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Journal of the Community Development in Asia
Published by AIBPM Publisher
ISSN : 26858819     EISSN : 26547279     DOI : https://doi.org/10.32535/
Core Subject : Humanities,
Humanities
JCDA aims to feature narrative, theoretical, and empirically-based research articles. The journal also accepts articles with data taken from reflections as well as experiences (qualitative research) relevant to community development in Asia. As it explores the community development broadly, the journal also welcomes manuscripts related with the examination of community problems, and theory making. The mission of JCDA is to improve the knowledge and practice in the field of purposive community development. With more research done in this field, we hope that it can contribute into making an excellent community in Asia.
Arjuna Subject : Umum - Umum
Articles 431 Documents
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Measurement of Supply Chain Management Performance Using SCOR Model Tejaningrum, Ayi
Journal of The Community Development in Asia Vol 5, No 3 (2022): September 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v5i3.1777

Abstract

This research was conducted in the chicken egg distributor industry, which has problems in the management of the supply chain, especially in the flow of materials, information, and finance, which is related to the decline in the company's performance, especially in the aspects of consumer satisfaction and congestion in the financial flow. This study aims to look at the flexibility of the supply chain from upstream to downstream, especially concerning distribution aspects to get to consumers, looking for improved solutions to improve organizational performance. Research Case studies on Industries engaged in the distribution of chicken eggs. The research method is a survey with a case study approach. Supply chain performance obtained value for Perfect Order Fulfillment (POF) of 70.8%, meaning that the company has not perfectly achieved supply chain performance, with Supply Chain Responsiveness of 3 days and Supply Chain Cost of  54%.   This condition indicates that the average performance of the supply is still in the category of less good. This study only examined the supply chain between internal supply and downstream without involving upstream due to data and information limitations. The research includes cost elements as part of supply chain performance, not only analyzing aspects of the fulfillment of materials and information. Keywords: Corporate Performance, Logistic, Score Model, Supply Chain
CASE STUDY: TATA NANO Verma, Akanksha; Alenezi, Abdularahman; Alkandari, Abdelaziz; Amira, Amira
Journal of The Community Development in Asia Vol 2, No 2 (2019): May 2019
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v2i2.518

Abstract

The TATA NANO was a compact city car manufactured and marketed by Indian Automaker TATA MOTORS over a single generation, primarily in INDIA, as an inexpensive rear-engine hatchback intended to appeal to current riders of motorcycle and scooters. According to the recent, report INDIA overlook BRAZIL and become the sixth largest passenger vehicle producer in the world. This car is the cheapest car in the world than also people are not to buy this car for their level of status. There is various strategy which the company may apply wrong that why the car may not to be purchases more in the India.
Factors Influencing Consumer Behaviour Intention to Purchase Fast Food: a Study of McDonald’s in Malaysia Singh, Dr. Kavita; Tan, Joe Fen; Binti Abdullah, Syaza Afiqah; Tan, Hui Mei; Tan, Zhiwen; Fauziah, Nurafikatul; Sharma, Sakshi; Kee, Dr. Daisy Mui Hung
Journal of The Community Development in Asia Vol 6, No 3 (2023): September 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v6i3.2546

Abstract

McDonald’s, as the largest worldwide retailer of foodservice, has more than 38,000 locations across more than 100 countries. The company's mission is to quickly adapt to generate profitable growth and to improve upon McDonald's in order to serve superior and high-quality meals to more people every day around the world. The study was conducted to identify and analyze the factors influencing consumer behaviors intention to purchase in the fast-food sector (McDonald's). We investigate whether product and service quality, pricing, promotion, brand awareness, restaurant surrounding and environment will affect the consumers’ behaviour to purchase fast food at McDonald's. Besides, the research that we conducted also related to Sustainable Development Goals (SDGs) as McDonald's has presented its corporate responsibilities. For the study, both primary and secondary data were collected from multiple sources and a digital questionnaire (via Google Form) was created to collect data and information from 150 respondents. Recommendations and implications were discussed.
Analyzing the Impact of Covid-19 on the Oil and Gas Industry: A Case Study of Petronas Kee, Daisy Mui Hung; Liyana, Nur Amira; LuXin, Zhang; Atikah, Nur; Alwanis, Ninie; Afniza, Rozaini
Journal of The Community Development in Asia Vol 4, No 2 (2021): May 2021
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v4i2.1079

Abstract

As a result of the Covid-19 epidemic, every industry in the world has been greatly affected. We took Malaysia's Petronas as an example to analyze how oil and gas industries were impacted by such a difficult international situation. This paper investigated how Covid-19 affected Petronas and how it responded to the sharp drop in oil price. In a questionnaire survey, we listed the problems that Petronas may face in this outbreak.
Community Empowerment in The Economic Field of Fish Farmers in The Corporate Social Responsibility Program Kurniawan, Rudy; Karsidi, Ravik; Anantanyu, Sapja; Sugihardjo, Sugihardjo
Journal of The Community Development in Asia Vol 5, No 2 (2022): May 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v5i2.1494

Abstract

ABSTRACT This study aims to describe the concept of Corporate Social Responsibility (CSR) in PT. Multi Dimensi Kreasi (MDK), reviewing the implementation of PT. MDK's CSR program, formulating a model for empowering fish farmers and assessing the success of empowering fish farmers in the Bokesan, Sindumartani Village, Sleman, Yogyakarta. The research method is qualitative. The sampling technique used was purposive sampling, snowball sampling, and Forum Group Discussion (FGD). Data collection techniques consist of interviews, observation, and documentation. The data validation technique used is triangulation. The data analysis technique uses an interactive model. The results of the study concluded that the CSR in PT. MDK is done by applying the innovation concept of Micro Bubble Generator (MBG), the CSR Implementation is carried out with the principles of empowerment, and the empowerment model, namely Intensification of aquaculture with MBG innovation, Stages of empowerment, including awareness, capacity, and empowerment, Community empowerment in the economic sector through PT. MDK's CSR program for fish farmers is quite successful.Keywords: Community Empowerment, Economy, Corporate Social Responsibility, Micro Bubble Generator.
Marketing Habituation and Process Study of Online Food Industry ( A Study Case: Zomato) Sparta, Jelita; Alsumait, Shahad; Joshi, Apoorva
Journal of The Community Development in Asia Vol 2, No 1 (2019): January 2019
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v2i1.341

