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All Journal Jurnal Ilmu Sosial dan Humaniora SEEIJ (Social Economics and Ecology International Journal) At-Tadbir : jurnal ilmiah manajemen JURNAL MANAJEMEN JURNAL EKOBIS DEWANTARA Jurnal Pendidikan dan Keluarga Prospek: Jurnal Manajemen dan Bisnis Jurnal Manajemen Perhotelan dan Pariwisata ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat Jurnal Pengabdian dan Kewirausahaan Journal of Hospitality Accommodation Management Jurnal Ilmiah Hospitality Management Jurnal Manajemen dan Pemasaran Jasa Siber Journal of Advanced Multidisciplinary TRJ (Tourism Research Journal) Jurnal Ilmiah Pariwisata
Linda Desafitri RB
Sekolah Tinggi Pariwisata Trisakti
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Public Health Social Sciences Other

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Is The Instagram as A Homestay Selection in A Tourist Village? Mustika, Amalia; Ratu Bilqis, Linda Desafitri; Habibie, Fachrul Husain
Jurnal Penelitian Pariwisata Vol 8 No 2 (2024): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v8i2.268

Abstract

This research explores how Instagram is used to find homestay information in tourist village areas. Using a descriptive method and quantitative approach, data were collected through field surveys, Google Forms, and in-person interviews with participants from Jakarta.. The findings show that women prefer Instagram over men due to its image-centric nature, and young people aged 16-25 find it useful for homestay searches. Nonetheless, 27% of respondents express disagreement, stating that they primarily use Instagram for archiving photos and videos and favor online travel agent apps for booking accommodations. Nevertheless, 73% of participants concur that Instagram's features streamline the process of finding homestays. This study contributes to the tourism sector by highlighting Instagram’s potential to enhance homestay visibility, which could help improve the household economy in tourist villages. Keywords: Instagram, homestay, tourist village
The Influence of Statisfaction on Visit Intention Through Visitor Loyalty at Taman Impian Jaya Ancol, Jakarta, Indonesia Linda Desafitri Ratu Bilqis; Chairul Salim; Faiza Rachim; Adiwiyah, Robiantul; Pramudito
Jurnal Ilmiah Hospitality Management Vol. 15 No. 2 (2025): June 2025
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jihm.v15i2.299

Abstract

The decline in post-pandemic visitor numbers at Taman Impian Jaya Ancol calls for strategies to rebuild public interest in visiting. This study aims to analyze the effect of visitor satisfaction on revisit intention, with loyalty as a mediating variable. A quantitative approach was employed through a survey of 200 respondents who had visited Ancol in the past 12 months. Data were analyzed using SmartPLS to assess validity, reliability, and both direct and indirect relationships between variables. The results indicate that satisfaction significantly influences loyalty and revisit intention, both directly and through loyalty as a mediator. These findings highlight the importance of delivering a comprehensive visitor experience, not only in service quality but also in fostering emotional attachment. The practical implication suggests that visitor retention strategies should focus on strengthening loyalty to enhance sustainable visits to urban tourism destinations.
PENGARUH PEOPLE DAN PHYSICAL EVIDENCE TERHADAP MINAT KUNJUNGAN DI RUMAH MAKAN KHAS BETAWI BABEH SADELI, PONDOK AREN, TANGERANG Desafitri, Linda; Irfal, Irfal; Haryono, Joko
JURNAL EKOBIS DEWANTARA Vol 7 No 2 (2024): JURNAL EKOBIS DEWANTARA
Publisher : Program Studi Manajemen Fakultas Ekonomi UST

