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All Journal Jurnal Manajemen dan Bisnis (Performa) Jurnal Manajemen Teknologi Edueksos : Jurnal Pendidikan Sosial & Ekonomi International Journal of Artificial Intelligence Research Substansi: Sumber Artikel Akuntansi Auditing dan Keuangan Vokasi Jurnal Kajian Akuntansi Jurnal Dedikasi Masyarakat Resona : Jurnal Ilmiah Pengabdian Masyarakat Equilibrium: Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi Jurnal Manajemen STIE Muhammadiyah Palopo Journal of Economic, Bussines and Accounting (COSTING) Al-Hayat: Journal of Islamic Education JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Martabe : Jurnal Pengabdian Kepada Masyarakat Owner : Riset dan Jurnal Akuntansi Jurnal Manajemen Strategi dan Aplikasi Bisnis Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Jurnal Ilmiah Edunomika (JIE) Al-Kharaj: Journal of Islamic Economic and Business Jurnal Abdi Insani Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Fokus Manajemen Bisnis Nobel Management Review Studi Ilmu Manajemen dan Organisasi Kontigensi: Jurnal Ilmiah Manajemen Bima Journal : Business, Management and Accounting Journal Proceedings Series on Social Sciences & Humanities Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Bisnis dan Kewirausahaan JURNAL MANAJEMEN DAN BISNIS INDONESIA
Rahmad Solling Hamid
Universitas Muhammadiyah Palopo
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Role of social media information quality, social media usage frequency, and social media political marketing activities in increasing trust and political engagement among Gen Z women Saputri, Arini; Hamid, Rahmad Solling; Dewintari, Putri
BIMA Journal (Business, Management, & Accounting Journal) Vol. 6 No. 1 (2025)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/bima.6.1.151-168

Abstract

Purpose: This study examines the role of social media information quality, social media usage frequency, and political marketing activities through social media in increasing the trust and political engagement of women in North Luwu. Methodology: A quantitative approach was used, with a population of female activists in the region. Data were collected from 250 respondents through an online survey and analyzed using a structural equation modeling approach based on partial least squares (PLS-SEM). Results and Findings: The results indicate that social media information quality has a significant and positive effect on trust (p < 0.05) but is not significant for political engagement (p > 0.05). Conversely, social media usage frequency has a significant and positive effect on both trust (p < 0.05) and political engagement (p < 0.05). Political marketing activities on social media significantly affect trust (p < 0.05) but do not show a direct significant effect on political engagement (p > 0.05). Trust is proven to mediate the relationship and has a significant effect on increasing political engagement (p < 0.05). Novelty and Originality: This study offers a new way of thinking about things by adding an important factor—the amount of time people spend on social media—that hasn't been looked at in previous studies (Hamid et al., 2020).Conclusion: This study helps politicians and political marketing consultants in the real world, and it also expands the ways that social exchange theory and relationship marketing can be used to understand women's political participation.Type of Paper: Research Article.
Role of Technology Proficiency, Self-Confidence, and Entrepreneurial Orientation in Enhancing Self-Motivation and Performance of Female MSME Employees in North Luwu Basir, Nur Halifah; Hamid, Rahmad Solling; Duriani, Duriani
BIMA Journal (Business, Management, & Accounting Journal) Vol. 6 No. 1 (2025)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/bima.6.1.169-182

Abstract

Purpose: This study explores the impact of technology proficiency, self-confidence, and entrepreneurial orientation on self-motivation and performance of female MSME employees. Methodology: Quantitative analysis of 240 respondents using PLS-SEM. Results and Findings: Technology proficiency significantly affects self-motivation but not directly performance. Self-confidence positively impacts both self-motivation and performance. Entrepreneurial orientation affects self-motivation but not directly performance. Self-motivation mediates the relationship between entrepreneurial orientation, technological proficiency, and self-confidence with employee performance. Novelty and Originality: The study introduces a model linking digital proficiency with motivational and performance outcomes among female MSME employees, a relatively unexplored area. Conclusion: Self-motivation is a crucial mediating factor, emphasizing the need for technological training and confidence-building initiatives. Type of Paper: Empirical research article.
Impact of Product Differentiation, Culture, and E-Commerce Knowledge on Trust and Intention to Use E-Commerce among MSMEs Budi, Indah Indah; Solling Hamid, Rahmad; Dewintari, Putri
BIMA Journal (Business, Management, & Accounting Journal) Vol. 6 No. 1 (2025)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/bima.6.1.701-716

