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A Content Analysis of Media Information Exposure on Tourism Destination Image Laba, I Nengah
Journal of Business on Hospitality and Tourism Vol. 4 No. 1 (2018): Journal of Business on Hospitality and Tourism
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v4i1.114

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This study examines the issue of the formation of destination image through the analysis of the specific tourism discourse. It is the linguistic variety of English used in tourism which was written by tourists on websites imaging the destination of the Campuhan Ridge. The study focuses on the way tourism discourse contributes to convey an image of a destination using the approach of media exposure theory. Referring to previous scientific studies, tourism destination image have been shaped through the mediation between tourists’ mental constructs and web-based tourism discourse. Using a theory of information media exposure and an approach of linguistic study, samples of texts from websites were examined and analyzed using qualitative content analysis. Results show that linguistic features seen from lexical and phrasal choices were used together with functional attributes, psychological attributes, Psychological-holistic impressions, and Common-Unique dimension when tourists describing about tourism destination image.
THE INFLUENCE OF TOURISM INFORMATION EXPOSURE ON COMMUNITY INVOLVEMENT IN PANGLIPURAN TOURISM VILLAGE Laba, I Nengah; Semara, I Made Trisna; Pantiyasa, I Wayan; Tujungsari, Komang Ratih
Journal of Business on Hospitality and Tourism Vol. 5 No. 2 (2019): Journal of Business on Hospitality and Tourism
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v5i2.177

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Sustainable tourism development is becoming an international commitment to ensure the sustainability development for social welfare. Bali has experienced significant development growth in the past 20 years. The growth of the tourism development directly led to the development of the tourism village in Bali. This cannot be separated due to the community involvement. One of the tourism villages that experienced significant growth and development in Bali is Panglipuran tourism village. This research was designed with the aim of identifying and analyzing the influence of tourism information exposure on Community Involvement. Closed questionnaire technique was used to collect the data with measurement scale using Likert scale. There were 100 respondents used in this research. SmartPLS software was used to analyze the data. The results obtained from the Path Coefficients table show X à Y values of 22,985, which means that tourism information exposure has a positive and significant effect on community involvement in the development of Panglipuran Tourism Village.
THE ENGLISH SCANNING SKILL OF BILINGUAL AND MONOLINGUAL TOURISM STUDENTS IN DENPASAR TOURISM ACADEMY Risadi, Md. Yudyantara; Astawa, I Gede; Winia, I Made; Laba, I Nengah
Journal of Business on Hospitality and Tourism Vol. 6 No. 1 (2020): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v6i1.196

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This study aimed at figuring out the access of Indonesian students to English and figuring out the difference of scanning skill possessed by bilingual students and monolingual students. The subject of this study was 31 2nd semester students from Denpasar Tourism Academy, Bali. The data was collected through a questionnaire and a provided test. The result of the questionnaire shows that students have more access to English through films, listening to English songs, computer games and their mobile phone when they are chatting. From the questionnaire is also found that 42% of the students were monolingual -they use Bahasa only at school and at home- and 58% of the students were bilingual –they use Bahasa and local language-. The result of the test shows that students who are monolingual in that school outperform the bilingual with the average score is 78.00, meanwhile the bilingual students have the average score with score 64.00. It implies that the monolingual students can answer easily the questions given by the teacher than the bilingual students because the use of Bahasa Indonesia only helps them to understand the instruction
A PERSPECTIVE OF APPLIED LINGUISTICS AND CODE-SWITCHING ANALYSIS ON BALINESE SPOKEN TEXT Laba, I Nengah; Hendrawan, I Putu; Putri, Putu Diah Kumala
International Journal of Linguistics and Discourse Analytics Vol 5 No 1 (2023): IJOLIDA Vol. 5 No. 1, September 2023
Publisher : Denpasar Institute

