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All Journal Sinkron : Jurnal dan Penelitian Teknik Informatika al-Uqud : Journal of Islamic Economics JURNAL PENELITIAN International Journal of Islamic Business and Economics (IJIBEC) Jurnal Abdimas Mahakam El-Barka: Journal of Islamic Economics and Business Jurnal Ekonomi Syariah, Akuntansi dan Perbankan (JESKaPe) Darmabakti : Junal Pengabdian dan Pemberdayaan Masyarakat Neraca International Journal of Community Service Islamic Business and Finance (IBF) Journal of Islamic Economics Share: Jurnal Ekonomi dan Keuangan Islam CITIZEN: Jurnal Ilmiah Mulitidisiplin Indonesia Journal of Islamic Economics and Finance Jurnal Manajemen dan Perbankan (JUMPA) Journal of Accounting and Digital Finance Neo Journal of economy and social humanities KENDALI: Economics and Social Humanities Sahmiyya: Jurnal Ekonomi dan Bisnis Journal of Islamic Economics and Finance Velocity: Journal of Sharia Finance and Banking DIMASEKA Jurnal Pengabdian Masyarakat Jurnal Hukum Islam Jurnal Social Society LogicLink: Journal of Artificial Intelligence and Multimedia in Informatics International Journal of Islamic Business and Economics (IJIBEC) Nidhomiya: Research Journal of Islamic Philanthropy and Disaster
Tamamudin
UIN K.H. Abdurrahman Wahid Pekalongan
Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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MENGANTISIPASI PASAR TERBUKA DENGAN MENCIPTAKAN KEUNGGULAN BERSAING MELALUI PENDEKATAN STRATEGI PEMASARAN (Pendekatan Marketing Mix dalam Prespektif Islam) Tamamudin
Jurnal Hukum Islam Vol 10 No 2 (2012)
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/jhi.v10i2.568

Abstract

Islam has economic and business systems that are well defined and have proven their efficacy and strength. In marketing practices, Islamic teachings embedded in the Quran, Hadits of the Prophet (pbuh), Ijma’ (consensus), and Qiyas (analogy) have a foundation that is based on equity and justice. This paper attempts to identify the main characteristics of the Islamic perspective on the framework of marketing mix. The paper analyses the four pillars of marketing mix which are product, price, promotion, place and people. The paper adopts the methodology of evaluating the prevailing practices of marketing mix from an Islamic perspective with the sole aim to highlight the efficacy and strength of an Islamic ethical framework. Finally, the paper illustrates that Islam provides a framework for the creating and sustaining of a strong ethical marketing culture.
MEREFLEKSIKAN TEORI PEMASARAN KE DALAM PRAKTIK PEMASARAN SYARIAH Tamamudin
Jurnal Hukum Islam Vol 12 No 2 (2014)
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/jhi.v1i1.557

Abstract

Marketing has undergone rapid development since the 1990s. Until now, marketing is not only known as a practical element but marketing is also known as one of the disciplines. In other words, marketing has elements of the scientific method that can produce marketing theories. However, marketing does not have a general theory that can explain all aspects related to marketing itself. The fact that marketing continues to play an important role in corporate strategy in several companies indicate that there is an opportunity and take a real approach to build marketing competence as a source of competitive advantage. Business practices and marketing today is experiencing a shift or a transformation from an intellectual level (rational), to the emotional, spiritual, and finally to. On the intellectual level (rational), marketers will address the functional-technical marketing by using a number of marketing variables that exist, such as the marketing mix (marketing mix), market segmentation, targeting, branding, positioning.
PROMOSI INDUSTRI BATIK PEKALONGAN (Penerapan, Kemudahan, dan Hambatan) Tamamudin
Jurnal Hukum Islam Vol 13 No 2 (2015)
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/jhi.v13i2.489

