Article Per Year (5 Year)
p-Index From 2020 - 2025
8.761
P-Index
This Author published in this journals
All Journal INFOKAM Fokus Ekonomi Jurnal STIE Semarang (Edisi Elektronik) International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Educatio FKIP UNMA Studi Kasus Inovasi Ekonomi Enrichment : Journal of Management MALA'BI JME Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Scientia JURNAL CAPITAL : Kebijakan Ekonomi, Manajemen dan Akuntansi Journal of Community Service and Engagement Jurnal Abdimas Ekonomi dan Bisnis MOVE: Journal of Community Service and Engagement Journal of Social Work and Empowerment E-Prosiding Seminar Nasional Manajemen dan Akuntansi STIE Semarang (SENMAS) Jurnal Pengabdian Masyarakat dan Riset Pendidikan Economic Education Analysis Journal International Journal of Business and Quality Research Asian Journal of Management, Entrepreneurship and Social Science EduImpact: Jurnal Pengabdian dan Inovasi Masyarakat
Fidyah Yuli Ernawati, Fidyah Yuli
Sekolah Tinggi Ilmu Ekonomi Semarang
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Mathematics Public Health Social Sciences Other

Published : 74 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 74 Documents
Search

 4   5   6   7   8 
ANALYSIS OF PRODUCT QUALITY AND SERVICE QUALITY FACTORS ON CONSUMER SATISFACTION (A case study at the Kremes Chicken Restaurant in Purwodadi) Fidyah Yuli Ernawati; Arini Novandalina; Dwi Tsaniyah
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 4 (2022): IJEBAR, Vol. 6 Issue 4, December 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i4.6675

Abstract

In the Era of Globalization which has demanded a change in the old paradigm in all fields, one of which is a change in the modern business world. The increasingly fierce competition requires business people to maximize their performance through product quality and service quality in order to survive in business competition in creating customer satisfaction. For companies, customer satisfaction is one of the most important things in a product or service. The purpose of this study was to determine the effect of product quality and service quality on customer satisfaction at the Ayam Kremes Purwodadi restaurant The population in this study were all consumers of Ayam Kremes Purwodadi restaurant in October as many as 1000 consumers. So that the sample obtained amounted to 70 respondents. The variable in this study is the independent variable (X) consisting of product quality, service quality and the dependent variable (Y) namely consumer satisfaction. Data collection method is done by distributing questionnaires. The method of analysis is the classical assumption test, multiple linear regression test, and hypothesis testing From the research results show that the product quality variable has a significant effect on consumer satisfaction with a significant amount of 0.014 < 0.05. Service quality has a significant effect on customer satisfaction by 0.027
ANALYSIS OF FACTORS AFFECTING THE TIMELINESS OF FINANCIAL REPORTING ON BIMBEL AHE IN PATI Arini Novandalina; Fidyah Yuli Ernawati; Rokhmad Budiyono
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 4 (2022): IJEBAR, Vol. 6 Issue 4, December 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i4.6686

