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PENGARUH HARGA DAN KUALITAS LAYANAN TERHADAP KEPUTUSAN MENGINAP WISATAWAN NUSANTARA Irene Hanna H. Sihombing; Ni Putu Siska Putri; Putu Diah Sastri Pitanatri
JURNAL BISNIS HOSPITALITI Vol 7 No 1 (2018): Jurnal Bisnis Hospitaliti
Publisher : Pusat Penelitian & Pengabdian kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jbh.v7i1.51

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh harga dan kualitas layanan terhadap keputusan menginap wisatawan nusantara di Nusa Dua Beach Hotel & Spa. Populasi yang digunakan dalam penelitian ini adalah wisatawan nusantara yang sedang menginap di Nusa Dua Beach Hotel & Spa pada periode Mei 2018 – Juni 2018 dengan jumlah sampel sebanyak 77 responden. Metode pengambilan sampel menggunakan teknik accidental sampling. Harga berpengaruh positif signifikan terhadap keputusan menginap wisatawan nusantara di Nusa Dua Beach Hotel & Spa. Kualitas layanan berpengaruh positif signifikan terhadap keputusan menginap wisatawan nusantara di Nusa Dua Beach Hotel & Spa. Kondisi tersebut ditunjukkan dengan perolehan nilai signifikansi masing-masing variabel bebas tersebut kurang dari á=0,05 (5%). Pada pengujian dua variabel bebas yaitu harga dan kualitas layanan secara simultan (bersamasama) menunjukkan pengaruh positif signifikan terhadap satu variabel terikat yaitu keputusan menginap wisatawan nusantara di Nusa Dua Beach Hotel & Spa. Hal tersebut ditunjukkan dengan nilai koefisien korelasi sebesar 58,6%.
The Pengaruh Penyelenggaraan MICE dan Jumlah Kamar Terjual Terhadap Pendapatan Makanan dan Minuman di The Trans Resort Bali Erick Erlangga; Irene Hanna H Sihombing; Ni Made Suastini
JURNAL BISNIS HOSPITALITI Vol 11 No 2 (2022): Jurnal Bisnis Hospitaliti
Publisher : Pusat Penelitian & Pengabdian kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jbh.v11i2.851

Abstract

This study aims to determine how much influence the MICE implementation and the number of rooms sold have on food and beverage income at The Trans Resort Bali. The data used in this study are income reports from 2017 – 2021. The research method consists of classical assumption test consisting of normality test, multicollinearity test, autocorrelation test and heteroscedasticity test, multiple regression analysis, t test, F test and coefficient determination. Based on the results of the analysis conducted, it shows that the implementation of MICE and the number of rooms sold have a significant effect on food and beverage income with the results of the multiple regression equation Y = 5.016 + 0.269 X1 + 1.109 X2. These results indicate that the implementation of MICE and the number of rooms sold partially have a positive effect on food and beverage income. The implementation of MICE and the number of rooms sold simultaneously have a significant effect on food and beverage income. The amount of contribution contributed by the MICE organization and the number of rooms sold to food and beverage income is 93% while the remaining 7% is influenced by variables that are not used in this study.
The Influence of Hotel’s Website Brand and Quality on Consumers Trust and Purchasing Interests (A Case Study at Maca Group, Bali) Kadek Dwi Mahesayasa; Ida Ayu Putri Widawati; Irene Hanna H. Sihombing; Ni Wayan Pastini
International Journal of Applied Research in Tourism and Hospitality Vol. 1 No. 2 (2022): International Journal of Applied Research in Tourism and Hospitality
Publisher : Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1447.095 KB) | DOI: 10.52352/ijarthy.v1i2.865

Abstract

 Website is one of the revenue channels that must be optimized to gain more transactions and acknowledgment to consumers. Good website quality and brand will gain the trust of consumers which will gain their buying interest. The purpose of this research will be as follows: analyze the influence of website brands on consumer trust and buying interest, analyze the influence of website quality on consumer trust and consumer buying interest, analyze the influence of trust on consumer buying interest, and analyzes the role of trust in conciliating website brand on consumers buying interest and website quality on consumers buying interest. The location of this study is Maca Group. This study uses a quantitative approach. Data were collected by distributing questionnaires to 100 guests who made reservations as respondents. The results of data analysis with SmartPLS show that: website brand has a positive influence on trust and buying interest, website quality has a positive influence on consumers trust and buying interest, trust has a positive influence in conciliating website brand on buying interest and website quality on buying interest.
PENGARUH PERCEIVED ORGANIZATIONAL SUPPORT DAN GAYA KEPEMIMPINAN TRANSFORMASIONAL TERHADAP ORGANIZATIOAL CITIZENSHIP BEHAVIOR DI PLATARAN UBUD HOTEL & SPA Ni Luh Ketut Sri Sulistyawati; Ida Ayu Sri Mahendra Dewi; Irene Hanna H. Sihombing
JURNAL KEPARIWISATAAN Vol 22 No 1 (2023): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v22i1.897

