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All Journal JBMP (Jurnal Bisnis, Manajemen dan Perbankan) The Spirit of Society Journal : International Journal of Society Development and Engagement Sebatik Jurnal Abadimas Adi Buana PEDULI: Jurnal Imiah Pengabdian Pada Masyarakat Community Development Journal: Jurnal Pengabdian Masyarakat Indonesian Journal of Cultural and Community Development Prosiding Conference on Research and Community Services IJECS: Indonesian Journal of Empowerment and Community Services Benchmark Studi Ilmu Manajemen dan Organisasi Seminar Nasional Hasil Riset dan Pengabdian (SNHRP) Jurnal Pengabdian Masyarakat untuk Negeri (UN-PENMAS) Procedia of Social Sciences and Humanities Indonesian Journal of Management Science Sewagati Jurnal Pengabdian Masyarakat dan Riset Pendidikan Prosiding Seminar Nasional Kusuma Semeru Jurnal Pengabdian Masyarakat
Muslichah Erma Widiana
Program Studi Magister Manajemen, Fakultas Ekonomi Dan Bisnis Universitas Bhayangkara Surabaya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

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Peran Fungsi Manajemen Sumber Daya Manusia Dalam Peningkatan Produktivitas Dan Kepuasan Konsumen Pengolahan Ikan Laut di Ken Nyo Bi Tuban Widyaningrum, Mahmudah Enny; Widiana, Muslichah Erma; Pujiastuti, Nunuk
Semeru: Jurnal Pengabdian Kepada Masyarakat Volume 1 Nomor 2 Tahun 2024
Publisher : LPPM Universitas Bhayangkara Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55499/semeru.v1i02.1194

Abstract

Penelitian ini bertujuan untuk menganalisis peran fungsi manajemen sumber daya manusia (SDM) yang meliputi perencanaan, pengorganisasian, pelaksanaan, dan pengendalian (POAC) dalam peningkatan produktivitas dan kepuasan konsumen di industri pengolahan ikan laut Ken Nyo Bi di Tuban. Dengan pendekatan kuantitatif, penelitian ini menggunakan teknik survei yang melibatkan 18 responden dari kalangan karyawan dan manajer untuk memperoleh data primer. Analisis data dilakukan dengan menggunakan perangkat lunak SPSS untuk mengidentifikasi hubungan antara efektivitas fungsi manajemen SDM dan variabel produktivitas serta kepuasan konsumen
The Influence of Consumer Perceptions, Price and Product Quality on Purchasing Decisions for Tawas Natural Spray Deodorant Fitriyah, Rohmatul; Widiana, Muslichah Erma; Kharismawati, Ika
Benchmark Vol. 5 No. 2: April 2025
Publisher : Universitas Bhayangkara Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46821/benchmark.v5i2.618

Abstract

This study aims to analyze how consumer perceptions, price, and product quality influence purchasing decisions for alum natural spray deodorants, especially for students at the Faculty of Economics and Business, Bhayangkara University Surabaya. A total of 84 respondents were sampled in this study, which were selected through purposive sampling technique with the application of the Slovin formula. Data collected through questionnaires filled by respondents using a Likert scale, and supported by literature data. The analysis methods used in this study include research instrument tests, classical assumption tests, multiple linear regression analysis, and hypothesis testing. The results showed that consumer perceptions, price, and product quality have an influence both partially and simultaneously on purchasing decisions for alum natural spray deodorants for students of the Faculty of Economics and Business, Bhayangkara University Surabaya.
INOVASI TEKNOLOGI MESIN KLECEP KEDELAI DALAM PENGOLAHAN DAN PENINGKATAN PRODUKTIVITAS TEMPE Widiana, Muslichah Erma; Suyanto, Suyanto; Arizal, Arif; Kurniawan, Bagus Ananda; Nurina, Putri Oktavia Rizky Suis
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 5 (2024): Vol. 5 No. 5 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i5.36111

Abstract

Innovation of Automatic Anti-Freezing Batik Wax Filtering Technology for the Revitalization of Sustainable Batik Entrepreneurship Based on Intellectual Property IDD000075738 Widiana, Muslichah Erma; Adityo, R Dimas; Fahruddin, A’rasy; Sugianto, Herman
Sebatik Vol. 29 No. 2 (2025): December 2025
Publisher : STMIK Widya Cipta Dharma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46984/sebatik.v29i2.2684