Abstract

This study aims to analyze the factors that affect the timeliness of financial reporting at Bimbel Ahe in Pati. Financial ratios are one way to assess the timeliness of financial reporting in companies. The population in this study is the financial statements of Bimbel Ahe Pati for the period 2016-2020. The sample in this study is the financial statements of AHE Bimbel in Pati. The independent variable of this research is profitability is measured by return on assets (ROA), Leverage is measured by debt assets ratio (DAR) and internal audit records. While the dependent variable is the timeliness of financial reporting. Data collection techniques using documentation and analysis techniques with logistic regression. The results showed that the profitability variable in this study was return on assets (ROA) showing the regression coefficient value of 109.722 with a sig value. of 0.626 above the significance of 0.05 (5%), thus it is proven that profitability has no effect on the timeliness of the presentation of financial statements, the leverage variable in this study is the debt to asset ratio (DAR) showing the regression coefficient value of -1.015 with a sig value . of 0.912 above the significance of 0.05 (5%), thus it is proven that leverage has no effect on the timeliness of the presentation of financial statements and the internal audit record variable in this study is the opinion of a public accountant or auditor about the financial statements whether qualified or qualified opinion (WDP) and unqualified opinion or unqualified (WTP) show the regression coefficient value of 18.869 with a value of sig. of 0.998 above the significance of 0.05 (5%), thus it is evident that the internal audit records have no effect on the timeliness of the presentation of financial statements. Bimbel Ahe is expected that profitability ratios, leverage and internal audit records can be useful and used as consideration by companies in completing and submitting financial reports on time because timely completion of financial statements can give a positive impression and can show the company's performance is good or not. not and what has been done by the company's management can be seen from the financial statements and can be used to take future policies. And because in this study only use return on assets (ROA) to measure profitability. For this reason, further research is expected to use other proxies such as return on equity (ROE), profit margin to measure profitability. Thus, it is possible that the results will significantly affect the accuracy of the presentation of financial statements
ANALYSIS OF THE INFLUENCE OF LOCATION, INTEREST RATE, SERVICE, AND PROMOTION ON CUSTOMER DECISIONS IN LOAN MAKING (Studies at PT. BPR BKK Tegal City) Fidyah Yuli Ernawati; Arini Novandalina; Rokhmad Budiyono; Herwinda Nur Indah Sari
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 4 (2022): IJEBAR, Vol. 6 Issue 4, December 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i4.6676

Abstract

Banks are intermediary institutions that collect funds and distribute them in the form of placements in earning assets. One of the productive assets that contributes the most to bank income is credit. Based on its use, credit is divided into three, namely: working capital credit, investment credit, and consumption credit. Working capital credit is a loan that is given to finance the working capital of a business. The purpose of this study was to determine the effect of location, interest rates, services, and promotions on credit decisions at PT. BPR BKK Tegal City. The population in this study were all credit customers of PT. BPR BKK Tegal City in August 2021 as many as 1087 customers. So that the obtained sample amounted to 100 respondents. The variable in this study is the independent variable (X) consisting of location, interest rates, services, promotions, and the dependent variable (Y) is credit decision making. Data collection method is done by distributing questionnaires. The method of analysis is the Classical Assumption Test, Multiple Linear Regression Test, and Hypothesis Testing. From the results of the study showed that the location variable did not have a significant effect on credit decision making with a significant value of 0.852 > 0.05. The interest rate has a significant influence on credit decision making with a significant value of 0.010 < 0.05. Service does not have a significant influence on credit decision making with a significant value of 0.225 > 0.05. Promotion does not have a significant effect on credit decision making with a significant value of 0.180 > 0.05. So that the statistical calculation shows that partially the interest rate variable has a significant influence on credit making decisions. Meanwhile, location, service and promotion do not have a significant influence on credit decision making. Location has no influence on credit decisions, a strategic, safe and comfortable location is something that must be considered. Interest rates have an influence on credit decision making, by providing the right interest rate it is expected to increase customer interest in taking credit. The service has no influence on credit decisions, friendly, courteous and satisfying service can make customers feel at home and want to return to doing transactions at the bank. Promotion has no influence on credit decision making. This is expected to contribute more to the increase in the number of credit customers at PT. BPR BKK Tegal City.
Socialization of Improving Sales Quality for MSMEs in Semarang City Fidyah Yuli Ernawati; Marsha Ayunita Irawati; Arini Novandalina
MOVE: Journal of Community Service and Engagement Vol. 3 No. 5 (2024): May 2024
Publisher : EQUATOR SINAR AKADEMIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54408/move.v3i5.337