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Abstract

The study of applied linguistics aims to understand and address real-world problems, including language used in social contexts. Language use is an important point of view in applied linguistics. Language code switching can impact how a communication is understood and perceived. The method used in this study is qualitative research method and to gather data observational methods areapplied. This study investigates how social identity construction and communication strategies are affected by code-switching. The ultimate goal of this research is to advance the field of applied linguistics by providing a more sophisticated understanding of spoken text code-switching and its consequences for successful intercultural and multilingual communication. YouTube videos from AryKakul Bali were selected for use as research subjects in this study. The results of the study shows that a practical impact of applied linguistics and code-switching analysis on spoken language take into account the changing nature of language used in social contexts. This data analysis revealed three distinct types of code switching: inter-sentential code switching, intra-sentential code switching, and tag switching. The most common type that appeared from the data used was intra-sentential code switching out of these three types.
An Analysis of Ideological Messages in President Debate: An Applied Linguistics Study Laba, I Nengah; Doloksaribu, Michelle Jacqueline; Nawung, Agnes Nawung
International Journal of Linguistics and Discourse Analytics Vol 5 No 2 (2024): IJOLIDA Vol. 5 No. 2, March 2024
Publisher : Denpasar Institute

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Abstract

The purpose of this study is to investigate the utilization of applied linguistics in the 2024 presidential debate in Indonesia. The data collection for this research doesn't involves individual participation. This study differs from previous ones that addressed related subjects because of the unique analytical approach that was used. The process of analysis includes going over and contrasting earlier research. In applied linguistics, the term "language and ideology" refers to the study of the relationships between language use and social norms, values, and power dynamics. The analysis process encompasses reviewing and comparing prior studies. Language and ideology in applied linguistics refer to the study of how language use is intertwined with societal beliefs, values, and power structures. It is found out that language reflects, shapes, and is shaped by prevailing ideologies in diverse contexts. All these aspects are depicted through description, interpretation, and analysis. Moreover, the relationship between language and ideology in applied linguistics involves examining how linguistic choices and practices contribute to the construction, reinforcement, or challenge of societal norms and beliefs.
Pelatihan dan Pendampingan TPS3R Buana Utama Lestari sebagai Destinasi Wisata Edukasi  di Desa Panji Ardiani, Nyoman Dini; Ilma, Arina Zaida; Wulandari, I Gusti Ayu Agung Manik; laba, I Nengah
Jurnal Pengabdian Dosen Republik Indonesia Vol. 2 No. 1 (2025): Jurnal Pengabdian Dosen Republik Indonesia
Publisher : Language Assistance

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Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk mewujudkan TPS3R (Tempat Pengolahan Sampah: Reduce, Reuse, Recycle) Bhuana Utama Lestari sebagai destinasi wisata edukasi lingkungan di Desa Wisata Panji. Melalui pelatihan dan pendampingan, program ini berfokus pada peningkatan kapasitas masyarakat dalam mengelola sampah secara berkelanjutan sekaligus mengintegrasikannya ke dalam potensi wisata desa. Metode pelaksanaan kegiatan menggunakan konsep Community-Based Tourism (CBT)  yang menekankan pentingnya partisipasi aktif masyarakat dalam setiap tahap, meliputi: sosialisasi mengenai peluang pengembangan TPS3R sebagai wisata edukatif; pelatihan teknis di lapangan tentang pemanduan wisata edukatif yang melibatkan wisatawan dalam aktivitas pengelolaan sampah secara langsung, dilanjutkan dengan simulasi kunjungan di mana kelompok mitra berperan sebagai tuan rumah (host) dan pemandu wisata; serta evaluasi kegiatan melalui penyebaran formulir kepada wisatawan untuk menilai pengalaman dan dampak pembelajaran. Hasil kegiatan menunjukkan bahwa mitra mampu berperan sebagai pemandu wisata sekaligus pengajar dalam proses waste management, serta mampu menyusun paket wisata edukasi pengelolaan sampah. Luaran konkret berupa media promosi seperti flyer dan akun media sosial (Facebook dan Instagram) yang menampilkan aktivitas wisata edukasi TPS3R. Kegiatan ini memberikan dampak positif terhadap peningkatan kesadaran masyarakat akan pentingnya pengelolaan sampah, kebersihan lingkungan, serta penguatan citra Desa Wisata Panji sebagai destinasi wisata berwawasan lingkungan.
A Semiotic Analysis on Atlas Beach Club Advertisement in Canggu Toti, I Putu Mario Bintang; Laba, I Nengah; Sutrisna, Km. Tri
JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA Vol. 3 No. 1 (2024): JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA
Publisher : LPPM Universitas Dhyana Pura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36002/jd.v3i1.2928

