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Diena Mutiara Lemy
Universitas Pelita Harapan
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Strategy In Crisis And Innovation During Pandemic (Case Study Of Abc Hotel In Jakarta) Ivan Falantti Ishak; Diena M Lemy
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (316.895 KB) | DOI: 10.36418/syntax-literate.v7i3.6620

Abstract

Impacts of COVID-19 on the global economy and international tourism are disastrous. This pandemic has lasted longer than other previous epidemics, and no single one-time solution could be adopted in the whole period. This research examines those financial impacts during pandemic and how a budget hotel has innovated continuously to sustain economically within a crisis management framework. The data was collected from hotel internal documents and were then discussed in form of interview with the hotel manager. The outcome shows that the pandemic affected differently throughout the period depending on government regulation. During this uncertainty, strategy need to synergize with innovation for flexibility and decision making. Facing exponential decrease in occupancies, process innovation as the driver for cost efficiencies is a must. However, organizational innovations as being able to respond to government actions and applying the right marketing innovations to grab extended stay in accordance with the new operation health and safety protocols are more crucial to achieve economic sustainability in the long run. This critical case study can then help to exemplify even other larger, better equipped, and stronger brand hotels on how to strategize effectively in this pandemic.
Pelatihan Pembuatan Sarapan Sehat Diena M Lemy; Amelda Pramezwary; Valencia Valencia; Christine Junus
Jurnal Abdimas Berdaya : Jurnal Pembelajaran, Pemberdayaan dan Pengabdian Masyarakat Vol 4, No 02 (2021): Jurnal Abdimas Berdaya
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/jab.v4i02.131

Abstract

Pelatihan Kreasi Tteok Dengan Variasi Menu Sate Maranggi Dan Gulai Ayam Juliana Juliana; Diena Mutiara Lemy; Sabrina Oktaria Sihombing; Nova Irene Bernedeta Sitorus; Catherine Natalie; Vicky Leonarto
Jurnal Abdimas Berdaya : Jurnal Pembelajaran, Pemberdayaan dan Pengabdian Masyarakat Vol 4, No 01 (2021): Jurnal Abdimas Berdaya
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/jab.v4i01.89

Abstract

Acceleration of community-based tourism village development in West Java Province Juliana Juliana; Diena M Lemy; Ira B Hubner; Rudy Pramono; Sandra Maleachi; Nova Bernedeta Sitorus
Jurnal Pariwisata Pesona Vol 7, No 1 (2022): Edisi Juni 2022
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v7i1.7368

Abstract

The purpose of this study was to identify the potential of community-based village tourism in West Java. The type of research used is descriptive qualitative method. The informants in this study were tourism stakeholders in West Java Province, which were determined by purposive technique with a total of 9 people. The results showed that West Java Province has tourism villages with nature-based tourist attractions in the form of lakes, waterfalls and mountains with unique views, cultural tourism attractions in the form of cultural heritage where there are caves with historical relics, as well as museums that are rich in original collections. The government has a strong desire to develop original and nature-based tourist attractions. Utilization of social media and organizing events are used as a means of tourism promotion. Acceleration in the development of community-based tourism villages in West Java Province is  collaboration from stakeholders,  requires support from the government and awareness of village communities in management requires support for rural communities for development and efforts for promotion.
Survival Strategy of Small Business in Point 11 Jakarta Selatan Stevano Putra Hardianto; Diena M Lemy; Rudy Pramono
Jurnal Mantik Vol. 6 No. 2 (2022): August: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The Covid 19 pandemic is affecting Indonesia, like other nations around the globe. The call to stay at home to prevent the spread of the virus has an impact on economic upheaval, one of which is affected business actors. Therefore, in order to carry on conducting business in the midst of a pandemic, corporate actors will require a survival strategy. In order to escape the Covid 19 pandemic, food and beverage vendors at Point 11 Pondok Indah undertook this investigation. As a research tool, a list of questions was employed in this study to analyze qualitative descriptive data. Businesses in the Point 11 Pondok Indah region served as the research's sources. The findings of this study advise business actors to begin utilizing online marketplaces like Gofood and Grabfood to maximize sales under these circumstances. To encourage customers to buy their items, businesses must also focus on providing high-quality goods and clean environments. Business players that wish to launch a business in a setting like this must comprehend the findings of this study in order to survive and adjust to environmental conditions.
PENGARUH LINGKUNGAN FISIK TERHADAP LOYALITAS PELANGGAN PADA HOTEL BERBINTANG LIMA JAKARTA Diena Mutiara Lemy
Jurnal Ilmiah Ekonomi Bisnis Vol 15, No 1 (2010)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (242.806 KB)