Abstract

The global recession will certainly weaken exports which are one of the sources of growth in Indonesia. Furthermore, weakening exports followed by shrinking foreign capital flows will weaken the rupiah exchange rate, especially as capital outflows have the potential to increase along with the increase in benchmark interest rates in developed countries. If we assume that the world will experience a recession, then the impact, both directly and indirectly, will hit the domestic economy, everywhere. Therefore, every country needs to prepare itself to face the threat of recession. Objective: To provide insight into improving the quality of sales for MSMEs in Semarang City and to provide outreach &; training on digitizing MSME sales in Semarang City. Implementation Method includes the following: (1 ) Planning and preparation (2) Implementation of training (3) Evaluation. core activities by delivering material on entrepreneurship digitalization and continued with the use of social media in implementing digitalization. The first material conveys the importance of digitalization for today's business, its role and stages of implementation. The second material discusses in detail what social media can be used, such as WhatsApp Business, Facebook Ads and other media that are currently being used, such as TikTok and Instagram. This activity ended with a discussion and questions and answers to strengthen the community's understanding and practice in utilizing digital media which has been explained. All Semarang City MSME Actor Training activities have been carried out smoothly and according to plan. The main aim of holding the training was to increase the knowledge and skills regarding the role of digitalization in entrepreneurship for the participants. especially for MSME business actors in Semarang City, it can be an opportunity for academics to carry out research and service. Optimizing understanding and practice in every community business is used to improve the marketing of its products and get better profits from these economic activities. The results can be used to focus on specific social media uses that are relevant to the target market.
The Effect of Work Performance and Employee Loyalty on Promotion at the Nuances of Independent Women's Cooperative in Semarang Fidyah Yuli Ernawati; Heni Subekti
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 02 (2024): May, Asian Journal of Management Entrepreneurship and Social Science ( AJMESC
Publisher : Cita Konsultindo Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Human resource management is currently the most important factor and asset of a company. This study aims to determine the Effect of Work Performance and Employee Loyalty on Promotion at the Nuansa Mandiri Women's Cooperative in Semarang. The independent variable is Job Performance (X1), Employee Loyalty (X2), and the dependent variable is Promotion (Y). The population of this study was all employees of the Nuansa Mandiri Women's Cooperative in Semarang amounting to 302 people and for the sample using the Simple random sampling technique it was known to be 75 people. Data collection techniques are quantitative methods using questionnaires. For instrument testing using Validity test, Reliability test, and classical Assumption test. For data analysis techniques using multiple linear regression analysis methods with t test, Model Feasibility test and Coefficient of Determination (R2). The results of the study using multiple linear regression showed the regression equation as follows: Y = 7.040 + 0.342X1 + 0.323X2. From the t test, it is known that for the Job Performance variable (X 1) a calculated t value of 2.833 is obtained with a significance level of 0.000, because t count 2.833 > t table 1.665; significance is less than 0.05 (0.006<0.05), then the Job Performance variable has a positive and significant effect on promotion, the variable Employee Loyalty (X2) obtained a calculated t value of 2.979 with a significance level of 0.000, because t count 2.979> t table 1.665; significance is less than 0.05 (0.004<0.05), then the variable Employee Loyalty has a positive and significant effect on promotion. The main advice for company leaders is expected to pay attention to the work performance of employees, in this case company leaders must encourage employees in carrying out work willing to do overtime hours if there is work that has not been fully completed.
Sosialisasi Gerakan Menabung dan Investasi Di Pasar Modal Hendrayanti, Silvia; Ernawati, Fidyah Yuli
Jurnal Abdimas Ekonomi dan Bisnis Vol. 4 No. 1 (2024): Jurnal Abdimas Ekonomi Bisnis
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/abdiekbis.v4i1.3304

Abstract

Saving is a wise and strategic step that reflects a person's commitment to financial prosperity and security in the future. In the midst of the dynamics of modern life, saving is not just a habit, but a smart decision that will have a long-term positive impact. Let's explore why saving is so important in laying the foundation for a more stable future. The location of service is at the Semarang College of Economics. The aim of this activity is to provide students with an understanding of the importance of saving, explain the basic concepts and benefits of investing in the capital market and provide practical information about how to start investing in the capital market. The method applied in this activity is to present the material and then make a presentation to the training participants. The service team designs material that can be understood by students. The material is presented clearly and responsively to ensure good understanding. Participants are given the opportunity to discuss and ask questions about the topic of saving and investing in the capital market, thereby ensuring that the information provided can really be applied in everyday life. The service team provides supporting materials in the form of brochures, booklets or small books which can be used as references for participants after the activity ends. The output resulted in an increase in understanding from 11% to 99%. Participants' ability to empower themselves and manage financial literacy optimally is increasing with the knowledge provided in socialization activities.
KAJIAN PENINGKATAN TEHNOLOGI TEPAT GUNA UKM ANGKRINGAN DI MRANGGEN DEMAK Fidyah Yuli Ernawati; Rokhmad Budiyono
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 6 (2024): Vol. 5 No. 6 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i6.38286

