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FORTIFICATION THROUGH TREND-LED REDESIGNS OF SCREEN-PRINTED T-SHIRT TO DIVERSIFY TOURIST SOUVENIRS IN KUDUS Mujiyono, Mujiyono; Haryanto, Eko; Fiyanto, Arif; Gunadi, Gunadi
Arty: Jurnal Seni Rupa Vol 11 No 3 (2022): Regular
Publisher : Jurusan Seni Rupa Fakultas Bahasa dan Seni

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/arty.v11i3.62733

Abstract

Printed shirt vendors in Kudus have always produces the same Menara Kudus Mosque, a religious tourist attraction, graphics such that they were no longer appealing and able to boost their sales. They were not able to deliver designs that are fashionable, visually communicative, and novel given their lack of knowledge and skill of contemporary and creative designs. The casework, as discussed in this paper, served to enable and fortify printed shirt graphic designing skills, particularly to produce designs that are fashionable. This program was conducted at the Fastriver store or production house in Kudus and was intended for vendors of screen-printed shirts in Kudus with the main partners being Fastriver and Passive Clothing. Of the vendors, there were 12 individuals that participated in the program. Owners, designers, and workers of the local vendors were involved so as to synergistically generate and develop creative ideas. The implementing team consisted of three UNNES art lecturers assisted by three students and one community service staff. The team coordinated with the Kudus Regency Culture and Tourism Office, Fastriver, Passive Clothing, LP2M UNNES, as well as design experts to ensure the activity could take place effectively. The program took form as a design workshop, which delivered a theoretical introduction to design and practical design activities. The workshop was carried out 3 times totaling to approximately 8 hours. The first workshop explicated the meaning, function, history, visual elements, design principles, methodology, and typology of contemporary shirt designs. Workshops 2 and 3 were focused on shirt designing practical accompanied by internal and external critical evaluations of what had been put into practice. The program provided an understanding of design concepts as well as intense and guided exploratory experiences in utilizing local idioms and presenting them in a manner that is contemporary. Out of the program, the participants were able to increase their sense and creativity in designing shirts, producing 20 designs on paper (2-dimensional prototypes) and 2 ready-made shirts (3-dimensional prototypes). The 20 two-dimensional prototypes were revised after being critically evaluated by the public (visitors), souvenir sellers, and design experts. Evaluation was done so that the designs produced were appropriate, relevant and marketable in the market.
Pemberdayaan UMKM Desa Puntukrejo Melalui Inovasi Produk Snack Bar Ubi Ungu Untuk Meningkatkan Perekonomian Masyarakat Safitri, Asiva Nobel Eka; Darmawan, Diyanah Widyastuti; Agustin, Mila; Ropiah, Isna Kemi; Cahyawati, Manaen Sekar; Salsa Billa, Khoirun Nisa Salma; Tanti, Grecia Witara; Br Sitanggang, Viola Margaretta; Haryanto, Eko; Pujangga, Robert; Indreswari, Rysca
PROSIDING SENADIKA : Seminar Nasional Akademik Vol 1 No 1 (2024): PROSIDING SEMINAR NASIONAL AKADEMIK (SENADIKA) 2024
Publisher : PROSIDING SENADIKA : Seminar Nasional Akademik

