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All Journal JUIMA : Jurnal Ilmu Manajemen AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat Syntax Literate: Jurnal Ilmiah Indonesia Martabe : Jurnal Pengabdian Kepada Masyarakat Warmadewa Economic Development Journal (WEDJ) WIDYA MANAJEMEN JURNAL MANAJEMEN DAN BISNIS EQUILIBRIUM BUDGETING : Journal of Business, Management and Accounting Jurnal Ilmiah Satyagraha Journal of Community Service and Empowerment DEDIKASI PKM Studi Ilmu Manajemen dan Organisasi Jurnal Arastirma International Journal of Social Service and Research Studi Akuntansi, Keuangan, dan Manajemen Akses: Jurnal Penelitian dan Pengabdian Kepada Masyarakat Universitas Ngurah Rai Journal of Sustainable Business and Management Innovative: Journal Of Social Science Research Benefit : Journal of Bussiness, Economics, and Finance Jurnal Ilmiah Dan Karya Mahasiswa Manajemen : Jurnal Ekonomi Jurnal Ekonomi, Manajemen, Akuntansi
Cokorda Istri Agung Vera Nindia Putri
Fakultas Ekonomi Dan Bisnis, Universitas Ngurah Rai, Bali, Indonesia
Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Stres Kerja sebagai Mekanisme Penghubung antara Lingkungan Kerja dan Kinerja Karyawan: Bukti Empiris pada Lembaga Perkreditan Desa Cokorda Istri Agung Vera Nindia Putri; Tjokorda Gde Agung Wijaya Kesuma Suryawan; Nyoman Andika Triadhi; Gusti Ni Luh Gita
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 5 No. 5: Juli 2026
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v5i5.19016

Abstract

Penelitian ini menganalisis stres kerja sebagai mekanisme penghubung antara lingkungan kerja dan kinerja karyawan pada Lembaga Perkreditan Desa (LPD) berbasis desa adat. Isu ini penting karena penelitian terdahulu masih menunjukkan inkonsistensi arah pengaruh stres kerja terhadap kinerja. Penelitian menggunakan pendekatan kuantitatif dengan desain kausal dan metode sensus terhadap 60 karyawan LPD Desa Adat Kesiman Denpasar. Data dikumpulkan melalui kuesioner dan dianalisis menggunakan PLS-SEM dengan SmartPLS 4. Hasil penelitian menunjukkan bahwa lingkungan kerja berpengaruh positif terhadap kinerja karyawan, lingkungan kerja berpengaruh positif terhadap stres kerja, dan stres kerja berpengaruh positif terhadap kinerja karyawan. Stres kerja juga memediasi secara parsial hubungan antara lingkungan kerja dan kinerja karyawan. Temuan ini memperluas pemahaman mengenai stres kerja dengan menunjukkan bahwa tekanan kerja yang terstruktur dan terkendali dapat berperan sebagai eustress yang mendorong produktivitas. Implikasi penelitian menegaskan pentingnya penguatan lingkungan kerja fisik dan nonfisik serta pengelolaan stres kerja proporsional pada lembaga keuangan berbasis komunitas adat.
Pengaruh Brand Awareness Terhadap Purchase Decision Shopeefood Melalui Trust Pada Generasi Z Di Kota Denpasar Kadek Bayu Mediana; Ni Putu Yuliana Ria Sawitri; Cokorda Istri Agung Vera Nindia Putri
Benefit: Journal of Bussiness, Economics, and Finance Vol. 4 No. 1 (2026): BENEFIT: Journal Of Business, Economics, and Finance
Publisher : Lembaga Penelitian Dan Publikasi Ilmiah (lppi) Yayasan Almahmudi Bin Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70437/benefit.v4i1.1326

