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All Journal Jurnal Representamen Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Dinamika Administrasi Bisnis ABDI MASSA: Jurnal Pengabdian Nasional PRAJA observer: Jurnal Penelitian Administrasi Publik RELASI: Jurnal Penelitian Komunikasi Sewagati: Jurnal Pengabdian Masyarakat Indonesia Safari : Jurnal Pengabdian Masyarakat Indonesia Journal of Creative Student Research Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Journal of Artificial Intelligence and Digital Business Jurnal Riset Manajemen dan Ekonomi Jurnal Pendidikan dan Ilmu Sosial Masip: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan Kreativitas Pada Pengabdian Masyarakat (Krepa) Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Masyarakat Indonesia Sejahtera Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis GEMAH RIPAH: Jurnal Bisnis Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Triwikrama: Jurnal Ilmu Sosial Abdimas Terapan: Jurnal Pengabdian Kepada Masyarakat Terapan Dinamika Publik: Jurnal Manajemen dan Administrasi Bisnis Mandub: Jurnal Politik, Sosial, Hukum dan Humaniora Neraca Manajemen, Akuntansi, dan Ekonomi Cendikia Pendidikan Jurnal Media Akademik (JMA) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Manajemen dan Pendidikan Agama Islam Agroterap Jurnal Bisnis Kreatif dan Inovatif Jurnal Social Society Journal of Economics and Economic Policy IJAIFD Jurnal Ekonomi Manajemen Dan Bisnis (JEMB) HUMANIORASAINS Fundamentum: Jurnal Pengabdian Multidisiplin Global Leadership Organizational Research in Management Jurnal Maisyatuna International Journal of Artificial Intelligence for Digital Marketing
Pratiwi, Ni Made Ida
Fakultas Ilmu Sosial Dan Ilmu Politik, Universitas 17 Agustus 1945 Surabaya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Transportation Other

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PENGEMBANGAN MAKANAN NUSANTARA MELALUI PROGRAM WIRAUSAHA MERDEKA M Rizki Reksa Daradjad; Ni Made Ida Pratiwi
Jurnal Media Akademik (JMA) Vol. 3 No. 1 (2025): JURNAL MEDIA AKADEMIK Edisi Januari
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/v3i1.1508

Abstract

Rice bowl merupakan produk inovatif dan variatif yang mengintegrasikan tradisi kuliner modern, dikembangkan melalui program Wirausaha Merdeka dengan tema menu varian masakan khas Nusantara di Universitas  17  Agustus  1945  Surabaya.  Penelitian  ini  bertujuan  untuk  mengatasi tantangan  yang  dihadapi  pelaku  usaha  mikro,  kecil,  dan  menengah  dalam  beradaptasi dengan  perkembangan  zaman  dan  meningkatkan  daya  saing  mereka  melalui  inovasi berbasis  tradisi nusantara.  Hasil  penelitian  menunjukkan  bahwa rice bowl  berhasil  menarik minat pasar dengan penjualan mencapai 300 bowl selama tes pasar dan demo day, dengan varian rasa khas Nusantara yaitu sambal matah ayam menjadi yang terlaris dan juga daging sambal bawang dengan ini  Survei kepuasan konsumen menunjukkan skor rata-rata 4,5 dari  5 Untuk ayam dan 4,4 dari 5 untuk daging sambal bawang,  mengindikasikan  penerimaan  positif terhadap  produk ini serta para pengunjung acara demo day wirausaha merdeka UNTAG SURABAYA  selain menu sambal matah kami juga menyediakan varian menu lain seperti saus lada hitam, dari keterangan diatas menu nusantara masih sangat dapat bersaing dengan makanan ricebowl serupa yang ada di berbagai menu inovatif dari negara lain.
Peningkatan Inovasi Olahan Buah Menjadi Produk Yang Memiliki Daya Saing Tinggi Pada UKM Pejuang Rasa Nathania Ariyani Paramesti Anindya; Ni Made Ida Pratiwi
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis Vol. 2 No. 1 (2024): JANUARI: Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/manuhara.v2i1.518

