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All Journal International Journal of Evaluation and Research in Education (IJERE) Jurnal Siasat Bisnis Jurnal Manajemen Bisnis Jurnal Ekonomi Modernisasi JAM : Jurnal Aplikasi Manajemen Jurnal Manajemen Atma Jaya Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Jurnal Manajemen Teori dan Terapan EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis MIX : Jurnal Ilmiah Manajemen DeReMa (Development Research of Management) Jurnal Manajemen Jurnal Manajemen dan Kewirausahaan (JMDK) Jurnal Bisnis, Manajemen, dan Informatika Journal of Governance MBR (Management and Business Review) Syntax Literate: Jurnal Ilmiah Indonesia Primanomics : Jurnal Ekonomi & Bisnis Jurnal Samudra Ekonomi dan Bisnis Jurnal Entrepreneur dan Entrepreneurship International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Performa : Jurnal Manajemen dan Start-up Bisnis Jurnal Kajian Manajemen dan Wirausaha Riset: Jurnal Aplikasi Ekonomi Akuntansi dan Bisnis Jurnal Pengabdian dan Kewirausahaan Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat Journal of Social Research International Journal of Humanities Education and Social Sciences Jurnal Locus Penelitian dan Pengabdian Jurnal Manajerial Bisnis Jurnal Ilmu Akuntansi Mulawarman (JIAM) Eduvest - Journal of Universal Studies Jurnal Abdimas Sosek (Jurnal Pengabdian dan Pembardayaan Masyarakat) Jurmas Azam Insan Cendikia
Teofilus Teofilus, Teofilus
Universitas Ciputra
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Nursing Public Health Social Sciences Other

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PENCIPTAAN EFEKTIVITAS KOMUNIKASI PEMASARAN MELALUI ADVERTISING LITERACY DENGAN TIE STRENGTH SEBAGAI PEMODERASI Evelyn Tjiong; Teofilus .
Jurnal Performa : Jurnal Manajemen dan Start-up Bisnis Vol. 7 No. 1 (2022): Performa
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jp.v7i1.2178

Abstract

Abstract: This research is done to see the effect and pattern on advertising literacy with communication effectiveness thats is moderated by tie strength on start-up business of Universitas Ciputra students. Referring to the condition that occurs is the lack of advertising literacy knowledge that is possessed so that making marketing communication become in effective, therefore through this research can help start-up business to form good business performance. The researcher in this research has gathered successfully by using as many as 140 respondents using purposive sampling and are limited to certain individual, that is, start-up business of 2017 Universitas Ciputra students who use Instagram as marketing tool and have ever made content advertisement design in Instagram. The result that is obtained in this research is there is significant relationship between advertising literacy and communication effectiveness without any moderation variable. However, if the presence of tie strength as moderation variable that makes the relationship between advertising literacy and communication effectiveness become insignificant in order to be able to form communication effectiveness when tie strength becomes independent variable. Keywords: advertising literacy, communication effectiveness, tie strength, start-up business
PENGARUH INFORMATION TRANSPARENCY TERHADAP PURCHASE INTENTION YANG DIMODERASI OLEH REGULATORY FOCUS [THE EFFECT OF INFORMATION TRANSPARENCY ON PURCHASE INTENTION WHICH IS MODERATE BY REGULATORY FOCUS] Indra Atmaja; Teofilus Teofilus
DeReMa (Development Research of Management): Jurnal Manajemen Vol 18, No 2 (2023): September
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/derema.v18i2.7087

