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All Journal Jurnal Kajian Bali Wahana Didaktika PREMISE: Journal of English Education and Applied Linguistics Journal of Applied Studies in Language JURNAL PENDIDIKAN TAMBUSAI ACITYA Journal of Teaching & Education Jurnal Mantik PROJECT (Professional Journal of English Education) Enrichment : Journal of Management Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Berajah Journal Journal of Tourism and Interdiciplinary Studies Journal of Innovation Research and Knowledge Jurnal Pengabdian Mandiri JASL - Journal of Applied Studies in Language Jurnal Ilmiah Hospitality Management Jurnal Abdi Masyarakat Jurnal Ilmiah Pariwisata dan Bisnis Gema Wisata Eduvest - Journal of Universal Studies Innovative: Journal Of Social Science Research Journal of Business on Hospitality and Tourism Jurnal Penelitian Pendidikan Indonesia Management of Education: Jurnal Manajemen Pendidikan Islam Sinov : Media Informasi Penelitian Kabupaten Semarang
Titing Koerniawaty, Francisca
Institut Pariwisata Bali Internasional
Religion Aerospace Engineering Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Neuroscience Public Health Social Sciences Other

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Planning strategy for Tukad Bindu destination as a tourist Attraction in Denpasar city I Wayan Agus Ananda Putra; Francisca Titing Koerniawaty; I Made Darsana
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol. 10 No. 1 (2024): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020243371

Abstract

Tukad Bindu is one on the river-based tourist attractions in Denpasar Bali which has been visited by domestic tourists. However, it has not got a well planning strategy to establish this tourism sites sustainably and become a competitive destination in Denpasar City. This research aims to identify the development potential along Tukad Bindu, Denpasar, Bali, using qualitative methods and applying SWOT analysis. The research location focused on the revitalization of the river as a driver of tourism and increased agricultural productivity, tourist attractions, and active community participation. The results showed that the S-O (Strengths-Opportunity) strategy can be applied by preserving river revitalization as a carrying capacity for tourism while increasing agricultural productivity and tourist attractions. The S-T (Strengths-Threats) strategy can be done by empowering the community through active participation to overcome potential threats. The W-O (weaknesses-opportunities) strategy involves providing education and counselling through the Denpasar City Environment Agency to local communities. Meanwhile, the W-T (Weaknesses-Threats) strategy emphasizes cooperation with the government and the private sector to increase tourism promotion, develop cultural agricultural attractions, and maintain the sustainability of the program in the future. This research recommends the implementation of these strategies as concrete steps in maximizing the development potential around Tukad Bindu, Denpasar, and Bali. The implementation of these strategies is expected to have a positive impact on tourism, agriculture, and the welfare of the local community.
ENHANCING TOURIST VISITS THROUGH DIGITAL PROMOTION IN BONGKASA PERTIWI VILLAGE Gusti Ngurah Indra Ariestyawan; Ida Bagus Putra Yadnya; Francisca Titing Koerniawaty
Berajah Journal Vol. 6 No. 2 (2026): Berajah Journal
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/bj.v6i2.607

Abstract

The development of digital technology has changed the way tourist destinations are promoted, but tourist villages still face limitations in utilizing digital media. This study aims to design a digital promotion strategy to increase the popularity and tourist visits to Bongkasa Pertiwi Tourism Village, Bali. A descriptive applicative qualitative approach was used through interviews, observations, and documentation. Analysis was conducted thematically with a SWOT framework to identify supporting and inhibiting factors. The results show that digital strategies have not been optimally integrated, with the main obstacles being limited human resources, less systematic content planning, and minimal involvement of MSMEs. The strategy is designed to integrate Community-Based Tourism, the 6A concept, the AISAS model, and Cyber ​​Public Relations, with a focus on authentic content and two-way interaction. This strategy has the potential to increase visibility and encourage sustainable tourism.
From Potential To Development: Initial Exploring Warbal Village’s Marine Tourism Attractions Francisca Titing Koerniawaty; I Made Trisna Semara; Sonctia Fanesia Renjaan
Jurnal Ilmiah Hospitality Management Vol. 16 No. 2 (2026): June 2026
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jihm.v16i2.348

