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All Journal PROSIDING SEMINAR NASIONAL Jurnal Manajemen Dayasaing Benefit: Jurnal Manajemen dan Bisnis Falah : Jurnal Ekonomi Syariah Jurnal Mirai Management Journal of Economic, Bussines and Accounting (COSTING) SEIKO : Journal of Management & Business YUME : Journal of Management Ecopreneur.12 Jurnal Ilmiah Poli Bisnis JURNAL LENTERA BISNIS Jurnal Admmirasi Jurnal Manajemen Dirgantara Journal of Enterprise and Development (JED) Al-Kharaj: Journal of Islamic Economic and Business Community Engagement and Emergence Journal (CEEJ) Management Studies and Entrepreneurship Journal (MSEJ) Budimas : Jurnal Pengabdian Masyarakat Jurnal Pesut : Pengabdian untuk Kesejahteraan Umat International Journal of Educational Management and Innovation (IJEMI) International Journal of Global Accounting, Management, Education, and Entrepreneurship (IJGAME2) Jurnal Bina Bangsa Ekonomika Abdi Psikonomi Prosiding University Research Colloquium Paradoks : Jurnal Ilmu Ekonomi JURSIMA IIJSE Jurnal Sistem Informasi dan Manajemen Majapahit Journal of Islamic Finance dan Management Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Majapahit Journal of Islamic Finance dan Management JER Journal of Ekonomics, Finance, and Management Studies International Conference on Digital Advanced Tourism, Management, and Technology EKONOMIKA: Manajemen, Akuntansi dan Perbankan Syari’ah
Ahmad Mardalis
Universitas Muhammadiyah Surakarta
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health Social Sciences Transportation Other

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The Influence of Social Media And E-Recruitment on Job Application Interest with Company Reputation as a Mediating Variable (Case Study on Students of the Faculty of Economics and Business, Universitas Muhammadiyah Surakarta) Nadia Prasista Arisanti; Ahmad Mardalis
Majapahit Journal of Islamic Finance and Management Vol. 5 No. 2 (2025): Islamic Finance and Management
Publisher : Department of Sharia Economics Institut Pesantren KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/mjifm.v5i2.498

Abstract

The purpose of this study is to determine the effect of social media and e-recruitment on job application interest with company reputation as a mediating variable among students of the Faculty of Economics and Business, Muhammadiyah University Surakarta. This study was conducted using a quantitative approach. Data collection was carried out through a Likert scale-based questionnaire. The sampling method used in this study was nonprobability sampling, namely purposive sampling, where respondents were selected based on predetermined criteria, namely students of the Faculty of Economics and Business who were active on social media. From the data collection, a sample of 375 respondents was obtained. Furthermore, validity, reliability, and hypothesis testing were conducted using SmartPLS 3.0 software. The results obtained after the analysis process were that social media has a positive and significant effect on company reputation, e-recruitment has a positive and significant effect on company reputation, social media has a positive and significant effect on job applications, e-recruitment has a positive and significant effect on interest in applying for jobs, and company reputation has a positive and significant effect on interest in applying for jobs. Furthermore, company reputation was able to mediate the influence of social media on job application interest, and company reputation was able to mediate the influence of e-recruitment on job application interest.
The Influence of Social Media And E-Recruitment on Job Application Interest with Company Reputation as a Mediating Variable (Case Study on Students of the Faculty of Economics and Business, Universitas Muhammadiyah Surakarta) Nadia Prasista Arisanti; Ahmad Mardalis
Majapahit Journal of Islamic Finance and Management Vol. 5 No. 2 (2025): Islamic Finance and Management
Publisher : Department of Sharia Economics Institut Pesantren KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/mjifm.v5i2.498

Abstract

The purpose of this study is to determine the effect of social media and e-recruitment on job application interest with company reputation as a mediating variable among students of the Faculty of Economics and Business, Muhammadiyah University Surakarta. This study was conducted using a quantitative approach. Data collection was carried out through a Likert scale-based questionnaire. The sampling method used in this study was nonprobability sampling, namely purposive sampling, where respondents were selected based on predetermined criteria, namely students of the Faculty of Economics and Business who were active on social media. From the data collection, a sample of 375 respondents was obtained. Furthermore, validity, reliability, and hypothesis testing were conducted using SmartPLS 3.0 software. The results obtained after the analysis process were that social media has a positive and significant effect on company reputation, e-recruitment has a positive and significant effect on company reputation, social media has a positive and significant effect on job applications, e-recruitment has a positive and significant effect on interest in applying for jobs, and company reputation has a positive and significant effect on interest in applying for jobs. Furthermore, company reputation was able to mediate the influence of social media on job application interest, and company reputation was able to mediate the influence of e-recruitment on job application interest.
Pengaruh Media Sosial, Teknologi Informasi dan Komunikasi, serta Inovasi Terhadap Keunggulan Bersaing: Studi Kasus pada UMKM Di Surakarta Khusnul Khotimah; Ahmad Mardalis
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 8 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i8.9505

