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All Journal Jurnal Komunikasi Jurnal Komunikasi Musawa : Jurnal Studi Gender dan Islam Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Komunikasi : Jurnal Komunikasi Cakrawala : Jurnal Humaniora Bina Sarana Informatika IJoLE: International Journal of Language Education Jurnal Komunikasi dan Kajian Media Persepsi : Communication Journal Amerta Nutrition Communication Communicology: Jurnal Ilmu Komunikasi Maspul Journal of Community Empowerment Jurnal Trias Politika Akrab Juara : Jurnal Ilmu-ilmu Sosial Jurnal Public Relations (J-PR) Jurnal Visi Komunikasi ASPIRATION Journal Marcommers : Jurnal Marketing Communication and Advertising ARZUSIN: Jurnal Manajemen dan Pendidikan Dasar Jurnal Pengabdian Kreatif Cemerlang Indonesia Jurnal Spektrum Komunikasi JURNAL MANAJEMEN DAN INVESTASI (MANIVESTASI) Jurnal Kesehatan Masyarakat
Ita Suryani
Universitas Bina Sarana Informatika
Religion Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Library & Information Science Medicine & Pharmacology Nursing Public Health Social Sciences Other

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COMBINING THE MAGIC OF ARTIFICIAL INTELLIGENCE (AI) IN CULTURAL WISDOM Suryani, Ita; Marta, Rustono Farady; Wijaya, Beby Chandra; Romaria, Gustina; Engliana, Engliana
ASPIRATION Journal Vol. 5 No. 1 (2024): July Edition of ASPIRATION Journal
Publisher : ASPIKOM Jabodetabek Region

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56353/aspiration.v5i1.85

Abstract

In the modern era dominated by technological advancements, artificial intelligence (AI) has become an extraordinary phenomenon. The effort to utilize technological advances to preserve, develop, and honor cultural heritage is known as combining the magic of artificial intelligence with cultural wisdom. The purpose of this study is to find out how artificial intelligence (AI), with its unique capabilities and technology, is an effective tool to maintain, promote, and enrich cultural wisdom. The case study methodology, combined with the qualitative approach, is used in this study. The conclusion of this study suggests using a case study methodology combined with an iterative process. The results show that through advanced technology, artificial intelligence (AI) helps maintain language, literature, art, music, and the natural environment with cultural value. Keywords: Artificial Intelligence, Local Wisdom
Bima Arya's Political Communication Strategy In Efforts For Personal Branding On Instagram Social Media Susilowati, Susilowati; Kussanti, Devy Putri; Suryani, Ita; Armelsa, Dhefine; Atmaja, Jaka
JURNAL TRIAS POLITIKA Vol 9, No 1 (2025): April 2025, Jurnal Trias Politika
Publisher : Universitas Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33373/jtp.v9i1.6859

