis, Ahmad
JURSIMA Vol 10 No 3 (2022): Jursima Vol.10 No.3
Publisher : INSTITUT TEKNOLOGI DAN BISNIS INDOBARU NASIONAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47024/js.v10i3.614

Abstract

Perusahaan berusaha untuk meningkatkan layanan pelanggan, memenuhi permintaan pasar, meningkatkan kualitas produk atau jasa, meningkatkan daya saing, dan meningkatkan kinerja organisasi. Untuk dapat memperoleh produk dan jasa yang berkualitas tinggi, perusahaan sangat bergantung pada kinerja manajemen dalam menjalankan fungsi-fungsi manajemen. Serta dibutuhkannya prinsip dan cara-cara mengelola mutu perusahaan. Tujuan menganalisis Total Quality Managementt, Sistem pengukuran kinerja, dan Reward terhadap Kinerja Karyawan. Metode penelitian ini yaitu kuantitatif. Populasi penelitian ini ialah 110 karyawan Universitas Muhammadiyah Surakarta. Teknik pengambilan sampel yang digunakan adalah non-probability sampling. Sampel penelitian ini ialah 74 responden. Hasil penelitian ini ialah Total Quality Management mempunyai pengaruh yang positif dan signifikan terhadap Kinerja Karyawan. Sistem Pengukuran Kinerja mempunyai pengaruh yang negatif dan tidak signifikan terhadap kinerja karyawan.Reward mempunyai pengaruh yang positif dan signifikan terhadap keputusan pembelian.
Budaya Organisasi Di Pondok Pesantren Al Mutaqin Temboro Kidul Magetan Saputra, Bagas Rizky; Mardalis, Ahmad
YUME : Journal of Management Vol 7, No 3 (2024)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v7i3.7194

Abstract

Penelitian ini bertujuan untuk memahami fenomena budaya organisasi di Pondok Pesantren Al-Mutaqin, Temboro Kidul, Magetan, Jawa Timur. Menggunakan pendekatan kualitatif dengan metode penelitian lapangan (field research), data diperoleh melalui wawancara dan observasi langsung dengan perwakilan pengurus, santri, dan tokoh masyarakat sekitar, serta data sekunder dari berbagai sumber seperti buku dan media lainnya. Analisis data dilakukan secara deskriptif kualitatif dengan pendekatan empiris, melibatkan tiga tahap utama: reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa budaya organisasi di Pondok Pesantren Al-Mutaqin telah direncanakan dan dilaksanakan dengan baik melalui berbagai tahapan sistematis. Tahapan tersebut meliputi penetapan tujuan sesuai visi dan misi pondok, penyusunan anggaran yang transparan, perumusan kebijakan melalui rapat pleno, dan koordinasi pengajar. Implementasi program-program organisasi yang melibatkan seluruh elemen pondok terbukti efektif dalam meningkatkan kualitas layanan pendidikan. Peningkatan ini terlihat dari perkembangan pondok yang mampu memenuhi harapan masyarakat serta menghadapi tantangan zaman.
Analisis Pengaruh Penggunaan Sosial Media, Inovasi, Dan Pengalaman Usaha Terhadap Peningkatan Penjualan Umkm Dengan Kepercayaan Pelanggan Sebagai Variabel Mediasi Ari Saputra; Ahmad Mardalis
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 4 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i4.8173

Abstract

Penelitian ini mengkaji pengaruh penggunaan media sosial, inovasi, dan pengalaman usaha terhadap peningkatan penjualan UMKM dengan kepercayaan pelanggan sebagai variabel mediasi. Menggunakan pendekatan kuantitatif dengan 125 pelaku UMKM di Sukoharjo sebagai responden, data dikumpulkan melalui kuesioner dan dianalisis menggunakan metode Partial Least Square (PLS). Hasil penelitian menunjukkan bahwa penggunaan media sosial berpengaruh langsung signifikan terhadap kepercayaan pelanggan dan peningkatan penjualan. Inovasi dan pengalaman usaha berpengaruh signifikan terhadap kepercayaan pelanggan, namun tidak secara langsung terhadap penjualan. Kepercayaan pelanggan terbukti menjadi mediator yang signifikan dalam hubungan antara variabel-variabel tersebut dan peningkatan penjualan. Temuan ini menekankan pentingnya strategi pemasaran digital dan pembangunan kepercayaan pelanggan dalam meningkatkan daya saing dan pertumbuhan UMKM. Studi ini memberikan rekomendasi praktis bagi pelaku UMKM dalam mengoptimalkan teknologi dan strategi hubungan pelanggan secara efektif.
KONSEP PEMASARAN DALAM PERSPEKTIF SYARIAH: PRINSIP DAN IMPLEMENTASI DALAM PRAKTIK BISNIS MODERN Syamsilasmi Saleh; Minhayati Saleh; Ahmad Mardalis
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 3 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v8i3.15294

