Article Per Year (5 Year)
p-Index From 2020 - 2025
4.604
P-Index
This Author published in this journals
All Journal Jurnal Pariwisata Pesona Jurnal Penelitian Pendidikan IPA (JPPIPA) Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan Owner : Riset dan Jurnal Akuntansi International Journal of Community Service Learning International Journal of Social Science and Business EQIEN - JURNAL EKONOMI DAN BISNIS Journal of Intelligent Decision Support System (IDSS) Community Development Journal: Jurnal Pengabdian Masyarakat RESOLUSI : REKAYASA TEKNIK INFORMATIKA DAN INFORMASI Indonesian Journal of Engagement, Community Services, Empowerment and Development (IJECSED) Indonesian Journal of Economy, Business, Entrepreneuship and Finance (IJEBEF) International Journal of Engagement and Empowerment (IJE2) Jurnal Abdimas Bina Bangsa Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Jurnal Kebijakan Pembangunan Daerah : Jurnal Penelitian dan Pengembangan Kebijakan Pembangunan Daerah Jurnal Ekonomi Jurnal Bina Bangsa Ekonomika J-Intech (Journal of Information and Technology) Jurnal Ilmiah Sistem Informasi Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Bina Bangsa International Journal of Business and Management Jurnal Kebijakan Pembangunan Daerah (JKPD)
Hadi Kurniawanto
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Physics Public Health Social Sciences Other

Published : 33 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Journal of Intelligent Decision Support System (IDSS)

 1 
Marketing information systems in the digital era (a literature review study) Hadi Kurniawanto; Hafidz Hanafiah
Journal of Intelligent Decision Support System (IDSS) Vol 6 No 2 (2023): June : Intelligent Decision Support System (IDSS)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/idss.v6i2.134

Abstract

The marketing information system is part of a management information system focusing on marketing. This information system is essential, especially in the digital era that depends on technology. In this research, we will focus on the trend of how marketing information systems are an option for some companies and the customer's perspective. This study uses qualitative studies from various recent journals. The study results show that most marketing information systems are still used to support the company's business with web-based information systems, with e-commerce as an option compared to Android-based ones. The other variables are still talking about customer satisfaction and loyalty. Use this information system used by several business fields, cooperatives, banking, property, entrepreneurship, tourism, agriculture, and sales as a decision by considering efficiency and effectiveness as well as long-term risks and effects.
Co-Authors A Halim Abdul Rauf Chaerudin Ahmad Mulyani Ahmad Munawir Anggriawan, Muhammad Angga Ardi Hidayat Arta Rusidarma Putra Asnawi Asnawi Auliana, Sigit Billy Tejaarief Dedy Khaerudin ENCEP SAEFULLAH, ENCEP Ende, Ende Fatari Fryda Fatmayati Furtasan Ali Yusuf Gatot Hartoko Hafidz Hanafiah Hafidz Hanafiah Hamidah Hamidah Inda Rohmat Indah Diana Irma Nurmala Dewi Irwan Sukmawan Jaka Wijaya Kusuma Joniwarta Kenedi, Kenedi Laksmi Evasufi Widi Fajari Listiawati Listiawati Muhammad Angga Anggriawan Munawaroh Munawaroh Nugraha Edhi Suyatma Nurhasan Nugroho nurnaningsih, Desi Ombi Romli Quraysin, Icin Ramadhan, Idrus Ramdani Ramdani Rustandi, Tata Saepudin Saepudin Suflani Suhandi Suhandi Suhandi Suhandi Suhandi Suhandi, Suhandi Surachman Suyatma, Nugraha Edi SYAMSUL HIDAYAT Tabroni Tjahja Muhandri Yanneri Elfa Kiswara Yusniah Anggraini