Abstract

Pekalongan city is one of the produce regions batik. Geographically, small industry and large garment industry compete in the marketing of Pekalongan batik spread and extends beyond Pekalongan. Promotion strategy itself is the best combination of variables advertising, personall selling, promotions and other publicity semuanaya planned to achieve sales program. The type of research is a field research. The approach used in the study is a qualitative approach, the research procedures that produce descriptive data, in the form of words written or spoken of the people and observed behavior. Batik industry in Pekalongan in the implementation of the strategy promotion strategy promotional mix or promotional mix (promotional mix) that is noticed and keep the blend of Personal selling by opening stores or shop and email services for e-commerce, advertising to advertise in several electronic media and newspapers, sales promotion with several exhibitions held in Pekalongan Pekalongan and outside the city, and publicity by utilizing the internet.
Perilaku Produksi Industri Batik Kota Pekalongan Menurut Etika Produksi Islam Tamamudin
Jurnal Hukum Islam Vol 14 No 2 (2016)
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/jhi.v0i0.671

Abstract

Pekalongan known as a city whose economies are based on the batik industri, for the quality of the city of Pekalongan batik is in excellent condition, is evidenced by the absence of some in Pekalongan batik industri that already exports its products to various countries. Ethics is very important to be applied in the production process to minimize any production activities that cause harm. Greed of man and the love of the world is one thing that makes people act not in accordance with the rules or ethics, so that the rules of values and norms have a very important position in the control action in order not to cause dangerous to other human beings, in running the batik industri, the company always trying to follow the principle of balance in all aspects. Balance is the key to the survival of the company.
Inovasi ekonomi syariah berbasis digital: Studi kasus penerapan QRIS dan Mobile banking pada BSI KCP Pekalongan Istiqomah, Nur; Tamamudin, Tamamudin; Sadali, Ayatullah
Journal of Accounting and Digital Finance Vol. 5 No. 2 (2025): Journal of Accounting and Digital Finance
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jadfi.v5i2.1873

Abstract

The advancement of digital technology has encouraged Islamic financial institutions to innovate in delivering services to the public. One of the innovations implemented is the use of Quick Response Code Indonesian Standard (QRIS) and mobile banking as financial transaction tools that are fast, secure, and compliant with Islamic principles. This study aims to analyze the implementation of QRIS and mobile banking at Bank Syariah Indonesia (BSI) KCP Pekalongan and their contribution to supporting digital-based Islamic economic innovation. This research employs a descriptive qualitative approach using a case study method. Data collection techniques include observation, in-depth interviews, and documentation involving customers and bank staff. The results show that the application of QRIS and mobile banking facilitates customer transactions, accelerates service delivery, and enhances efficiency and transparency in financial processes. These digital innovations also promote Islamic financial inclusion, particularly among micro, small, and medium enterprises (MSMEs) and the younger generation. However, challenges remain, such as low digital literacy and limited network access in some areas. Therefore, continuous education and outreach strategies are essential to maximize the benefits of digital Islamic financial services across all segments of society.
Persepsi Masyarakat Desa Balamoa Kabupaten Tegal Terhadap BMT Mitra Bersama Kabupaten Tegal Dalam Pemberdayaan Ekonomi Masyarakat Fatikha, Naeli; Tubagus Surur, Achmad; Tamamudin
Sahmiyya: Jurnal Ekonomi dan Bisnis Vol 3, No 1 Mei 2024
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

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Abstract

This study aims to determine the perceptions of the people of Balamoa Village, Tegal Regency towards BMT Mitra Bersama, Tegal Regency in carrying out community economic empowerment. This research uses a qualitative method. The data collection method in this study was obtained from interviews and direct observation as primary data. The secondary data was obtained from various literature such as journals, books, and other relevant references. This research was conducted in Balamoa Village, Tegal Regency and BMT Mitra Bersama Tegal Regency from 15 June 2023 to 28 June 2023. The results showed that the community's perception of BMT Mitra Bersama Tegal Regency showed good results, they assessed the contribution of BMT to community economic empowerment which is carried out through financing and savings is quite positive and efficient considering that BMT Mitra Bersama Tegal Regency gives priority to people whose economies are in the lower middle class. This can be seen from the increase in the income of members who make financing or savings. In addition, they claim that the socialization and promotion of BMT Mitra Bersama in Tegal Regency is quite good, the products provided are also very varied so that they can be selected according to the needs of their members.
KONSEP AKAD QARD DALAM FIQIH MUAMALAH DAN RELEVANSINYA TERHADAP FUNGSI INTERMEDIASI SOSIAL BANK SYARIAH Saputri, Diva Eka; Indah Purwanti; Tamamudin
Sahmiyya: Jurnal Ekonomi dan Bisnis Vol 4, No 2 November 2025
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