Abstract

This study examines Bima Arya's political communication strategy in his efforts for personal branding on Instagram, using a pragmatism paradigm and a qualitative approach. In the rapidly growing digital era, social media has become an important platform for politicians to build and manage their public image. This research uses a qualitative method with a constructivism paradigm, as the aim of the study is to gain a deep understanding of how Bima Arya communicates his self-image through Instagram and how the audience responds to and constructs meaning from this communication. The findings show that content emphasizing direct engagement, transparency, and responsiveness to public issues has proven effective in increasing audience engagement and strengthening a politician's positive image. Bima Arya has successfully maintained his brand image as "Kang Bima," a politician close to the people, through four stages of political communication strategy on Instagram, with consistency in managing his image, visiting various places with different social issues, and demonstrating that he is still loved by the people of Bogor even after no longer serving as the mayor.
STRATEGI PUBLIC RELATIONS RUMAH SAKIT CINTA KASIH TZU CHI DALAM EMPLOYEE RELATIONS Suryani, Ita; Bakiyah, Horidatul; Indarsih, Mike; Efendi Dabukke, Rikardo
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 4 No. 5 (2019)
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research entitled "Public Relations Strategy Hospitals Charity Tzu Chi In Employee Relations". Ineffective employee relations as well as services that are less good at the hospital Charity Tzu Chi will result in failure which can result in a negative impact against the hospital itself. The above problems will be solve by making an activity that is build and educate employees in order to always be able to work better in serving the patients and can be more compact in each process in the works. This research uses the scientific research method of characteristics are rational, empirical and systematic way. where in it include observation, interviews and so forth that serves to complete the research well and true. The data obtained in the research results of the Tzu Chi kegitan Camp that is add to it insights participants, add to the cohesiveness of the participants as well as the Committee's activities. The participants also willing when employee relations activities as has been done will be done again, because the participants admitted to obtain the many benefits that can be done in the workplace and in the environment. Tzu Chi Camp activity can be arranged well done and has a wonderful benefit. It seens from the employee who more diligent, compact andappreciate with the others. They keep environment well and keeping health with the vegetarian.
Stunting Prevention and First 1,000 Days of Life Optimisation Programme in Gunungkidul Astuti, Andari Wuri; Fatimah, Siti; Anisa, Lulu; Aprilia, Resya; Febrianti, Cindy Putri; Arifin, Siti Roshaidai Mohd; Suryani, Ita; Savitri, Mila
Jurnal Kesehatan Masyarakat Vol. 20 No. 3 (2025)
Publisher : Universitas Negeri Semarang in collaboration with Ikatan Ahli Kesehatan Masyarakat Indonesia (IAKMI Tingkat Pusat) and Jejaring Nasional Pendidikan Kesehatan (JNPK)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/kemas.v20i3.13706

Abstract

Stunting is a significant public health issue and the prevalence of stunting in Indonesia was reported at 21.6% in 2022. This study used a mixed-methods approach. The qualitative component employed a single-case embedded study design, data were collected through semi-structured interviews involving 15 participants and analyzed by using a thematic approach using NVivo-12. Meanwhile, the quantitative component utilized a one-group pre-test post-test design involving 155 respondents, data were gathered using questionnaires and were analyzed using paired t-tests with SPSS-26.Participants had a lack of knowledge about stunting. However, they acknowledged various healthy nutrition and health programs for stunting prevention. There were also various programs managed by local government involving multisector bodies, and communities focusing on reducing stunting prevalence. However, there were expectations to strengthen the program strategies by providing home visits, online educational media, adequate facilities, and infrastructure within Integrated Community Services (ICS (Posyandu)). The paired t-test revealed a significant average difference between pre-test and post-test values, with a mean difference of 1.167 and a p-value of <0.008. The ongoing stunting alleviation program demonstrates the government’s commitment to multi-sectoral collaboration and the use of educational media, such as videos, significantly enhances respondents’ knowledge about stunting.
Strategi Perencanaan Program Marketing PR PT Good Farmers “Ada Susu Untuk Mereka” Dewi Retno Budiastuti; Ita Suryani; Regina Febriyanti
Jurnal Public Relations (J-PR) Vol. 2 No. 1 (2021): April 2021
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v2i1.487

Abstract

The PR Marketing Program "Ada Susu Untuk Mereka" is an activity organized by PT Good Farmers in reaching out to help improve the nutrition of Indonesian children by providing free ready-to-drink milk for underprivileged children in slum areas in the DKI Jakarta area. In addition to providing milk, the “Ada Susu Untuk Mereka” activity also provides illustrated fairy tale books and education about the importance of drinking milk, its growth and nutritional benefits. During the growth period, children must be given a balanced diet. Giving milk aims to maintain the child's immune system and help the process of growth and development. The PR Marketing Program “Aku Ada Untuk Mereka” is PT Good Farmer's strategy in increasing brand awareness, brand image and product brand engagement. The purpose of this study was to find out how the PR Marketing program planning strategy of PT Good Farmer in increasing brand awareness, brand image and product brand engagement. Using a case study research method that requires data from various sources and various instruments in data collection. The results showed that the brand awareness, brand image and brand engagement strategies carried out by PT Good Formaer became a form of two-way communication and interaction between a brand and its consumers. With the establishment of brand awareness, brand image and brand engagement, there will also be high loyalty from customers.
Strategi Komunikasi dalam Industri Pariwisata Pasca Pandemi Covid-19 Suryani, Ita; Sagiyanto, Asriyani; Leliana, Intan
Jurnal Public Relations (J-PR) Vol. 3 No. 1 (2022): April 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v3i1.1177