Abstract

Purpose : This study explores the effect of product differentiation, culture, and e-commerce knowledge on trust and intention to use e-commerce among MSMEs in Palopo City. Methodology: It employs a quantitative approach using questionnaires, with data analyzed through Partial Least Squares Structural Equation Modeling (PLS-SEM). Results:  show that product differentiation and e-commerce knowledge have a significant positive effect on trust and intention to use e-commerce, while culture only affects the intention to use e-commerce. Trust mediates the relationship between product differentiation and e-commerce knowledge with intention to use e-commerce. Novelty: of this study lies in its integrative approach, combining multiple factors influencing e-commerce adoption by MSMEs in one model. Finding: It also tests the mediating role of trust, a factor not extensively explored in previous studies on this topic.research contributes to theory by expanding understanding of the variables that affect e-commerce adoption by MSMEs. It also offers practical insights, suggesting MSMEs focus on product innovation and improving e-commerce education to increase competitiveness.Originality: The study’s limitations include its narrow geographic focus and cross-sectional approach. Future research should expand the scope and use longitudinal methods to explore the dynamics of e-commerce adoption. Type of Paper: Empirical Research Paper.
PENGARUH PERTUMBUHAN EKONOMI, UPAH MINIMUM DAN TINGKAT PENDIDIKAN TERHADAP PENGANGGURAN DI KOTA PALOPO Annisa, Annisa; Patra, I Ketut; Hamid, Rahmad Solling
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 9 No 2 (2025): Edisi Mei - Agustus 2025
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v9i2.5751

Abstract

This study aims to analyze the influence of several main factors, namely economic growth, minimum wages, and education levels, on the unemployment rate in Palopo City using a quantitative approach through multiple linear regression on time-series data during the period 2010-2023. Although the three variables have theoretical relevance in influencing the unemployment rate, the results of the study show that partially or simultaneously, there is no significant influence of economic growth, minimum wages, and education levels on the unemployment rate in Palopo City. Statistically, the contribution of the three variables only reaches 20.9%, while the rest, namely 79.1%, is influenced by other factors not included in this analysis model. This finding indicates a mismatch between the existing education system and the needs of the local labor market, where many graduates do not have skills that are in accordance with the developing job sectors. Therefore, this study suggests the need for more adaptive and relevant local policies, which not only focus on increasing wages and education, but also on creating better quality jobs that are in accordance with market needs, in order to reduce unemployment and improve the welfare of the Palopo City community as a whole.
The Role of Digital Compotence, Digital Leadership, Digital Culture, And Religiosity, on Individual Creativity And Lecturers' Performance At Muhammadiyah University of Palopo Sarmila; Rahmad Solling Hamid; Sofyan Samsuddin
Al-Kharaj: Journal of Islamic Economic and Business Vol. 7 No. 2 (2025): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v7i2.6863

Abstract

This study aims to analyze the role of digital competence, digital leadership, digital culture, and religiosity on individual creativity and performance of lecturers at Muhammadiyah University of Palopo. Digital competence, digital leadership, digital culture, and religiosity are expected to influence lecturers' creativity in developing teaching materials and their performance in teaching and interacting with students. The research method used is quantitative with a survey approach, using questionnaires distributed to lecturers at Muhammadiyah University of Palopo. The results of the study indicate that digital competence has a significant positive impact on lecturers' creativity and performance. Digital leadership and digital culture also have a positive effect on creativity, while religiosity does not show a significant effect on lecturers' performance. This study contributes to the understanding of the factors that influence lecturers' creativity and performance in the digital era.
PENGARUH JUMLAH PENDUDUK DAN PERTUMBUHAN EKONOMI TERHADAP KEMISKINAN DI SULAWESI SELATAN Rusdi, Khusnul Fhatimah; Patra, I Ketut; Hamid, Rahmad Solling
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 9 No 2 (2025): Edisi Mei - Agustus 2025
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v9i2.5864

Abstract

Penelitian ini menelaah peran ekonomi dan jumlah penduduk dalam memengaruhi kemiskinan di Sulawesi Selatan secara lebih mendalam. Pertumbuhan ekonomi dianggap sebagai strategi untuk mengurangi kemiskinan, tetapi peningkatan jangka pendek tidak selalu berdampak positif pada stabilitas daerah. Meskipun ekonomi nasional menunjukkan kemajuan, kemiskinan tetap menjadi masalah di beberapa wilayah. Faktor-faktor seperti infrastruktur dan ketersediaan sumber daya juga berperan dalam kemiskinan. Penanggulangan kemiskinan memerlukan kolaborasi dari berbagai pihak. Data sekunder dari BPS Sulawesi Selatan digunakan dalam penelitian ini, mencakup dari 2010 hingga 2023.
The Role of Interaction, Entertainment, and Customization in Increasing Brand Engagement and Brand Loyalty of Skintific Students on TikTok Intan Melinda; Rahmad Solling Hamid; Edi Maszudi
Al-Kharaj: Journal of Islamic Economic and Business Vol. 7 No. 3 (2025): : All articles in this issue include authors from 3 countries of origin (Indone
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v7i3.7855