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Abstract

Akad Qarḍ dalam fikih muamalah dipahami sebagai instrumen keuangan berbasis tabarru’ yang menekankan nilai kebajikan, solidaritas, dan tolong-menolong. Penelitian ini menggunakan pendekatan kualitatif dengan jenis studi kepustakaan (library research) melalui analisis literatur klasik maupun kontemporer, termasuk buku, jurnal, dan dokumen akademik terkait. Teknik analisis data dilakukan secara deskriptif-analitis melalui tahapan reduksi, klasifikasi, dan interpretasi untuk memperoleh pemahaman yang komprehensif. Hasil penelitian menunjukkan bahwa akad qarḍ berperan penting dalam membantu masyarakat memenuhi kebutuhan mendesak, memberikan akses modal tanpa bunga bagi pelaku usaha kecil, serta memperkuat fungsi intermediasi sosial bank syariah. Keunggulan akad ini terletak pada kemampuannya memperluas inklusi keuangan, membangun kepercayaan publik, dan mempertegas identitas bank syariah sebagai lembaga yang tidak hanya berorientasi pada profit, tetapi juga pada kemaslahatan sosial. Implementasi di lapangan masih menghadapi keterbatasan dana, potensi gagal bayar, dan regulasi yang belum sepenuhnya mendukung pengembangan produk sosial. Kondisi ini menuntut adanya inovasi, sinergi antar lembaga, serta regulasi yang lebih komprehensif agar akad qarḍ dapat dijalankan secara berkelanjutan. Pengembangan selanjutnya berpotensi diarahkan pada integrasi dengan dana sosial zakat, infak, sedekah, dan wakaf serta pemanfaatan teknologi digital untuk memperkuat peran sosial bank syariah dalam pembangunan ekonomi yang berkeadilan
Pengembangan Sistem Informasi Peminjaman Fasilitas Kampus Berbasis Natural Language Processing dengan Metode Extreme Programming Maulana, Mohammad Reza; Kamal, Muhammad Rikzam; Nugroho, Agus Susilo; Tamamudin
LogicLink Vol. 2 No. 2, December 2025
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/logiclink.v2i2.13024

Abstract

The facility (room and equipment) loan system within the Fakultas Ekonomi dan Bisnis (FEBI), Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan is still carried out manually, often using online forms and direct communication with staff. This manual process causes various problems, including schedule conflicts, asynchronous data, and a lack of transparency regarding space and asset availability. This study aims to develop a Natural Language Processing (NLP)-based Room and Equipment Loan Information System that is integrated, transparent, and can work in real-time. The system development method used is Extreme Programming (XP), which was chosen because of its adaptive, flexible nature, and focus on rapid iteration and continuous feedback from users. The XP stages include planning, design, coding, and testing. The information system is designed using the Laravel framework supported by a PostgreSQL database. The system's main functionality includes online loan applications by Borrowers, automatic validation of schedule conflicts, and approval by the Admin/Superadmin. The results show that this system is able to simplify processes, minimize schedule conflicts, and increase efficiency and transparency in the management of faculty assets.
STRATEGI GREEN MARKETING DIGITAL AVOSKIN DALAM MEMBANGUN BRAND IMAGE BERKELANJUTAN DI INDONESIA Adella, Desy; Tamamudin
KENDALI: Economics and Social Humanities Vol. 4 No. 2 (2025): KENDALI: Economics and Social Sciences Humanities.
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58738/kendali.v4i2.1164