Abstract

The importance of understanding the factors that influence a purchasing decision, especially among Generation Z who are the dominant users. In Denpasar City as one of the growth centers in Bali, the trend of digital service users is increasing, Denpasar is a potential market for digital platforms including food delivery services. This research uses a quantitative approach with a survey method through distributing questionnaires to 150 respondents who are active ShopeeFood users aged 17-27 years in Denpasar City. The purpose of this study was to determine the effect of each variable, namely Brand Awareness on Trust, Trust on Purchase Decision, Brand Awareness on Purchase Decision, and Trust which plays a role in mediating between the influence of Brand Awareness on ShopeeFood Purchase Decision on generation Z in Denpasar City. The results found in this study are that Brand Awareness has a positive and significant effect on ShopeeFood Trust in generation Z in Denpasar City, Trust has a positive and significant effect on ShopeeFood Purchase Decision in generation Z in Denpasar City, Brand Awareness has a positive and significant effect on ShopeeFood Purchase Decision in generation Z in Denpasar City, and Trust plays a role in mediating the effect of Brand Awareness on Purchase Decision
Pengaruh Promosi Terhadap Keputusan Pembelian Produk Scarlett Whitening Dengan Kepercayaan Pelanggan Sebagai Variabel Mediasi Pada Pengguna Shopee Di Desa Keramas Kabupaten Gianyar Ni Kadek Ariyanti; I Gusti Putu Agung Widya Goca; Cokorda Istri Agung Vera Nindia Putri
Benefit: Journal of Bussiness, Economics, and Finance Vol. 3 No. 3 (2025): BENEFIT: Journal Of Business, Economics, and Finance
Publisher : Lembaga Penelitian Dan Publikasi Ilmiah (lppi) Yayasan Almahmudi Bin Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70437/benefit.v3i3.1438

Abstract

Technological advancements in the Society 5.0 era have accelerated the growth of Indonesia’s e-commerce industry, including in Keramas Village, Gianyar Regency. Shopee, as the leading platform, makes it easier for users to shop, especially for local skincare products like Scarlett Whitening. The brand is well-known for its active promotional strategies on social media and collaborations with influencers. This study aims to examine the effect of promotion on purchase decisions with customer trust as a mediating variable among Shopee users in Keramas Village. This quantitative study used a survey method by distributing questionnaires to 120 respondents selected through purposive sampling. The population consisted of all Shopee users in the village. Data were analyzed using Structural Equation Modeling (SEM) based on Partial Least Square (PLS). The findings show that promotion has a positive and significant effect on customer trust, which in turn significantly affects purchase decisions. Furthermore, customer trust significantly mediates the effect of promotion on purchase decisions. The study provides important insights for businesses to design promotional strategies that not only attract customers but also foster long-term trust.
Work Overload dan Turnover: Pengaruh Mediasi Job Satisfaction Pada Restoran di Kawasan Wisata Ubud Cokorda Istri Agung Vera Nindia Putri; I Wayan Meryawan; Tjokorda Gde Agung Wijaya Kesuma Suryawan; Ni Kadek Sintya Agustini
Widya Manajemen Vol. 8 No. 1 (2026): Widya Manajemen
Publisher : UNHI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32795/q3pr6q38

Abstract

The growing number of restaurants and the increase in tourist visits to Bali have had a significant impact on the economy of the restaurant industry, but it is not in line with the willingness of employees to work sustainably in restaurants. Indications of high work overload and declining job satisfaction are the causes of employee insecurity. Greenkubu Restorant and Swing faces a high number of employees continuing to increase from 2022-2024. This study seeks to understand job satisfaction in mediating the relationship between work overload and employee turnover intention of Greenkubu Restaurant and Swing. Quantitative approach using SEM-PLS analysis using questionnaires distributed to all restaurant employees as a source of hypothesis test data, the study revealed that work overload had a positive and significant effect on turnover intention. On the other hand, workoverload has a significant negative effect on job satisfaction and job satisfaction has a significant negative effect on turnover. Meanwhile, job satisfaction partially mediates the relationship between work overload and turnover intention. These results provide guidance for tourism restaurant managers to suppress the high desire of employees to leave work through efforts to manage employee workoverload which has an impact on job satisfaction and can ultimately reduce high turnover rates.
Pengaruh Kualitas Produk Promosi dan Harga terhadap Keberhasilan Usaha Kedai Nuna di Desa Pelaga Badung Ni Luh Rista Pratiwi; Cokorda Istri Agung Vera Nindia Putri; I Made Kartika
Jurnal Ilmiah Dan Karya Mahasiswa Vol. 4 No. 4 (2026): Agustus : JURNAL ILMIAH DAN KARYA MAHASISWA (JIKMA)
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jikma.v4i4.4647