Abstract

Organizational Citizenship Behavior (OCB) is a behavior which is not tied to any reward system, but can help the organization function effectively and efficiently. OCB can be improved with an emotional approach through Perceived Organizational Support and increase work motivation through Transformational Leadership. This study aims to determine the effect of Perceived Organizational Support and Transformational Leadership on Organizational Citizenship Behavior at Plataran Ubud Hotel & Spa. The sample used was 70 people, taken based on saturated sampling technique. The data analysis technique used is multiple linear analysis, while hypothesis testing uses t test and F test. The results show that, 1) Perceived Organizational Support has a positive and significant effect on OCB; 2) Transformational Leadership Style has a positive and significant effect on OCB; 3) Perceived Organizational Support and Transformational Leadership Style simultaneously influence OCB. The test results of the coefficient of determination show that the influence of Perceived Organizational Support and transformational leadership style on OCB is 55.1%. The implication of the results of this study is that to increase employee OCB, companies must increase perceived organizational support and adjust the leadership style that is applied.
The Influence of Financial Compensation on the Performance of Daily Workers at the Laguna Resort and Spa Nusa Dua, Bali Irene Hanna H. Sihombing; I Wayan Yudha Pangestu
Jurnal Multidisiplin Madani Vol. 3 No. 7 (2023): July, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/mudima.v3i7.4851

Abstract

The development of regulations, policies and strategies applied by The Laguna Resort and Spa Nusa Dua, Bali by providing additional financial compensation in the form of service charges to daily workers which are not applied by hotels in general.  The assessment of this decision is certainly important to determine the effect of financial compensation on the performance of the daily workers. This study successfully identified and observed items of financial compensation that affect the performance of daily workers, namely related to the fulfillment of basic wages, adjustment of basic wages, provision of service charges, safety benefits and provision of adequate work tools. Financial compensation has a positive and significant effect with a value of 53.3% on the performance of the daily workers, where the service charge is the most influential item of financial compensation in improving performance. Meanwhile, the increase in work productivity shown through the level of attendance at work every month is the highest item affected by financial compensation.  In addition, the increase in daily worker performance is also influenced by other variables not examined in this study
Pengaruh Motivasi Kerja terhadap Kinerja Karyawan di Courtyard By Marriott Bali Seminyak Resort Ni Wayan Aprilia Purnama Dewi; Irene Hanna H. Sihombing; I Wayan Jata
Jurnal Syntax Admiration Vol. 5 No. 8 (2024): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v5i8.1545

Abstract

Human resources (HR) play a crucial role in organizations as strategic drivers to face market competition. One important factor affecting performance is work motivation. This reaserch aims to examine the impact of work motivation on employees performance at Courtyard by Marriott Bali Seminyak Resort. The research employs a descriptive quantitative approach, using purposive sampling with 68 respondents. Data analysis is conducted using Simple Linear Regression. The results show that work motivation significantly and positively affects employee performance at Courtyard by Marriott Bali Seminyak Resort. The analysis indicates that work motivation accounts for 65% of the impact on employee performance, with the remaining 35% influenced by factors not covered in this study. Thus, increased employee motivation correlates with improved performance. To enhance employee performance, management support is essential, including increasing employee motivation through appropriate salary, benefits, and health insurance.  
The Effect of Job Stress on Employee Performance at Holiday Inn Resort Baruna Bali Ni Made Githa Hapsari Kaniya Devi; Irene Hanna H Sihombing; Clearesta Adinda
Jurnal Indonesia Sosial Sains Vol. 5 No. 09 (2024): Jurnal Indonesia Sosial Sains
Publisher : CV. Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jiss.v5i09.1230

Abstract

Job stress is an important factor that can affect employee performance in a company, especially in the hospitality industry which faces high pressure and consistent service demands. This study aims to examine the effect of job stress on employee performance at Holiday Inn Resort Baruna Bali. This research uses a quantitative approach with a sample size of 110 respondents with a total sampling method, namely saturated samples. Data collection was carried out by distributing digital questionnaires through Google Forms, which used a 5-point Likert scale. Data analysis techniques used are classical assumption test, simple linear regression, t-test and coefficient of determination. The results of this study indicate that job stress has a negative and significant effect on employee performance. The job stress variable is negative with a beta value of -0.496 An increase in job stress (X) will result in a decrease in employee performance.
The Moderating Role of Government Regulations in the Influence of Competency of Prospective Indonesian Migrant Workers on Destination Country Placement Sastra, I Gde Leo; Sihombing, Irene Hanna; Utama, I Putu
Jurnal Ekonomi dan Bisnis Jagaditha Vol. 11 No. 2 (2024): Jurnal Ekonomi dan Bisnis Jagaditha (In Press)
Publisher : Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/jj.11.2.2024.15-24