Abstract

Penelitian ini bertujuan menganalisis strategi green marketing digital yang diterapkan Avoskin dalam membangun brand image berkelanjutan di Indonesia. Pendekatan kualitatif deskriptif berbasis data sekunder digunakan untuk mengkaji konten pemasaran digital, praktik keberlanjutan, dan respons konsumen melalui berbagai platform seperti Instagram, TikTok, situs resmi Avoskin, serta laporan industri. Hasil penelitian menunjukkan bahwa Avoskin secara efektif mengintegrasikan elemen green product, green packaging, dan green promotion melalui kampanye digital seperti #LoveAvoskinLoveEarth dan program pengembalian kemasan. Komunikasi keberlanjutan yang konsisten dan didukung bukti konkret, seperti penggunaan kemasan kaca dan kolaborasi pengelolaan sampah, mampu meningkatkan kredibilitas merek dan memperkuat pembentukan brand image berkelanjutan. Data penjualan e-commerce yang menempatkan Avoskin sebagai salah satu brand terlaris semakin memperkuat efektivitas strategi tersebut. Penelitian ini menegaskan bahwa sinergi green marketing dan digital marketing berkontribusi signifikan terhadap reputasi dan kepercayaan konsumen pada merek skincare lokal.
STRATEGI DIGITAL BRANDING SR12 DALAM MEMBANGUN KEPERCAYAAN KONSUMEN MELALUI KONTEN MEDIA SOSIAL Istiqomah, Nur; Tamamudin
KENDALI: Economics and Social Humanities Vol. 4 No. 2 (2025): KENDALI: Economics and Social Sciences Humanities.
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58738/kendali.v4i2.1179

Abstract

Penelitian ini bertujuan untuk menganalisis strategi digital branding yang digunakan SR12 dalam membangun kepercayaan konsumen melalui konten media sosial. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan metode observasi daring dan analisis konten terhadap unggahan resmi SR12 di Instagram, TikTok, serta ulasan konsumen di marketplace. Data dianalisis dari sekitar 20–50 unggahan edukatif di Instagram, 36 video informatif di TikTok, serta ratusan hingga ribuan ulasan konsumen pada produk unggulan SR12 selama periode Oktober–November 2025. Hasil penelitian menunjukkan bahwa kepercayaan konsumen dibangun melalui konsistensi konten edukatif, pemanfaatan testimoni konsumen, keterlibatan reseller sebagai micro-influencer, serta transparansi legalitas produk seperti nomor registrasi BPOM dan sertifikasi halal. Strategi ini berkontribusi dalam memperkuat persepsi kredibilitas merek, mengurangi risiko perseptual konsumen, dan mendorong loyalitas serta pembelian ulang. Penelitian ini menegaskan bahwa strategi digital branding berbasis konten yang terintegrasi merupakan aspek krusial dalam membangun kepercayaan konsumen di tengah persaingan industri skincare di era pemasaran digital.
Co-Authors Achmad Tubagus Surur Ade Dedi Rohayana ADELLA, DESY Ali Muhtarom Anas Hidayat Anas Hidayat Arif Budiharjo Arisnawati, Nur Fani Ayatullah Ayatullah, Ayatullah Ayatullah Sadali Desy Prastyani Devy, Happy Sista Fadillah Syaufii, Farah Fatikha, Naeli Firdaus, Muhammad Izzat Hendri Hermawan Adinugraha Hermawan Adinugraha, Hendri Himamuna, M Nafid Ikawati, Ikawati Indah Purwanti Izza, M Izza, Muh Kamila, Dzakiyya Salma Khusnul Marom M. Sultan Mubarok Machruf, Awalludin Mansur Chadi Mursid Marotina, Nia maulana rizki Mochamad Yusuf Mohammad Reza Maulana, Mohammad Reza Mohammad Rosyada Muhammad Aris Syafi'i Muhammad Rikzam Kamal Naja, Hilya Nugroho, Agus Susilo Nur Istiqomah Palupi, Yuniarsih Endah Perdana, Baratadewa Sakti Rahmah, Hatma Aura Ritanti, Nabila Khoirunnisa rizky andrean Rizqi Toyibah Rohmad Abidin Rohmad Abidin, Rohmad Rosalina, Ulfa Rosyada, Mohammad Rusyida, Wilda Yulia Sadali, Ayatullah Saddam Husein Saddam Husein Samudra, Dio Saputri, Diva Eka Sejati, Dhimas Ilham Setiawan, Drajat Shinta Dewi Rismawati Sulaiman Helmi Suryo, Ibnu Su’daa, Saniyya Nabila Syakirunni'am, Luqman Tubagus Surur, Achmad Versiandika Yudha Pratama