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/ed_en.v7i2.4188

Abstract

This research aims to determine the influence of people and physical evidence on interest in visiting Betawi Babeh Sadeli Restaurant, Pondok Aren, South Tangerang, Banten Province. This type of research is descriptive quantitative with multiple analysis methods. The data collection technique was carried out by distributing questionnaires to respondents, using a Likert scale. The sampling technique used was accidental sampling. The population in the research were all consumers who visited the Babeh Sadeli Betawi Restaurant, Pondok Aren. The sample consisted of 100 respondents. The results of partial research on people and physical evidence influence interest in visiting. Research shows that service and the physical environment influence the customer experience at a restaurant. A friendly and professional attitude increases visitor satisfaction and influences their interest in returning. An attractive interior and cleanliness are also important in providing a positive first impression to customers. The combination of the two creates an overall positive experience, encouraging customers to return and recommend the restaurant to others. Restaurant practitioners are advised to provide employee training for friendly, professional and knowledgeable service. Then also interior design, cleanliness and food presentation to create a positive impression.
Pengaruh Kualitas Pelayanan dan Electronic Word of Mouth Terhadap Keputusan Pembelian di Hotel Ra Suite Simatupang Ratu Bilqis, Linda Desafitri; Taviprawati, Ervina; Ciu, Putri Yasmin
Jurnal Ilmiah Pariwisata Vol 29 No 3 (2024): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v29i3.1828

Abstract

The hotel industry in Indonesia, especially in Jakarta, is facing increasingly stringent challenges due to the increasing flow of tourists. Hotel RA Suite Simatupang needs to maintain and increase its market share by focusing on service quality and Electronic Word of Mouth (E-WOM). This research aims to analyze the influence of service quality and E-WOM on purchasing decisions. The research method uses a quantitative approach with multiple regression analysis, involving 100 respondents who have stayed at the hotel during 2023. Data was collected through a questionnaire with a Likert scale. The results of the analysis show that service quality and E-WOM have a significant effect on purchasing decisions, with 73.1% of the variation in decisions being explained by these two variables. Good service quality increases customer satisfaction and loyalty, while positive E-WOM shapes the perceptions and beliefs of potential guests. This research concludes that RA Suite Hotel management needs to improve service quality and utilize E-WOM to attract more customers. Suggestions are given for hotels to continue to innovate in services and actively manage online reviews to strengthen their reputation and attractiveness in the market. Keywords: service quality, electronic word of mouth, purchasing decisions
Faktor-Faktor yang mempengaruhi Keputusan Pembelian Melalui Moderasi Brand Image (Studi Kasus pada Calon Mahasiswa Baru Institut Pariwisata Trisakti Dalam Memilih Kampus) Sembiring, Vienna Artina; Sugeng, Novita Widyastuti; Ratu Bilqis, Linda Desafitri; Sabda, Christophorus
Jurnal Ilmiah Pariwisata Vol 30 No 1 (2025): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v30i1.1871

Abstract

Competition between educational institutions, especially at the tertiary level, is getting tighter in line with the rapid development of the world of education today. Each university tries to highlight its advantages in order to attract potential students to choose their institution. The purchasing decision is a crucial step for prospective students in choosing the right educational institution. This research aims to identify the influence of customer perception, visiting experience, and brand image on purchasing decisions of prospective new students at higher education institutions. Using a quantitative approach, this research collected data from 100 student respondents from the class of 2024 at the Trisakti Tourism Institute through a questionnaire. The results of the analysis show that positive perceptions and good visiting experiences significantly influence purchasing decisions, with brand image as a moderating factor that strengthens this relationship. Keywords: Purchase Decision; Customer Perception; Visiting Experience; Brand Image.
The Influence of Price and Instagram Social Media Promotion on Purchase Decisions at Rumangsa Coffee and Bakery, Hotel Ra Premiere Jakarta RB, Linda Desafitri; Nurbaeti, Nurbaeti; Asmaniati, Fetty; Rachmatullah, Adam; Atmadja, Valencia Andrea
Jurnal Penelitian Pariwisata Vol 7 No 1 (2023): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v7i1.210