Abstract

Indonesia is one of the countries with the largest population in the world. This has resulted in the demand for basic needs of the people in Indonesia increasing over time, one of which is clothing. Erigo's position as a local clothing industry requires this company to compete with many competitors from within and outside the country. This study aims (1) to analyze whether the information transparency variable has an influence on the variable interest in buying Erigo products (2) to analyze whether the regulatory focus moderates the relationship between the information transparency variable and the buying interest variable. The variables used in this research are information transparency, regulatory focus, and purchase intention. This research is conducted due to the phenomenon where the increased transparency of information in the digital era is believed to be connected to consumer purchasing interest. This is because transparency plays a crucial role in consumer decision-making process. The population of this research is all consumers who have visited the Erigo pop-up store. The number of samples in this study were 90 respondents with the criteria of having visited Erigo's pop-up store, aged 17 to 30 years, and had compared Erigo's products with other similar clothing products. Data collection was carried out by distributing questionnaires via Google forms to respondents who matched the criteria. The results of the data in this study were processed using SPSS software with the Confirmatory Factor Analysis method. The results of this study are that the higher the information transparency, the higher the buying interest, but the addition of the regulatory focus variable to the initial model makes the results negative.Abstrak dalam Bahasa Indonesia.Indonesia merupakan salah satu negara dengan jumlah penduduk terbanyak di dunia. Hal ini mengakibatkan permintaan kebutuhan pokok masyarakat di Indonesia meningkat seiring berjalannya waktu. Salah satu kebutuhan yang perlu dipenuhi yaitu pakaian. Kedudukan Erigo sebagai industri pakaian lokal mengharuskan perusahaan ini untuk bersaing dengan banyaknya pesaing dari dalam maupun luar negeri. Untuk dapat bersaing dengan perusahaan-perusahaan lainnya, Erigo harus mampu meningkatkan minat beli dari konsumen terhadap produk-produknya. Minat beli seseorang dapat dipengaruhi oleh banyak faktor, salah satunya yaitu kepercayaan konsumen terhadap suatu merek, di mana kepercayaan konsumen dapat dipengaruhi oleh transparansi informasi perusahaan. Penelitian ini bertujuan (1) untuk menganalisis apakah variabel transparansi informasi memiliki pengaruh terhadap variabel minat beli produk Erigo (2) untuk menganalisis apakah regulatory focus memoderasi hubungan antara variabel transparansi informasi dengan variabel minat beli. Variabel yang digunakan dalam penelitian ini adalah variabel transparansi informasi, fokus regulasi, dan minat beli. Penelitian ini diangkat karena fenomena dimana transparansi informasi yang sudah lebih modern di era digital ini dianggap memiliki keterhubungan terhadap minat beli konsumen. Hal ini dikarenakan dalam proses pengambilan keputusan konsumen, transparansi memegang peran penting. Populasi penelitian ini adalah semua konsumen yang pernah mengunjungi pop-up store Erigo. Jumlah sampel penelitian ini sebanyak 90 responden dengan kriteria pernah mengunjungi pop-up store Erigo, berusia 17 hingga 30 tahun, dan pernah membandingkan produk Erigo dengan produk pakaian sejenis lainnya. Pengumpulan data dilakukan dengan cara menyebarkan kuesioner melalui google formulir kepada responden yang dinilai cocok dengan kriteria. Hasil data pada penelitian ini diolah menggunakan software SPSS dengan metode Confirmatory Factor Analysis. Hasil dari penelitian ini pada model 1 yang menguji pengaruh transparansi informasi terhadap minat beli adalah positif, artinya semakin tinggi transparansi informasi, maka minat beli konsumen juga akan semakin meningkat. Uji yang dilakukan pada model 2 yang menguji pengaruh transparansi informasi terhadap minat beli yang dimoderasi oleh regulatory focus hasilnya adalah berpengaruh secara negatif yang artinya semakin tinggi tingkat transparansi informasi, minat beli dari konsumen akan semakin menurun.
THE RELATIONSHIP BETWEEN SHARED LEADERSHIP AND TEAM PERFORMANCE Tina Melinda; Natalia Christiani; Imelda Ritunga; Tony Antonio; Teofilus Teofilus
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 4 (2022): IJEBAR, Vol. 6 Issue 4, December 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i4.6714