Abstract

Small and Medium Enterprises (SMEs) are one of several pillars that support the economy in Indonesia. The aim of community service through the Merdeka Entrepreneurial Internship activity is to provide assistance to SME partners, regarding innovation menus, flavors, products, as well as marketing methods via social media. With this service, it is hoped that it can be a solution in improving the welfare of SMEs. The partners who receive assistance in this service are UKM Pejuang Rasa which is located on Jalan Semolowaru No VIII, Sukolilo District, Surabaya City, East Java Province. The methods used in this activity are interviews, problem analysis, production planning, production and promotion. Their Entrepreneurship Internship activities are carried out by approximately 4-5 people per group for a total of 30 working days. After going through the observation stage during the activity, a product was produced in the form of a smoothie bowl which had environmentally friendly paperbowl packaging to become an innovation related to fruit processing at Pejuang Rasa UKM. It is hoped that the results of this product innovation can increase sales and business competitiveness with other SMEs.
Analisis Kebutuhan Sertifikasi Pelatihan Karyawan Untuk Pengembangan Karyawan Pada PT PLN Nusantara Services Fitri A'isya; Ni Made Ida Pratiwi; Rachmat Risanto Tiesa
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis Vol. 2 No. 3 (2024): JULI: Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/manuhara.v2i3.987

Abstract

This research aims to analyze the certification training needs of employees for their development at PT PLN Nusantara Power Services. In the context of increasing industry competition and rapid technological advancements, the need for relevant certifications and training has become crucial to enhance employee competence and competitiveness. The research employs a qualitative approach, collecting data through interviews and observations. The findings indicate several key areas where training certification is highly needed, including technical fields, occupational safety, and project management. Furthermore, the results reveal that structured and continuous certification programs can boost employee motivation and performance, supporting the achievement of the company's strategic goals. Recommendations from this research include the development of training curricula that align with industry needs, increased collaboration with external certification institutions, and the development of a continuous evaluation system to ensure the effectiveness of the certification programs. Thus, the implementation of these training certification programs is expected to contribute positively to the human resource development at PT PLN Nusantara Power Services.
Peranan Pengembangan Karier Dalam Meningkatkan Kinerja Karyawan Di PT PLN Nusantara Power Service Nadyah Amelia Putri; Ni Made Ida Pratiwi
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis Vol. 2 No. 3 (2024): JULI: Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/manuhara.v2i3.988

Abstract

This research found that there is a positive relationship between career development and employee performance. Career development, both individual and organizational, has a positive impact on employee motivation, loyalty and productivity. This journal also highlights the importance of career planning for both individuals and organizations, and discusses the stages of career development and the factors that influence them. This journal concludes that career development is an important aspect in human resource management. By paying attention to the factors discussed, individuals and organizations can work together to achieve better career development goals.
Peningkatan Kualitas Pelayanan Administrasi Kependudukan Melalui Program Kalimasada Untuk Mewujudkan Warga Tertib Adminduk di Kelurahan Medokan Semampir Triya Nur Fadila; Ni Made Ida Pratiwi
Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Vol. 3 No. 2 (2024): Juni : Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jppmi.v3i2.1295

Abstract

One important aspect in the orderly and orderly administration of government is population administration. However, there are still problems related to irregularities in population administration, such as the existence of population documents that are incomplete or do not correspond to actual current conditions. To overcome this, the Population and Civil Registration Service of the City of Surabaya created an innovative Kalimasada Program (Environmentally Aware Population Administration Area). Medokan Semampir Subdistrict is participating in implementing the Kalimasada program which aims to improve the quality of population administration services and create an orderly population administration for citizens. This program involves outreach activities, data collection, population administration services, field surveys, as well as evaluation and monitoring. The results of the Kalimasada program in Medokan Semampir Subdistrict include increasing public awareness, updating population data, increasing the number of ownership of population documents, improving the quality of population administration services, and active community involvement. Thus, the Kalimasada program has proven to be effective in realizing orderly population administration in Medokan Semampir Village.
Menerapkan Jiwa Entrepeneur Melalui Kegiatan Market Day Bagi Siswa Di UPT SD Negeri 206 Gresik Nadyah Amelia Putri; Ni Made Ida Pratiwi
Journal of Creative Student Research Vol. 1 No. 6 (2023): Desember : Journal of Creative Student Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jcsrpolitama.v1i6.2920