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This study aims to identify the denotation, connotation, and myth meaning in Atlas beach club advertisement. This study used the theory of Roland Barthes Semiotic (1988). He stated there are two layers of sign meaning the first layer is denotation meaning and the second layer is connotation meaning. Denotation is the real meaning then connotation is the meaning that related with culture or language users and can become myths. The qualitative method was used in this study where the data was taken from the content on the flyers of Atlas Beach Club using documentation and note-taking technique. The analysis showed that the contents of the flyers from Atlas Beach Club, there were: in the first flyer there are 6 signs such as color, logo, picture, text, table and symbol.
Critical Discourse Analysis on Traveloka Hotel Review during the New Normal Era Oka, Ida Bagus Made J. Radith; Laba, I Nengah; Utami, Gek Wulan N.
JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA Vol. 3 No. 1 (2024): JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA
Publisher : LPPM Universitas Dhyana Pura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36002/jd.v3i1.2929

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This study aims to investigate the review of the hotel in Traveloka during the new normal. The objectives of the study are to explain the description dimension, interpretation dimension, and explanation dimensions of the review of the hotel in Traveloka. The study is analyzed using the Critical Discourse Analysis approach by Fairclough (1989). With a descriptive qualitative approach to obtain, gain, and explain the data. The findings emerged from this study: the description dimension showed the significant meaning of the word, active-passive sentences, and positive sentences were found in the review of the hotel, using description and persuasion structures. The interpretation dimension showed that the content, subject, relations, and connections were connected to the situational context. The explanation dimension in the situational context of praising and endorsing the resort is the main context of the review. The analysis discovered that hotel ratings are deeply connected with the larger social environment, the review referred to persuade the readers/guests with some praising and endorsing of the hotel, service, and amenities from the review the guest
Sociolinguistics Study of Swear Words Found in Songs from Album “The Sailor” 2019 by Rich Brian Wiguna, I Made Candra; Laba, I Nengah; Dewi, Ni Luh Desy Suari
JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA Vol. 3 No. 1 (2024): JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA
Publisher : LPPM Universitas Dhyana Pura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36002/jd.v3i1.2932

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This research examines the use of swear words found in the lyrics of songs from album “The Sailor” 2019 by Rich Brian. It employs qualitative analysis to categorize and explore swear words, using frameworks by Wardhaugh (2006) for classification and Rothwell (1973) for purposes. Seven profanity categories are identified as mother in-law, animal, sex, death, excretion, bodily function, and religious matters. The study uncovers five purposes for profanity use in the songs: to get attention, to discredit someone or something, to provoke, to create interpersonal identification, to provide catharsis. Analyzing 89 instances, 11 profanity types are found, with "fuck" being most frequent (35 times). The prevalent purpose is to “provide catharsis.” Swear words’ presence underscores its societal significance, revealing diverse meanings based on users and contexts. This research illuminates sociolinguistic aspects of rap songs and swear words’ role in today's society.
Analisis Semantic Lirik Lagu Hillsong Worships Sigit, Clara Bethesda; Laba, I Nengah; Dewi, Putu Chrisma
JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA Vol. 3 No. 2 (2024): JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA
Publisher : LPPM Universitas Dhyana Pura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36002/jd.v3i2.3242

