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All Journal Jurnal Manajemen Terapan dan Keuangan Assets : Jurnal Ekonomi, Manajemen dan Akuntansi Jurnal Ekonomi Pembangunan STIE Muhammadiyah Palopo JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS J-MAS (Jurnal Manajemen dan Sains) SEIKO : Journal of Management & Business NUSANTARA : Jurnal Ilmu Pengetahuan Sosial At-Tadbir : jurnal ilmiah manajemen Journal of Economic, Management, Accounting and Technology (JEMATech) Jambura Science of Management Jurnal Administrasi dan Manajemen JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) JURNAL LENTERA BISNIS Altasia : Jurnal Pariwisata Indonesia Dialektika: Jurnal Ekonomi dan Ilmu Sosial Journal of Enterprise and Development (JED) Revitalisasi : Jurnal Ilmu Manajemen Jurnal Manajemen Bisnis dan Kewirausahaan International Journal of Economics Development Research (IJEDR) Prosiding National Conference for Community Service Project Jurnal Fokus Manajemen Bisnis Jurnal Pengabdian Masyarakat Asia Jurnal Ekuilnomi DEDIKASI PKM Sinar Sang Surya: Jurnal Pusat Pengabdian kepada Masyarakat juremi: jurnal riset ekonomi Transekonomika : Akuntansi, Bisnis dan Keuangan Wiga : Jurnal Penelitian Ilmu Ekonomi Jurnal Cakrawala Ilmiah International Journal of Applied Sciences in Tourism and Events KREATIF: Jurnal Pengabdian Masyarakat Nusantara Jurnal Ekonomi dan Bisnis Mamangan Social Science Journal Jurnal Manajemen dan Bisnis Jurnal Pengabdian Masyarakat Bangsa Jurnal Ekonomi Kreatif dan Manajemen Bisnis Digital (JEKOMBITAL) Jurnal Kajian dan Penelitian Umum Ar Rehla: Journal of Islamic Tourism, Halal Food, Islamic Traveling, and Creative Economy Jurnal ilmiah teknologi informasi Asia Bata Ilyas Educational Management Review Jurnal Ekonomi, Manajemen, Akuntansi KREATIF: Jurnal Pengabdian Masyarakat Nusantara
Sinambela, Fitriana Aidnilla
Universitas Internasional Batam
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NIAT BERKUNJUNG KEMBALI OLEH WISATAWAN PADA DESTINASI WISATA KAMPUNG VIETNAM Fahlevi, Renza; Putra, Muhamad Zhabiyan Dwi; Sinambela, Fitriana Aidnilla; Ingakadijaya, Rahmat
Jurnal Ekonomi Pembangunan STIE Muhammadiyah Palopo Vol 10, No 2 (2024)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah (LPPI) Universitas Muhammadiyah Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35906/jep.v10i2.2162

Abstract

ABSTRAKDestinasi wisata Kampung Vietnam merupakan salah satu destinasi wisata yang ada di kota Batam. Kampung Vietnam menyimpan banyak cerita dan sejarah atas perjuangan rakyat Vietnam yang hidup dipengungsian pulau Galang. BP Batam selaku pengelola telah melakukan beberapa program peningkatan fasilitas untuk meningkatkan citra positif dan memberikan kenangan indah bagi wisatawan yang berkunjung ke Kampung Vietnam. Penelitian ini bertujuan untuk menguji hubungan antara variabel destination image dan memorable experience terhadap kepuasan dan niat wisatawan untuk berkunjung kembali. Jenis penelitian ini adalah penelitian kuantitatif dengan jumlah sampel sebanyak 120 responden. Data dikumpulkan dengan menggunakan kuesioner. Teknik pengolahan data dengan menggunakan SEM-PLS dan diolah dengan bantuan aplikasi smartPLS. Hasil penelitian menunjukan bahwa destination image dan memoriable experience mempunyai hubungan langsung terhadap kepuasan wisatawan. Selain itu destination image dan memoriable experience memengaruhi niat wisatawan untuk berkunjung kembali ke destinasi wisata Kampung Vietnam yang dimediasi oleh variabel kepuasan wisatawan. Hasil penelitian ini diharapkan dapat memberikan kontribusi data kepada pengelola destinasi wisata untuk membuat kebijakan strategis agar dapat meningkatkan jumlah kunjungan wisatawan ke Kampung Vietnam. Kata Kunci: Destination image; Memorable experience; Kampung VietnamABSTRACTVietnam Village is one of the tourist destinations in Batam city. Vietnam Village holds many stories and history of the Vietnamese people who lived in refugee camps on Galang Island. BP Batam as the manager has carried out several facility improvement programs to improve the positive image and provide memorable memories for tourists. This research aims to testing the relationship between destination image variables and memorable experiences on tourist satisfaction and intention to revisit. The type of research is quantitative with a total sample are 120 respondents. Data were collected using a questionnaire. Data processing techniques using SEM-PLS and processed with the help of the smartPLS application. The results show that destination image and memorable experiences have a direct relationship to tourist satisfaction. In addition, destination image and memorable experiences influence tourists' intention to revisit the Vietnam Village tourist destination which is mediated by tourist satisfaction variables. The results of this study are expected to provide data contributions to tourist destination managers to create policy strategies in order to increase the number of tourist visits to Vietnam Village.Keywords: Destination image; Memoriable experience; Satisfaction and Intention to revisit.
Analysis of factors influencing purchase intention Fahlevi, Renza; Giorgyna, Giorgyna; Sinambela, Fitriana Aidnilla
Jurnal Fokus Manajemen Bisnis Vol. 14 No. 1 (2024)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v14i1.8974