Abstract

In Indonesia, the tourism sector is better known to the world because it has many tourist destinations spread across the country. Natural aesthetics and customs are an attraction for tourists to visit Indonesia. Since the announcement of the Covid-19 pandemic as a national disaster, forcing governments around the world to take policies and actions to temporarily stop activities by implementing Lockdown. The implementation of the lockdown has greatly impacted various sectors, both the economic, social and tourism sectors. Entering the new normal era, the Indonesian government provides the tourism sector with the flexibility to recover by operating again in accordance with the implementation of health protocols. The purpose of this study is to find out how the communication management strategy is carried out by the Ministry of Tourism and Creative Economy/Tourism and Creative Economy Agency of the Republic of Indonesia to restore the tourism sector after the pandemic. The method used in this research, namely the case study method, is a research method that uses different data sources that can be used to comprehensively explain various aspects of an individual, group, program, organization or event systematically. The conclusion shows that the post-pandemic communication management strategy is carried out with a centralized internal and external communication strategy by determining a spokesperson, improving the quality of human resources, creating a special channel for pandemic information on the internet site, providing the latest information regularly to the company's crisis team, submitting related policies/SOPs. handling pandemics, conducting virtual activities with related divisions. Keywords: Communications Strategi, Communication Tourism, Tourist Destination, Pandemic Covid-19
Upaya Preventif UNICEF Dalam Pencegahan Kejahatan Seksual Pada Anak Suryani, Ita
Marcommers : Jurnal Marketing Communication and Advertising Vol 11, No 1 (2022)
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/marcommers.v11i1.15212

Abstract

Upaya pencegahan kejahatan seksual pada anak tidak dapat menggandalkan semata-mata pada penindakan yang menjadi kewenangan institusi penegak hukum. Upaya pencegahan kejahatan seksual pada anak juga harus menjadi perhatian khusus bagi UNICEF dan keluarga. Sebagai salah satu elemen penting, keluarga diharapkan dapat berperan dalam memberikan pengetahuan dan pemahaman mengenai pencegahan kejahatan seksual pada anak. Tulisan ini menjelaskan mengenai upaya preventif yang dilakukan oleh UNICEF melalui video animasi pendidikan anak “Kisah si Geni”. Video tersebut memberikan edukasi kepada anak untuk mengetahui apa yang harus dilakukan agar terhindar dari kejahatan seksual. Pada video animasi bertajuk “kisah si Geni” yang di rilis oleh UNICEF diperuntukan bagi anak usia 3 s/d 12 tahun, yang didalamnya juga terdapat nomor telepon bantuan yang dapat dihubungi.  Metode yang digunakan dalam penelitian ini yaitu metode studi kasus yaitu metode riset yang menggunakan berbagai sumber data yang bisa digunakan untuk meneliti, menguraikan dan menjelaskan secara komprehensif berbagai aspek individu, kelompok, suatu program, organisasi atau peristiwa secara sistematis. Kesimpulan menunjukkan bahwa video “Kisah si Geni” yang di rilis oleh UNICEF memberikan informasi dan pengetahuan kepada orang tua khususnya agar selalu dapat lebih respect dan memperhatikan anak-anak demi tercapainya tumbuh kembang anak yang lebih baik.
Model Komunikasi Keluarga dalam Membangun Resilensi Anak Korban Perundungan: Studi Kasus pada Siswa Wilayah Jakarta Selatan dan Tangerang Selatan Sagiyanto, Asriyani; Ita Suryani
Jurnal Public Relations (J-PR) Vol. 6 No. 2 (2025): Oktober 2025
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v6i2.10304

