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All Journal Humano: Research Journal Jurnal Office Pinisi Business Administration Review Indonesian Journal of Social and Educational Studies Jurnal Administrasi Bisnis Pinisi Journal of Education and Management Seminar Nasional Hasil Penelitian LP2M UNM Jurnal Aktor Pinisi Journal of Community Service International Journal of Education, Management, and Technology International Journal of Humanities, Education, and Social Sciences Journal of Innovation and Sustainable Services
Aslinda, Andi
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The Effect of Corporate Social Responsibility Disclosure and Financial Leverage on Processed Food Industry Companies’ Profitability That Listed at BEI Yusran, St. Chairun Annisa; Akib, Haedar; Baharuddin, Aris; Aslinda, Andi
Pinisi Business Administration Review Volume 4, Number 2, September 2022
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pbar.v4i2.44345

Abstract

This study aim to determine how Corporate Social Responsibility Disclosure and Financial Leverage which is proxied by Debt to Asset Ratio (DAR) and Debt to Equity Ratio (DER) influence company’s Profitability which is proxied by Return on Equity (ROE) either Partially or Simultaneously where Processed Food Companies that registered at IDX 2017-2020 year period become the object of this research. The type of this research is quantitative research. The technique of data collection uses secondary data documentation in the form of annual report. The sample used is the sample that selected using purposive sampling technique which is 4 companies so the annual report that becomes the object is as many as 16 annual reports. The data obtained from the research results were processed using the SPSS version 25 software program which consisted of the Classical Assumption Test, Multiple Linear Regression Analysis, Hypothesis Testing, Correlation Coefficients, and Determination Coefficients.The result of the research showed that the indicators used for each variable indicated that CSR disclosure variable has a significant effect on ROE, DAR and DER doesn’t have significant effect on ROE of processed food companies listed on the Indonesia Stock Exchange period 2017-2020 year period. This is evidenced by the Correlation Test, T Test and F Test, as well as the Coefficient of Determination Test on the data that has been obtained.
Sosialisasi Roadmap Pengembangan Wilayah Perbatasan Prov. Kalimantan Utara Iskandar, Didik; Purna , Zarni Adia; Johansyah, Oky Nur Pratiwi; H., Herman; Aslinda, Andi
Pinisi Journal of Community Service Volume 2, Nomor 1, 2025
Publisher : Pendidikan Administrasi Perkantoran, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pengembangan wilayah perbatasan menjadi salah satu prioritas pembangunan nasional yang membutuhkan pemahaman dan dukungan lintas pemangku kepentingan. Kegiatan pengabdian masyarakat ini bertujuan untuk mensosialisasikan Roadmap Pengembangan Wilayah Perbatasan Provinsi Kalimantan Utara kepada para pemangku kepentingan lokal, termasuk aparatur pemerintahan, tokoh masyarakat, serta organisasi kemasyarakatan di wilayah Nunukan dan Sebatik. Metode kegiatan meliputi pemaparan materi, diskusi interaktif, serta penyebaran leaflet edukatif. Hasil kegiatan menunjukkan peningkatan pemahaman peserta mengenai arah kebijakan pengembangan perbatasan, dengan 85% peserta menyatakan siap mendukung implementasi roadmap dalam kegiatan pembangunan lokal. Kegiatan ini memperlihatkan pentingnya pendekatan komunikasi
THE ROLE OF LOCAL GOVERNMENTS IN THE PROTECTION OF SUSTAINABLE AGRICULTURAL LAND IN BONTOA DISTRICT, MAROS REGENCY Pombo, Nurul Afifah; Aslinda, Andi; Halim, Didin
Jurnal Aktor Vol 4, No 3 (2025): June
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/aktor.v4i3.73852