Abstract

Traditional batik enterprises in Indonesia face major challenges in sustaining productivity, efficiency, and global competitiveness. One key issue is the manual filtering of batik wax (malam), which often causes clogging and solidification, disrupting production and reducing batik quality. This research introduces an Automatic Anti-Clog Batik Wax Filtering Technology as an innovative solution for revitalizing sustainable batik entrepreneurship, registered under Industrial Design Intellectual Property IDD000075738. The study aims to develop a practical technology that automatically filters batik wax, maintains an ideal temperature, and prevents freezing during the production process. This innovation is expected to improve production efficiency, maintain motif quality, and enhance the resilience of small and micro batik enterprises. The research adopts a Research and Development (R&D) approach through applied experimentation, engineering design, and co-creation with local batik artisans. The two-year project includes wax characterization, temperature analysis, prototype design, and field testing with Keyna Gallery, a natural dye batik producer in Jombang. The outcomes include a simple patent, a functional prototype, and international journal publications. With a targeted Technology Readiness Level (TRL) of 7–9, this innovation supports SDG 8 (Decent Work and Economic Growth) and SDG 12 (Responsible Consumption and Production), promoting a sustainable, efficient, and globally competitive batik industry.
Pengaruh iklim komunikasi dan promosi jabatan terhadap kinerja dan motivasi dengan disiplin dan kepuasan kerja sebagai variabel intervening Sugeng Riski; Muslichah Erma Widiana
Studi Ilmu Manajemen dan Organisasi Vol 1 No 1 (2020): April
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v1i1.61

Abstract

Purpose: Influence of communication climate and job promotion on employee performance and motivation with discipline and job satisfaction as intervening at PT. Japfa Comfeed Indonesia. Tbk in Gedangan Sidoarjo. The aim of this study is to test and analyze the influence of communication and promotion on employee motivation and performance with discipline and job satisfaction as variabels intervening at PT. Japfa Comfeed Indonesia. Tbk in Gedangan Sidoarjo Research methodology: The samples of this study are 74 respondents consisting of employees permanent of the division warehouse and production. This research applies path analysis by using the program of analysis Smart PLS. Results: The relationship between variables in this study produced thirteen hypotheses with significant influence and five hypotheses with not significant influence. Relation testing between organizational job promotion and motivation variabels has the biggest significance. Meanwhile, the relation testing between communication climate variabels and employee performance variabels has the smallest significance. Limitation: The limitation in this research is one company where the number of samples taken is only permanent employees of the warehouse and production only. Contribution: Results of this study are expected to be able to give contribution to human resources management and to practical management. Keywords: Communication climate, Job promotion, Employee Performance, Motivation, Discipline, Job satisfaction
Eskalasi Daya Saing Usaha Kelompok Wanita Tani Jawa Timur di Era Revolusi Industri 4.0 dengan Model Standardisasi Produk Rinurwati Rinurwati; Muslichah Erma Widiana; Mahmudah Enny Widyaningrum; Meidyta Sinantryana Widyaswari
IJECS: Indonesian Journal of Empowerment and Community Services Vol. 2 No. 2 (2021): IJECS: Indonesian Journal of Empowerment and Community Services
Publisher : Universitas Veteran Bangun Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32585/ijecs.v2i2.1748