Abstract

This research aims to determine the influence of price and Instagram social media promotion on purchase decisions. The method used in this research is quantitative descriptive with multiple regression analysis using accidental sampling, while data is collected by distributing questionnaires with a Likert scale of 1 to 5. The population is all visitors who come to Rumangsa Coffee and Bakery at Hotel Ra Premiere Jakarta. The sample uses the Slovin formula of 100 respondents. The results of this study show that price and Instagram social media promotion significantly affect purchase decisions. The price variance of coffee in Rumangsa Coffee and Bakery provides a broader option for consumers with different preferences and budgets. It enriches the consumer experience with varying choices of coffee. Rumangsa Coffee and Bakery needs to improve Instagram promotion with exciting content, relevant hashtags, discounts, customer reviews, and promoting events or contests to increase visitors. This research implies that Rumangsa Coffee and Bakery needs to reconsider pricing and improve Instagram promotion to attract more customers and increase sales. This can be achieved by posting engaging content, using relevant hashtags, giving special discounts or promotions, posting customer reviews, and promoting events or contests related to their cafe. Keywords: Price, Instagram Social Media Promotion, Purchase Decision
Penampilan Pramusaji Dan Citra Restoran Di Kabupaten Bogor (Cisarua – Cipayung) Mustika, Amalia; Achmadi, Mochammad; Desafitri, Linda
Jurnal Ilmiah Pariwisata Vol 22 No 3 (2017)
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v22i3.1168

Abstract

This study aims to determine whether the grooming standards affect the image of the restaurant. The study conducted in the scope of the Regional of Bogor. This research used descriptive method correlation and unit of analysis of this research was employees of restaurant in Cisarua and Cipayung, with number of respondents was 32 persons. The results of the study have shown that the grooming of waiter variable significantly influence the image of restoran with 0.584, it meant between grooming of waiter and the image of restoran had a sufficient or moderate relationship. the grooming of waiter could explain the influence in the image of the restoran at regional of Bogor for 34.11%. and the balance 65.89% is explained by other variables which did not included in the this research.
Penerapan Strategi “Work Family Conflict” Wanita Pekerja Sektor Pariwisata Dalam Berkontribusi Pendapatan Rumah Tangga (Studi Kasus Di Jakarta Selatan) Gantina, Devita; Mustika, Amalia; Rahmitasari, Nurima; Desafitri, Linda
Jurnal Ilmiah Pariwisata Vol 22 No 3 (2017)
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v22i3.1169

Abstract

Fenomena work-family conflict ini semakin menarik untuk diteliti mengingat banyaknya dampak negatif yang ditimbulkan, baik terhadap wanita bekerja itu sendiri, keluarganya maupun bagi organisasi tempat dia bekerja. Beberapa dampak negatif secara individual diantaranya adalah berkurangnya kepuasan baik dalam bekerja maupun dalam kehidupan rumah tangga, ketegangan dan stress pada diri wanita bekerja, gangguan kesehatan, dan ketidak harmonisi dan hubungan dengan anggota keluarga lain. Sedangkan dari sisi organisasi work-family conflict akan mengakibatkan berkurangnya komitmen karyawan pada pekerjaan yang akhirnya dapat mendorong perputaran tenaga kerja yang tinggi pada organisasi/ high turnover (Poelmans, 2001). Penelitian ini menggunakan metode kuantitatif deskriptif, dilaksanakan secara cross- sectional, teknik pengumpulan data dengan penyebaran kuesioner. Responden adalah wanita yang sudah menikah atau pernah menikah, yang bekerja di Hotel, Pusat Perbelanjaan, Restoran Dan Sekolah Pariwisata didaerah Jakarta Selatan. Penerapan Work Family Conflict pada wanita sektor pariwisata menunjukan mean terbesar ada pada kuesioner “merubah rencana” dengan nilai 3.53 dan terkecil ada pada kuesioner “tuntutan pada pekerjaan dengan nilai 2.26. Sedangkan untuk variabel y, yaitu strategi coping, mean terbesar ada pada kuesioner “Planning” dengan nilai 4.04 dan terkecil ada pada kuesioner “Suppression Of Competing Activities”dengan nilai 3.31. Sehingga dapat disimpulkan bahwa para wanita pekerja sektor Pariwisata melakukan strategi coping untuk meredakan stress dalam bekerja dengan melakukan Planning yaitu berusaha berpikir mengenai bagaimana caranya mengatasi sumber stres. Diketahui kontribusi pendapatan wanita terhadap total pendapatan kelurga secara keseluruhan wanita pekerja sektor industri pariwisata memberikan kontribusi sebesar 58,76% dalam perekonomian keluarga.
Persepsi Guru Dan Dosen Tentang Homestay Dalam Melakukan Kegiatan Wisata Edukasi Sekolah Ratu Bilqis, Linda Desafitri; Irfal, Irfal; Mustika, Amalia
Jurnal Ilmiah Pariwisata Vol 26 No 1 (2021): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v26i1.1463