Abstract

A leader is a person who will lead an organization to achieve goals, by motivating its members to achieve good performance. Shared leadership is one of the leadership styles that can be used to achieve good performance, because shared leadership is to provide opportunities for its members to contribute to performance achievement. This study aims to determine the relationship between shared leadership which has two dimensions, namely Task Oriented Shared Leadership (TOSL) and Relation Oreinted Shared Leadership (ROSL) to team performance. The sample used in this study was 216 people from three universities in the cities of Surabaya, Manado and Jakarta. The result is that there is a relationship between shared leadership and team performance. High TOSL and ROSL will result in high team performance or vice versa.
THE EFFECT OF SOCIAL MEDIA MARKETING AND BRAND CREDITABILITY TOWARD PURCHASE INTENTION USING MODERATING CUSTOMER ATTITUDE IN INDONESIAN CONSUMERS OF GOJEK ONLINE PUBLIC TRANSPORTATION SYSTEM Grace Citra Dewi; Gladys Greselda Gosal; Teofilus Teofilus; Sutanto Hidayat; Bambang Sugiyono Agus Purwono
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 4 (2022): IJEBAR, Vol. 6 Issue 4, December 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i4.6975

Abstract

Social media marketing has turned into a significant part of digital marketing techniques for brands and organizations. Utilizing the force of social media necessitates that you keep awake to date with its steadily changing landscape. “Gojek” (Online-public transportation sytem), a popular ride hailing platform in Indonesia, which uses social media marketing techniques to stay competitive in the market. in particular, discussed the impacts of social media influencer marketing and brand credibility toward purchase intention of Gojek services with the mediating role of customer attitude. The purpose of this research are: 1) to analyze the effects of social media influencer marketing towards customer attitude. 2) to analyze the effects of brand credibility towards customer attitude. 3) to analyze the effects of customer attitude towards purchase intention. This research design uses a Quantitative approach and are used to study certain populations and samples. Research variables are Social Media Influencer Marketing, Brand Credibility, Customer Attitude, and Purchase Intention. Number of respondent is 75 male and 76 female. The research results are Gojek had many great social media influencers, to increase their customer attitude, Gojek can create more social media influencers by focusing on the influencer’s popularity based on the questionnaire result, Brand credibility has a positive effect toward customer attitude, and Customer attitude has a positive effect toward purchase intention.
Behavioral intention pengguna smart home menggunakan UTAUT 2: Studi di Citraraya Tangerang Kuarizmi, Arief Betta; Padmalia, Metta; Teofilus, Teofilus
MBR (Management and Business Review) Vol 8 No 1 (2024): Juni
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21067/mbr.v8i1.10011

Abstract

Real estate is experiencing changes due to technological advances. Smart homes have become the flagship product each other among housing developers. By using the UTAUT 2 model, the aim of this research is to investigate the variables that influence the behavioral intentions of smart home users. Quantitative studies were carried out through distributing questionnaires online. The results of the study revealed that social influence and facilitating conditions have an influence on behavioral intention. On the other hand, behavioral intention is not affected by performance expectancy, effort expectancy, hedonic motivation, habit, or price value. In addition, facilitating, habit, and behavioral intention have a positive impact on usage behavior.. It is hoped that this empirical knowledge will increase sales and collect good data to understand and apply this phenomenon.
New Prespective of Brand Personality in Indonesia Rafa, Gabriela Ditta Aurelya; Teofilus, Teofilus; Setiobudi, Auditia
Primanomics : Jurnal Ekonomi & Bisnis Vol. 22 No. 2 (2024): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v22i2.2805

Abstract

The footwear industry is one of the industry sectors that has a prospective influence on the growth of the Indonesian economy. The need for footwear is now transforming into a part of a lifestyle. The aim of this research is to look at and analyze what brand personality factors are appropriate in the context of developing countries, especially Indonesia, based on literary studies by Aaker (1997), Geuens (2009), and Davies. (2018). This research provides a new insight into brand personality in the context of Indonesia's perspective. The sample is a local shoe user with a set sample quota in the five provinces that have the most shoe companies registered with the Ministry of Industry. The study used a total of 225 respondents. The results show that the brand's personality dimension has formed. The study provides a new perspective on the brand personality dimension from an Indonesian perspective, given that no study specifically defines brand personality. This research has become interesting because there are still very few articles describing the concept of brand personality in developing countries, which limits researchers' preparation of research. In the future, it is expected that business owners will begin to consider the importance of the essence of a brand so that brand personality is created for local brands in Indonesia. 
EXPLORING INTEREST GEN Z INVESTMENT IN THE STOCK MARKET: STUDIES EMPIRICAL IN SURABAYA CITY Aryasatya, Laudza; Setiobudi, Auditia; Teofilus, Teofilus; Darsana, Ni Putu Andini Kusuma Putri
Riset: Jurnal Aplikasi Ekonomi Akuntansi dan Bisnis Vol 6 No 2 (2024): RISET : Jurnal Aplikasi Ekonomi Akuntansi dan Bisnis
Publisher : Kesatuan Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/riset.v6i2.2094