Abstract

This study aims to analyze the influence of interaction, entertainment, and customization on Skintific's brand engagement and loyalty on the TikTok platform. In the digital era, social media has become a crucial tool in marketing strategies, enabling companies to connect directly with consumers. The method used was quantitative, with data collected through questionnaires from 240 university students in Palopo City. The analysis results show that interaction has a positive and significant influence on brand engagement. Furthermore, entertainment content has been shown to be effective in enhancing consumer experience, while product customization contributes to increased consumer loyalty. These findings provide valuable insights for Skintific and other marketers to design more effective digital marketing strategies, thereby increasing consumer engagement and loyalty in a competitive market.
Pengaruh Content Marketing, Influencer Marketing, Online Custumer Review Terhadap Keputusan Pembelian dan Kepuasan Konsumen Di Tiktok Satiawan, Adil; Hamid, Rahmad Solling; Maszudi, Edi
Jurnal Manajemen dan Bisnis Indonesia Vol. 9 No. 1 (2023): Edisi Bulan Juni
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/jmbi.v9i1.238

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh online content marketing, influencer marketing, online custumer review terhadap keputusan pembelian dengan kepuasan konsumen pada Tiktok. Populasi dalam penelitian ini adalah seluruh konsumen yang berbelanja online pada toko online di Tiktok yang belum diketahui dengan pasti jumlahnya. pengambilan sample diambil dengan menggunakan sample non probabilitas dan telah diperoleh sebanyak 160 jumlah sample responden pengguna yang telah melakukan pembelian di Tiktok. Pengujian hipotesis dalam penelitian ini menggunakan partial least square (PLS). Berdasarkan hasil yang diperoleh dari penelitian ini mengindikasikan bahwa content marketing mempunyai pengaruh positif dan signifikan terhadap kepuasan konsumen, influencer marketing berpengaruh signifikan terhadap kepuasan konsumen, keputusan pembelian berpengaruh terhadap kepuasan konsumen, dan online custumer review berpengaruh terhadap keputusan pembelian. Namun, terdapat hasil yang bervariasi yaitu content marketing masih belum berperan baik dalam menentukan tingkat keputusan konsumen, influencer marketing belum berperan baik dalam menentukan keputusan pembelian, online custumer review belum berperan baik terhadap kepuasan konsumen.
Peran Customer Experience, Daya Tarik dan E-Wom Dalam Menentukan Kepuasan Dan Minat Berkunjung Kembali Alfin, Alfiansyah; Hamid, Rahmad Solling; Maszudi, Edi
Jurnal Manajemen dan Bisnis Indonesia Vol. 9 No. 1 (2023): Edisi Bulan Juni
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/jmbi.v9i1.240

Abstract

Tanah Toraja merupakan suku yang berada di pegunungan bagian Utara Sulawesi Selatan, Indonesia. Suku Toraja mayoritas memeluk agama Kristen sementara sebagin menganut agama Islam dan kepercayaan orang dulu yang dikenal sebagai Aluk to Dolo. Toraja merupakan salah satu daerah yang ada di Indonesia yang memiliki potensi pariwisata yang cukup besar di Indonesia. Penelitian ini bertujuan untuk menganalisis costumer experience, daya tarik, e-wom terhadap kepuasan dan minat berkunjung kembali. Jumlah keseluruhan dari populasi dalam penelitian belum diketahui, maka pengambilan sampel di ambil dengan menggunkan sample non probabilitas dan telah diperoleh sebanyak 172 jumlah sampel responden wisatawan yang pernah mengunjungi wisata yang ada di Tanah Toraja. pengujian hipotesis menggunakan teknik struktural Equation Model. Berdasarkan hasil penelitian customer experience berpengaruh signifikan secara langsung terhadap kepuasan, customer experience berpengaruh signifikan secara langsung terhadap minat berkunjung kembali, daya tarik berpengaruh signifikan terhadap kepuasan, daya tarik berpengaruh tetapi tidak signifikan terhadap minat berkunjung kembali, e-wom berpengaruh tetapi tidak signifikan terhadap kepuasan, e-wom berpengaruh signiikan terhadap minat berkunjung kembali dan kepuasan berpengaruh signifikan terhadap minat berkunjung kembali
Peran E-wom Konten Marketing dan Lifestyle Dalam Meningkatkan Kepercayaan Dan Minat Beli Generasi Milenial Pada Tokopedia Idris, Irfat Nur; Hamid, Rahmad Solling; Maszudi, Edi
Jurnal Manajemen dan Bisnis Indonesia Vol. 9 No. 1 (2023): Edisi Bulan Juni
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/jmbi.v9i1.241

