Article Per Year (5 Year)
p-Index From 2021 - 2026
6.859
P-Index
This Author published in this journals
All Journal Journal of Economic, Bussines and Accounting (COSTING) JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) JIMF (JURNAL ILMIAH MANAJEMEN FORKAMMA) Buana Ilmu Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ilmiah Wahana Pendidikan International Journal of Applied Finance and Business Studies Formosa Journal of Science and Technology (FJST) Profit: Jurnal Manajemen, Bisnis dan Akuntansi Jurnal Pijar : Studi Manajemen dan Bisnis Journal of Management and Social Sciences Innovative: Journal Of Social Science Research Marketgram Journal Jurnal Ilmiah Swara MaNajemen (Swara Mahasiswa Manajemen) Trending: Jurnal Manajemen dan Ekonomi Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Dwi Epty Hidayaty
Universitas Buana Perjuangan Karawang
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Physics Public Health Social Sciences Transportation Other

Published : 57 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Marketgram Journal

 1 
MANFAAT MEDIA SOSIAL INSTAGRAM SEBAGAI WADAH PROMOSI PADA YUUSTORIES FLORIST DI KARAWANG Selvy Nur Agustiin; Sekar Ayu Puspitasari; Santi Pertiwi Hari Sandi; Dwi Epty Hidayaty
Marketgram Journal Vol. 1 No. 2 (2023): Marketgram Journal (MJ)
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This article discusses the benefits of Instagram social media as a promotional platform for Yuustories Florist in Karawang. Instagram has become an effective platform in expanding brand reach and building interaction with customers. Through a descriptive approach with an observational approach, this visit explores how Yuustories Florist utilizes Instagram to reach the right target market, increase customer engagement, showcase product creativity, and increase sales. The results of this visit show that the use of Instagram provides significant benefits to Yuustories Florist. By utilizing Instagram's features, such as posting attractive images and videos and organizing the feed well, Yuustories Florist managed to increase their brand visibility among Instagram users in Karawang and surrounding areas. In addition, interaction with customers also increased through comments, direct messages, and other interactive features. This helped Yuustories Florist build close relationships with customers and increase brand loyalty. In this article, relevant case studies or proof of success are also presented that show how Yuustories Florist has achieved tangible benefits through comparison of customer engagement, and increased sales achieved by Yuustories Florist
Co-Authors Afriza Apriliana Fajri Aji Tuhagana Alifia Rachma Suhandoko Amanda Fauziyah Hani Amelia Nurafiah Andri Setiawan Anjani Ayu Pratiwi Apsari Indriani Fatimah Ari Awaludin Aura Aulia Cecep Abdul wahid Darmansyah Hegi Pranoto Darryl Ammanulloh Sesandi Davyna Salsabila Dedi Mulyadi Dela Syafitri Devana Angela Putri Erintasya Devina Damayanti Devina Delta Maharani Devina Nadila Dexi Triadinda Deyani Faidah Dhelzahra Yashinta Dicky Wahyu Effendi Dinah Siti Rubai’ah Adawiyah Dita Suka Palupi Enjang Suherman Enzelia Umu Rahmawati Erna Diana Yanti Erni Haryani Ery Rosmawati Fahmiyatu Rizqiya Fitri Amalia Fitri Fauziah Geby Satama Putri Gista Septiyanti Herni Herni Icha Nurfadilah Anwar Ida Royani Iman Setiyawan Imelda Amelia Widiastuti Intan Fadillah Irma Oktapianti Irvan Lismana Jaenudin Jaenudin Lidya Putri Permana Lucky Hasim Maulana Jaenal Mutakin Mawa Syahputri Melly Maryana Mita Amelia Mochamad Rizky Mandala Putra Muhamad Candra Rosid Muhammad Akmal Rizki Faiz Muhammad Wahid Hidayat Murhayani Murhayani Mutiara Mutiara Nabila Nur Hayati Fadhilah Nanda Juwita Putri Naomi Sianturi Ninik Marera Novi Agustin Nurhalimah Nurhalimah Nurul Fadillah Pipih Nurlatifah Puput Hermaliana Puput Putri Sri Lestari Reisa Alika Fatiha Rizieq Nur Ilham Rizky Ahmad Pribadi Ropina Sitanggang Santi Pertiwi Santi Pertiwi Hari Sandi Santi Pertiwi Hari Sandi Sekar Ayu Puspitasari Selvy Nur Agustiin Sephia Maharani Silfia Silfia Silvia Silvia Siska Nur Agustin Siti Naziatul Zanah Siti Syaadah Muplihat Sri Mulyani Syafa Ramdila Laksana Syifa Edenia Vevi Gusniar Vina Lingga Virgita Viona Marsela Vivi Putri Haryani Wanta Wanta Wanta Widia Maelanicha Widie Triana Martha Wiko Ekasurya Aprillian Windi Septiyani Zaidan Rahadian Zaki Rahadian Zalfa Salsabila Nurdin Zildjian Aprilia Zulfa Fauzia