Abstract

Komunikasi keluarga adalah proses pertukaran pesan, informasi, nilai, dan emosi yang terjadi antaranggota keluarga. Komunikasi ini memainkan peran penting dalam membentuk karakter, perilaku, serta kesehatan mental dan emosional anggota keluarga, khususnya anak-anak. Dalam konteks resiliensi anak korban perundungan, komunikasi keluarga menjadi sarana utama pembentukan dukungan emosional, pemberdayaan diri, dan pembelajaran sosial yang berfungsi sebagai fondasi ketahanan anak. Penelitian ini bertujuan mengkaji bagaimana menemukan pendekatan komunikasi keluarga yang paling efektif dan panduan komunikasi yang dapat membantu dalam membangun resiliensi anak korban perundungan. Menggunakan metode kualitatif dengan paradigma konstruktivis dan pendekatan studi kasus di wilayah Jakarta Selatan dan Tangerang Selatan, data dikumpulkan melalui wawancara mendalam, observasi partisipatif, dan dokumentasi. Analisis dilakukan dengan perspektif Teori Resiliensi yang dikembangkan oleh Patrice M. Buzzanell dan Teori Sistem Keluarga (Family System Theory) yang dikembangkan oleh Bateson dkk, analisis menggunakan kedua teori tersebut dikatakan bahwa resiliensi sebagai kapasitas atau kemampuan untuk beradaptasi secara positif dalam mengatasi permasalahan hidup yang signifikan, untuk menghadapi, mengatasi, belajar dari, serta bertahan ketika mendapatkan permasalahan dan kesulitan hidup atau keterpurukan yang membuatnya menjadi tak berdaya serta mampu untuk bangkit dari keterpurukan tersebut sehingga menjadi sebuah pribadi yang lebih baik dan keluarga dipandang sebagai suatu sistem yang berisi pola-pola interaksi antar anggota keluarga yang dinamis dalam upayanya memenuhi tujuan bersama.
The Dynamics of Fan Communication on a K-Drama Menfess Twitter Account: A Netnographic Study of Virtual Communities Devy Putri Kussanti; Nur Iman El Hidayah; Dhefine Armelsa; Ita Suryani; Mareta Puri Rahastine
Jurnal Spektrum Komunikasi Vol 14 No 1 (2026): Jurnal Spektrum Komunikasi : March 2026 [On Progress]
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v14i1.1185

Abstract

This study uses netnography to trace the activities of the K-Drama Menfess Twitter account as a means of communication and virtual discussion for Korean drama fans. This approach helps researchers understand the dynamics of social life in cyberspace through observation of online activities that occur naturally on the platform. The research focuses on analyzing the interactions, activities, and content or menfess posted by the account's followers, which reflect the forms of communication, expression, and engagement within the K-Drama fan community. The research method used in this study is a qualitative or naturalistic method that produces descriptive data in the form of written or spoken behavior and words from the subjects. Research data was collected through participatory observation and content analysis of tweets published by the K-Drama Menfess account during a certain period of time. The results of the study show that this account plays an important role in building a solid and interactive virtual community. The account not only serves as a space for sharing information and opinions about K-Drama, but also strengthens the sense of togetherness among community members. These findings emphasize the importance of social media as a dynamic virtual communication space that contributes to enriching the experiences and knowledge of its users.
Pengaruh Inovasi Hasil Telur Puyuh dan Kualitas Produk Terhadap Keunggulan Bersaing Telur Puyuh Mardi Farm Sindur Ita Suryani; Reina Damayanti; Nisa’ Ulul Mafra
Jurnal Manajemen dan Investasi (MANIVESTASI) Vol. 8 No. 1 (2026): Jurnal Manajemen dan Investasi (MANIVESTASI), Juni 2026
Publisher : Universitas PGRI Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31851/jmanivestasi.v8i1.19955