Abstract

Usaha jasa perhotelan adalah bagian dari industri jasa yang sangat mengandalkan layanan yang superior. Usaha ini juga menghadapi kompetisi yang cukup ketat sehingga. penting bagi usaha jasa perhotelan untuk mengetahui strategi yang paling tepat untuk mendapatkan pelanggan yang loyal. Penelitian ini bertujuan untuk mengidentifikasi pengaruh dari kualitas layanan dan kualitas relasional yang dipengaruhi oleh aspek lingkungan fisik, terhadap loyalitas pelanggan, khususnya dalam industri perhotelan. Teknik sampling yang digunakan adalah non probability sampling dengan menjadikan tamu hotel sebagai responden. 350 kuesioner dibagikan kepada para tamu hotel berbintang lima di Jakarta. Data dianalisa dengan menggunakan LISREL 8.8. Temuan dari penelitian ini adalah bahwa variabel lingkungan fisik, kualitas layanan dan kualitas relasional memiliki hubungan yang bervariasi dengan loyalitas pelanggan pada hotel berbintang lima. Kualitas pelayanan tidak memiliki pengaruh yang signifikan terhadap loyalitas pelanggan.
The Role of Job Characteristics, Organizational Citizenship Behavior, Self-Efficacy in the Relationship to Employee Performance Juliana; Amelda Pramezwary; Diena M Lemy; Arifin Djakasaputra; Jimmy Muller Hasoloan Situmorang; Sandra Maleachi
International Journal of Social Science and Business Vol. 6 No. 4 (2022): November
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v6i4.45178

Abstract

Employee productivity is crucial since it forms the basis and guide for every firm. However, the nature and formality of the work organization play a significant role in determining job characteristics, and although they have an impact on other workplace circumstances, changing job characteristics has inherent restrictions. The purpose of this study is to examine the structural relations among job characteristics, organizational citizenship behavior, self-efficacy related employee performance. The samples of this study consist of 351 representatives utilizing a straightforward irregular inspecting procedure and information from respondents utilizing research instruments utilizing on the web surveys. The exploration technique utilized in this study is Structural Equation Modelling examination and information investigation instruments utilizing SmartPLS 3.3.3. Analysis and interpretation of the data indicate that; self-efficacy have a relationship with employee performance, job characteristics have a relationship with employee performance, organizational citizenship behavior have a relationship with employee performance. The implementation of job characteristics, organizational citizenship behavior, and self-efficacy will greatly impact and make a positive contribution to the hotel activities in improving the performance of its employees.
Faktor yang Memengaruhi Niat Wisatawan Jabodetabek Kembali Ke Pulau Bali Semasa Covid-19 Fahmi Idris Audina; Theodosia C. Natalia; Diena Mutiara Lemy; Meitolo Hulu
Jurnal Kepariwisataan Indonesia: Jurnal Penelitian dan Pengembangan Kepariwisataan Indonesia Vol. 16 No. 2 (2022): December 2022
Publisher : Ministry of Tourism and Creative Economy/Tourism and Creative Economy Agency Republic of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47608/jki.v16i22022.186-202

