p-Index From 2021 - 2026
9.345
P-Index
This Author published in this journals
All Journal JTEV (Jurnal Teknik Elektro dan Vokasional Jurnal Sains Materi Indonesia Jurnal Informatika dan Teknik Elektro Terapan Jurnal Dinamika Penelitian Industri REZ PUBLICA Jurnal Studi Agama dan Masyarakat Jurnal Al-Qardh JURNAL PENDIDIKAN FISIKA Al Ishlah Jurnal Pendidikan International Journal of Artificial Intelligence Research JOURNAL OF ELECTRICAL AND SYSTEM CONTROL ENGINEERING Jurnal SOLMA ELS Journal on Interdisciplinary Studies in Humanities Jurnal Teknoinfo INTECOMS: Journal of Information Technology and Computer Science Owner : Riset dan Jurnal Akuntansi Jurnal Riset Inspirasi Manajemen dan Kewirausahaan JOURNAL OF SCIENCE AND SOCIAL RESEARCH Akbis: Media Riset Akuntansi dan Bisnis Jurnal Sosial Humaniora Sigli Proximal: Jurnal Penelitian Matematika dan Pendidikan Matematika INFOKUM Jurnal Teknik Industri Terintegrasi (JUTIN) Reswara: Jurnal Pengabdian Kepada Masyarakat Siyasatuna Jurnal Ilmiyah Mahasiswa Siyasah Syariyyah Journal of Computer Science, Information Technology and Telecommunication Engineering (JCoSITTE) Jurnal Scientia Journal of Electrical Engineering and Computer (JEECOM) JTEIN: Jurnal Teknik Elektro Indonesia Edible : Jedb Jurnal Nasional Holistic Science Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Abdimas Langkanae International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Jurnal Literasi Perpustakaan dan Informasi UHO: Jurnal Penelitian Kajian Perpustakaan dan Informasi eScience Humanity Journal Sisfo: Jurnal Ilmiah Sistem Informasi Prosiding Seminar Nasional Sisfotek (Sistem Informasi dan Teknologi Informasi) PELS (Procedia of Engineering and Life Science) Journal of Agriculture (JoA) Worksheet : Jurnal Akuntansi Jurnal Indonesia Sosial Teknologi Jurnal Riset Hukum, Ekonomi Islam, ekonomi, Manajemen dan Akuntansi Al-Irsyad: Journal of Education Science Innovative: Journal Of Social Science Research Jurnal Multidisiplin Sahombu Ekalaya : Jurnal Ekonomi Akuntansi Jurnal Point Equilibrium Manajemen dan Akuntansi Jurnal Malikussaleh Mengabdi International Journal of Business, Economics & Financial Studies Power Elektronik : Jurnal Orang Elektro Journal of Exploratory Dynamic Problems Jurnal Solusi Masyarakat Dikara DIPANEGARA KOMPUTER TEKNOLOGI INFORMATIKA (DIPAKOMTI) Cahaya Pengabdian Pinisi Journal Pendidikan Guru Sekolah Dasar Journal of English Language Teaching and Literature (JELITA) Jurnal Gallus Gallus
Claim Missing Document
Check
Articles

Found 2 Documents
Search

THE EFFECT OF MARKET ORIENTATION, PRODUCT INNOVATION AND CREATIVITY OF BUSINESS ACTOR ON MARKETING PERFORMANCE IN MSMES (STUDY ON COFFEE MSMES IN NORTH ACEH REGENCY) Muchsin, Muchsin; Rahmaniar, Rahmaniar; Subhan, M.
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 2 No. 5 (2022): October
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v2i5.388

Abstract

Marketing is how to meet or satisfy the needs of consumers through certain distribution channels through the products offered. The number of coffee shops located in various places is unique for the people of Aceh which creates high competitiveness among coffee shop owners, so an optimal strategy is needed to be able to compete with other coffee shop owners. In order to compete, it is necessary to develop strategies and innovations, this is necessary because a good innovation will get a response from consumers. Innovation is important to maintain competitive advantage. This study aims to determine the development of coffee shops in North Aceh district and to determine the performance of the influence of market orientation, product innovation and creativity of business actors on marketing performance of coffee SMEs in North Aceh district. The variables used in this study are market orientation, product innovation, and creativity of business actors as independent variables, and marketing performance as the dependent variable. Research Analysis This research uses quantitative research. The data sources in this study are primary data where the method of collecting data and conducting direct observations to observe the behavior and activities of Aceh coffee shops and the questionnaire method distributed to coffee SMEs in North Aceh district. The results of this study indicate that market orientation has a positive and significant effect on marketing performance. Product innovation has a positive and significant effect on marketing performance. The creativity of business actors has a positive and significant effect on marketing performance. Market orientation, product innovation, and creativity of business actors have a simultaneous (simultaneous) effect on marketing performance. The outputs in this study consist of publications in national journals and IPR.
ANALYSIS OF FACTORS AFFECTING CUSTOMER SATISFACTION WITH MS GLOW SKIN CARE IN KOTA TEBING TINGGI Rahmaniar, Rahmaniar; Nur Ilham, Rico; Sinta, Irada; Laxmi Jamatia , Purna
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 2 No. 5 (2022): October
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v2i5.411