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Desa Puntukrejo merupakan salah satu desa penghasil ubi ungu terbesar di Karanganyar. Namun, harga jual ubi ungu yang relatif rendah memerlukan diversifikasi untuk meningkatkan nilai ekonomi masyarakat. Program hibah MBKM bertujuan untuk memberdayakan UMKM Desa Puntukrejo melalui inovasi pembuatan snack bar yang berbahan dasar ubi ungu. Metode yang digunakan dalam kegiatan ini yaitu Participatory Rural Appraisal (PRA). Tahapan yang dilakukan oleh tim hibah MBKM mencakup persiapan kegiatan, sosialisasi terhadap mitra, pelatihan, pendampingan produksi, pemasaran, dan evaluasi. Kegiatan sosialisasi terhadap mitra dilakukan untuk memaparkan kepada para mitra terkait kegiatan MBKM yang akan dilaksanakan, mitra yang ikut serta dalam kegiatan ini yaitu ibu-ibu UMKM. Tim hibah MBKM melaksanakan pelatihan di Desa Puntukrejo yang mencakup pengenalan terhadap produk, teknik pembuatan, teknik pengemasan, dan teknik pemasaran snack bar. Pelatihan merupakan langkah awal sebelum pendampingan produksi. Dalam pendampingan produksi, pihak yang mendampingi memberikan arahan terkait proses produksi, penggunaan bahan baku yang tepat, serta penerapan teknologi yang dapat meningkatkan kualitas dan kuantitas produk. Hasil dari kegiatan pelatihan dan pendampingan produksi pembuatan snack bar menambah inovasi produk di Desa Puntukrejo dan mampu mengikuti tren pasar yang sedang berkembang. Strategi pemasaran yang efektif dilakukan offline maupun online untuk menarik minat konsumen dan memperluas pasar. Pemasaran yang dilakukan selama tiga minggu mengalami peningkatan omzet yang cukup signifikan.
Developing The Gorga Batak Toba Mobile Book: A Digital Innovation for Fine Arts Practice and Education in Indonesian Higher Education Azis, Adek Cerah Kurnia; Astuti, Tri Marhaeni Pudji; Syakir, Syakir; Haryanto, Eko
Jurnal Kependidikan : Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran, dan Pembelajaran Vol. 11 No. 4 (2025): December (IN PROGRESS)
Publisher : LPPM Universitas Pendidikan Mandalika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jk.v11i4.17563

Abstract

This study aims to develop mobile-book teaching materials for the Nusantara Ornaments course, focusing on Toba Batak Gorga as an effort to transform the digital learning ecosystem in higher education. The research employs a research and development (R&D) method using the 4-D model—Define, Design, Develop, and Disseminate. Data were collected through observations, interviews, document analysis, and questionnaires, and were analyzed using a developmental research approach. Product trials were conducted with Fine Arts students at Universitas Negeri Medan (small group, n = 120) and students at Universitas Negeri Padang, Universitas Negeri Semarang, and Universitas Muhammadiyah Makassar (large group, n = 240). Expert validation covered four domains: cultural heritage content, learning media, visual communication design, and language (Indonesian and Toba Batak). In the Define stage, the needs analysis emphasized integrating the philosophy of Gorga with contemporary digital design techniques. The Design stage produced responsive prototypes featuring high-resolution visuals and structured learning flows, while the Develop stage incorporated interactive features to support hybrid learning. Validation results showed an overall average score of 75.85% (“Good” category), consisting of 75.86% from cultural heritage expert I, 73.79% from cultural heritage expert II, 79.14% from the design expert, and 74.61% from the linguist. These findings confirm that the developed mobile book aligns with the 4-D development procedures and meets the criteria of an innovative learning medium that provides flexible access, supports both in-class and out-of-class learning, and promotes cultural preservation by transforming the knowledge of Toba Batak Gorga into accessible digital resources. The dissemination plan includes implementation guidelines for lecturers and a mechanism for continuous improvement informed by cross-cultural learning analytics across universities in Indonesia.
Identifying the Potential of Islamic Mataram Culinary Footprints for Gastronomic Tourism in Yogyakarta Makiya, Kiki Rizki; Haryanto, Eko; Noviati, Fitria
Ranah Research : Journal of Multidisciplinary Research and Development Vol. 8 No. 1 (2025): Ranah Research : Journal Of Multidisciplinary Research and Development
Publisher : Dinasti Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/rrj.v8i1.1961