Abstract

Warbal Village holds strategic potential as a community-based marine tourism destination, supported by its diverse marine resources and strong local community engagement, yet its development remains in an early stage. This study aims to analyze the destination life cycle position, potential, and challenges of marine tourism development in Warbal Village. A qualitative approach was employed using field observations, in-depth interviews, and documentation studies. Data were analyzed by integrating the Tourism Area Life Cycle (TALC) framework, the 4A concept, and the perspectives of Community-Based Tourism, Regenerative Tourism, Marketing 5.0, and the Pentahelix model. The findings indicate that Warbal Village is at the involvement stage, with key strengths in its natural coastal attractions and authentic local culture. However, limitations in accessibility, amenities, ancillary services, tourism management institutions, and digital promotion remain major challenges. The pristine coastal environment offers opportunities for the application of regenerative tourism, suggesting that destination development should be carried out gradually, in an integrated and collaborative manner to support tourism sustainability and local community well-being.
Social Media Content Calendar as a Tourism Marketing Strategy Design in Taro Tourism Village Gede Karisma Wibawa; Denok Lestari; Francisca Titing Koerniawaty
Eduvest - Journal of Universal Studies Vol. 5 No. 11 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i11.52162

Abstract

The purpose of this research is to design a tourism marketing strategy through Instagram and Facebook social media content suitable for Taro Tourism Village to increase brand awareness. The research uses qualitative methods with data collected from two main informants and one key informant through observation, interviews, and documentation. Data analysis includes data reduction, presentation, and drawing conclusions, while validity is tested using triangulation. The study finds that Taro Tourism Village lacks a clear and detailed social media marketing strategy, especially on Instagram and Facebook, to boost brand awareness effectively. The proposed tourism marketing strategy consists of eight stages: setting goals, target market mapping, content ideas and planning (including calendar content), content creation, content distribution, content strengthening, content marketing evaluation, and content development. This comprehensive content marketing approach is designed to fit the needs of Taro Tourism Village. The strategy’s implementation can be organized into a Social Media Content Calendar, serving as a practical tool for scheduling and managing content on Instagram and Facebook. This calendar aims to support the village's marketing efforts by improving consistency, clarity, and engagement with potential tourists, ultimately enhancing Taro Tourism Village’s brand awareness through social media channels.
Promosi Bukit Kopi: Harapan dan Tantangan dalam Rangka Persiapan Pengembangan Desa Wisata Bongancina di Bali Utara Francisca Titing Koerniawaty; I Made Sudjana; Bondan Pambudi
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 12 No. 1 (2022): Volume 12 No 1 April 2022
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2022.v12.i01.p06

Abstract

This study provides substantial data in designing the coffee hill-based rural tourism development model of Bongancina Village in North Bali. It focused on two objectives firstly, introducing opportunities by supplying the essential data of Bongancina Village’s potencies through tourist attractions identification; secondly, to analyze the challenges that are faced in rural tourism development. This study implemented the initial stages of the R&D approach with a qualitative analysis method. Data collected by using a passive participatory observation, interviews and FGD techniques. The results revealed that it has opportunities to be developed as rural tourism for economic recovery post the Covid-19 pandemic. The 8 criteria of tourist attractions which were classified into 75 indicators were in a feasible position. The challenges identified from the eight criteria can be utilized to determine the strategies in designing a development model. This study result can promote Bongancina Village and enrich the literature for further studies.
Merintis Wisata Tematik Edukasi Kopi di Bali Utara sebagai Pemulihan Ekonomi Pasca-Pandemi Covid-19 Francisca Titing Koerniawaty; I Made Sudjana
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 12 No. 2 (2022): Volume 12 No 2 Oktober 2022
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2022.v12.i02.p13

Abstract

This study was to design a coffee education thematic tourism model which could be implemented in Bongancina village as well as in other villages that have similar potential in North Bali. The model was designed by R&D research approach by collecting the data through participatory observations in January, March and September 2021. In-depth interviews and FGDs were also conducted in obtaining the village potencies. The results indicated that a coffee education thematic tourism model was designed by considering the concepts of 4A and CI which included of two coffee education thematic and four additional tour packages which were specified into forty-four tourist attraction criterias. The six tour packages included Bongancina Coffee Skills Program, Bongancina Hidden Coffee Bar by the River, Bongancina Cooking Class, Bongancina Culture Class, Bongancina Adventure, and Bongancina wellness. This model gives spacious rights to villagers to be directly involved in every tourism activity in recovering economy the post-pandemic Covid-19.
STRATEGI PENGELOLAAN WISATA SURFING DI PANTAI BATU BOLONG, CANGGU Charisa Angelina Lenau Pelaun; Denok Lestari; Francisca Titing Koerniawaty
Berajah Journal Vol. 6 No. 4 (2026): Berajah Journal
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/bj.v6i4.681