Abstract

The research method used is the method of qualitative data and quantitative data. While the data used is primary data. The results of testing the first hypothesis proposed stated thatVariables of Service Quality (X1) have an effectto the Customer Satisfaction variable (Y). The second hypothesis put forward states thatProduct Quality variable (X2) has an effectto the Customer Satisfaction variable (Y)The third hypothesis put forward states thatPromotion variable (X3) has an effectto the Customer Satisfaction variable (Y). The fourth hypothesis put forward states thatService Quality Variable (X1), VariableProduct quality(X2), and Promotion (X3) have a significant effect together (simultaneously) on the Customer Satisfaction Variable (Y). Given the business world that continues to move according to its era, it is far-reaching for entrepreneurs to carry forward to come around consequence superiority and accommodation superiority in promoting the consequences they produce. moreover, patronage actors are compulsory to be accomplished to accommodate each the be in want of of their consumers in progression to be accomplished to outlive in their business. MS phosphorescence kotars Tebing Tinggi is anticipated to come around the superiority of the consequences produced in progression to aggrandizement consumer fulfilment in victimisationing MS phosphorescence consequences
Co-Authors Abd Haris, Abd Abdul Latief Arda Abu Hasan Afandi, Marwan Agus Junaidi Agus, Junaidi Ahmed Sardi Ajahari Ajahari, Ajahari Alex Sumanijaya Saragih ALEXCANDRA, HISAR Alia, Fikrie Amalia, Cut Intan Amin Rejo Andi Quraisy Anirah, Anirah Aprillena Tornadez Bondan, Aprillena Tornadez AR, Khairina Ardimansyah Ardimansyah Ariansyah, Ricky Arwadi Sinuraya Ayuvitasari, Sindi Aziz, Novfan Maghresa B, Mesra Basuni Hamzah Beni Satria Berthauli. S Biby, Sapna Busran, Nina Septiani Butar Butar, Abdul Hakim Cecep Ibrahim Chasri Nurhayati, Chasri Dahoir, Ahmad Dahoir, Ahmad Dalimunthe, Erpandi Dalimunthe, Muhammad Erpandi Daud, Dewantara Dicky Lesmana Edison Edison Eko Hariyanto Enriko Tedja Sukmana, Enriko Tedja Fachrozi, Arief Fahlevi, T. Shandy Putra Farid, Fuad Farid, Fuad Fatmasari Fatmasari Figur Muhammad Fitrian Rizky Fransiska Aulia, Egha Fuadi Fuadi Gatot Priyanto H, Khairita Hadi Iskandar Halijah, Sitti Hamdani Hamdani Harahap, Yusrizal Pahlevi Haris Gunawan Hera Pebrianti Herliani, Yeni Herliani, Yeni Hilmi Hilmi Ilham Ahmad Ilham Hardiansyah Y. S Indah Purnamasari Irada Sinta Jamaliah, MN Jamil Alfasyah Jaya, Asrul Jummaini Juniadi, Agus K, Abd Hamid Khairil Anwar Khairina Khairina, Khairina Khairita H, Khairita Khairita. H Khairul Khairul, Khairul Laia, Arnold Noverson Laisa Liza Laxmi Jamatia , Purna Lesmana, Dicky Likdanawati Lisa Nurmaya, Cut Lomba Sultan Lubis, Aulia Madjid Lubis, Najla M. A. Martawijaya M. Iqbal Machmoed, Hamzah A. Majid, Ahmad Rizal Mardi Sijabat Mariana Mariana Mariana Mariana Mariani Mariani Martha Aznury Maulina, Rina Mendrofa, Silviharyani Mhd Erpandi Dalimunthe Muchsin Muchsin MUHAMMAD ALI Muhammad Ashari Muhammad Erpandi Dalimunthe Muhammad Faisal Muhammad Renaldy Muhammad Rizki Alfurqon Mursalin . Najirah Umar Nur Fadillah, Nur Nurhalizah, Siti Nurhasanah Nurhasanah Nurlela Nurlela Nursakiah, Nursakiah Nuyah Nuyah, Nuyah Pangabean, Fitriyani Pangaribuan, Wanapri Parlin Siagian Popy Marlina, Popy Pradana, Arya Wira Prayitno, Fajar Nur Rahmat Arfan Rahmawati Saleh Rais, Rany Gesta Putri Ramadana, Sri Winarsih Ramadhan, Ilyasa Ramadhani, Ulfa Rasyimah Rasyimah Razif, Razif Renaldo Hotmartua Sinaga Rezki Sunardi, Nurul Rico Nur Ilham Robert Junaidi Rouna Zinggibey Tito Rusdin, Ilmiani Saharuddin Sahibu, Mutmainna Sam, Jihan Fadillah Sari, Debby Kaumala Sari, Yuditia Ayu Permata Senri Kamsianto Naibaho Siti Anisah Siti Anisah Solin, Yunus Satria Sri Wahyuni Sri Winarsih Ramadana Sri Wulandari Subhan Subhan Subhan, M. Sukmawati, Henni Sukmawaty Sukmawaty, Sukmawaty Suprapto Suprapto Surahmat, Zulkifli SYAHPUTRA, MUHAMMAD RIZKI Syamsul Alam, Syamsul Syurah A Furqany T.B, Aprillena Tarigan, Adi Sastra P Tarigan, Adisastra Pengalaman Teuku Zulkarnaen Tri Muliyana, Agnezia Yudho Wibowo, Dimas Yuyun, Yuyun Zaman, Muhammad Zubir, Moondra Zulfikar Zulfikar Zuraidah Tharo