Abstract

This study is for learning attitude, subjective norms, and perception control behavior, which can influence interest in investing Surabaya students in the capital market. The research uses quantitative methodology. Besides that, the method of taking a purposive sample was used for the retrieval process sample. Data was collected through a distribution questionnaire to 110 respondents from University Ciputra and the University Airlangga who have invested in the capital market. An online questionnaire was used to collect data. Online questionnaires refer to Google Forms as a medium for filling out questionnaires. The collected data was processed using the Partial Least Square method with the analysis software SmartPLS 3, which aims to test the connectedness between variables. Testing this shows that attitude, subjective norms, and perceived behavioral control have significant connections to interest investment students in Surabaya City in investing in the stock market. Implications study this is to encourage the Indonesian Stock Exchange as a regulator, companies as intermediary trading shares, and companies engaged in the finance field to collaborate to give education and insight into investment shares among students.
EVOLUSI BANK KONVENSIONAL DALAM PERSPEKTIF TEORI PUSH PULL MOORING Pradila, Arfir; Teofilus, Teofilus
Jurnal Manajerial Bisnis Vol 8 No 1 (2024): Jurnal Manajerial Bisnis
Publisher : Prodi Magister Manajemen Universitas Wijaya Putra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37504/jmb.v8i1.639

Abstract

This study aims to identify differences in customer perceptions of push and pull factors in switching from conventional banking services to digital banking at Bank Mandiri Tanjung Perak Branch in Surabaya. The research methodology involves questionnaires for quantitative data collection and documentation to support the data. Analysis is conducted using the Push Pull Mooring (PPM) theory to evaluate the influence of Service Quality, Perceived Ease of Use, and Lifestyle on customers' Switching Intention. The findings indicate that for customers with less than 5 years of transaction experience, service quality and ease of use of digital services influence their intention to switch. For customers with more than 5 years of experience, service quality and ease of use have different impacts on switching intention. The t-test results show that switching intention is not significantly influenced by the duration of use (P value 0.93), but lifestyle significantly affects preference for digital services (P value 0.003). Perceived ease of use does not show a significant difference between the two groups (P value 0.716), while service quality shows a significant difference (P value 0.014). The application of these research findings to other Mandiri branches needs to consider demographics, strategy adaptation, and continuous evaluation. Bank Mandiri can optimize its services by focusing on customer retention, lifestyle, ease of user experience, and improving service quality. Understanding the interaction effects between these variables helps Bank Mandiri adapt holistic and customer-oriented strategies. Thus, Bank Mandiri can enhance its competitiveness in an increasingly dynamic market.
Analisis faktor efektivitas komunikasi pemasaran pada lokasi proyek properti Citraraya Tangerang Tan, Ellys; Teofilus, Teofilus; Bernardus, Denny; Sarwoko, Endi
MBR (Management and Business Review) Vol 8 No 1 (2024): Juni
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21067/mbr.v8i1.10069

Abstract

This research aims to analyze factors in the effectiveness of marketing communication that can increase consumer interest in visiting property projects. This research was conducted in the context of property or real estate using a framing theory that the way we present information affects the way people perceive and take action.  The method used in this research is a descriptive quantitative research method using questionnaires as research instruments and Exploratory Factor Analysis. The targeted respondents with age above 25 years,  income above ten million rupiah and domiciled in Jabodetabek and Java Island. Of the 300 questionnaires distributed, there were 200 valid respondent data and entered the target. This research is expected to contribute to property companies so that the factors resulting from the research can be used in marketing communications more effectively in increasing consumer interest in visiting the location. The results stated that the dimensions of location, price, facilities, reputation, environment, service, events, and influencers are valid as dimensions of factors attracting consumer visits.
Psychology capital and organizational commitment of novice police: the mediation effect of career adaptability Sutrisno, Aristianto Budi; Suhariadi, Fendy; Wijoyo, Suparto; Aldhi, Ian Firstian; Teofilus, Teofilus; Hardaningtyas, Dwi
International Journal of Evaluation and Research in Education (IJERE) Vol 13, No 4: August 2024
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijere.v13i4.28460