Abstract

Skripsi ini meneliti mengenai kekayaan semantic dari lirik-lirik lagu Hillsong Worship dengan menggunakan sebuah kerangka kerja terpadu. Penelitian ini menggunakan teori John Lyons tentang makna kontekstual yang dikombinasikan dengan teori Geoffrey Leech tentang jenis makna untuk menghasilkan interpretasi bernuansa yang mempertimbangkan genre musik pujian dan kualitas khas Hillsong Worship. Penelitian ini melihat bagaimana Hillsong Worship menggunakan bahasa untuk mengidentifikasikan posisinya dalam kancah musik Kristen yang lebih besar, membangun rasa kebersamaan, dan terhubung secara emosional dengan pendengarnya, serta memberikan pengetahuan tentang iman. Hal ini dilakukan dengan menggunakan pendekatan penelitian kepustakaan. Analisis ini menunjukan bagaimana lirik yang tampaknya sederhana dapat memiliki beberapa tingkat makna yang berdampak pada pendengar secara kognitif, emosional, dan sosial. Empat lagu Hillsong Worship yang digunakan sebagai data memiliki setiap jenis makna yang diidentifikasikan oleh teori Leech: makna konseptual, konotatif, kolokatif, sosial, afektif, reflektif, dan tematik. Penulis lagu juga menggunakan beberapa istilah dengan makna tersirat dalam liriknya. Selain itu, terdapat tiga belas konteks subjeck, tiga konteks orang, tiga konteks tempat, lima konteks waktu, atu konteks formalitas, dan lima konteks suasana hati.
Co-Authors Anjas yanasmoro Aji Ardiani, Nyoman Dini Artana, I Wayan Jimmy Astawa, I Gede Budi, Agung Permana Dewi, A A Sagung Laksmi Dewi, Cokorda Istri Ratih Utami Dewi, Ni Luh Desy Suari Dewi, Ni Putu Nia Krisna Dewi, Putu Chrisma Doloksaribu, Michelle Jacqueline Gede Yoga Kharisma Pradana Hendrata, A A Made Yuda Dwi Hendrawan, I Putu I Dewa Nyoman Sudita I Gede Neil P. Wardhana I Gede Neil Prajamukti Wardhana I Gusti Ayu Nila Wijayanti I Gusti Ayu Nila Wijayanti I Gusti Bagus Suryawan I Gusti Ketut Purnaya, I Gusti Ketut I Ketut Darmawan I Ketut Riana I Ketut Sukadana I Komang Ery Kusnanda I Made Arjaya I Made Budiarsa I Made Winia I Nyoman Putu Budiartha I Putu Windu Tejayadi I WAYAN PASTIKA Ilma, Arina Zaida Juan Franco Kolo Sae Kadek Diah Purnama Dewi Kadek Dwi Cahaya Putra Kamayana, I Gst Nyoman Putra Komang Ratih Tujungsari Krishna, I Gede Bayu Ari Md. Yudyantara Risadi Narlianti, Ni Putu Veny Nawung, Agnes Nawung Ni Ketut Puput Cahyaningsih Ni Luh Desy Suari Dewi Ni Made Diana Erfiani Ni Putu Chrisma Dewi Ni Putu Nia Krisna Dewi Novitasari, Kadek Dwi Oka, Ida Bagus Made J. Radith P Pradnyawati Pantiyasa, I Wayan Pradnyawati, P Putri, Putu Diah Kumala Putu Chrisma Dewi Raisya Syahma Aqila Reganata, Gde Palguna Risadi, Md. Yudyantara Santosa, I Putu Bagus Eko Hadhi Semara, I Made Trisna Sigit, Clara Bethesda Sonder, I Wayan Sukarsih, Ni Nyoman Tri Sutrisna, Km. Tri Toti, I Putu Mario Bintang Trisha Endah Setiawati Tujungsari, Komang Ratih Tunjungsari, Komang Ratih Utami, Gek Wulan N. Valencia Friska Suarliem Widiati, Ida Ayu Putu Wiguna, I Made Candra Winia, I Made Wulandari, I Gusti Ayu Agung Manik yanasmoro Aji, Anjas Yohanes Octovianus L. Awololon Yohanes Parlindungan Situmeang Zai, Tian Best Dion