Abstract

There is a correlation between the increase in prospective Indonesian migrant workers (PMIs) and the increase in employment law violations. Non-procedural PMIs force themselves on migrant workers without proper permission, violating legalities such as incomplete documents and legal provisions, potentially leading to legal problems. Non-procedural PMIs also tend not to go through the placement selection process with a credible agency. The study aims to examine the role of government regulation in moderating the influence of competence on PMI candidate recruitment. The research population consists of Indonesian migrant workers' distributor agencies spread across nine districts and cities in Bali province. The research sample comprises 10 agencies and 10 recruiters who recruited during the years 2021 and 2022 as candidate migrants to 117 placement companies. Data collection for competence variables, government regulations, and placement using questionnaires that have passed validity and reliability tests is a good measurement scale. We analyzed the research data using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method, aided by SMART-PLS software, to examine the direct impact of competence on placement, the influence of government regulations on placement, and the moderating effect of governmental regulations on the impact of competence on placement. This study showed that (1) competence had a positive and significant effect on placement, which was backed up by strong empirical data; (2) government regulations also had a positive and significant effect on placement, which was backed up by empire data; and (3) the way that government regulations moderated the relationship between competence and placement was hindering.
PELATIHAN KOMUNIKASI PEMASARAN DAN TEKNIK PENJUALAN PRODUK KREATIF DI DESA BATURITI KERAMBITAN, KABUPATEN TABANAN Surata, I Ketut; Hanugerah Kristiono Liestiandre; Irene Hanna H. Sihombing; I Putu Utama; Ida Ayu Putri Widawati; Titien Damayanti; Ni Made Eka Mahadewi7; I Wayan Sukma Winarya Prabawa
Jurnal Pengabdian Kepada Masyarakat Makardhi Vol. 4 No. 1 (2024): Jurnal Pengabdian Kepada Masyarakat MAKARDHI
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/makardhi.v4i1.1434

Abstract

Baturiti Village, located in the Kerambitan District, Tabanan Regency, is known as the cultural tourism destination "Kokokan" and a center for agriculture. The village has an administrative structure consisting of six Banjar Dinas (community organizations) and two Desa Adat (customary villages). The development of tourism in this village, marked by the presence of the Pokdarwis Baturiti Berseri tourism awareness group, demands an improvement in the skills and professionalism of the community in tourism marketing, destination management, and entrepreneurship. Training in these areas is planned as an effort to enhance services to tourists. The training concept includes marketing aspects and the marketing process, as well as various definitions from experts. Furthermore, the marketing concept aimed at meeting the needs and desires of the target market serves as the foundation for carrying out marketing activities. There are six basic marketing concepts underlying the implementation of marketing activities, such as production concept, product concept, selling concept, marketing concept, social marketing concept, and global marketing concept. The marketing process is explained through steps such as understanding the market, designing customer-oriented marketing strategies, preparing integrated marketing plans and programs, building relationships with customers, and deriving value from customers. Training and the application of these marketing concepts are expected to enhance the performance of tourism and the economy in Baturiti Village.
The Influence of Leadership Style on Employee Loyalty at Karma Kandara Kadek Agung Laksana; I Nyoman Sukana Sabudi; Irene Hanna H. Sihombing
Jurnal Multidisiplin West Science Vol 3 No 09 (2024): Jurnal Multidisiplin West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jmws.v3i09.1593

Abstract

Lack of leadership style pay attention to the fate of its members can cause low productivity Work. So that leadership style must be able to influence and change the attitudes, and actions of its members for the interests and goals of the organization achieved. Employee loyalty is an important aspect in the success of the organization, because it reflects the level of commitment and attachment of employees to the organization where they work. It happened enhancement amount rotation employees at Karma Kandara for the 2019 - 2023 period which gave rise to desire for researc. The population of this quantitative study is Karma Kandara workers. Up to 71 respondents made up the samples that were used. The study needs certain statistics, specifically the number of employees from year to year. The primary data used in this study are questionnaires, or lists of questions, that were sent to respondents to complete using the Google Form platform. The fed up sample is the retrieval technique sample that is utilized. Utilizing SPSS for Windows version 18, the analysis approach employs basic linear regression. With a significance level of 0.000, it was determined that the leadership style had a tcount value of 5.055> ttable, or 1.7. Given that the significance threshold is less than 0.05, the study's hypothesis supports Ha and rejects Ho. Is it possible to conclude Accepted were the study's findings that "Leadership Style has a positive, direct, and significant effect on Employee Loyalty".