Abstract

Currently, the use of counterfeit products in Indonesia is increasing. Handbags are among the most widely used counterfeited products. This study aims to measure consumer behavior when purchasing fake bags. Research data were obtained by distributing questionnaires to 240 potential consumers who used counterfeit handbags. The collected data were processed using the Smart PLS software. This study found that novelty seeking, status consumption, and brand consciousness shape attitudes toward counterfeit products, whereas perceived risk and integrity have no bearing on these attitudes. Additionally, perceived risk, brand consciousness, and attitude toward counterfeit products directly influence purchase intention, whereas novelty seeking, status consumption, and integrity do not impact purchase intention. Notably, a significant influence on purchase intention was observed when mediated by attitudes toward counterfeit products in the case of novelty seeking and status consumption. However, perceived risk, integrity, and brand consciousness do not influence purchase intention when mediated by attitudes toward counterfeit products.
Perancangan dan Implementasi Strategi Pemasaran Digital Pada UMKM Harum Bakery Angie Angie; Renza Fahlevi; Fitriana Aidnilla Sinambela
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 3 No. 4 (2023): Desember : Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v3i4.2453

Abstract

The aim of implementing this service program is to help solve the problems faced by MSMES in Batam City, especially in digital marketing. The MSMEs targeted are Harum Bakery which focuses on the bread sector. Previously, Harum Bakery's sales system was still based on a consignment system in minimarkets, markets and supermarkets. Since the beginning, Harum Bakery has only used traditional marketing methods, namely word of mouth. Therefore, in this activity the author will help design and implement digital marketing at Harum Bakery. The method used in this activity is observation and interviews with MSMEs owners. The results of this activity prove that the application of digital marketing can provide many benefits for Harum Bakery, such as increasing revenue or product sales, reaching a wider range of consumers, increasing brand awareness, and being able to compete with other competitors.
FAKTOR YANG MEMENGARUHI NIAT BERKUNJUNG KEMBALI WISATAWAN MEDIS ASAL INDONESIA KE MALAYSIA Dewiangelline, Dewiangelline; Fahlevi, Renza; Sinambela, Fitriana Aidnilla
JURNAL LENTERA BISNIS Vol. 15 No. 1 (2026): JURNAL LENTERA BISNIS, JANUARI 2026
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v15i1.1882

Abstract

This study aims to analyze the factors influencing the intention of Indonesian medical tourists to visit Malaysia. This study examines the influence of relationship marketing and word of mouth on trust, as well as the influence of trust on revisit intention. The research approach used was quantitative, with data collected through questionnaires distributed to Indonesian medical tourists who had received treatment in Malaysia. Data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) to test the relationships between variables. The results showed that all hypotheses were accepted. Relationship marketing and word of mouth had a positive and significant effect on trust, while trust had a positive and significant effect on medical tourists' intention to revisit. These findings confirm that trust is a key factor in shaping medical tourist loyalty. Practically, the results of this study provide input for the Indonesian government and hospital management in formulating policies to strengthen domestic medical tourism by increasing trust and service quality.
KUALITAS MEDIS, LAYANAN DAN HARGA: PENENTU LOYALITAS WISATAWAN MEDIS INDONESIA KE MALAYSIA Cahaya, Wirandry Baja; Fahlevi, Renza; Sinambela, Fitriana Aidnilla
JURNAL LENTERA BISNIS Vol. 15 No. 1 (2026): JURNAL LENTERA BISNIS, JANUARI 2026
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v15i1.2006

Abstract

This study aims to analyze the influence of medical quality, service quality, and price fairness on satisfaction and their impact on loyalty of Indonesian patients undergoing medical tourism in Malaysia. This study used a quantitative approach with a survey method, where data were collected through structured questionnaires from 200 respondents who had received medical services at several leading hospitals in Malaysia. The data analysis technique was carried out using Structural Equation Modeling based on Partial Least Squares (SEM-PLS) to test the relationship between the study variables. The results showed that medical quality and service quality had a positive and significant effect on patient satisfaction, confirming the importance of diagnostic accuracy, treatment effectiveness, and the professionalism of medical and non-medical personnel in shaping the experience of cross-border medical tourism. In contrast, price fairness did not have a significant effect on satisfaction, indicating that Indonesian patients prioritize clinical outcomes and service quality over price considerations. Furthermore, patient satisfaction was shown to have a very strong and significant influence on loyalty, which was reflected in the intention to return and authorize medical services in Malaysia. These findings provide theoretical and practical support for the development of medical tourism policies, particularly in efforts to strengthen the competitiveness of domestic healthcare services in Indonesia.
THE EFFECT OF TOURIST INVOLVEMENT AND SERVICE QUALITY ON LOYALTY THROUGH THE CREATION OF SHARED VALUE Sinambela, Fitriana Aidnilla; Stevani, Stevani; Fahlevi, Renza
Jurnal Manajemen Terapan dan Keuangan Vol. 15 No. 01 (2026): Jurnal Manajemen Terapan dan Keuangan (In Processs)
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v15i01.52616