Abstract

Usaha mikro dan kecil sekarang ini menjadi perhatian pemerintah. Pada RMJD Jawa Tengah tahun 2013-2018 untuk UMKM dalam kebijiakannya adalah perlu adanya pembimbingan dan pendampingan UKM.UKM dewasa ini mempunyai peluang bisnis yang luar biasa. Salah satu contoh bisnis kuliner yang cukup sukses adalah bisnis angkringan nasi kucing (https://www.maxmanroe.com/usaha-kecil-menengah.html).Diantara warung angkringan yang ada di Kabupaten Demak adalah warung angkringan “Mbak yanti dan “Bu Untung” , yang dari masa pandemi sampai sekarang ini tergolong usaha yang masih bertahan.Dalam situasi ini dalam rangka membangkitkan warung angkringan tetap bertahan dan lebih bergairah lagi perlu kiranya diadakan program kemitraan yaitu pendampingan dan pemberian perhatian serta bantuan pada aspek yang dibutuhkan UKM ini dapat meningkat dengan cara memberikan pendampingan berupa pembimbingan dan pembuatan gerobak karena tempat usaha angkringan yang ada sekarang ini masih jauh dari standar yang diperlukan.
PENEKANAN DIMENSI ORIENTASI PASAR PADA KINERJA PEMASARAN Ade, Sinar Hubtriyan; NURHIDAYAH, EVINTA AMALIA; Ernawati, Fidyah Yuli; Linanjung, Yolanda Ardestya
JURNAL STIE SEMARANG Vol 16 No 3 (2024): Jurnal STIE SEmarang
Publisher : Sekolah Tinggi Ilmu Ekonomi Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33747/stiesmg.v16i3.749

Abstract

Abstract. The research problems behind this research is the case of the decrease in income of outlet rent and store Semarang, beside that there is also gap of research about influence from market orientation to marketing performance. So this study aims to analyze the influence of customer orientation, competitor orientation and cross-functional coordination of marketing performance. The population in this research is all owner of rent and store outlet of Semarang, with sample number 100 respondents, taken based on purposive sampling method. Analyzer used is multiple linear regression. The results of this study proves empirically that customer orientation, competitor orientation and cross-functional coordination have positive and significant impact on marketing performance.
PENDAMPINGAN PEMANFAATAN WHATSAPP UNTUK MENINGKATKAN PEMASARAN UMKM DI KELURAHAN KRAPYAK Tiara Nove Ria; Wachidah Fauzijanti; Fidyah Yuli Ernawati
EduImpact: Jurnal Pengabdian dan Inovasi Masyarakat Vol. 1 No. 2 (2024): EduImpact: Jurnal Pengabdian dan Inovasi Masyarakat
Publisher : Cipta Pustaka Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Program pengabdian masyarakat ini berfokus pada pemberdayaan pelaku UMKM di Kelurahan Krapyak, Semarang Barat, yang mengalami kesulitan dalam memasarkan produk secara digital. Kendala utama meliputi kurangnya pemahaman dan keterampilan pelaku UMKM dalam menggunakan alat digital untuk pemasaran, khususnya WhatsApp. Tujuan program ini adalah meningkatkan kemampuan pelaku UMKM dalam memanfaatkan WhatsApp sebagai media pemasaran yang efektif, sederhana, dan terjangkau. Program ini menggunakan pendekatan partisipatif melalui pelatihan interaktif, diskusi kelompok, dan praktik langsung. Kegiatan dilaksanakan di ruang diskusi salah satu rumah warga, melibatkan UMKM setempat secara aktif. Hasilnya menunjukkan adanya peningkatan signifikan pada pemahaman pemasaran digital, keterampilan teknis dalam menggunakan fitur WhatsApp, serta kualitas interaksi pelaku UMKM dengan konsumen. Program ini tidak hanya membantu UMKM meningkatkan visibilitas produk dan potensi penjualan tetapi juga memberikan rasa percaya diri untuk mengadopsi strategi pemasaran digital. Dengan dampak positif yang dirasakan, program ini diharapkan menjadi model pemberdayaan digital yang dapat direplikasi untuk mendukung pertumbuhan ekonomi lokal secara berkelanjutan
Pelatihan Penggunaan QRIS dan Pencatatan Keuangan Digital bagi Pelaku UMKM Pasca Pandemi di Desa Boja: Pengabdian Rokhmad Budiyono; Fidyah Yuli Ernawati
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 3 No. 4 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 3 Nomor 4 (April 2025
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v3i4.1114

