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All Journal UNEJ e-Proceeding Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Syntax Literate: Jurnal Ilmiah Indonesia Journal of Economic, Bussines and Accounting (COSTING) IKRA-ITH EKONOMIKA Surya Abdimas Edumaspul: Jurnal Pendidikan Proceeding of World Conference Jurnal Bisnis Terapan JE (Journal of Empowerment) JURNAL PEMASARAN KOMPETITIF JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) Jurnal Teknologi Dan Sistem Informasi Bisnis Jurnal Riset Entrepreneurship TIN: TERAPAN INFORMATIKA NUSANTARA Jurnal Syntax Transformation Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Journal of Management and Bussines (JOMB) Journal of Computer Networks, Architecture and High Performance Computing Nusantara Science and Technology Proceedings Akrab Juara : Jurnal Ilmu-ilmu Sosial STUDI PELAKSANAAN SELFMEDICATION PADA PENDERITA DIARE BERDASARKAN TINGKAT PENGETAHUAN MASYARAKAT PESISIR KECAMATAN SOROPIA KABUPATEN KONAWE Jurnal Ilmu Agama dan Pendidikan Agama Buddha (JIAPAB) Journal Economy And Currency Study (JECS) Insight Management Journal International Journal of Business, Law, and Education Prosiding Ilmu Agama dan Pendidikan Agama Buddha INSPIREE: Indonesian Sport Innovation Review International Journal of Business and Information Technology Journal of Sosial Science and Digital Marketing Jurnal ABDIMAS STMIK DHARMAPALA INCODING: Journal of Informatics and Computer Science Engineering Journal of Natural Sciences Jurnal Ilmu Ekonomi dan Sosial (JIES) Jurnal Media dan Komunikasi Indonesia Jurnal Multidisiplin Madani (MUDIMA) Jurnal Ilmiah Manajemen dan Kewirausahaan Jurnal Pendidikan dan Pembelajaran Jurnal Manajemen International Journal of Informatics, Economics, Management and Science Jurnal Ad'ministrare Jurnal Ilmu Manajemen & Ekonomika Jurnal Manajemen Bisnis Kewirausahaan Info Abdi Cendekia Jurnal Manajemen dan Bisnis Equivalent: Jurnal Ilmiah Sosial Teknik Journal of Social Science Jurnal Manajemen Kreatif dan Inovasi Jurnal Riset Ekonomi dan Akuntansi International Journal of Management Research and Economics Jurnal Riset dan Inovasi Manajemen Jurnal Karya untuk Masyarakat (JKuM) International Journal of Law and Society International Journal of Social Science and Humanity Pelita : Jurnal Penelitian, Terapan dan Aplikatif Jurnal Ekonomi, Akuntasi dan Manajemen Indonesia(JEAMI) Jurnal Ilmiah Manajemen Dan Kewirausahaan
Ade Onny Siagian
Universitas Bina Sarana Informatika
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Journal : Jurnal Bisnis Terapan

 1 
Sponsorship dalam Menciptakan Sikap Merek Rahmat Saleh; Ade Onny Siagian
Jurnal Bisnis Terapan Vol. 4 No. 1 (2020): Jurnal Bisnis Terapan
Publisher : Politeknik Ubaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jbt.v4i1.2404

Abstract

Dalam memperkenalkan merek perusahaan harus menggunakan strategi yang tepat. Dikarenakan hal ini berhubungan dengan tingkat efektif dan efisian bagi perusahaan. Dewasa ini iklan televisi menjadi primadona bagi perusahaan yang ingin memperkenalkan merek. Namun iklan televisi semakin mahal dan butuh alternatif pemilihan alat promosi yang lain untuk mendampingi penggunaan iklan televisi. Perusahaan mulai menginggalkan iklan televisi sebagai pilihan utama dalam memperkenalkan merek dengan cara mengurangi alokasi dana untuk iklan televisi. Langkah ini dilakukan dengan tujuan menghemat biaya promosi dan mendapatkan dampak promosi yang lebih baik. Sponsorhip adalah salah satu pilihan yang tepat dalam mempromosikan merek. Karena promosi dapat membangun citra perusahaan. Selain itu tercipta hubungan yang lebih intim antara merek dan konsumen jika menggunakan sponsorhip. Asosiasi dan citra yang sudah terbentuk di benak konsumen menjadi bekal sikap kepada merek yang ditandai oleh perasaan suka kepada merek dan pada akhirnya mau menggunakan merek.
PENGARUH PENDAPATAN ASLI DAERAH (PAD), DAN DANA TRANSFER TERHADAP PENGALOKASIAN ANGGARAN BELANJA MODAL: indonesia ade onny siagian
Jurnal Bisnis Terapan Vol. 4 No. 2 (2020): Jurnal Bisnis Terapan
Publisher : Politeknik Ubaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jbt.v4i2.2848