Abstract

The purpose of this research is to analyze the effect of motivation, travel constraints, and destination image on Greater Jakarta tourists’ revisit intentions to Bali during the Covid-19 pandemic. This study emphasizes four variables consists of tourist motivation (X1), travel constraints (X2), destination image (Z), and revisit intention (Y). Purposive sampling collects 297 respondents who lived in Greater Jakarta and visited Bali during the Covid-19 pandemic. This study uses the PLS-SEM analysis technique to identify the influence between variables. The results showed that tourist motivation had a positive and significant effect on the destination image and the revisit intention. Contraryly, travel constraints had a negative and significant effect on destination image and revisit intention. With this research, tourism businesses can use the findings of this study as a reference when developing Bali tourism marketing strategies
ANALISIS FAKTOR YANG MEMENGARUHI WISATAWAN DALAM PEMILIHAN DESTINASI WISATA SEMASA PANDEMI COVID-19 Ratih Dwi Astuti; Diena M. Lemy
Jurnal Pariwisata Vol 9, No 2 (2022): Jurnal Pariwisata
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/par.v9i2.12388

Abstract

AbstrakPenelitian mengenai perilaku wisatawan dalam memilih destinasi pariwisata di masa pandemi Covid-19, masih sangat jarang dilakukan. Hal ini penting, agar wisatawan tetap dapat melakukan kegiatan wisata dengan aman dan nyaman di masa pandemi Covid-19 dan memilih destinasi wisata yang sesuai dengan perilakunya. Penelitian ini bertujuan untuk mengkaji dan menganalisis faktor kepribadian wisatawan, sikap wisatawan, kondisi sosial-ekonomi wisatawan, citra destinasi, fasilitas detinasi dan risiko kesehatan destinasi yang memengaruhi perilaku wisatawan JABODETABEK terhadap pemilihan destinasi wisata di masa pandemi Covid-19. Penelitian ini menggunakan teknik survei dengan sampel yang digunakan adalah masyarakat JABODETABEK yang pernah melakukan perjalanan wisata di masa pandemi Covid-19. Uji analisis pada penelitian ini menggunakan metode SEM-PLS dengan jumlah responden sebanyak 100 orang. Dari hasil penelitian diketahui terdapat tiga faktor yang memengaruhi pemilihan destinasi wisata di masa pandemi Covid-19 yaitu faktor kepribadian wisatawan, sikap wisatawan, dan citra destinasi. Kata Kunci : Perilaku wisatawan; Pemilihan Destinasi; Pandemi Covid-19 Abstract The research of tourists behaviour in the selection of tourism destination during pandemic Covid-19 is still very rarely done. This is important, so that tourists can still carry out tourist activities safely and comfortably during the Covid-19 pandemic and choose tourist destinations that are in accordance with their behavior. This research aims to study and analyze of tourist personality factors, tourist attitude factors, tourist socio-economic factors, destination image factors, destination facility factors, and destination health risk factorsthat influencing JABODETABEK tourists behaviour in the selection of tourism destination during Covid-19 pandemic. This is a survey research with a sample of JABODETABEK tourists who have traveled during Covid-19 pandemic. The analysis test in this study used SEM-PLS with a total of 100 respondents. In the results, there are three factors that influence the choice of tourist destinations during Covid-19 pandemic, namely the personality of tourists, tourist attitudes and the image of the destination. Keywords: Tourists Behavior; Destination Choice; Pandemic Covid-19 
PELATIHAN PERCAKAPAN BAHASA INGGRIS DALAM HOSPITALITI Sandra Maleachi; Diena Mutiara Lemy; Kezia Christine; Verena Kimberly; Theresia Alexandra
Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate Social Responsibility (PKM-CSR) Vol 5 (2022): PERAN PERGURUAN TINGGI DAN DUNIA USAHA DALAM AKSELERASI PEMULIHAN DAMPAK PANDEMI
Publisher : Asosiasi Sinergi Pengabdi dan Pemberdaya Indonesia (ASPPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37695/pkmcsr.v5i0.1647

