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Visual Content Exposure on the @Folkative Instagram Account to Increase Reading Interest Among Students of SMAN 3 Cibinong Kusnandar, Muhammad Qidam; Santoso, Hudi; Ulya, Enden Darjatul; Pranata, Rici Tri Harpin
EDUCTUM: Journal Research Vol. 4 No. 6 (2025): Eductum: Journal Research
Publisher : Lembaga Riset Mutiara Akbar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56495/ejr.v4i6.1415

Abstract

The purpose of this study was to examine the effectiveness of visual content on the Instagram account @folkative and its impact on the interest in reading information at SMAN 3 Cibinong students. This study used a quantitative approach with a descriptive correlational method. The required sample was 94 respondents, obtained through the Slovin formula and purposive sampling technique. The statements used in the study have passed the validity and reliability testing process, with all statements declared valid and reliable. The results of the descriptive analysis showed that the visual content of @folkative was considered quite effective to effective, with most indicators being above the average value. Students' interest in reading information was in the good category. The results of the Pearson correlation test showed a strong and significant positive relationship between the effectiveness of visual content and students' interest in reading information. Furthermore, the regression analysis revealed that the effectiveness of visual content contributed 48.4% to students' interest in reading information. Thus, it can be concluded that the visual content of Instagram @folkative plays a role in increasing students' interest in reading information at SMAN 3 Cibinong.
Signifikansi Fitur Postingan Ulang di TikTok terhadap Ekspresi Diri pada Generasi Z Ainii, Dian Fitri Nuur’; Santoso, Hudi; Dharmawan, Leonard
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 1 (2026): January (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i1.846

Abstract

The increasing use of the repost feature on TikTok among Generation Z has prompted a study on how the feature plays a role in shaping self-expression in the digital space. This study uses a quantitative method with a survey of 92 students of SMA Negeri 6 Tangerang Regency to identify the effect of the intensity of repost feature use on the level of self-expression. Data were analyzed using reliability tests, validity, simple linear regression, t-test, and f-test. The results of the analysis show that the repost feature has a significant influence, indicated by the correlation coefficient and R regression value of 0.625 with an R Square of 0.391, meaning 39.1% of the variation in self-expression is explained by the use of the repost feature. The t-test produces a value of 7.602 (p = 0.000), further confirming this influence. The higher the intensity of repost feature use, the greater the level of self-expression shown by users, so this feature plays an important role as a means of self-representation and a means of building social connectedness for Generation Z on the TikTok platform.
Tingkat Engagement terhadap Konten Confession pada Akun Instagram @noelalexxander Utami, Mirta Riski; Santoso, Hudi; Dharmawan, Leonard
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 1 (2026): January (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i1.934

Abstract

This study aims to analyze the relationship between confession content on the Instagram account @noelalexxander and the level of follower engagement. Confession content is a post in the form of a confession or personal story sent anonymously by users and has the potential to increase digital interaction through likes, comments, and shares. This study uses a quantitative descriptive-correlational approach with a sample of 100 followers whose data were obtained through a questionnaire. The research instrument was tested for validity and reliability, and analyzed using descriptive tests, normality tests, Spearman correlation, and linear regression. The results show that confession content significantly affects follower engagement. The more relevant and emotional the uploaded content, the higher the audience engagement. This finding supports the uses and gratifications theory which states that audiences actively choose content that meets their psychological and social needs, and strengthens the evidence that personal and authentic content can build emotional closeness and more intense interactions on social media. This study provides practical implications for social media account managers to create authentic, relevant, and ethical content.
Co-Authors Abung Supama Wijaya Abung Supama Wijaya, Abung Supama Ahmad Aulia Arsyad, Ahmad Aulia Ainii, Dian Fitri Nuur’ Ajiba, Indi Deraya Ali, Mohd Nor Shahizan Ali, Zerlynda Amarissa, Vania Amiruddin Saleh Ana Kuswanti Andika Prasetya, Andika Anggraini, Zifa Anindya, Sahla Nur Artha, Kania Chairunnisa Dwi Aulia, Raden Roro Fatimah Azzahra Azahra, Nazwa Rivie Azalia, Muthiah Azzahra, Adinda Azzahra, Shavira Nazwa Azzahra, Vania Trixie Bayu Suriaatmaja Suwanda Cholagi, Fahmi Fuad Cikawati, Nabila Dafina, Kania David Rizar Nugroho Dewanto, Berlian Rahmah Dyah Prabandari Fauziah, Raden Gladis Muthia Frisaningrum, Vansa Audia Gumilang, Bintang Nugraha Gumilang, Gita Gianty Habibie, Muhamad Habibie, Muhammad Hadiyanto Halim, Muthia Malihah Raniah Hari Otang Sasmita Harpin, Rici Tri Hasibuan, Ilal Hamdi Ika Sartika Ika Sartika Karimah, Sofwa Nurul Khairunnisa, Anggi Widia Khalila Zahra Maharani Kusnandar, Muhammad Qidam Leonard Dharmawan Madestan, Restu Putra Maha, Khalila Zahra Maharani, Elisabeth Mellyana Dea Maharani, Khalila Zahra Manisya, Nabhila Manisya, Nabila Maulidia, Diva Trianza Mawarti, Lely Ika Meisykla, Rafilza Moenawar, Mohamad Ghozali Mohamad Ghozali Moenawar Musa Hubeis Muzykant, Valerii L. Nabhila Manisya Nisrina Nursaidah, Amira Putra, Alsakti Alamanda Tr Putra, Verdito Rizky Daffa Putri, Faradita Putri, Fardita R. Agni Najwa Madenda Rachman, Analiya Putri Rafiasa, Muhammad Ramadhan, Revan Khaira Ramdani, Guruh Raya, Mohamad Arr Syal Rici Tri Harpin Pranata Rinaldi, Sultan Alif Rizki, Ananda Saleh, Amirruddin Salsabila, Davina Elmaliya Salsabila, Safitri Shafinas, Citra Ayu Siahaan, Garry Leroy Secunda Neville SITI MARYAM Siti Sakinah, Siti Soraya, Afifah Puteri Supama Wijaya, Abung Supandi, Muhammad Luthfie Suparman Suparman Suriaatmaja, Bayu Suryana, Syifa Rachmania Tayibnapis, Radita Gora Ulya, Enden Darjatul Utami, Mirta Riski Wahyu Budi Priatna Waluya, Gilang widya astuti Zahra Maharani, Khalila Zahra, Khalila Zahra, Salsa Aulia Zempi, Charun Nisa