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Pratami Wulan Tresna, Pratami Wulan
Universitas Padjajaran
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Journal : SENTRALISASI

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Price Fluctuations and Social Media: A Study of Teenagers' Adaptive Consumer Choices Azzahra, Anandita Salsabila; Yiğitsoy, Ezgi; Ulutürk, Zeynep Sena; Tresna, Pratami Wulan; Chan, Arianis; Barkah, Cecep Safa'atul
SENTRALISASI Vol. 13 No. 2 (2024): Sentralisasi
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/sl.v13i2.3260

Abstract

While experiencing hyperinflation, teenager needs to adjust and reevaluate their choices especially when they witness large price fluctuations and unexpected changes in their financial situation. Furthermore, they tends to focus on what’s happening on their social media. The main aim of this research is to examine how society behaved during the hyperinflation period in Türkiye using Bourdieu's theoretical framework. According to our research conducted through in-depth interviews and netnography, teenagers use three coping mechanisms to overcome their levels of cultural and economic capital. They often use coping mechanisms to create their own culture that helps them maintain their identity. This can help better understand behavior & habits of teenager buyers, especially in high inflation environments.
Co-Authors Achmad Noerkhaerin Putra Achmada, Aurora Yupita Alia , Lily Annette Zaneta Zaluchu Apriana Elizabeth Taruli Arianis Chan Audina Afriani Azzahra, Anandita Salsabila Azzahra, Farah Putri Bambang Hermanto Bambang Hermanto Bambang Hermanto Barkah, Cecep Barkah, Cecep Safa'atul Barkah, Cecep Safa’atul Bijaktama Syahasal Putra Bunga Ayu Ratnasari Cecep Safa'atul Barkah Cecep Safa'atul Barkah Cecep Safa'atul Barkah Cecep Safaatul Barkah Cecep Safa’atul Barkah Cecep Safa’atul Barkah Cecep Safa’atul Barkah Cecep Safa’tul Barkah Cherilda Luqia Nurintan Erika Larasati Fajrina Erna Maulina Fajrina, Erika Larasati Fildy Eka Wisudastuti Fildy Eka Wisudastuti, Fildy Eka Firda Deviyana Rizki Ghassani Salsabil Fasya Hikmat Ghifari Laili Rizqy Hasan Al Farisi Hasan Al Farisi Herdiyani, Sankist Herwan Abdul Muhyi Iis Miati Ilham Ramadhan Irfani, Karina Imelia Irpansyah, Muhamad Alvi Iwan Sukoco Jajang Ginanjar Khirana, Tertya Livvya Laksmitha Cahyaningtyas Luthfi Thirafi Maulydia Maharani Maulydia Maharani, Maulydia Medina, Fathin Aisyah Mochammad Rifky Pamungkas Nadya Najla Feranda Nalindah, Vivi Nenden Kostini Neysa, Talitha Nina Lestari Nugraha, Candra Nurdin Nurillah Jamil Achmawati Novel Nurul Tufahati Ogi Maulana Firli Permadhi, Billy Maulana Putri Hanifah, Ajeng Raden Marsha Aulia Hakim Rahayu, Fitriani Ramadhani, Salsabilla Rizki Rani Sukmadewi Ratna Meisa Dai Reynaldi Eka Putra Ria Arifianti Richa Nahdalaily Fathara Sania Imalia Qalbi Sekar Nathasya Hermawan Teguh Heri Widodo Tetty Herawati Tetty Herawaty Tetty Herawaty, Tetty Thirafi, Luthfi Trivera, Cheryl Ulutürk, Zeynep Sena Widodo, Teguh Heri Wildan Gilang Komara Yiğitsoy, Ezgi Yoga Bagus Pambudi Zaluchu, Annette Zaneta Zharifah, Nasywa