Abstract

This study explores the implementation of entrepreneurial values through Market Day activities at UPT SD Negeri 206 Gresik, focusing on fifth-grade students. A dynamic economy and increasing competition demand education that not only develops cognitive intelligence but also skills and creativity. This research attempts to provide a solution by applying entrepreneurial concepts through Market Day activities. The research targets fifth-grade students at UPT SD Negeri 206 Gresik, aiming to guide them towards positive endeavors. The study involves observation, interviews, and program socialization to provide an understanding of entrepreneurial values. This method encompasses planning, execution, and evaluation processes, encouraging students to develop creativity, communication skills, independence, and discipline. The results show that Market Day activities successfully build entrepreneurial character among students. Despite facing challenges such as a lack of student participation and limited space, these shortcomings are identified as opportunities for improvement in the future. It is hoped that the implementation of entrepreneurial values through practical activities like Market Day can help address unemployment challenges in Indonesia by shaping students ready to become job creators.
Pengolahan Pupuk Kompos Sampah Organik Yang Inovatif Dengan Metode Tongkura Menggunakan Limbah Bekas Melalui Program Kzw (Kampung Zero Waste) Di Rw 02 Gunungsari Surabaya Fitri A’isya; Ni Made Ida Pratiwi; Febby Rahmatullah Machrusin
ABDIMAS TERAPAN : Jurnal Pengabdian Kepada Masyarakat Terapan Vol. 1 No. 2 (2023): Desember: ABDIMAS TERAPAN: Jurnal Pengabdian Kepada Masyarakat Terapan
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/abdimasterapan.v1i2.566

Abstract

As the times evolve and consumption rates increase, waste management has become one of the primary challenges faced by communities, particularly in the Rw 02 Gunungsari Surabaya area. In an effort to address the negative impacts of production and waste disposal, the city government, especially the Dinas Lingkungan Hidup Surabaya, has initiated the MBKM KZW ( Zero Waste Village ) as an innovative and sustainable solution. Zero Waste is not just a slogan, it is a lifestyle that teaches us to change consumption paradigms and appreciate natural resource. One of the main pillars of the Zero Waste movement is waste reduction. This involves awareness of the sources of waste around us and concrete steps to minimize it. From reducing the use of single-use plastics to choosing products with eco-friendly packaging, every small action has positive impact on the environment. The key to the success of the KZW program is collaboration and active involvement of various stakeholders. This is includes the Dinas Lingkungan Hidup Surabaya, the community of Rw 02 Gunungsari Surabaya, and students from the Universitas 17 Agustus 1945 Surabaya, working together to reduce waste. Innovation in waste management needs to be encouraged. Adopting a Zero Waste lifestyle is not an easy task, but with awareness, education, and sustainable actions, we can collectively create positive change towards a more sustainable and environmentally friendly future. Zero Waste is not just about minimizing waste, it is also about maximizing our potential to live in harmony with nature.
Dampak Positif Program Kampung Zero Waste (KZW) Terhadap Kampung Yang Ada Di Kota Surabaya Cahya Rukmana Putri; Ni Made Ida Pratiwi; Febby Rahmatullah; Anang Suhariyanto
ABDIMAS TERAPAN : Jurnal Pengabdian Kepada Masyarakat Terapan Vol. 1 No. 2 (2023): Desember: ABDIMAS TERAPAN: Jurnal Pengabdian Kepada Masyarakat Terapan
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/abdimasterapan.v1i2.584