Abstract

Daya saing merupakan hal yang sangat penting untuk dimiliki produk di setiap daerah bahkan di setiap negara. Tingginya daya saing suatu negara akan berimplikasi pada peningkatan pertumbuhan ekonomi. Juga digunakan sebagai alat untuk mendapatkan akses pasar yang lebih luas serta mendorong pertumbuhan dalam meningkatkan kemakmuran disetiap daerah. Dalam hal peningkatan daya saing, produk Kelompok Wanita Tani (KWT) harus memiliki standar mutu yang sesuai dengan keinginan pelanggan. Untuk itu KWT harus memiliki sistem manajemen mutu untuk memastikan kualitas produk yang dihasilkan sesuai dengan keinginan pelanggan agar mampu bersaing ditengah era revolusi industry 4.0. Pengabdian masyarakat memiliki tujuan kemampuan KWT untuk dapat bersaing dari pesaingnya dalam merebut perhatian loyalitas konsumen, memperoleh laba yang berkelanjutan dan mempertahankan pasar. Untuk mencapai tujuan tersebut digunakan pendekatan kualitatif dengan melibatkan berbagai disiplin ilmu yaitu statistika dan ekonomi manajemen. Secara makro memberikan manfaat bagi kelompok wanita yang memiliki usaha memanfaatkan potensi daerahnya dan produk unggulan daerah semakin tercipta dengan kualitas tinggi. Pengabdian masyarakat ini dilakukan secara bertahap yaitu 1). melakukan pendekatan kualitatif yang difokuskan pada upaya mengidentifikasi faktor standarisasi produk KWT di Jatim. 2). melakukan pengujian model faktor standarisasi produk KWT di Jatim. 3). penerapan model pada kelompok usaha wanita lain serta dinas yang terkait.
Consumer Based Competitive Priorities of Via Tuban Shrimp Paste in the Indonesian Market: An Importance Performance Analysis: Prioritas Kompetitif Berbasis Konsumen dari Terasi Udang Via Tuban di Pasar Indonesia: Analisis Kepentingan-Kinerja Mahmudah Enny Widyaningrum; Andre Ridho Saputro; Eka Saputra; Diana Evawati; Muslichah Erma Widiana; Yoga Adi Prayogi
JBMP (Jurnal Bisnis, Manajemen dan Perbankan) Vol. 12 No. 1 (2026): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/jbmp.v12i1.2245

Abstract

This study evaluates the consumer-based competitive priorities of Via Tuban shrimp paste (terasi) by analyzing the gap between perceived importance and performance of key product attributes using Importance–Performance Analysis (IPA). Drawing on the resource-based view and consumer value theory, the research assesses seven attributes; quality, packaging, price, distribution, brand image, food safety, and promotion & innovation through a structured 5-point Likert survey administered to 65 purposively selected consumers. Findings reveal a significant shortfall in performance relative to expectations, with a grand mean importance of 4.26 and performance of 2.63. All attributes show negative gaps; "quality" has the largest gap (−1.81) and falls into Quadrant I (high importance–low performance), marking it as the top priority for improvement. "Packaging," "distribution," and "food safety" fall into Quadrant II (high importance–high performance), indicating existing strengths. In contrast, "price" and "promotion & innovation" are lower priorities, while "brand image" suggests possible overemphasis. The study provides a clear, evidence-based roadmap for capability upgrading in traditional fermented seafood MSMEs and contributes to the strategic management of local food products by linking customer perception to actionable operational improvements. Limitations include a localized sample and reliance on self-reported data, suggesting opportunities for future research expansion.
Pendampingan Diversifikasi Produk Kedelai Melalui: Pengabdian Muslichah Erma Widiana; Bagus Ananda Kurniawan; Suyanto; Arif Arizal
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 5 No. 1 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 5 Nomor 1 (Juli 2026 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v5i1.7474