Abstract

This research aims to determine the Role of Local Government in Protecting Sustainable Agricultural Land in Bontoa District, Maros Regency. This research is a qualitative descriptive study. Data collection was carried out using observation, interview and documentation techniques. The data analysis techniques used consist of data collection, data reduction, data display, verification and validation. The research results show that the role of the Regional Government in Protecting Sustainable Agricultural Land in Bontoa District, Maros Regency is in the less effective category. Looking at the research focus, namely: 1) regulators in the poor category; 2) the dynamizer is in the poor category; 3) the facilitator is in the good category; 4) the catalyst is in the poor category
The Effectiveness of E-Government in The Service of Identity Cards (KTP) at the Palopo City Population and Civil Registration Service Aslinda, Andi; Makmur, Farhan; Rukmana, Novayanti Sopia
Jurnal Aktor Vol 3, No 1 (2023): October
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/aktor.v3i1.54709

Abstract

Digital government or what is known as Electronic Government (e-Gov) has developed with the presence of Information and Communication Technology (ICT). This research aims to find out how effective E-Government is in the Population Identification Card (KTP) service at the Palopo City Population and Civil Registration Service. This research uses a qualitative approach. The data collection procedures used are observation, interviews and documentation. Checking the validity of the data using Triangulation. The results of this research show that effectivenessE-Government The Population Identification Card (KTP) service at the Palopo City Population and Civil Registration Service is running less effectively. This research uses elements of success based on the results of studies and researchHarvard JFK School of Government which consists of three indicators, namelySupport, Capacity andValue. Based on these three indicators, indicatorsCapacity in the poor category refers to the capacity or ability of the Palopo City Population and Civil Registration Service in the form of finance, information technology and human resources who have expertise in the IT field which is inadequate in KTP services.
IMPLEMENTATION OF THE POLICY OF FOSTERING STREET CHILDREN IN MAKASSAR CITY (CASE STUDY ON THE MAKASSAR CITY SOCIAL SERVICE) Murdi, Muthmainnah; Aslinda, Andi; Niswaty, Risma
Jurnal Aktor Vol 4, No 2 (2025): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/aktor.v4i2.70792

Abstract

This study aims to determine the implementation of the street child development policy in Makassar City implemented by the Makassar City Social Office. Policy implementation is an administrative activity carried out after a policy is ratified. The policy of fostering street children in Makassar City is regulated by a regulation contained in Regional Regulation Number 2 of 2008 concerning the development of street children in Makassar City. This research uses a descriptive qualitative approach that examines objects and reveals existing phenomena contextually through data collection obtained by looking at dimensions as interrelated units of study objects to further photograph social situations thoroughly and deeply. The study was conducted at the location of the Makassar City Social Office and the Social Service's Protection and Trauma Center (RPTC). The research was conducted with a focus on six dimensions that become a benchmark for optimal policy implementation, namely policy standards/measures and objectives, policy sources, characteristics of implementing agencies/agencies, communication between related organizations, attitudes of implementers, and economic, social, and cultural environments. The results showed that the implementation of the street child development policy at the Makassar City Social Office based on these six dimensions has not been optimal due to dimensions that have not been optimally implemented as a whole due to several obstacles faced. The policy of fostering street children is important to be implemented optimally considering that it is the obligation and responsibility of the state and government.
IMPLEMENTATION OF BIRA BEACH TOURISM SECTOR RETRIBUTION MANAGEMENT POLICY IN IMPROVING REGIONAL ORIGINAL INCOME IN BULUKUMBA REGENCY Anwar, Putri Ananda; Guntur, Muhammad; Aslinda, Andi; Rukmana, Novayanti Sopia
Jurnal Aktor Vol 4, No 2 (2025): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/aktor.v4i2.70803

