Article Per Year (5 Year)
p-Index From 2021 - 2026
4.629
P-Index
This Author published in this journals
All Journal Jurnal Ilmu Pertanian Jurnal Pendidikan Teknologi dan Kejuruan El Dinar Jurnal Tanah dan Air Jurnal Edik Informatika : Penelitian Bidang Komputer Sains dan Pendidikan Informatika Jurnal Teknik Komputer AMIK BSI International Journal of Islamic Economics and Finance (IJIEF) Journal Technology and Implementation Bussines JURIKOM (Jurnal Riset Komputer) jurnal Ilmu Pertanian (Agricultural Science) JIFA (Journal of Islamic Finance and Accounting) Soil REns Jurnal Tekno Jurnal Sisfotek Global Akrab Juara : Jurnal Ilmu-ilmu Sosial STUDI PELAKSANAAN SELFMEDICATION PADA PENDERITA DIARE BERDASARKAN TINGKAT PENGETAHUAN MASYARAKAT PESISIR KECAMATAN SOROPIA KABUPATEN KONAWE Jurnal Tanah dan Air (Soil and Water Journal) Jurnal Kreatif : Desain Produk Industri dan Arsitektur These proceedings represent the work of researchers participating in The International Conference on Elementary Education (ICEE) which is being hosted by the Elementary Education Study Programme School of Postgraduate Studies, Universitas Pendidikan Jurnal Elkasista Krinok:Jurnal Linguistik Budaya Borneo Journal of Biology Education (BJBE) Journal of Social Research JBEST Innovative: Journal Of Social Science Research JURNAL ILMIAH PENELITIAN MAHASISWA Journal of Environment and Sustainability Education JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Informasi interaktif : jurnal informatika dan teknologi informasi Multidisciplinary Indonesian Center Journal Intelektual: Jurnal Pendidikan dan Studi Keislaman Ecoducation JIFA (Journal of Islamic Finance and Accounting)
Ade Setiawan
STMIK Amikom Purwokerto
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Physics Public Health Social Sciences Other

Published : 46 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Journal of Social Research

 1 
The Relationship Between Customer Relationship Management and Customer Loyalty and the Moderation of Customer Trust Setiawan, Ade; Yuldinawati, Lia; Sugiat, Maria Apsari
Journal of Social Research Vol. 4 No. 9 (2025): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v4i8.2688

Abstract

Customer trust and loyalty are things that help businesses grow. Factors that influence customer trust and loyalty are evidenced by customer satisfaction with the services provided by the company. Companies observe Customer Relationship Management (CRM) not only to increase company revenue, but also believe that Customer Relationship Management (CRM) should be at the heart of all business strategies. Customer Relationship Management (CRM) is used by companies to understand customers and aspects that affect customer satisfaction and loyalty. This study aims to determine how much influence the moderating role, namely customer trust with the customer relationship management (CRM) component and its relationship with customer loyalty at PLN UP3 Kupang. This research applies quantitative methods with a causal approach. A total of 300 respondents who are potential customers or the B2B segment of PLN UP3 Kupang were sampled. The data obtained were analyzed using the Structural Equation Modeling (SEM) method to evaluate the relationship between variables and test the mediation and moderation effects in the conceptual model developed. The results showed that of the five components of Customer Relationship Management which include customer knowledge, customer orientation, customer advocacy, customer engagement, and technological capability, only three variables were proven to have a positive and significant influence on customer loyalty. The three variables are customer knowledge, customer advocacy, and customer trust.
Co-Authors ., Alfani Achmad Ibrahim AI NURLAELASARI RUSMANA Amini, Azizah Khairina Andani, Chairiah Anggraeni, Isty Ardelia, Zahra Ardi Satrial Astuti, Rachmawati Darma Azhar, Alfiyyah Azhar, Fahri Ali Azizah, Dyantie Nur Betty Natalie Fitriatin Damayani, Maya Damayanti, Friska Dessy Susanti, Inggit Destiana, Fadya Dewi Rahayu Dita Andraeny DIYAN HERDIYANTORO Dzulfikar B.A., M Edward Alfin Effendi, Dedi Emma Trinurani Sofyan Ernawulan Syaodih Erza, Nola Putri Eso Solihin Fadhlan Muchlas Abrori Fahrezi, Rio Farida Damayanti Fauzi Ahmad Muda Fauziah, Nisa Ferdiand Suhelatua, Martinus Findi Ayu Sariasih Frank Aligarh Hamidah, Novita Nur Hanggoro Aji Al Kautsar Hani Harafani, Hani Hasanah, Tuti Heri Priyanto, Heri Hilmi, Faqih Humairoh Humairoh Ilyas, Ichsan Iqbal, Mohamad Ali Januar, Dodi Ganjar Kasmuri, Mudiono Kusumadewi, Bintang Hari Lia Yuldinawati Lilit Rusyati Lindung Tri Puspasari Listiani Listiani Lubis, Ary Satria Magria, Vera Maria Apsari Sugiat Marita Kusuma Wardani Maulana, Andry Maulana, Nurzen Maulidah, Shopi Setiawati Melati, Putri Sekar Mieke Rochimi Setiawati Muhamad Faisal, Muhamad Muhamad Syahwildan Muhammad Azhar Irwansyah Muhammad Muharrom Musriatun Napiah Mustofa Mustofa Mutia, Rahma Nadia Nuraniya Kamaluddin Neni Nuraeni, Neni NENNY NURLAENY Nufuz, Salma Hayatun Nur Rakhmah, Syifa Nurcahyo, Nurcahyo Nurlaeli, Kamilah Kurnia Permana, Rifky Pernando, Frenki Prawanti, Diah Amalia Prawido Utomo Pujawati Suryatmana Pujirana, Andi Isni Putra, Ranu Manggala Qorina, Azizah Rachmat Harryanto Rachmat Setiawibawa Rachmawati, Dhina Pratiwi Rahmah, Siti Auliya Rainaldi, Rainaldi Reginawanti Hindersah Riana, Risti Rija Sudirja Rika Rafikah Agustin Sampurna, Adam Mulya Sandra Dewi Saraswati Sari, Nurmita Shafwan, Fatimah Ratu Sholikin, Ahmad Sholikin, Ahmad Silap, Renatan Hosea Siswanto, Shantosa Yudha Sonjaya Sule, Marenda Ishak Supratikta, Hadi Suryatma, Pujawati Sutoyo, Imam Syafaat, Mokhamad Tarigan, Afifah Sanu Tika Adilah M Usnan Vestia, Etika Waeisul Bismi WAHYUDI Wardani, Ayu Kusuma Wianggadana, Rangga Yanto, Andika Bayu Hasta Yunus, Ishak Zahra, Siti Revita