Abstract

This study aimed to test the effect of Own Source Revenue and Fiscal Balance Transfer on Capital Expenditure Budget Allocation on Provincial Government on D.I Yogyakarta on 2012 to 2018 based on Statistic Indonesian (BPS).This research uses descriptive quantitative approach, which is measure using multiple linear regression based method use SPSS 24.0. The population of this study is the district / city in the D.I Yogyakarta in 2012 to 2018. The sample is determined based on the census method which is taking a sample of the total population that is as many as 35 samples. The data used in this study are secondary data, that colleted on official website www.djpk.kemenkeu.go.id. The analytical methods used are descriptive analysis, analysis of classic assumption and multiple linear regression analysis with level of significance is 5%. Hypothesis testing is using regression partial test (t-Test) and the coefficient of determination test (R²).This result is Own Source Revenue and Fiscal Balance Transfer had a positive significant affect to Capital Expenditure Budget Allocation. This research is conducted 65,9% of factors influencing Capital Expenditure Budget Allocation. Future research may use others independent variable.
DAMPAK LIKUIDITAS, RISIKO KREDIT DAN DANA PIHAK KETIGA TERHADAP PROFITABILITAS PADA BANK PERKREDITAN RAKYAT TANGERANG: indonesia ade onny siagian
Jurnal Bisnis Terapan Vol. 5 No. 2 (2021): Jurnal Bisnis Terapan
Publisher : Politeknik Ubaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jbt.v5i2.3943

Abstract

The purpose of this study is to find the profitability of a financial ratio that measures industry expertise in using its assets to generate profits. Continuing to be large, profitability shows that the industry's performance continues to be good, because the rate of return continues to be large. There are several variables that affect the profitability of a bank, namely liquidity, credit risk and third party funds. A bank is an institution that acts as a financial intermediary between parties that have excess funds and those who lack funds. The performance of a bank can be assessed through the financial statements presented by Bank Indonesia by carrying out an analysis using financial ratios. This research was conducted on the financial statements of BPR Tangerang Regency for the period 2016-2019. This research has the theme "The Effect of Liquidity, Credit Risk and Third Party Funds on profitability at Rural Banks (BPR) in Tangerang Regency. To uncover the problems in this research, multiple linear regression analysis was used. Based on the test results simultaneously at the real level (α) = 5% through the F test it was found that the variables of liquidity, credit risk and third party funds have a significant effect on profitability at Rural Banks (BPR) in Tangerang Regency.
ANALISIS KECURANGAN DALAM PELAPORAN KEUANGAN:BAGIAN DARI BUKTI RASIO KEUANGAN Ade Onny Siagian; Adler Haymans Manurung; Tri Widyastuti; Sugeng Suroso
Jurnal Bisnis Terapan Vol. 8 No. 1 (2024): Jurnal Bisnis Terapan
Publisher : Politeknik Ubaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jbt.v8i1.6266

Abstract

The case study related to the abuses of financial reports is damaging the trust of the public and stakeholders. This research was designed to identify and evaluate the importance of financial ratios in identifying potential fraudulent financial statements of non-financial companies on the Indonesia Stock Exchange. These companies were selected based on the Beneish M-Score as the first sign of fraud. The results of the analysis show that the debt to equity ratio, receivables to income, and current ratio indicate the possibility of fraud. Analyzing the period 2019 to 2023, we find that the current ratio can detect fraud a year earlier. These results suggest that metrics such as debt to equity, receivables to revenue, and current ratio can help detect fraud, potentially benefiting shareholders, regulators, and creditors. The results of this study was still in line those studies which have been conducted before in different parts of Indonesia and at the time or period of time.
Co-Authors Adhi Wibowo Adler H. Manurung Adler H. Manurung Adler Haymans Manurung Agus Sudarsono Alvianita Gunawan Putri andrew shandy utama, andrew shandy Angguliyah Rizqi Amaliyah Aris Ariyanto Ariyanto, Aris Asep Muhammas Lutfi Asri Ady Bakri Asrini Asrini Asry, Shofia Bambang Karsono Bambang Karsono Bryan Givan Cahyono, Yoyok Cahyono, Yoyok Dafid Ginting Dodi Prasada Eva Yuniarti Utami Fredrik Warwer Hadion Wijoyo Haudi Haudi, Haudi Herayati Heri Sasono Hidayat, Gustina Hieronimus Erwin Indrawan Hillman Mushaddiq Suaidy Hillman Mushaddiq Suaidy Indra, Natal Jaka Santosa Jeffry H. Sinaulan Joko Sriwidodo Kartiwa, Aa Kristiono, Natal Lamirin, Lamirin Loso Judijanto Lukman Affandi Mahmuddin Mahmuddin Marinda Machdar, Nera Muliansyah, Dadah Natal Indra Natal Indra Nera Marinda Machdar Ninuk Riesmiyantiningtias Nurhidayati Nurhidayati Nurlelasari Ginting Paulina, Julinta Primadi Candra Susanto Rahmat Saleh Ramlani Lina Sinaulan Rini Martiwi Rizky Amalia Rizky Amalia Rizky Amalia Sitti Hardiyanti Arhas Sugeng Suroso Suhendri Suherman, Suherman Suprianto Suprianto Tarigan, Budi Akhmad Tri Widyastuti Tri Widyastuti Trisna Fajar Prasetyo Usmany, Paul Utama, Ahmad Nur Budi WIJOYO, HADION Zahara Tussoleha Rony Zeanette Tiarma Lisbet Zul Asman Zul Asman