Abstract

This study aims to determine the Implementation of the Bira Beach Tourism Sector Levy Management Policy in Increasing Regional Original Income in Bulukumba Regency. This research uses a qualitative approach and produces descriptive data. Data collection was carried out by observation, interview, and documentation techniques. The data was analyzed using qualitative analysis. The results of the study show that the Implementation of the Bira Beach Tourism Sector Levy Management Policy in Increasing Regional Original Income in Bulukumba Regency. based on 6 major variables that must be achieved, namely: Sources and objectives of policy in the tourism government, especially conducting regulations related to beach management and regulating permits and licensing. The objectives of tourism policy are a) Policy sources and objectives to increase the contribution of the tourism sector to the local economy, b) Policy Sources Local governments, tourism agencies, international organizations, and local communities are very important to achieve holistic and sustainable management. C Characteristics Characteristics An effective tourism implementing agency must have the ability to actively involve local communities in coastal management. d) Communication between organizations has a good impact on tourism managers and local governments in Regional Original Revenue, e) The attitude of tourism implementers includes friendliness, professionalism, and responsiveness. In addition, patience is also needed. Facing various kinds of tourists with different characters and needs, f) The economic, social and political environment has an important role in the development of tourism at the level of community participation and lack of knowledge about the procedures for managing tourist attractions. This causes these tourist attractions to not progress and even tend to regress.
IMPLEMENTATION OF THE ONLINE SINGLE SUBMISSION (OSS) POLICY ON BUSINESS LICENSING SERVICES AT THE ONE-STOP INTEGRATED SERVICE INVESTMENT OFFICE (DPMPTSP) OF SINJAI REGENCY Agus, Rezky Amelia; Aslinda, Andi; Guntur, Muhammad
Jurnal Aktor Vol 4, No 2 (2025): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/aktor.v4i2.70795

Abstract

This study aims to determine the Implementation of the Online Single Submission (OSS) Policy on Business Licensing Services at the Sinjai Regency Investment and One-Stop Integrated Service (DPMPSTP) Office. This type of research is descriptive qualitative research with data collection techniques, namely interviews, observation, and documentation. Data analysis techniques use data condensation methods, data presentation, and conclusion drawing. The results of the study showed that the Implementation of the Online Single Submission (OSS) Policy on Business Licensing Services at the Sinjai Regency Investment and One-Stop Integrated Service (DPMPSTP) Office has been carried out well. This can be seen from the theory of George Edward III which is used to describe and explain the Implementation of the the Online Single Submission (OSS) in terms of four indicators, namely communication, resources, disposition, and bureaucratic structure.
The Influence Of Human Capital On Employee Work Produktivity At PT.Bank Sulselbar South Sulawesi Insyafiah, Muh. Fakhriawan; S, Muh Rizal; Aslinda, Andi; Gani, Andika Wahyudi
Jurnal Administrasi Bisnis Vol 4 No 2 (2025) May
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jab.v4i2.76181

Abstract

The Influence of Human Capital on Employee Work Productivity at PT. Bank SulselbarSouth Sulawesi. Thesis. Business Administration Study Program. Faculty of SocialSciences and Law. Makassar public university. Supervised by H.Muhammad Guntur andMuh.Rizal S.This study aims to find out how the influence of human capital on employeework productivity where Bank Sulselbar South Sulawesi is the object of research. Toachieve this goal, researchers use indicators to measure these variables. In the humancapital variable, the indicators used are knowledge, expertise, abilities, and skills. As forthe employee productivity variables, the indicators used are ability, work quantity, workquality, and attendance. In this study the research method used was quantitative research,with data collection techniques used through observation, questionnaires, anddocumentation. The sample used in this study was 93 respondents. The data obtainedfrom the results of the research were processed using data analysis and using the help of the SPSS version 25 program which consisted of validity tests, reliability tests, normalitytests, simple regression analysis, and the coefficient of determination.The results of the study show that the indicators used for each of these variables indicate that the human capital variable has a good or significant influence on the work productivity of employees at PT. Bank Sulselbar, South Sulawesi. This can be proven by testing the coefficient ofdetermination using the data that has been obtained. 
Brand Image Analysis on Le Minerale Product Purchase Decisions: A Qualitative Study on Students in Makassar City Seppa, Yusi irensi; Aslinda, Andi
Pinisi Business Administration Review Volume 7 Nomor 2, September 2025
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pbar.v7i2.77061