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are a driving force behind the food and beverage industry's significant contribution to national economic growth, job creation, and regional economic development. Business success is a crucial indicator of MSME sustainability and is influenced by various factors, including product quality, promotion, and price. Observations and customer interviews at Kedai Nuna in Pelaga Village, Badung, revealed that the business faces challenges such as fluctuating customer traffic, intensifying competition, suboptimal promotional efforts, and a brand image that fails to provide a competitive advantage over rivals. This study aims to analyze the impact of product quality, promotion, and price on the business success of Kedai Nuna in Pelaga Village, Badung. The study employs an associative research design and a quantitative methodology. A sample of 105 respondents was selected using a combination of purposive sampling and probability sampling methods. Data collection involved observation, interviews, questionnaires, and document analysis. Data analysis was conducted using multiple linear regression with SPSS version 25 software, encompassing tests for validity, reliability, classical assumptions, the coefficient of determination, the F-test, and the t-test. The results indicate that product quality, promotion, and price have a positive and significant effect both simultaneously and partially on the business success of Kedai Nuna. These findings suggest that enhancing product quality, implementing effective promotions, and setting appropriate prices can boost competitiveness, attract consumers, maintain customer loyalty, and drive sustainable business success.
Co-Authors Anak Agung Istri Agung Ovy Dwijayanthi Anak Agung Istri Dwijayanthi Ananditha, Ida Bagus Ruby Ardhiani, Anggita Natiya Bagus Idedhyana, Ida Dewi, Nyoman Diah Utari Gede Agung Wijaya Kesuma Suryawan, Tjokorda Geriadi, Made Ayu Desy Gusti Ni Luh Gita Handayani, Made Mulia I Dewa Agung Ayu Eka Idayanti1 I Gusti Agung Prabandari Tri Putri I Gusti Agung Prabandari Tri Putri I Gusti Agung Prabandari Tri Putri I Gusti Putu Agung Widya Goca I Kadek Eko Darma Putra I Kadek Putra Sanjaya I Kadek Sara Mandiyasa I Komang Putra I Komang Sumerta I Made Kartika I Putu Agus Suwastawa I Putu Arya Sukayadnya I Wayan Meryawan I Wayan Suastika Ida Ayu Wiliastiti Ida Bagus Sudiksa Kadek Bayu Mediana Kadek Sintya Agustini, Ni Komang Pande Indra Krisna Wiana Komang Triana Dewi Kurniawan, I Putu Handy Lestari, Ni Kadek Yuni Made Ayu Desy Geriadi Made Mariada Rijasa Made Mulia Handayani Mahayanti Fitriandari, Mahayanti Meryawan, I Wayan Meryawan, Wayan Meryawan Wayan Ni Kadek Ariyanti Ni Kadek Rika Damayanti Ni Kadek Sintya Agustini Ni Komang Lilis Tri Paramita Ni Luh Rista Pratiwi Ni Made Yuni Sukmawati Ni Nyoman Sudiyani Ni Putu Ari Setyaningsih Ni Putu Dita Ariyanti Ni Putu Ratih Purnama Yeni Ni Putu Silvi Ni Wayan SITIARI Nyoman Andika Triadhi Nyoman Andika Triadhi Nyoman Andika Triadhi Perdana, I Gede Putra Pratama, Octavianus Sumardana Putra, I Kadek Eko Darma Putri, I Gusti Agung Prabandari Tri Putu Gede Denny Herlambang Putu Gilang Rio Prayuda, I Gede Ria Sawitri, Ni Putu Yuliana Riyana Miranti Setyaningsih, Ni Putu Ari Silvi, Ni Putu Sudiayani, Ni Nyoman Sudiyani, Ni Nyoman Sulendri, Ni Made Tjokorda Gde Agung Wijaya Kesuma Suryawan Wijaya, I Kadek Arya Wiliastiti, Ida Ayu Yasa, Putu Ngurah Suyatna