Abstract

Penelitian ini bertujuan untuk menganalisis penerapan konsep pemasaran syariah dalam praktik bisnis modern, dengan fokus pada prinsip keadilan, keberlanjutan, dan kepuasan bersama. Metode yang digunakan adalah kajian literatur terkait dengan karakteristik pemasaran syariah dan studi kasus pada industri halal serta sektor keuangan syariah. Langkah yang dilakukan dalam analisis literatur adalah sebagai berikut; pertama, menentukan fokus penelitian, mencari literatur yang relevan, mengumpulkan dan memilah literatur, analisis literatur, menyusun kajian literatur termasuk sintesis informasi, mengintegrasikan kajian dalam penelitian, dan memastikan validitas dan sitasi. Hasil penelitian menunjukkan bahwa prinsip-prinsip syariah, seperti transparansi, kejujuran, dan keadilan dalam distribusi keuntungan, memiliki dampak positif terhadap keputusan pembelian konsumen. Pemasaran syariah juga mendorong perusahaan untuk berinovasi dengan mempertimbangkan keberlanjutan sosial dan lingkungan. Namun, tantangan utama dalam implementasinya adalah perbedaan regulasi di pasar global dan persaingan dengan pemasaran konvensional. Simpulan penelitian ini mengindikasikan bahwa penerapan pemasaran syariah dapat meningkatkan loyalitas konsumen dan menciptakan ekosistem bisnis yang lebih adil dan berkelanjutan. Implikasi temuan ini menunjukkan bahwa perusahaan perlu menyesuaikan praktik pemasaran mereka dengan prinsip-prinsip syariah untuk memperoleh keuntungan jangka panjang dalam pasar global.
ANALYSIS OF FACTORS THAT INFLUENCE STUDENT ENTREPRENEURSHIP INTEREST IN THE DIGITAL ERA Revansa, Marisa; Mardalis, Ahmad
International Journal of Global Accounting, Management, Education, and Entrepreneurship Vol. 4 No. 2 (2024): International Journal of Global Accounting, Management, Education, and Entrepre
Publisher : Sekolah tinggi ilmu ekonomi pemuda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.48024/ijgame2.v4i2.149

Abstract

The purpose of this study is to analyze the factors that influence student entrepreneurial interest in the digital era. This research method is quantitative. The type of data used in the research is primary data. The population of this study were students of the management study program at Muhammadiyah University of Surakarta. The sample technique used in this study was purposive sampling. The number of samples in this study were 234 respondents. The method used for data collection is the questionnaire method. The data analysis technique used in this research is SEM PLS using Smart PLS tools. The results of this study are Entrepreneurship education has a negative and insignificant effect on entrepreneurial interest in UMS Management students. Self-efficacy has a positive and significant influence on entrepreneurial interest in UMS Management students. Digital literacy has a negative and insignificant effect on entrepreneurial interest in UMS Management students. The family environment has a positive and significant influence on the entrepreneurial interest of UMS Management students. Motivation has a positive and significant influence on the entrepreneurial interest of UMS Management students.
Pengaruh Gaya Kepemimpinan, Budaya Inovatif, Pengendalian Sistem Kinerja Terhadap Orientasi Enterpreneurship Rabbani, Muhammad Taha Yassin; Mardalis, Ahmad
Paradoks : Jurnal Ilmu Ekonomi Vol. 8 No. 3 (2025): May - July
Publisher : Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/paradoks.v8i3.1424

Abstract

The existence of an organization in performance control aims to analyze the impact of leadership style and cultural culture applied within the organizational culture of the work environment (Hestiana et al., 2023). This study uses a quantitative method approach with a descriptive research type, the purpose of this study is to prove whether there are changes in leadership attitudes, innovative culture, and performance system control for the sustainability of the workforce and the business world. The population in this study were employees who worked in the scope of Micro and Macro class businesses with a sample of 166 people
Co-Authors Adelia, Tifani Aflit Nuryulia Ahmad Baehaqi, Ahmad Alien Dewi Alifah Alvio Muhammad Pratama Alya Agustina Amin Mustofa Amin Mustofa, Amin Anggi Angellia Anggreani, Niken Ari Saputra Azari, Nabila Dewi Bintang Julian Pratama Catur Novitasari Cinthya Wijayanti Hadi Saputri Davin Suryandaru Suwandi Destria Efliani Dewita Puspawati Dharma Putra S. Dharma Putra S., Dharma Putra Dita Agus Hari Wisuda Djafar Maulana Edi Setiawan Edi Setiawan Eny Kusumawati Fakhri Ade Putra Fathiyatussa’idah, Yuliana Fauzul Hanif Noor Athief Fina Annisatul Mualifah Gusnanda Herdiantama Hardyanto, Mustamid Helmi Hasanah, Nur Indraswari, Salsabila Pavita Iqbal Kurniawan, Izzuddin Izzuddin Iqbal Kurniawan Jamhur Mursidan Rais Khusnul Khotimah Kurniawan, Yogiek Indra Lestari, Wuryaningsih Liana Mangifera M. Farid Wajdi Mahasri Shobahiya Mahesti, Sherlyyana Hadiyya Maulana, Djafar Minhayati Saleh Minhayati Saleh Minhayati Saleh Minhayati Saleh Minhayati Saleh Minhayati Saleh Mirzam Arqy Ahmadi Mualifah, Fina Annisatul Muhammad Rizal Nur Wakhid Muzakar Isa Nadia Prasista Arisanti Novel Idris Abas NUR HASANAH Pramana Agus Sumardianto Pratama, Alvio Muhammad Pratama, Mochammad Aditya Reza Rabbani, Muhammad Taha Yassin Radia Sabita Revansa, Marisa Reza Rahma Wardhani Rima Hayu Sri Widadi Rina Trisnawati Sabilla, Asiva Nissa Sabita, Radia Salsabila Pavita Indraswari Salsabilla, Deandra Nurul Izza Alfia Saputra, Bagas Rizky Sari Utami Sela Pratika Dewi Setyawan, Febri Fajar Sherlyyana Hadiyya Mahesti Sidiq Permono Nugroho Siti Nur Chasanah Siti Nurchasanah,, Siti Sri Murwanti Syamsilasmi Saleh Syamsilasmi Saleh Tifani Adelia Triyono Triyono Triyono Triyono Utami, Sari Willy Pratama Yuliana Fathiyatussa’idah Yuniar Shanti Dwi Nugraheni Zaenal Abidin