Abstract

This study aims to analyze the influence of social media, information and communication technology (ICT), and innovation on competitive advantage among micro, small, and medium enterprises (MSMEs) in Surakarta. A quantitative approach was employed, using a survey method involving 186 MSME respondents. Data were analyzed using Structural Equation Modeling (SEM) based on Partial Least Squares (PLS). The results indicate that all three independent variables—social media, ICT, and innovation—have a positive and significant effect on competitive advantage. Among them, innovation emerged as the most dominant factor in enhancing competitive advantage, followed by ICT and social media. These findings highlight the importance of integrating these three elements into MSMEs' business strategies to remain resilient and competitive in the digital era.
Pemanfaatan Teknologi Digital Dan Manajemen Sumber Daya Manusia Untuk Mendukung Industri Ekonomi Kreatif (Studi Pada Batik Gunawan Setiawan) Sabilla, Asiva Nissa; Mardalis, Ahmad
SEIKO : Journal of Management & Business Vol 8, No 2 (2025): July - December
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v8i2.8569

Abstract

Penelitian ini bertujuan untuk mengetahui manfaat dari adanya teknologi digital dan manajemen sumber daya manusia untuk perkembangan usaha di bidang industry ekonomi kreatif dengan studi pada usah Batik Gunawan Setiawan. Penelitian ini menggunakan metode kualitatif deskriptif. Data yang dikumpulkan melalui proses wawancara, observasi, metode kepustakaan dan dokumentasi. Narasumber dari penelitian ini merupakan Public Relations Manager dari Batik Gunawan Setiawan yaitu Nita. Adapun hasil deri penelitian ini adalah penggunaan teknologi digital yang semakin canggih ini sangat efektif dan efisien untuk proses pemasaran, promosi dan juga produksi dalam usaha batik ini. Sedangkan untuk pemanfaatan manajemen sumber daya manusia nya sendiri bermanfaat untuk menjamin ketrampilan digital karyawan, menilai serta mengevaluasi kinerja karyawan dan menjamin karyawan memiliki ketrampilan dan pengetahuan yang tepat. Selian itu pada penelitian ini juga dapat mengetahui peluang dan tantangan yang dihadapi oleh usaha Batik Gunawan Setiawan. Kata Kunci: teknologi digital; manajemen sumber daya manusia; ekonomi kreatif; batik
Analisis Pengaruh Pengetahuan Product, Norma Subjektif, Sikap, Serta Jenis Kelamin Terhadap Niat Beli Pratama, Alvio Muhammad; Mardalis, Ahmad
Community Engagement and Emergence Journal (CEEJ) Vol. 6 No. 3 (2025): Community Engagement & Emergence Journal (CEEJ)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ceej.v6i4.8967

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh pengetahuan produk, norma subjektif, sikap, dan jenis kelamin terhadap niat beli iPhone 11 di Kota Surakarta. Menggunakan pendekatan kuantitatif, data dikumpulkan melalui survei kuesioner dari 130 responden berusia 17–40 tahun dengan pendapatan minimal Rp3 juta, yang dipilih secara purposive sampling. Niat beli diukur sebagai variabel dependen kategorik (tidak berminat, ragu-ragu, berminat), sementara variabel independen berupa pengetahuan produk, norma subjektif, dan sikap diukur menggunakan skala Likert lima poin. Pengujian data dilakukan melalui regresi logistik multinomial, dengan analisis tambahan meliputi uji Chi-Square, statistik-G, uji Wald, serta evaluasi goodness of fit dan pseudo-R² (Nagelkerke). Hasil menunjukkan bahwa norma subjektif, sikap, dan jenis kelamin berpengaruh signifikan terhadap niat beli, sementara pengetahuan produk tidak berpengaruh berarti. Hal ini menunjukkan bahwa keputusan membeli iPhone 11 lebih dipengaruhi oleh faktor sosial, persepsi pribadi, dan aspek demografis.
PENGELOLAAN ZISWAF PESANTREN: SOLUSI KEUANGAN BERKELANJUTAN BAGI LEMBAGA PESANTREN DI MUHAMMADIYAH Mangifera, Liana; Mardalis, Ahmad; Lestari, Wuryaningsih; Hanif, Fauzul; Baehaqi, Ahmad; Abidin, Zaenal
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol. 7 No. 2 (2025): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/budimas.v7i2.16721