Abstract

Salah satu Tujuan dari kegiatan pengabdian kepada masyarakat ini adalah untuk meningkatkan pengetahuan petani tentang varietas produk olahan kedelai dan meningkatkan pendapatan mereka dari varietas ini. Selama periode Juni hingga Desember 2026, kegiatan ini diselenggarakan di Desa Pakel Kecamatan Montong, Kabupaten Tuban. Dalam kegiatan ini, pendidikan masyarakat digunakan melalui proses belajar dan praktik secara partisipatif (Participatory Learning and Action). Tahapan-tahapan yang dilakukan termasuk pelatihan dan praktik pembuatan tepung dan bubuk kedelai, serta produk olahannya, dan perbaikan kemasan. Jumlah kehadiran dan persentase keaktifan anggota kelompok tani dinilai sejak awal kegiatan. Meningkatnya produksi dan ketahanan produk olahan kedelai, diversifikasi produk olahan kedelai, dan peningkatan nilai tambah adalah hasil dari peningkatan usaha mitra PKM.
PENINGKATAN DAYA SAING PRODUK KOPI MELALUI IMPLEMENTASI TEKNOLOGI MESIN WOOD PELLET DAN PENGEMBANGAN WISATA EDUKASI PRODUK UNGGULAN TUBAN Muslichah Erma Widiana; Bagus Ananda Kurniawan; Suyanto; Arif Arizal
Seminar Nasional Hasil Riset dan Pengabdian Vol. 8 (2026): Seminar Nasional Hasil Riset dan Pengabdian (SNHRP) Ke 8 Tahun 2026
Publisher : LPPM Universitas PGRI Adi Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Ilustrasi Potensi alam yang dapat dimanfaatkan optimal di Desa Pakel yaitu pengembangan perkebunan kopi rakyat dengan jenis kopi arabika. Banyak dari para petani kopi di wilayah tersebut memiliki masalah dalam meningkatkan usahanya, di karenakan minimnya teknologi pendukung kelancaran usaha khususnya teknologi pasca panen. Tujuan Program Pengabdian inimencoba melakukan terobosan baru dengan mendesain dan mengaplikasikan Teknologi Pasca Panen mesin wood pellet yang nantinya diharapkan akan dapat mempermudah dan mempercepat proses pengupasan kulit kopi sehingga mampu memaksimalkan keuntungan pada petani kopi arabika di Desa Pakel Kecamatan Montong Kabupaten Tuban. Kegiatan pengabdian ini dirancang secara berkelanjutan dan berkesinambungan melaluiSosialisasi, Pelatihan, Penerapan teknologi, serta Pendampingan dan evaluasi. Hasil yang didapatkan dari program pengabdian adalah adanya penerapan teknologi bagi Kelompok
Co-Authors . Soehardjoepri A'rasy Fahruddin A.A. Ketut Agung Cahyawan W Abdul Fattah Abdul Fattah Adityo, R. Dimas Agus Slamet Ahmad Fauzi Bantara Alfajriyah, Aimmatul Ummah Andre Ridho Saputro Anis Ratih Mariana Arif Afrizal arif arizal Arif Arizal Arif Arizal, Arif Bagus Ananda Kurniawan Bagus Ananda Kurniawan Bagus Ananda Kurniawan, Bagus Ananda Balatif, Mamak Balatif, Mochammad Bantara, Ahmad Fauzi Basuki Widodo Dera Fauzia Fitriana Dewi Liesnoor Setyowati Diana Evawati, Diana Eka Saputra Enny Istanti Enny Widyaningrum, Mahmudah Fah Rizal Ma'ruf Fitriana, Dera Fauzia Fitriyah, Rohmatul Galuh Oktavia Siswono Hafid Syaifudin, Wawan Hakiki, M. Taufik Hartanti, Yulita Prihati Haryono Haryono Haryono Haryono Haryono Haryono Henky Supit Henky Supit Herman Sugianto Imam Safawi Ahmad Imam Safawi Ahmad, Imam Safawi Kamiran Kamiran Kharismawati, Ika Lukman Hanafi Mahmudah Enny W Mahmudah Enny Widyaningrum Mahmudah Enny Widyaningrum Mahmudah Enny Widyaningrum Mamak Balatif Mamita, Megasari Mayrine Aulia Faustin Megasari Mamita Meidyta Sinantryana Widyaswari, Meidyta Sinantryana Moch. Shofwan Moch. Taufik Hakiki Mochammad Balatif Mohamad Atok NEGORO, RM BRAMASTYO KUSUMO Nisa, Ella Puspita Nova Retnowati Nova Retnowati Nur Asiyah Nurina, Putri Oktavia Rizky Suis Pratnya Paramitha Oktaviana Prilyandari Dina Saputri Pujiastuti, Nunuk R Dimas Adityo Rinurwati Rinurwati Saputri, Prilyandari Dina Sentot Didik Surjanto Sentot Didik Surjanto Siswono, Galuh Oktavia Soehardjoepri Soehardjoepri Soehardjoepri, Soehardjoepri Sri Hartini Sri Hartini Sriyana Sriyana Sriyana Sriyana Sugeng Riski Suhud Wahyudi Suhud Wahyudi Suyanto Suyanto Suyanto Suyanto Suyanto Syifa, Rosyidah Lailatus Tri Sagirani Ulil Azmi Wawan Hafid Syaifudin Widyaningrum, Mahmudah Enny Yoga Adi Prayogi Yulita Prihati Hartanti Yulius Hari