Abstract

This study aimed to analyze the effects of tourist involvement and service quality on the loyalty of historical tourism visitors in Batam City, with shared value creation as a mediating variable. The study was motivated by the low interest in historical tourism despite Batam’s potential historical attractions, such as Kampung Vietnam and the Raja Ali Haji Museum. A quantitative approach was employed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The sample consisted of 120 respondents obtained through online questionnaires distributed to tourists who had visited historical tourism sites in Batam. The results indicate that tourist involvement and service quality have significant positive effects on shared value creation, which in turn has a positive impact on visitor loyalty. Furthermore, shared value creation mediates the relationship between tourist involvement and service quality on loyalty. These findings suggest that enhancing service quality and encouraging tourist involvement are essential strategies for building loyalty in historical tourism destinations.
Co-Authors -, Hanny Adhitomo Wirawan Agnes Doraresta Khatarina Tokan Agnes Kristy Agriffina, Joicelyn Agustianto Agustianto, Agustianto Alrido Martha Devano Ana Ana Andien Aisyah Putri Andryanto Andryanto Ang, Jessica Friscilla Angela Adriyanti Yang Angelina Trisnauly Angelina Trisnauly Purba Angie Angie Angie, Angie Apriyana , Tirani Ardhany Damanik, Nisa Ardiansyah, Rano Arwin Samuel Averina Zoraya Bal Janatte Raj Kaur Bastanta Sebayang Cahaya, Wirandry Baja Carrolyn Febrianti Celvian Celvian Chyntia Huang Cindy Valentina Delfina Muthia Sabella Dennis Yang Destiana Safitri Dewi Dewi Dewiangelline, Dewiangelline Dian Sabrina Syaharni Dicky Ananta Huns Efrina, Efrina Ella, Monica Elsa Elsa Elvina Enjelica Elzagi, Verliana Emilya Erika Gustian Fauzi Eviyani, Estin Rose Fahlevi, Renza Febby Huang Febiana, Anjela Rini Felix Filbert Fenny Royentricia Ferina Ferina ffy, Ye Flowerensia, Dionna Frentyo Frentyo Fuad Arif Rahman Giorgyna, Giorgyna Helen, Helen Hengky Lau Hennie Selviani Herdinasari , Rensia Ester Herman Herman Inda Meyllya Putri Indah Waty Ingakadijaya, Rahmat Ingkadijaya, Rachmat Jacky Lim Jeffry Kurniawan Jesseline Cheng Jessica Jessica Jesson Lim Jessy Jollyn Jollyn Joy Happy Jones Katrillah, Kesha Kellyn Kellyn Kelvin Kevin, Valeska Lilya Krisnayanti Leonard Suryadi Yusuftan Lestari, Melissa Limgestu, Rico Lisa Teo Lutfy Setia Wahyudi Haqiqi Ali lydia then Lyvia Lyvia M.Arif Rivady Mangkey, Jasica Kristin Marcella, Kenny Mardiana Ng Marthin, Ricko Melissa Melissa Lestari Mia Syafrina Michael Iken Bonar Anju Sibagariang Murtiono, Hendro Nabila Arinov Mey Natasha, Nova Nurhafiza, Emtiqa Nurhafiza, Emtiqa Nurhafiza Nurhayati Balqis Oktalia, Adeline Paolo Tandiono Permata, Nadiva Surya Pradino Kusumo Pratama, Wira Ardhimas Pratiwi, Adzra Afifah Putra, Muhamad Zhabiyan Dwi Putri Saraswati Naufalita Ryanto Putri Tazkia Putri, Amelia Qadri, Rizni Aulia Raisy Raisy, Raisy Raymond Raymond Rensia Ester Herdinasari Rince Monica Hutagalung Risvi, Hellena Rizky Adi Mahendra Rizni Aulia Qadri Rizni Aulia Qadri Ronaldo Calvin Pua Rosalinda Rosalinda Rovina Rudiyanto Rudiyanto Salsabilah Sirait Sarah Ayuandri Togatorop Selina, Selina Sentoso, Antony Serina Serina Sevilla Nadia Amada Shelvina Sheren Angelina Stevani, Stevani Tan, Joyceline Tata Fransiska Putri Tracy Tay Tyana Tyana Tyana, Tyana Vallencia, Vallencia Viony, Viony Vito Vito Wahyudi, Haris Wang, Thalia Whitney Ong Willsen Austin Winson Winson Wirren Chang Wisnu Yuwono Xena Amanda Amanda Yeronica, Fernanda Yuliana Shintia Yunaeni, Enly Yuyu Enjelia