Abstract

Analysis of one of the Independent Learning Campus (MBKM) programs, namely Kampung Zero Waste (KZW), which was created by the Surabaya City Government and assisted by the Surabaya City Environmental Service with the target being all villages in Surabaya. This program was created because many residents do not realize that the waste they generate will damage nature in the future, it is necessary to raise awareness among residents to understand the importance of reducing waste and disposing of it in its proper place. Through the KZW program, it is hoped that it will be able to encourage all residents of villages in the city of Surabaya and throughout Indonesia to be able to adopt a zero waste lifestyle. The KZW program was launched by the Surabaya City Environmental Service by holding a competition, namely the Kampung Surabaya Hebat (KSH) related to the KZW program. This competition is held for villages throughout Surabaya, so that all village residents work together to improve their villages and take various ways to reduce waste in their villages. There are many ways to reduce waste, such as making natural composters, ecobricks, recycling, waste banks and many more. The research was conducted to determine the positive impact of the KZW program on villages in the city of Surabaya.
Pengaruh Store Atmosphere, Sales Promotion, dan Diversity Product terhadap Keputusan Pembelian di Jelita Cosmetic Store Cabang HR Muhammad Surabaya Aprilia Putri Damayanti; Ni Made Ida Pratiwi; Diana Juli Mulyati
Jurnal Bisnis Kreatif dan Inovatif Vol. 2 No. 2 (2025): Juni: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i2.529

Abstract

Indonesia's cosmetics industry has experienced rapid growth, leading to heightened competition and necessitating consumer-oriented marketing strategies. Jelita Cosmetic Store, located on Mayjend HR. Muhammad Street in Surabaya, faces these challenges by focusing on key marketing aspects such as Store Atmosphere, Sales Promotion, and Product Diversity. This study aims to examine the influence of Store Atmosphere, Sales Promotion, and Product Diversity on consumer purchasing decisions at the aforementioned store. A quantitative research method was employed, involving 100 respondents through an online questionnaire. The findings indicate that all three variables significantly affect purchasing decisions, both partially and simultaneously. These results underscore the importance of integrated marketing strategies in enhancing customer loyalty and increasing sales. This research is expected to serve as a reference for cosmetic retail practitioners and encourages future studies to include additional variables such as price, service quality, or brand image to provide a more comprehensive understanding of consumer purchasing behavior.
Pengaruh Live Music, Store Atmosphere dan Social Media Marketing terhadap Keputusan Pembelian Generasi Z pada Merci Café Sidoarjo Hellen Andini Arieza Rokhani; Ni Made Ida Pratiwi; Diana Juni Mulyati
Jurnal Bisnis Kreatif dan Inovatif Vol. 2 No. 2 (2025): Juni: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i2.538

