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Andy Arya Maulana Wijaya
Universitas Muhammadiyah Buton
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Journal : Room of Civil Social Development

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Wabula Village Woven Fabric Craftswomen Group: Utilisation of E-Commerce technology innovation to increase product marketability Sa'ban, L.M. Azhar; Maulana Wijaya, Andy Arya; Ardiansah Putra, Muhammad Rizal; Gufran, La
Room of Civil Society Development Vol. 4 No. 2 (2025): Room of Civil Society Development
Publisher : Lembaga Riset dan Inovasi Masyarakat Madani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59110/rcsd.612

Abstract

This community service activity was conducted in Wabula Village, Buton Regency, involving participants from the Wabula Village Weaving Women’s Group. The group possesses significant economic potential; however, they have not yet fully optimised the marketing and sales of their woven fabric products. The primary objective of this initiative was to introduce the use of e-commerce platforms to transition traditional face-to-face transactions into a faster and more efficient online system. The method employed in this activity consisted of socialisation and hands-on mentoring. As a result, participants received essential information and practical assistance related to e-commerce utilisation. Furthermore, this initiative served as a motivational platform, encouraging the weaving group to expand their market reach by using their newly created e-commerce accounts and continuously innovating their products to enhance the growth and sustainability of their businesses.
Co-Authors AA Sudharmawan, AA Abbas, Fitriani Abdul Rahim Adan, L.M. Hasrul Adwian, Angga Agustina Syarifudin Al Fauzi Rahmat Al Haris, Ahmad Dahlan Alzarliani, Wa Ode Amiruddin, Amirudin Andika, Rian Anong Nani Ansar Suherman, Ansar Anwar Sadat Anwar, Nirmala Sari Ardiansah Putra, Muhammad Rizal Arifin, Dadang Arroyan, Fadel Arsit La Udin Arwan, Laode Asrin Asrin Aua, Wa Eko Satria Firman Firman Fitriani Abbas Galih Bagas Soesilo Gazalin, Junaid Gufran, La Harry Fajar Maulana Hastuti Hastuti Hastuti Hastuti Hastuti Hazel Jovita Herman Lawelai Indra Indra Inzana, Nur Irmawati Irmawati Jahami, Jasti Jundi Syahrul Ramadhan L.M. Azhar Sa'ban La Doli La ode Arwan La Ode Muhammad Azhar Sya’ban Lia Hanifa Mahyudin Mahyudin Mansur Mansur Maria Ulfa Maulana, Harry Fajar Mawangsari, Putri Mayunita*, Sry Mayunita, Sry Muh Askal Basir, Muh Askal Muh. Rizal Ardiansyah Putra Muhammad Hidayatullah Mujiono Sairun R Nahda Sahbriyah Nareewan Klinrat Narwati Narwati Nastia Nastia Nastia, Nastia Nur Inzana Nursalin, Nursalin Ode Bau, Waode Asmawati Rahmatul Ajhar Restiawati, Restiawati Rimayasi Rimayasi Risno, Risno Rusdy Julianto Rahmat Sa'ban, L.M Azhar Sa’ban, L.M. Azhar Safrin Salam Salma Saputri, Meri Meliyanti Sari, Putri Mawang Sa’ban, L.M. Azhar Siswahyudianto Siti Helmyati Sry Mayunita Sry Wulan Yunita Swari Suhada Suhada, Suhada Sujana, FatwaUly Hamuzan Sunarli, Wa Ode Swari, Sry Wulan Yunita Sya’ban, La Ode Muhammad Azhar Umar, Alan Wa Ode Sunarli Wd. Riniati Yanto, La Yunizal Nisaid