Abstract

Bahasa Inggris sebagai bahasa internasional sangatlah penting dalam mempermudah komunikasi khususnya di era globalisasi ini. Penting bagi mereka yang bekerja di dunia hospitaliti dan berhubungan langsung dengan tamu untuk memiliki kemampuan berbahasa Inggris. Memiliki tenaga kerja dengan kemampuan berbahasa Inggris sangat dibutuhkan karena turis asing semakin banyak di Indonesia. Kemampuan berbahasa Inggris diwajibkan oleh para karyawan hotel agar mereka dapat berkomunikasi dan memberikan pelayanan keramahtamahan yang baik dan dapat lebih mudah dimengerti oleh para tamu asing. Pelatihan percakapan bahasa inggris hospitaliti tingkat dasar bagi siswa/i Yayasan Emmanuel bertujuan untuk memberikan pelatihan kepada siswa-siswi di Yayasan Emmanuel agar dapat memiliki pengetahuan yang lebih luas dalam Bahasa Inggris, serta cara berbicara dalam Bahasa Inggris di bidang hospitaliti. Pelaksanaan dilakukan secara daring melalui platfrom google meet sebagai penunjang kegiatan yang bisa diakses dengan mudah oleh setiap orang. Terdapat tahap persiapan dan tahap pelaksanaan (pelatihan daring). Kegiatan ini berjalan dengan baik dan sistematis sesuai dengan susunan acara yang sudah dibuat. Sesi pre-test dan post-test memiliki pertanyaan yang sama. Pre-test digunakan untuk melihat pemahaman siswa/i Yayasan Emmanuel mengenai materi pernyataan bahasa Inggris sederhana. Post-test digunakan untuk melihat ada atau tidaknya peningkatan pemahaman siswa/i Yayasan Emmanuel setelah materi dipaparkan. Berdasarkan hasil pre-test dan post-test menunjukkan terdapat peningkatan pemahaman siswa/i dari sebelum dan sesudah pemaparan materi meskipun hasilnya tidak signifikan. Oleh karena itu, di masa yang akan datang pelatihan seperti ini bisa dilakukan lebih baik lagi.
Co-Authors Agnes Rustiani Alexandra, Theresia Ali Amelda Pramezwary Amelda Pramezwary Anugerah Agungputranto Anugerah Agungputranto Arifin Djakasaputra Audrey Rahardja Aurelie Carvina Brian, Reagan C. Nathalia, Theodosia Catherine Natalie Christine Junus Christine, Kezia Cynthia Swastika Kilya Darmawan, Debbie Deandra Ashtyn Pakasi Debbie Darmawan Desideria Lumongga Dwihadiah Dhiny Irena Sari Djakasaputra, Arifin Dr. Adolf J.N. Parhusip Elang Kusumo Elang Kusumo Elisabeth Heidi Fahmi Idris Audina Gunawan Prabowo Gunawan Prabowo, Gunawan Hanna H. Sihombing, Irene Hellen Juliana HENDRATMO, Cestia Astutiningsih Hubner, Ira B. Hulu, Meitolo I Ketut Suada Ivan Falantti Ishak Jeremia Devananda Jimmy Muller Hasoloan Situmorang Joanna Vieri Ekamukti Julia Dewi Juliana Juliana Juliana Juliana Juliana Juliana, Juliana Julio Putra Tjokromulia Kezia Christine Kilya, Cynthia Swastika Kim Min Jun Kimberly, Verena Kusumo, Elang KUSUMO, H.K. Elang lusiana maribet manurung Madeline Stefanie Tjang Maleachi, Sandra Myrza Rahmanita Nadia Cheryl Effendy Nova Bernedeta Sitorus Nova Bernedeta Sitorus Nova Bernedeta Sitorus Nova Irene Bernedeta Sitorus Pramezwary, Amelda Pramono, Rudy Putri Nugraheni Rahardja, Audrey Rahmat Ingkadijaya Rakhmat Ashartono Ratih Dwi Astuti Reagan Brian Riesta Carmelia Rosianna Sianipar Rozi, Fachrul Sabrina O Sihombing Sandra Maleachi Sandra Maleachi Sandra Maleachi Sianipar, Rosianna Sim Wen Ching Sindi Agustiana Sisilia Chelsye Parera Sitorus, Nova Stevano Putra Hardianto Sugiri, Rashid Algani Teguh, Frans Theodosia C. Natalia Theodosia C. Nathalia Tjokromulia, Julio Putra Valencia Valencia Verena Kimberly Vicky Leonarto Vriandi Hapsara Wilhelmina Rosse Marisca Gajeng Wu Lei Lei