Abstract

At this time the coffee shop business is growing in various cities, the phenomenon of the mushrooming of cafes in Indonesia has become a common sight in various big cities to small cities, one of which is the city of Sidoarjo. Coffee shops not only function as a place to enjoy coffee drinks, but also become a social space for young people, especially generation Z. As in the city of Sidoarjo as one of the cities with quite rapid cafe growth, cafes that are always crowded with visitors because of the live music that is the hallmark of the cafe. In supporting this research, the method used is a quantitative approach method, with data collection techniques in this study being questionnaires. the results of the study showed that the live music variable had a significant effect on purchasing decisions, the store atmosphere variable had a significant effect on purchasing decisions, and also the social media marketing variable had a significant effect on purchasing decisions, in this case merci cafe must continue to pay attention to the needs of gen z by always maintaining live music facilities, and paying more attention to the cafe atmosphere to marketing on social media.
Co-Authors A.A. Ketut Agung Cahyawan W Abdulah, Abdulah Abiyyah Dyastiningrum Ni’mah Achmad Qowim Qolbi Adelia Salsabila Adi, Oetomo Yanus Ramadhan Putera Agung Pujianto Ajeng Puspitasari Al Madinah, Cantika Alfiatus Zainiyah Anang Suhariyanto Aprilia Putri Damayanti Arif Darmawan Arinda Dias Wara Awin Mulyati Ayun Maduwinarti Ayun Maduwinarti Ayun Maduwinarti Baety, Isnaini Nur Bagoes Soenarjanto Baiti Lailatul Maghfiroh Bisma Imam Abdillah Burhan Bungin Cahya Rukmana Putri Cantika Al Madinah Chusniati, Yeni Chusniati, Yeni Fajar Deavita Lusi Rahmawati Diana Juli Mulyati Dwi Putri, Dwi Dwi Susanti, Dyah Ayu Dwi Yanti, Amanda Arya Dwianjani, Lucyandra Puspita Ega Priliagita Endang Indartuti Fairisati, Neny Tresna Fatonah, Syehran Ahlakul Febby Rahmatullah Febby Rahmatullah Machrusin Febianti, Intan Firanda, Mireya Fitri A'isya Fitri A’isya Giastanti, Meta Halawatul Ulum Hartono, Supri Hastuti, Nurjanah Fitri Hellen Andini Arieza Rokhani Hutomo, Achmad Adhiaksa Ihsan Fauzi Irgi Putri Olivia Jaya, Aulia Ramadhani Jimat, Syaiful Kenza Bisri Hariris Kharisma, Nadya Afiffatur Lavenia Dyah Pitaloka Linda Puspita M Rizki Reksa Daradjad M. Aminul Akbar Madalena Retno Anggraini Mardiatna, Pradana Tera Maruta, Anom Maruta, IGN Anom Megawati, Risky Ega Meidita Alifiyah Mirah Sandika Mohammad Insan Romadhan Muflif, Dika Nabil Muhammad Abi Baskoro Muhammad Maullana Arifin Mulyati, Awin Mulyati, Awin Prastity Mulyati, Diana Juni Mustika Sari Kaffamawarni Mustofa, Agus Nabilla Wahyu Amanda Santri Nadya Putri Pratiwi Nadyah Amelia Putri Nanda Suma Wardani Nanda Unzilatur Rochmah Nasution, Ute Ch Nasution, Ute Chairuz Nasution, Ute Chairuz M. Nathania Ariyani Paramesti Anindya Novianty, Cindy Novitasari, Anggun Dwi Nur Alisa Septivianti Nurjanah Fitri Hastuti Occa Putri Ade Wulandari Octaviyani, Nita Pradita, Septian Dita Pujianto, Agung Purbayani, Riris Verdina Puspa, Jeannette Sarita Puspita, Maytaneel Wiga Rachmat Risanto Tiesa Rachmawati, Yuni Radjikan Radjikan Rahmawati, Silviya Ramadhani, Angga Ramadhani, Maghfirah Regina Ayu Prasanthi Reviandany, Noormalitasari Prastity Riko Tri Cahyono Rocky Khansa Rakha Dimas RR. Ella Evrita Hestiandari Sabela Kirana Widyadhana Salsabila Veronica Setyaningrum Salsabila, Aflyah Sarah Nabilla Khoirunisa Sari, Hanny Rosa Puspita Seleman, Gabriela Ernawati Sepialita, Tiara Setyaningrum, Salsabila Veronica Shila Radasahila Silvi Auliya Mega Amanda Siti Wulandari Sri Andayani Sri Andayani Sri Andayani Sudaryanto, Edy Sunarti Supriatun Supriatun, Supriatun Susanti, Dila Sya’ban, Mochammad Rizqi Tjahjono, Endro Triya Nur Fadila Ute Chairuz M Nasution Ute Chairuz M. Nasution Ute Chairuz M. Nasution Uthe Ch. Nasution Utomo, Pambudi Vina Afrilia Wulandari, Occa Putri Ade Yessi Rachmawati Yolandha Cindy Kafita Yulia Purni Fidiastuti Zafitri, Maharani Virginoni Zahra Alifia Tsabita _, Mahesin