Abstract

This study aims to analyze the management strategy of surfing tourism at Batu Bolong Beach, Canggu, and to formulate an effective management strategy to support destination sustainability. A qualitative descriptive approach was employed in this research. Data were collected through observation, in-depth interviews, and documentation involving the destination management, Canggu Traditional Village, Village-Owned Enterprise (BUPDA), Canggu Surf Instructor (CSI), tourism business operators, and visitors. Data were analyzed using descriptive qualitative analysis supported by SWOT analysis to identify the internal and external factors influencing surfing tourism management. The findings reveal that the management of surfing tourism at Batu Bolong Beach adopts a community-based approach through collaboration among the traditional village, local organizations, and tourism businesses, supported by customary regulations, tourism levy systems, and stakeholder cooperation. The SWOT analysis generated two strategic priorities: strengthening community-based surfing tourism management through improved institutional capacity and stakeholder coordination, and developing sustainable surfing tourism packages that integrate surfing activities, environmental conservation, local culture, and community economic empowerment. These strategies are expected to enhance the destination's competitiveness while ensuring the long-term sustainability of surfing tourism at Batu Bolong Beach, Canggu.
MERANCANG APLIKASI SISTEM MANAJEMEN KINERJA RESTORAN BERKELANJUTAN BERBASIS B.S.C ADVANCE: INTEGRASI BALANCED SCORECARD DAN E.S.G” Ida Bagus Putu Wira Diana; Francisca Titing Koerniawaty; Agus Made Yoga Iswara
Berajah Journal Vol. 6 No. 4 (2026): Berajah Journal
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/bj.v6i4.682

Abstract

The restaurant industry is increasingly required to integrate sustainability into its performance management system rather than focusing solely on financial performance. This study aims to design a sustainable restaurant performance management application based on BSC Advance, an integrated model combining the Balanced Scorecard (BSC) and Environmental, Social, and Governance (ESG) within a digital platform. A qualitative descriptive approach employing gap analysis was adopted. Primary data were collected through a Gap Audit Checklist, field observations, and discussions with the management of two restaurant case studies, namely Pinhead Bali and Omah Kitchen, while secondary data were obtained from literature and supporting documents. The findings reveal that the existing performance management systems remain predominantly financially oriented. The social dimension achieved the highest score (67%), followed by financial (44%), customer (33%), learning and growth (20%), and internal business process (7%), whereas the environmental and governance dimensions both scored 0%. Based on these findings, the study developed a comprehensive Key Performance Indicators (KPI) masterlist integrating seven performance perspectives and designed the BSC Advance application consisting of Strategic Foundation, Strategic Formulation, Monthly Input, and Dashboard and Analytics modules. The application enables real-time performance monitoring, strategic evaluation, and evidence-based decision-making. This study contributes theoretically by extending the integration of the Balanced Scorecard and ESG frameworks and practically by providing a digital performance management application that supports sustainable restaurant operations in the digital era.
Mentoring Academic Book Writing through Digital Press to Enhance Publication Productivity in Higher Education I Made Trisna Semara; I Made Krisna Adi Chandra; I Putu David Adi Saputra; Francisca Titing Koerniawaty; Putu Wibby Prasetya
Jurnal Abdi Masyarakat Vol. 6 No. 2 (2026): Jurnal Abdi Masyarakat Agustus 2026 (ON GOING)
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jam.v6i2.107