Abstract

Pesantren Muhammadiyah memiliki peran strategis dalam pendidikan agama dan sosial masyarakat khususnya di Jawa Tengah, namun pengelolaan dana ZISWAF sering kali belum terstruktur dengan baik dan minimnya pemahaman tentang manajemen keuangan modern menjadi hambatan utama. Mengatasi permasalahan tersebut pendekatan dalam kegiatan pengabdian kepada masyarakat ini melibatkan pendampingan teknis, pelatihan manajerial, dan penguatan kapasitas organisasi pesantren. Melalui kolaborasi erat dengan pengurus pesantren, program ini bertujuan membentuk lembaga atau unit khusus di setiap pesantren untuk mengelola dana ZISWAF secara terintegrasi. Hasil kegiatan pengabdian menunjukkan bahwa masih perlunya identifikasi jumlah lembaga ziswaf di pesantren Muhammadiyah JawaTengah, melalui penyelenggaraan workshop secara online menunjukan pentingnya pengelolaan Lembaga ZIS secara sinergi antara lembaga ZISWAF, pimpinan daerah, cabang, maupun ortom. Perlunya evaluasi berkelanjutan untuk memastikan keberhasilan dan keberlanjutan program. Kegiatan ini diikuti oleh seluruh pimpinan pesantren Muhammadiyah dibawah PWM Jawa Tengah. Dengan demikian, program ini diharapkan dapat memberikan kontribusi positif dalam meningkatkan kualitas pengelolaan dana ZISWAF di pesantren, meningkatkan peran pesantren dalam pemberdayaan masyarakat, serta berkontribusi pada pembangunan sosial di Jawa Tengah secara keseluruhan
Financial Literacy Persuasion for Early Chilhood in Kuyudan Baru Makamhaji Minhayati Saleh; Mardalis, Ahmad; Syamsilasmi Saleh
Abdi Psikonomi Vol 6, No 2 (2025): Oktober 2025
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/psikonomi.v6i2.12793

Abstract

Financial literacy education for children is not only limited to introducing money, but also a concept about introducing wise financial management. Children are trained to have the ability to control financial spending. This community service aims to instill the importance of managing finances and instill effective financial literacy values in them. The training was attended by 22 children studying at elementary and kindergarten levels. The method of implementing this community service is awareness by showing financial literacy videos. Participants are given a sum of money which is then asked about the use of the money if they have money. After the screening, it is continued with an explanation and reflection. To determine the understanding of the training participants, a pre-test and post-test were conducted. The results showed an increase in the financial understanding of the training participants.
Kepedulian Mahasiswa terhadap Kehalalan (Islamic Branding) Produk Kosmetik serta Dampaknya terhadap Minat Beli Mardalis, Ahmad; Utami, Sari
Prosiding University Research Colloquium Proceeding of The 8th University Research Colloquium 2018: Bidang Sosial Ekonomi dan Psikologi
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bermaksud untuk mengetahui kepedulian mahasiswa tehadap kehalalan produk (Islamic branding) dan pengaruhnya terhadap minat beli produk kosmetik. Subjek penelitian ini adalah mahasiswa aktif Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta yang menggunakan produk kosmetik. Jumlah sampel adalah 200 orang mahasiswa. teknik pemilihan sampel menggunakan convenience sampling. Alat analisis yang digunakan dalam penelitian ini adalah analisis deskriptif dan regresi. Hasil penelitian menunjukkan bahwa mahasiswa dapat dikategorikan peduli terhadap kehalalan produk kosmetik yang mereka gunakan. Persepsi islamic branding didapati berpengaruh secara signifikan terhadap minat beli. Oleh karenanya, pengelola ataupun pemilik produk hendaknya memperhatikan dan memperlihatkan kehalalan produk mereka.
Kecerdasan Spiritual dan Pengaruhnya Terhadap Kinerja Karyawan Pondok Pesantren Mardalis, Ahmad; Fathiyatussa’idah, Yuliana; Saleh, Minhayati
Prosiding University Research Colloquium Proceeding of The 13th University Research Colloquium 2021: Sosial, Ekonomi, dan Psikologi
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk menganalisis kecerdasan spiritual danpengaruhnya terhadap kinerja. Penelitian ini menggunakan metodekuantitatif, dengan pengambilan data menggunakan kuesioner.Sumber data dalam penelitian ini menggunakan data primer. Sampelpenelitian ini adalah 146 karyawan Pondok Pesantren Modern islamAssalaam Pabelan Surakarta, Teknik pengambilan sampel yangdigunakan yaitu nonprobability sampling dengan metode purposivesampling. Untuk mengetahui pengaruh kecerdasan spiritual terhadapkinerja menggunakan analisis regresi sederhana. Hasil penelitianmendapati bahwa kecerdasan spiritual berpengaruh positif dansignifikan terhadap kinerja. Oleh sebab itu untuk meningkatkankinerja pegawai, maka kecerdasan spiritual mereka perlu tetapdiasah.
Pengaruh Labelisasi Halal, Brand Awareness, dan Viral Marketing Terhadap Keputusan Pembelian Konsumen di Mixue: Studi Kasus pada Pelanggan Muslim Mixue di Surakarta Sela Pratika Dewi; Ahmad Mardalis
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 5 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i5.2386

