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All Journal ESENSI: JURNAL BISNIS DAN MANAJEMEN JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) International Journal of Supply Chain Management JOURNAL OF SCIENCE AND SOCIAL RESEARCH JOURNAL OF APPLIED BUSINESS ADMINISTRATION Jurnal Abdi Insani JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Jurnal Bisnis Mahasiswa Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Jurnal Penyuuhan dan Pemberdayaan Masyarakat (JPPM) Asian Journal of Management Analytics JAMPARING: Jurnal Akuntansi Manajemen Pariwisata dan Pembelajaran Konseling Jurnal ABDIMAS MUTIARA Jurnal Manajemen Dayasaing KAFEBIS
Berampu, Lailan Tawila
Universitas Riau
Agriculture, Biological Sciences & Forestry Humanities Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Physics Social Sciences Transportation Other

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Journal : JOURNAL OF APPLIED BUSINESS ADMINISTRATION

 1 
Determinants of Micro Social Media Influencers (Micro SMIs) Existence Attributes in Pekanbaru City   Wildah, Sri Wahyuni; Berampu, Lailan Tawila
Journal of Applied Business Administration Vol 8 No 1 (2024): Journal of Applied Business Administration
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaba.v8i1.7351

Abstract

Abstract This article aims to analyze determination of existence attributes of Micro Social Media Influencers (Micro SMIs) and find the highest contribution value in existence attributes. This study focused on respondents aged between 18-34 years who were followers of Instagram @mahasiswa_universitasriau (MUR) accounts and used as a reference. There are 5 variables used in existence attributes of Micro SMIs, Such as Content, Expertise, Attractiveness, credibility, and Trustworthiness. The biggest cross loading values for each variable is perception of usefulness, communication skills, empathy, popularity, trusted followers. The lowest cross loading value of each variable is the frequency of posts, experience, background similarity, close to followers, and honest.
The Moderating Effect of Firm Size on Determinant Factor of Firm Value of IDX F&B's Subsector Junaidi, Rahmat; Lumbanraja, Maha Martabar Mangatas; Berampu, Lailan Tawila; Firmansyah, Sukri
Journal of Applied Business Administration Vol 8 No 1 (2024): Journal of Applied Business Administration
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaba.v8i1.7383

Abstract

Research early finding show us that Food & beverages's (F&B) industry facing the competion to maintain the sustainability amidst tight competition in various economy sector. This requires companies in F&B trying to be seen as companies that are worthy of investment for potensial investors, one of which is by increasing the value of the company. This research aims to examine the influence of Earning Per Share (EPS) & Debt to Equity Ratio (DER) on Firm Value with Firm Size as a Moderating Variable (Study of Food & Beverages Subsector Companies Listed in BEI 2017-2021). The observation emiten in this study were companies listed on F&B subsector of the Indonesia Stock Exchange from 2017 to 2021, with a total of 32 of total 72 companies by purphosive sampling method that contains of 160 Financial Statement. This research uses Structural Equation Modeling-Partial Least Square (SEM-PLS) to analyze the data, show that EPS and DER has a positive and significant effect on Firm value, but Firm size is unable to moderate either relationship between EPS and DER to Firm Value.
The Effect of Product Innovation, Location, and Service Quality on the Competitive Advantage of Senusa Coffeeshop in Pekanbaru City Suseno, Novri Irfan Nur; Samsir, Samsir; Asrilsyak, Sharnuke; Syamsuri, Abd. Rasyid; Berampu, Lailan Tawila
Journal of Applied Business Administration Vol 9 No 1 (2025): Journal of Applied Business Administration
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaba.v9i1.9249

Abstract

The Senusa Coffee Shop on Jalan Bangau Sakti Pekanbaru is where this study was carried out. The purpose of this study is to ascertain how Senusa Coffee Shop Jalan Bangau Sakti’s competitive advantage is impacted by product innovation, location, and service quality. All patrons of Senusa Coffee Shop on Jalan Bangau Sakti make up the population of this study. With a sample of 385 customers, this study employed the incidental sampling technique. Product innovation, location, and service quality are the independent factors under investigation. Where the dependent variable is a competitive advantage. The Structural Equation Modeling-Partial Least Square (SEM-PLS) analytical approach is used in this study. The study’s findings indicate that at Senusa Coffee Shop Jalan Bangau Sakti, product innovation significantly boosts competitive advantage, location significantly boosts competitive advantage, and service quality significantly boosts competitive advantage. The R-Square value of 90,5% demonstrates the extent of the relationship between the variables of product innovation, location, and service quality.
Co-Authors Abd. Rasyid Syamsuri Agassi, Luthfiyah Alfifto Alvi Furwanti Alwie Alvionita, Agnes Aulia, Viska Beby K.F Sembiring Biran Affandi Yusriono Bunga Chintia Utami Dewita Suryati Ningsih Ditya Jessica Firmansyah, Sukri Fitri, Dilla Sari H, Putri Alisa Harahap, Indra Sakti Indra Sakti Harahap Islami, Fiqri Hadi Iwan Naulai Daulay, Iwan Naulai Lumbanraja, Maha Martabar Mangatas Machasin Machasin Mayla Khoiriyah Moniqa, Nadya Mulyono, Hardi Pangayung, Aden Zidane Prakasa, Raja Rio Prity Arlia Putri Rahmat Junaidi Rendra Wasnury Samsir Samsir, Samsir Sharnuke Asrilsyak Siregar, Taufik Sirojuzilam Hasyim Sri Wahyuni Wildah Suseno, Novri Irfan Nur Susi Hendriani Sutarman Sutarman Syanura, Bilqhis Luthfiyya Taufiqurrahman Taufiqurrahman Wan Suryani Windy Dian Sari Yetti Yetti