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Mais Ilsan, Mais
Universitas Muslim Indonesia
Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Nursing Public Health Social Sciences Other

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Implementasi Location Based Advertising Sebagai Media Promosi Pada Rumah Jamur Takalar Ilsan, Mais; Husain, Tsalis Kurniawan; Thamsi, Alam Budiman; Amran, Farizah Dhaifina
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 3, No 4 (2023): Abdira, Oktober
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v3i4.394

Abstract

This community service activity involves MSME Rumah Jamur Takalar as the partner. The partner's problem is the lack of knowledge and skills in marketing their products via online platforms and the business location/business name is not yet known by the people of Takalar. The purpose is to help the partner expand their market reach. The specific target to be achieved is the implementation of Location Based Advertising (LBA) as a means of partner’s promotion. The methods that used are mediation and training methods. The result of this activity is that Rumah Jamur Takalar has successfully registered and activated their business account on My Ads Telkomsel as a platform that provides LBA (Location Based Advertising). The results of LBA's performance as a promotional media show that LBA activities are 100% successful in delivering advertising content according to specific target locations (Takalar Regency and its surrounding areas).
Co-Authors -, Nuraeni A.M. Fadly Prayudhi Abdul Haris Abdullah Abdullah Abdullah Abdullah Agus Dwi Nugroho Agus Dwi Nugroho, Agus Dwi Agustina Shinta Ahmad Bahjat Alam Budiman Thamsi Amelia, Reski Amin Sholeh, Muh. Noor Amran, Farizah Dhaifina Amri, Azrarul Andi Maslia Tenrisau Adam Andi Resky Amelia Andi Wahida Angga, Muhammad Ardi Annas Boceng Asis, Muhammad Sidik Asti Astari Astuti Wulandari Awaluddin Awaluddin B, Hasrawati Budi Setiawan Daud, Ahmad Fadil Diah Sri Lestari Efrinda Efrinda Efrinda Efrinda Efrinda Efrinda, Efrinda Eva Srilestari Idris Faharuddin, Az-Zahrah Farizah Dhaifina Amran Fitrawati S, Fitrawati S Hairul Salim Hartina Ali Side Haspika Haspika Hasrin Husen, Rusdi J. Hi. Ida Rosada Ifrad A. Kautsar ISKANDAR HASAN jusmadi, jusmadi Jusniar Jusniar, Jusniar Kasana, Tiara Miladiyatul Kurniawan, Tsalis Latif, Artati Marhaeti, Marhaeti Maskar, Rismaladewi Mawahda Mawahda Mawahda, Mawahda Muh. Hasbi Muhammad Ardi Angga Muhammad Salim Nirmalasari Nirmalasari Nur Afdalia Nur Ain Nuraeni Nuraeni Nuraeni Nuraeni Nuraeni Nuraeni Nuraeni Nuraeni Nurfanizah, Nurfanizah Nurliani Nurliani Nurliani Nurliani Nurliani Nurliani NURUL WULANDARI Nurwansyah, Indra Pammu, Ilham Parayudhi, A.M Fadly Purwoko, Agus Rahbiah, Sitti Rahman, Rizka Mey Wulandari Rasmeidah Rasyid Rasmeidah Rasyid Rasyid, Rasmeidah Reineta Puspitasari Reineta Puspitasari Reineta Puspitasari, Reineta Rini Handoyo Rini Handoyo Rini Handoyo, Rini Rosada, Ida Rosida Rosida Rusdi S S, Muh. Fuad Khair Saida Saida Salim, Muhammad Sari, Shavira Putri Purnama Shelviana Ismail Siti Muslimah Sitti Rahbiah Busaeri Sri Wahyuni Ali Suparmono Suparmono Suparmono Suparmono Syam, Nurmayani Tenrisau Adam, Andi Maslia Tsalis Kurniawan Husain Tsalis Kurniawan Husain, Tsalis Kurniawan Umrah Ilsan Winaryo Winaryo Winaryo Winaryo Winaryo Winaryo Zuratman, Zuratman