Abstract

Academic publications in the form of textbooks, reference books, and ISBN-registered monographs play a crucial role in scientific development and institutional recognition. However, the academic community often faces technical writing and managerial publishing constraints that lead to the stagnation of research outputs. Therefore, this community service program aims to increase the productivity of academic publications while initiating a downstream ecosystem for applied research in higher education. The implementation utilized a practice-based learning approach involving 24 participants through stages of legal insight presentation, writing workshops, and intensive mentoring. The program's evaluation results demonstrated positive participant responses with 100% satisfaction, achieving tangible outputs in the form of manuscript drafts converted from tridharma reports ready for ISBN submission. Furthermore, the strategic impact of this mentoring is the initiation of an integrated "Digital Publishing Service Unit (Digital Press)." This unit, based on the Teaching Factory scheme and Print on Demand (PoD) system, is designed to transform the paradigm of academic output management from mere administrative documents into institutional assets with potential economic value. In conclusion, this mentoring program garnered positive feedback for facilitating the preparation of publishable literature while laying the foundational steps for the institution to build an independent publication ecosystem.
Perencanaan Destinasi Wisata Kesehatan Berbasis Loloh Bali Di Desa Jehem Kabupaten Bangli Ni Wayan Yani; Francisca Titing Koerniawaty; I Made Darsana
Media Informasi Penelitian Kabupaten Semarang Vol. 5 No. 1 (2023): Juli : Media Informasi Penelitian Kabupaten Semarang
Publisher : Badan Perencanaan Pembangunan, Riset dan Inovasi Daerah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/sinov.v5i1.560

Abstract

Wellness tourism is part of a trip where tourists take personal time to improve their health and health. Health tourism is not only physical such as yoga but also such as Boreh (Balinese warm scrub), Loloh (Balinese healthy drink) also such as Melukat (bathing sourced from tears kelebutan / tirta). The author will discuss the unique attractiveness of products produced from the production of herbal plants typical of the Balinese region, namely Loloh Bali (Herbalets). Another thing is the modern Loloh packaging is still very traditional tourists will be offered attractions such as picking medicinal plants and processing Loloh directly. Some of the things discussed in this paper are the potential of Jehem Village to develop as a Bali Loloh-based health tourism destination in Jehem Village, Bangli Regency, the synergy between Entrepreneurs, Government, and local communities in developing Loloh Bali health tourism destinations in Jehem Village, Bangli Regency, challenges faced in developing Loloh Bali-based health tourism destinations in Jehem Village, Bangli Regency.
Co-Authors Aftina, Welaya Agus Made Yoga Iswara Amandawati, Gusti Ayu Amir, Firli Lanovia Anedda Alessandro Flavio Putra Astika Astika Astrarini, Dewa Ayu Kadek Eta Candraswari, Putu Diah Charisa Angelina Lenau Pelaun Darsana, Made Denok Lestari Dika Pranadwipa Koeswiryono, Dika Pranadwipa Dinata, Made Riski Prayoga Dwik Suwarnata Triana Dwipayana, I Made Agus Efendi, Moch Nur Eka Sudarmawan, I Wayan Endrayani, Endrayani Febianti Firli Lanovia Amir Firman Sinaga Gede Karisma Wibawa Gede Yudiya Permana Gunawan Gunawan Gusti Ngurah Indra Ariestyawan Hellen Sarita De Lima Hellen Sarita de Lima Hellen Sarita de Lima I Gusti Ketut Purnaya, I Gusti Ketut I Gusti Made Suka Arnawa I Ketut Suada I Made Darsana I Made Darsana I Made Dasana I Made Dasana I Made Krisna Adi Chandra I Made Krisna Adi Chandra I Made Sudjana I Made Yuda Adnyana I Nengah Subadra I Nyoman Sudiarta I Putu David Adi Saputra I Putu Mega Adi Adnyana I Wayan Agus Ananda Putra I Wayan Ardika I Wayan Eka Mahendra Ida Bagus Nyoman Krisna Prawira Yuda Ida Bagus Putra Yadnya Ida Bagus Putu Wira Diana Imaddudin, Imaddudin Koeswiyono, Dika Pranadwipa Komang Artana Kusdaryana, Made Donny Lanovia Amir, Firlie Lolita Saraswati Puguh Maulana, Aby Sukma Moch Nur Efendi Muhamad Nova Muhamad Nova, Muhamad Narita Astika Yapto Narita Narita Nesia Agnatasia Ni Luh Putu Yati Artini Ni Wayan Yani Ni Wayan Yani Nur Efendi, Moch. Nurwijayanti Pambudi, Bondan Paradita , Ni Putu Dena Puguh, Lolita Saraswati Putra, I Wayan Agus Ananda Putu Eka Wirawan Putu Eni Oktaviani Putu Wibby Prasetya Risky Maulana Sanjaya, I Wayan Kiki Santi Santi Saroh Fitriani Semara, I Made Trisna Sonctia Fanesia Renjaan Suadnyana, I Wayan Sudjana, I Made Triana, Dwik Suwarnata Valentino Ardian Wahyu Wibowo Welaya Aftina Wibowo, Valentino Ardian Wahyu Yapto Yapto