Abstract

he food and beverage industry in Indonesia continues to experience growth amidst various ever-changing market trends. Ice cream is one of the most popular food products in Indonesia. One of the ice cream brands that is currently widely discussed by the community is Mixue ice cream. Consumers who are aware of this brand make Mixue easily remembered and recognized. Technological advancements make it easier for people to obtain and access new viral information. Viral marketing strategies facilitate this brand in introducing itself to consumers and serve as a promotional medium for marketers. The emergence of halal certification provided by MUI for Mixue has a significant influence on Indonesian society due to the majority of its population being Muslims. This research aims to analyze the influence of halal labeling, brand awareness, and viral marketing on consumer purchasing decisions in Mixue, especially among Muslim consumers in Surakarta. This study is a quantitative research type using survey methods. The research technique used is purposive sampling, where the researcher uses their own considerations in selecting the necessary population to provide information that is in line with the research needs. The researcher used primary data in analyzing the data. This method was carried out by distributing questionnaires to the target population and obtaining a sample of 210 respondents. The data processing used was with SPSS Statistics version 26. The results of this study indicate that the halal labeling variable, brand awareness variable, and viral marketing variable significantly influence Muslim consumer purchasing decisions in Mixue simultaneously..
Co-Authors Adelia, Tifani Aflit Nuryulia Ahmad Baehaqi, Ahmad Alien Dewi Alifah Alvio Muhammad Pratama Alya Agustina Amin Mustofa Amin Mustofa, Amin Anggi Angellia Anggreani, Niken Ari Saputra Azari, Nabila Dewi Bintang Julian Pratama Catur Novitasari Cinthya Wijayanti Hadi Saputri Davin Suryandaru Suwandi Destria Efliani Dewita Puspawati Dharma Putra S. Dharma Putra S., Dharma Putra Dita Agus Hari Wisuda Djafar Maulana Edi Setiawan Edi Setiawan Eny Kusumawati Fakhri Ade Putra Fathiyatussa’idah, Yuliana Fauzul Hanif Noor Athief Fina Annisatul Mualifah Gusnanda Herdiantama Hardyanto, Mustamid Helmi Hasanah, Nur Indraswari, Salsabila Pavita Iqbal Kurniawan, Izzuddin Izzuddin Iqbal Kurniawan Jamhur Mursidan Rais Khusnul Khotimah Kurniawan, Yogiek Indra Lestari, Wuryaningsih Liana Mangifera M. Farid Wajdi Mahasri Shobahiya Mahesti, Sherlyyana Hadiyya Maulana, Djafar Minhayati Saleh Minhayati Saleh Minhayati Saleh Minhayati Saleh Minhayati Saleh Minhayati Saleh Mirzam Arqy Ahmadi Mualifah, Fina Annisatul Muhammad Rizal Nur Wakhid Muzakar Isa Nadia Prasista Arisanti Novel Idris Abas NUR HASANAH Pramana Agus Sumardianto Pratama, Alvio Muhammad Pratama, Mochammad Aditya Reza Rabbani, Muhammad Taha Yassin Radia Sabita Revansa, Marisa Reza Rahma Wardhani Rima Hayu Sri Widadi Rina Trisnawati Sabilla, Asiva Nissa Sabita, Radia Salsabila Pavita Indraswari Salsabilla, Deandra Nurul Izza Alfia Saputra, Bagas Rizky Sari Utami Sela Pratika Dewi Setyawan, Febri Fajar Sherlyyana Hadiyya Mahesti Sidiq Permono Nugroho Siti Nur Chasanah Siti Nurchasanah,, Siti Sri Murwanti Syamsilasmi Saleh Syamsilasmi Saleh Tifani Adelia Triyono Triyono Triyono Triyono Utami, Sari Willy Pratama Yuliana Fathiyatussa’idah Yuniar Shanti Dwi Nugraheni Zaenal Abidin