Abstract

Educational tourism can be a means of socializing and fostering a sense of pride and love for culture and the nation where tourism activities are carried out by visitors and are primarily aimed at obtaining education and learning. In conducting educational tours, accommodation is needed, one of which is a Homestay. The purpose is to determine the perceptions of teachers and lecturers about Homestays as an alternative accommodation for educational tours. The research method is descriptive quantitative method which was conducted on 100 respondents consisting of junior high school, vocational / high school teachers and university lecturers in Jakarta using quota sampling. The conclusion of this study is that the perception with motives prefers living in a Homestay because the price is relatively cheaper in conducting educational tours and it is recommended that Homestay owners can offer more than 1 (one) room or room so that more accommodating students or students who will stay in the tourist village area and for teachers and lecturers to keep choosing Homestay as a place to stay for their students or students for educational activities, in order to help government programs to improve the economy of local residents in a tourist village. Keywords: Lecturers; Teacher;, Homestay; Perception; Educational Tourism
Pengaruh Citra Merek dan Harga Terhadap Minat Beli di Koi Thé Mall Central Park Jakarta RB, Linda Desafitri; Ingkadijaya, Rahmat; Angelina, Sheila Canistha
Jurnal Ilmiah Pariwisata Vol 26 No 2 (2021): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v26i2.1544

Abstract

This study aims to determine brand image and price on buying interest at Koi Thé Mall Central Park Jakarta. The research method used in this research is multiple linear regression with quantitative qualitative research. The population in this study are consumers of Koi Thé Mall Central Park Jakarta. The sample in this study amounted to 100 respondents. The sampling technique used is purposive sampling. The results of the study partially brand image and price have a significant effect on buying interest at Koi Thé Mall Central Park Jakarta. Brand image is a seller's promise to consistently provide certain benefits and services to buyers. Prices are adjusted to the benefits received by consumers, where consumers want the price paid in accordance with the benefits received. It is recommended that Koi Thé improve its brand image by expanding its sales market, so that consumers can find KOI Thé products in the area where consumers live. Koi Thé must be able to regulate and determine the price of the product properly in accordance with the quality and quantity of the product so as not to lose competition with other bubble drink brands. Keywords: Brand Image, Price, Buying Interest
Co-Authors Achmadi, Mochammad Adam Rachmatullah Adhi Trirachmadi Mumin Adiwiyah, Robiantul Amalia Mustika Amalia Mustika, Amalia Andhalia Liza Marie Angelina, Sheila Canistha Anita Swantari, Anita Anjarani, Puti Minang Atmadja, Valencia Andrea Braja Eka Sukma Chairul Salim Ciu, Putri Yasmin Devita Gantina Emenina Tarigan, Emenina Emier Osman, Ismeth Ervina Taviprawati, Ervina Fachrul Husain Habibie, Fachrul Husain Faiza Rachim Fetty Asmaniati Harsono, Arif Agus Haryono, Joko Heliaantoro, Heliaantoro Heny Ratnaningtyas Irfal Irfal Irfal Irfal Irfal, Irfal Justin, Brian Maulana, Alifatqul Mayasari, Ira Mega Mulia Chandra Mimi Enggriani Mochamad Achmadi Mochammad Achmadi Myrza Rahmanita Novita Widyastuti, Novita Nurbaeti Nurbaeti Nurbaeti Nurbaeti Nurlaila, R. Nirmalasari Poppy Wira Pertiwi Pramudito Putra, Ranandyo Muliawan R. Nirmalasari Nurlaila Rachim, Faiza Rahmat Ingkadijaya Rahmat Ingkadijaya Rahmitasari, Nurima Ramadhan, Yusuf Robiatul Adawiyah Sabda, Christophorus Sheila Canistha Angelina Sugeng, Novita Widyastuti Trixie Sondang Milka Vienna Artina Sembiring, Vienna Artina