Abstract

ABSTRAK   Penelitian ini dimaksudkan untuk menilai seberapa besar pengaruh inovasi hasil (X1) dan kualitas produk (X2) terhadap keunggulan bersaing (Y) pada usaha Telur Puyuh Mardi Farm Sindur. Metode yang diterapkan adalah kuantitatif dengan 90 orang responden sebagai sampel penelitian. Analisis data dilakukan dengan bantuan SPSS versi 26, menggunakan regresi linear berganda, uji korelasi, koefisien determinasi, serta uji parsial (t) dan simultan (F). Berdasarkan hasil analisis, inovasi hasil (X1) berpengaruh negatif dan tidak signifikan terhadap keunggulan bersaing (Y), dengan nilai signifikansi 0,323 yang melebihi 0,05. Di sisi lain, kualitas produk (X2) menunjukkan pengaruh signifikan terhadap keunggulan bersaing dengan signifikansi 0,000 < 0,05. Uji F menyatakan bahwa secara bersamaan, variabel X1 dan X2 memiliki pengaruh signifikan terhadap variabel Y dengan nilai F hitung sebesar 30,191 lebih besar dari F tabel 2,71, serta nilai signifikansi 0,000 yang lebih kecil dari 0,05.   Kata Kunci: Inovasi produk, Kualitas produk, Keunggulan bersaing   ABSTRACT   This This study aims to assess the extent to which innovation results (X1) and product quality (X2) influence competitive advantage (Y) in the Mardi Farm Sindur Quail Egg business. The method applied is quantitative with 90 respondents as the research sample. Data analysis was carried out with the help of SPSS version 26, using multiple linear regression, correlation test, coefficient of determination, as well as partial (t) and simultaneous (F) tests. Based on the results of the analysis, innovation results (X1) have a negative and insignificant effect on competitive advantage (Y), with a significance value of 0.323 which exceeds 0.05. On the other hand, product quality (X2) shows a significant effect on competitive advantage with a significance of 0.000 <0.05. The F test states that simultaneously, variables X1 and X2 have a significant effect on variable Y with a calculated F value of 30.191 which is greater than the F table of 2.71, and a significance value of 0.000 which is smaller than 0.05.   Keywords: Product innovation, Product quality, Competitive advantage
Co-Authors , M. M, Oktariyansyah Achmad Haikal Akhmad Zulfikri Alfaniza Maradinayanti Saputri Anisa, Lulu Apriani, Devita Aprilia, Resya Arifin, Siti Roshaidai Mohd Armelsa, Dhefine Asriyani Sagiyanto Asriyani Sagiyanto ASRIYANI SAGIYANTO, ASRIYANI Astuti, Andari Wuri Bakhtiar, Iwan Chinmi, Maichel Denny Erica Devy Putri Kussanti Dewi Retno Budiastuti Dhefine Armelsa Dinda Adisti Dinda Laela Putri Efendi Dabukke, Rikardo Egi Cahya Pamungkas Engliana, Engliana Febrianti, Cindy Putri George W Bender George W. Bender George Wilhelm Bender Gustina Romaria Hadi Prana Hefringgo, Refki Hery Widijanto Hoiriah Hoiriah Horidatul Bakiyah Intan Leliana Irwin Ananta Vidada Jaka Atmaja, Jaka Kusuma, Mutiara Tirta Prabandari Lintang Laksono Trisnantoro Liliyana Lily Arsanti Lestari Mareta Puri Rahastine Mike Indarsih Mike Indarsih, Mike Mochammad Zehhan Muhammad Fauzan Kariman Muslimin Muslimin Nasikin, Nasikin Nisa’ Ulul Mafra Nur Auliya Nur Iman El Hidayah Octarina, Indri Meilika Pratiwi, Astiti Putri indrina Napitupulu Rachmawati, Yuliana Novita Regina Febriyanti Regina Febriyanti Reina Damayanti Rio Septian Rustono - Sagiyanto, Asriyani Sandra Olifia Savitri, Mila Sharif, Sabidi Siti Fatimah Siti Helmyati siti qonaah qonaah, siti qonaah Suarnajaya, Wayan Susilowati Susilowati Susilowati Suwarno Suwarno Teguh Tri Susanto Thabita Marethi Arifah Hardini Wijaya, Beby Chandra Wulan Muhariani Yusuf Setiyawan