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Pengembangan UMKM Melalui Digital Marketing di Desa Gambiran Aisa, Aufia; Purbowo, Purbowo; Sulaikho, Siti; Ramadhani, Mochammad Ilham; Mubarok, Fahim; Lestari, Putri; Mariyanti, Mariyanti; Annisa, Rizka
Jumat Ekonomi: Jurnal Pengabdian Masyarakat Vol. 4 No. 3 (2023): Desember
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimasekon.v4i3.4172

Abstract

Efforts by Micro, Small and Medium Enterprises to face global competition by implementing digital marketing in business enterprises, both small, medium and large, so that the level of competitiveness of business people can increase. In this regard, the use of digital marketing is not widely recognized by business people, especially MSMEs in Gambiran Village, most of whom still apply marketing using offline methods. The aim of this service is to help implement digital marketing in marketing, thereby encouraging producers' interest in marketing development. The parties involved in this activity are MSME actors in Gambiran Village. The approach method in this service activity uses CBR (Community Based Research). The implementation method uses a face-to-face seminar method at the Gambiran Village Sports Hall with around 10 participants. The results of this activity can provide awareness and help MSMEs to implement digital marketing in marketing.
Integration of AI and Ṭahārah from Fatḥ Al-Qarīb as a New Strategy for Strengthening Fiqh Studies in Islamic Boarding Schools Qoyyimah, Maysarotud Dinul; Sulaikho, Siti
YASIN Vol 5 No 1 (2025): FEBRUARI
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/yasin.v5i1.4943

Abstract

This study evaluates the potential use of ChatGPT, which is one of the artificial intelligence (AI)-based chatbots, to improve the quality of learning in Islamic boarding schools. This study specifically analyzes ChatGPT's ability to search, compile, and present ṭahārah laws based on the book Fatḥ Al-Qarīb. This study also seeks to identify the advantages and disadvantages of the use of ChatGPT in the context of fiqh studies. This research applies a qualitative method and then analysis it based on the content analysis procedure developed by Philipp Mayring. The results of the study show that ChatGPT has the potential as a tool in understanding the concept of ṭahārah, especially in terms of access speed and simple information delivery. However, ChatGPT still has limitations in providing a comprehensive explanation of the concept of ṭahārah. Some of the weaknesses identified include incompleteness in classifying various types of ṭahārah, unclear criteria for mutanajjis water, errors in defining musyammas water, and inconsistencies in explaining the law of using used water wuḍū'. This research shows that ChatGPT can be an interesting tool for learning fiqh. However, further research is needed to see how well ChatGPT understands and applies fiqh laws. In addition, this study opens up opportunities to compare the performance of ChatGPT with other classic books used in Islamic boarding schools.