Abstract

Brand image is formed when consumers respond to differences between brands that result in a purchase decision. This study aims to find out the analysis of brand image on the purchase decision of Le Minerale products: Qualitative study in students in the city of Makassar. The type of research used is a qualitative descriptive approach that can help researchers by explaining the reality in the field. Data collection techniques are in the form of observation, interviews, and documentation. Data analysis techniques in the form of case studies include data collection, testing, categorization, and combining various data. A collective case study was conducted to draw conclusions or generalizations on the phenomenon of the case. The results of the study show that  the positive image of the Le Minerale brand provides benefits for the company to be better known by consumers. Consumers will make purchasing decisions to buy products that have a good image. The company's image is based on the trust and reality of the company that produces quality Le Minerale Brand bottled water. Product image with consumer knowledge of the product and good impression. Consumer knowledge to know the easily recognizable characteristics of Le Minerale products. The image of the user from the user's impression of the product. Good impressions from consumers include the taste in the product that is a characteristic of the sweetness, namely the sweetness that is easy to remember and attached to the consumer's mind, as well as the impression of product quality. The purchase decision structure explains that product selection can be seen from satisfaction and confidence in choosing products, product selection can be seen from the firmness of choosing brands, the selection of purchasing channels can be seen from the decision in determining product providers, purchase time can be seen from determining when to buy products, and payment methods.  
The Application Of Marketing Content In Improving Customer Engagement Harlog Studio In The City Makassar Lira, Darmais; Aslinda, Andi; Baharuddin, Aris
Pinisi Business Administration Review Volume 7 Nomor 2, September 2025
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pbar.v7i2.76223

Abstract

Application of Content Marketing to Increase Customer Engagement at HarlogStudio in Makassar City is one way to find out content marketing that can be used in running a business. The problem that arises is how to apply content marketing in increasing customer engagement and the determinant factors in its application.To achieve this goal, data collection techniques are used through observation, interviews, and documentation. The data is processed using a qualitative approach. This study took 5 (people) with representatives and met the criteria in this study. Source of data in this research is primary data. The interview technique was carried out in a structured manner using interview guidelines. The results of this study indicate that the application of content marketing in increasing customer engagement at Harlog Studio in Makassar City, namely business founders in marketing their product content can reach a wider audience and more consumers so that they are assisted by social media. The social media used are Instagram, Facebook, the YouTube platform and the official website page. Even though the application of content marketing at Harlog Studio has not been maximized, consumers who have used the service have covered the Makassar city area. Second, the supporting factors in the application of content marketing in increasing customer engagement are by utilizing social media to reach more consumers and facilitate promotion. Third, the inhibiting factor is that there is no schedule for posting content so that the available content has not been updated. Keywords: content marketing, digital marketing, customer engagement
Co-Authors Abdullah, Asmilah Agus, Rezky Amelia Ainun, Nur Fitra Akmal, Muh Ikramullah Anisa Fitri Anwar, Putri Ananda Aris Baharuddin Arsal, Achmad Rafi Asyifa, Nur Aztira, Mochammad Ardian Bulan, Syahri Cahyanti, Nur Dwika Erviana, Irna Fitri, Anisa Fitriyani, Dwi Audiyah Haedar Akib Haerul, Haerul Halim, Didin Hamid, Ardian Sukmawan HASNAWI HARIS, HASNAWI Herman H. Ibrahim Ibrahim Insyafiah, Muh. Fakhriawan Iskandar, Didik Ismail Ismail Jamaluddin Jamaluddin Liana, Heppy Lira, Darmais Luthfi Siraj, Muhammad Makmur, Farhan Maria Ulfa Maya Kasmita Mega Pertiwi, Mega Muh. Darwis Muh. Rizal Muhammad Guntur, Muhammad Muhammad Luthfi Mukhlis, Zulhimmah Murdi, Muthmainnah Nasrullah, Muh. Novayanti Sopia Rukmana, Novayanti Sopia Novita Sari Nur, Andi Cudai Nurhazanah, Deafati Nurlaelah Nurlaelah, Nurlaelah Oky Nur Pratiwi Johansyah Pombo, Nurul Afifah Pratiwi, Nur Azizah Purna , Zarni Adia Putri, Tasya Wardana Rahmat, Miftahul Rahyuni Rahyuni Rifdan . Risma Niswaty Rivai, Andi Muh. Rizal Rizal Rizal S, Muh. Rofifah.M, Aliyah S., Muh Rizal Sakawati, Herlina Savira, Reza Seppa, Yusi Irensi Sjamsir, Hasbi Syamsuriani, Syamsuriani Syarifuddin Syarifuddin Tappy, Selviana Wahyudi Gani, Andika Yusran, St. Chairun Annisa Zainal, Henni