Abstract

Food is an essential element of a tourist's travel experience, often becoming a key reference in planning itineraries. The concept of culinary tourism has developed into gastronomic tourism, which encompasses not only the local cuisines, but also the culture and history behind them. This trifecta of cuisine, culture and history, known as the Triangle Concept of Indonesia’s gastronomy, is often still under-utilizing the storytelling component required in presenting the cultural and historical aspect of food. The rich, delectable, and distinct cuisines of Yogyakarta are rooted in its steep cultural heritage, still providing a lot of untapped potentials to enhance its tourism initiatives. One of the most significant periods in Yogyakarta’s history was the era of the Islamic Mataram Kingdom, instrumental in shaping both the region and the nation’s identity. Many of Yogyakarta’s legendary cuisines can be traced back to this period in history. Following the trail and development of the Islamic Mataram Kingdom, this research sought to identify the cuisines from this era that could be formulated as potential gastronomic tourism attraction to further boost the development of the local tourism. This qualitative-exploratory research employed purposive and snowball sampling techniques. Data collection was done through interviews, Focus Group Discussions (FGD), observations, and compilation of documents. Data were analyzed using an inductive approach through classification, coding and reduction process. The research resulted in the identification of cuisines that were mapped out according to 5 historical periods of the Islamic Mataram Kingdom’s existence, each food category accompanied by culinary data, historical information, and cultural role/significance, in line with the Triangle Concept of Indonesia’s Gastronomy.
Co-Authors Abdul Gani, Aqil Abidin, Gita Rosiliana Agustin, Mila Aji Pranoto Amin Kiswantoro Angelia, Ernitha Atika Lubis Azis, Adek Cerah Kurnia Balqis, Lale Alia Br Sitanggang, Viola Margaretta Budi Santoso, Suryo Cahyawati, Manaen Sekar Catrayasa, I Wayan Chablullah Wibisono Chairul Saleh Darmawan, Diyanah Widyastuti Devita, Hanna Dewi, Nurul Kemala Dodik Prakoso Eko Hery Suwandojo Eko Budi Santoso, Selamet Eko Nusantoro Eko Sugiarto Erny Rachmawati Faisal Faisal Farokhi, Sakhron Fera Meliyanti Feriyanto, Mochamad Zely Eko Fiyanto, Arif Gunadi Gunadi Herwantoni, Riski I Gusti Gde Badrawada Ibnu Fajar, Ghani Indra Kusuma, Dhany Indrawan, Muhammad Gita Islamy, Athoillah Joko Waluyo Jussac Maulana Masjhoer Kemala Dewi, Nurul Kuntoro, Adi Mahira, Nabila Khansa Makiya, Kiki Rizki Maulana, Ardilla Mazaya, Amalia Febryane Adhani Meiana Maulida Hikmawati Minda Septiani Muh. Ibnan Syarif, Muh. Ibnan MUHAMMAD SHOLEH Muharrar, Syakir Mujiyono Mujiyono Mursidah Waty Mustopa, Debi Naam, Muh. Fakhrihun Naelati Tubastuvi Natriya, Nida Na’am, Muh. Fakhrihun Ngaliman, Ngaliman Noviati, Fitria Nur Rohman Nurmalasari Nurmalasari Prakoso, Aditha Agung Prasetia, Ficky Pratomo, Andro Dewa Pujangga, Robert Rahayu Ningsih Rahman, Nadia Ananda RAHMAT GUNAWAN Rifandi, Muhamad Rizky Maulana, Rizky Ropiah, Isna Kemi Rysca Indreswari Safitri, Asiva Nobel Eka Salsa Billa, Khoirun Nisa Salma Saputra, Tomihendra Satriawati, Zahrotun Siti Nur Azizah, Siti Nur Slamet Haryono Soesanto Soesanto Sri Wahyuni Suparni Setyowati Rahayu Supatmo, Supatmo Susetyo, Robert Ardy Suwanto Raharjo Syakir syakir syakir Tanti, Grecia Witara Tri Marhaeni Pudji Astuti Verra Sofica Wahib, Moh Willy Astriana Yan F Permadhi Yusof, Nurhikma Bt Mat