Abstract

Saat ini ada berbagai platform online yang mendukung berbagai kegiatan manusia seperti dalam kegiatan belanja, Tokopedia menjadi salah satu e-comerce yang banyak diminati oleh masyarakat, karena inovasi yang selalu dilakukan oleh Tokopedia untuk memberikan pelayanan terbaik bagi konsumen sebagai platform jual beli online. Tujuan dari penelitian ini adalah untuk mengetahui peran e-wom, konten marketing, lifestyle dalam meningkatkan kepercayaan dan minat beli generasi milenial pada Tokopedia. Jumlah keseluruhan dari populasi dalam riset ini belum diketahui, maka pengambilan sample diambil dengan memakai sample non probabilitas dan telah diperoleh sebanyak 155 jumlah sample responden costomer generasi milenial pada toko pedia. Pengujian hipotesis menggunakan teknik Struktural Equation Model. Berdasarkan hasil penelitian e-wom terhadap kepercayaan tidak berpengaruh signinifikan, e-wom terhadap minat beli tidak berpengaruh sinifikan, konten marketing berpengaruh signifikan terhadap kepercayaan, konten marketing berpengaruh signifikan terhadap minat beli, lifestyle berpengaruh signifikan terhadap kepercayaan, lifestyle terhadap minat beli tidak berpengaruh signifikan, kepercayaan terhadap minat beli tidak berpengaruh signifikan
Co-Authors Adelia Adelia Ahmad Suardi Alfiansyah Alfiansyah Alfin, Alfiansyah Amri, Sri Rahayu Andi Adil Satiawan Andi Sismar Andrean, Ragil Anne Attas Annisa Annisa Anwar, Suhardi M. Arti, Pidia Asmita Asmita Ningsih Asriany Asriany Atika Aulia Aulia Melani Basir, Nur Halifah Bidasari Budi, Indah Indah Duriani Duriani, Duriani Dwi Rahmatya Ruddin Edi Maszudi Elsa Rahima Erwin Noki Fajar Dap Fitra Rahmat Sakti Goso , Goso Halimah S Dia Hapid Harun Alrasyid Herman Herman Hijrah Febriana Utami I Ketut Patra, I Ketut Idris, Irfat Nur Imaduddin Murdifin Imran Ukkas Intan Melinda Irmansyah Irmansyah Juwandariah Jubir Kia Putri Wardani Lahumuddin, Muhammad Yasin Parawangsa Limbong, Christine Herawati M. Risal Masniati Masniati Muh Arif Andi Manrang Muh. Arif Muh. Harun Ar – Rasyid Muhammad Aqsa Muhammad Ferdianto Muhammad Harun Ar-Rashid Muhammad Ikbal Muhammad Ikbal Muhammad Yusuf Qamaruddin Muhammad Yusuf Qamaruddin Musnia Musnia Mustafa Muhani Mutmainna Mustafa Naina Lusi Niniek Fariaty Lantara Nofa Atmayansih Utari Nugraha, Hary Nur Fadila Nur Fadillah Nurul Azikin Patra, I Ketut Paturrahman Paturrahman Pelandira Pelandira Pingki Wahyuni Praginata, Ratu Dhita Putri Dewintari Qamaruddin, Muh. Yusuf Qamaruddin, Muhammad Yusuf Rahma Eka Putri Rahmatia Rahmatia Rahmawati Rahmawati Rahmawati Sjamsu Alam Ratna Dewi Rezeki, Syailendra Reza Irwansyah Riefky Dj Al Idrus Ririn Saputri Riska Eka Putri Bachtiar Riska Eka Putri Bachtiar Rismawati Rismawati Rismawati Risna Risna Riswandi Paradi Riyanti Riyanti Rusdi, Khusnul Fhatimah Sahar Sahar Saharuddin Saharuddin Sahrir, Sahrir Salju Salju Sapar Sapar Saputri, Arini Sari Devi Sarmila Sarpiana Sarpiana Satiawan, Adil Siti Muslimah Siti Nurhayati Sofyan Samsuddin Sofyan Syamsuddin Sri Mutiara Sriwahyuni Sriwahyuni Subagja, Agus Dedi Sudarman Moonai Suharnita Suharnita Sultan Sultan Suriyanti Suriyanti Suriyanti Umrah, Andi Sitti Wafiq Azzahra Windiyani Windiyani Yanti, Dewi Zikra Supri