Abstract

This research aims to provide an understanding of the mechanisms underlying organizational commitment (OC) by utilizing psychological capital (PsyCap) as an antecedent and career adaptability (CA) as a mediator in this relationship. This study employs the conservation of resources (COR) theory to elucidate how PsyCap and CA can assist organizational members in enhancing OC when assessing the workforce quality in police settings. The study was conducted at police academy and state police school in Indonesia. The sampling technique adopted purposive sampling, targeting novice police totaling 417 individuals. Concerning the relationship between PsyCap and CA denoting a statistically significant positive relationship. This indicates that as PsyCap increases, CA tends to rise as well. The results demonstrate that the relationship between PsyCap and OC is not statistically significant. The relationship between CA and OC indicates an extremely significant positive relationship, meaning that a higher CA leads to an elevated OC. The indirect relationship between PsyCap and OC, when considering the mediating effect of CA on the relationship between PsyCap and OC, implies that PsyCap has a significant positive influence on OC through CA. It can be concluded that CA fully mediates the relationship between PsyCap and OC.
Co-Authors Aldhi, Ian Firstian Alexander Wahyudi Henky Soeparto Anastasia Jesslyn Andreas Angeline Gomuljo Anthony Kurniawan Antonius Tanan Ardiansyah, Topan Aria Ganna Henryanto Aryasatya, Laudza Auditia Setio Budi Auditia Setiobudi Azizurrohman, Muhammad Bambang Sugiyono Agus Purwono Budiono, Yoppie Calvin Cliff Surjadi Charistantya Tegar Aganta Chrisania, Liaga Christiani, Natalia Christina Whidya Utami Cynthia Yoana Damelina B. Tambunan Dandy Suryapraja Darsana, Ni Putu Andini Kusuma Putri Daru Asih Deandra Vidyanata Denny Bernardus Denpharanto Agung Krisprimandoyo Devi Rahnjen Wijayadne Dwi Hardaningtyas Dyah Ayu Anggraeni Emantyo, Yosef Evandro Endi Sarwoko Eric Harianto Evelyn Tjiong Febry, Timotius Fendy Suhariadi Ferri Woejaya Gladys Greselda Gosal Grace Citra Dewi Gracia Ongkowijoyo Henry Susanto Pranoto Herzaky Mahendra Putra Imelda Ritunga Indra Atmaja Intan Ramadania Hartono Putri Isyraq Rahmita, Rifdah Junko Alessandro Effendy Kuarizmi, Arief Betta Menny, Alviano Herbert Metta Padmalia Mohammad Fakhruddin Mudzakkir Ni Made Cantika Putri Aristya Sandy Ni Made Cantika Putri Aristya Sandy Nindria Untarini Povannes, Tyaga Adinata Pradila, Arfir Pramesti Regista Cahyani Pranoto, Henry Prasetio, Fiona Raden Priyo Utomo Rafa, Gabriela Ditta Aurelya Rismawati br Sitepu Riveria Sari Romauli Nainggolan Rosiana Eka Dewi Rusmi, Nanduta Sito Ruth Violina Gelombang Sabar Sabar Sabar Sabar Salsabila, Aisyah Sanju Kumar Singh Sari, Isti Okvita Silaswara, Diana Sofyan, Fahrul Riza Somawiharja, Yohannes Stephanie Halim, Stephanie Steven Ng Suginantra, Putu Agus Suparto Wijoyo Sutanto Hidayat Sutrisno, Aristianto Budi Sutrisno, Timotius F.C.W Syarifah, Diana Syifa Indraswari Tan, Ellys Tiffany Angwar Tina Melinda Tony Antonio Trisya, Riana Tsai, Chia Han Viona Salindeho Wahyudi, Alexander Wibisono, Leonard Junio Widodo, Aghnia Kamila Yuli Kartika Dewi