Abstract

Online food ordering platform has become the new habit which makes e-commerce sector, one of the essential part of our daily lives. This sector has changed the mindsets altogether; from people who are willing to stand in line for hours to get a great deal to get the food is now on the fingertips and that too at your doorstep. Basically, this paper focuses on the elaborative study about marketing strategy and operations used by Zomato to become the pioneer into the Online Food Service sector. Furthermore, this paper aims to have insights about the marketing habituation of a web-based business which influenced people to change the perception about food ordering and to study the aspect by which the organization managed the processes of this growing sector. This paper contains a case study on Zomato, the largest online food ordering platform in India. Zomato became a strong brand where its every order makes sure that the customer gets habituated for the service he receives. We will learn about the marketing tactics which Zomato has used exceptionally to establish into the market successfully. Keywords: marketing, habitual, Zomato, web business, online food delivery, e-commerce
Effective Bookkeeping Using Online-Based Application to Leverage the Competitive Advantage of MSMEs in Ciledug District Riyani, Etik Ipda; Tantri, Sakina Nusarifa; Hardiana, Nadhira; Widiastuti, Yeni; Muktiyanto, Ali
Journal of The Community Development in Asia Vol 6, No 2 (2023): May 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v6i2.2243

Abstract

The purpose of this community service is to provide assistance in improving knowledge and skills for MSME actors in Ciledug in carrying out bookkeeping using online-based application. This assistance activity is carried out in four stages, the first stage is assistance in general bookkeeping for manufacture and production businesses. The second stage is assistance for manufacture businesses. The third stage is assistance for retail businesses, while the fourth stage is consultation session. The assistance program included monitoring and evaluation to see the effectiveness of this program in helping MSME productivity and improving competitive advantages. The results of this assistance program indicated that MSME actors are being capable to record the financial transaction using online-based bookkeeping and produce financial reports using online-based application. The monitoring and evaluation stage resulted that MSMEs can improve their efficiency, effectiveness, and productivity by using financial information produced by online-based application. Therefore, MSMEs can achieve their own competitive advantages.
The Key Success Factors: A Case Study of UNIQLO Mirza, Mohamad; Verma, Ashutosh; Kee, Daisy Mui Hung; Awatif, Awatif; Qistina, Farah Nur; Aswadi, Muhammad Khairul
Journal of The Community Development in Asia Vol 3, No 2 (2020): May 2020
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v3i2.805

Abstract

This paper aims to investigate how the UNIQLO, the global Japanese fast fashion retailing group, drives their organization towards success. UNIQLO has a good product quality by introducing Heat Tech range of cold weather underwear lines which targeted at warm weather with affordable price. Besides, UNIQLO continues to develop its product via research and development to meet the needs of their customers. UNIQLO stores particularly are distinctive and have a clear positioning in the market. In 2014, UNIQLO launched its mobile online store through the smartphone app. UNIQLO emphasizes on giving the best satisfaction to their customers. The paper presents the factors that lead to organizational success in UNIQLO. These findings will have considerable implications for academics as well as practitioners. Finally, the paper also provides direction for future research.
Users’ Perception on Their Experience with FamPay Pandey, Rudresh; Rao, K.S.; Chaurasiya, Rupali; Upadhayay, Nishant; Hongekar, Sairaj; Massand, Ajay; binti Mohd Daud, Sofea Zafiera; Kee, Daisy Mui Hung; Binti Mohamed Nazir, Nurin Jasmin; Binti Mohamed Harun, Nurathirah; Thevan, Parvina A/P Sangelee
Journal of The Community Development in Asia Vol 4, No 1 (2021): January 2021
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v4i1.997

Abstract

The objective of this paper is to determine customer satisfaction with FamPay. Since marketing strategies are positively associated with customer satisfaction, organizations need to design customer-value driven marketing strategies to satisfy customer’s needs. Thus, several organizations, such as FamPay, have moved away from mass marketing and toward target marketing. The study used a quantitative method with questionnaires to collect data from respondents. The findings indicated that marketing strategies have impact on the customer satisfaction.
Manpower and Service Quality of Fast-Food Restaurant: KFC Restaurant Song, Ng Hee; Wuryaningrat, Nikolas F; Mohd Ibrahim, Alia Farhanim binti; Kee, Daisy Mui Hung; Md Nasir, Alia Izzani binti; San, Alice Law San; Edward George, Alice Rebecca A/P; Kawung, Rivanti
Journal of The Community Development in Asia Vol 5, No 1 (2022): January 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v5i1.1385

Abstract

A fast-food restaurant, commonly known as a quick-service restaurant (QSR) in the business, is a type of eatery that specializes in fast food and offers limited table service. In the food sector, customer satisfaction and good feedback are the most important thing. Each company also has its main power source to maintain business. The goal of this study is to find how service quality can affect customer satisfaction. This study used a service quality model which is Servqual as a guide in determining customer satisfaction. The researchers chose Kentucky Fried Chicken (KFC) Restaurant in Malaysia for this case study. KFC Restaurant has many competitors in the fast-food restaurant industry. The solution to these issues is to develop ways to increase service quality and customer satisfaction.

Page 34 of 44 | Total Record : 431

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