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan literasi digital pelaku UMKM dalam penggunaan QR Code Indonesian Standard (QRIS) sebagai metode pembayaran nontunai serta dalam pencatatan keuangan digital berbasis aplikasi. Kegiatan ini dilaksanakan di Desa Boja dan diikuti oleh 35 pelaku UMKM dari sektor kuliner dan fesyen. Metode pelatihan meliputi alih pengetahuan, diskusi interaktif, dan studi kasus untuk memaksimalkan pemahaman peserta. Hasil kegiatan menunjukkan bahwa 90% peserta menunjukkan antusiasme tinggi dan mampu memahami serta mempraktikkan penggunaan QRIS dan aplikasi pencatatan keuangan dengan baik. Pelatihan ini memberikan dampak positif berupa peningkatan efisiensi transaksi, transparansi keuangan, dan kesiapan UMKM menghadapi era digital pascapandemi. Diperlukan pendampingan lanjutan untuk memperkuat keterampilan digital yang telah diperoleh.
Co-Authors Ade, Sinar Hubtriyan Adlan Susendra Adlan Susendra Agung Siswanto Agus Susanta Alwin Basri Alwin Basri Anasari, Yamti Andika Oktavianto Arini Novandalina Arini Novandalina Arini Novandalina Arini Novandalina Arini Novandalina Asyhari Asyhari Besar Kusnianto Cahyani Tunggal Sari Chiriyah, Siti Clara Fahindra s Delta Puput Pepbrilita Dewi Kholisatun Dwi Novaria Misidawati Dwi Tsaniyah Egiliana Atika Putri Eko Sasono Endahsari, Bella Evinta Amalia Nurhidayah Fauziyanti, Wachidah Febra Hendra Wijaya Hawinda Dwi Pamungkas Heni Pujiastuti Heni Subekti Herwinda Nur Indah Sari Irmawati, Monica Istiana Pratama Ita Monica Jefri Heridiansyah Krisna Bayu Wicaksana Linanjung, Yolanda Ardestya Lisa Zahratul Adni Marnoto Marnoto Marsha Ayunita Irawati Marsha Ayunita Irawati Melly Fitriana Muhammad Abdul Syukur Mukti Mukti NATOIL NATAOIL NATOIL Nuri Aslami RITA ANDINI Rokhmad Budiyono Rokhmad Budiyono Rokhmad Budiyono Rokhmad Budiyono, Rokhmad sarbullah sarbullah Sarbullah, Sarbullah Setiyowati Setiyowati Shofwani, Siti Aniqoh Silvia Hendrayanti Siti Khayatun Siti Rochmah Siti Rochmah Siti Rochmah Siti Rochmah SITI ROCHMAH Siti Rochmah Siti Rochmah siti Rokhmah Sopi Sopi Subekti, Heni Sundari, Pipit Tiara Nove Ria Usman Abdul Majid Wachidah Fauzijanti zulkifli zulkifli