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All Journal International Journal of Public Health Science (IJPHS) Ilmu Administrasi Publik Indonesian Journal of Educational Studies JPAP (Jurnal Penelitian Administrasi Publik) (e-Journal) JURNAL ILMU PEMERINTAHAN Jurnal SOLMA Ganaya: Jurnal Ilmu Sosial dan Humaniora Jurnal Analisis Sosial Politik JAKP (Jurnal Administrasi dan Kebijakan Publik) Jurnal Ilmiah Manajemen Publik dan Kebijakan Sosial Journal of Local Government Issues Ilomata International Journal of Management Ilomata International Journal of Management Nakhoda: Jurnal Ilmu Pemerintahan Universitas Muhammadiyah Yogyakarta Undergraduate Conference Proceeding TRANSFORMASI : JURNAL PENGABDIAN PADA MASYARAKAT Kybernology : Journal of Government Studies Journal of Public Representative and Society Provision Journal of Universal Community Empowerment Provision MAJAPAHIT POLICY Jurnal Ekonomi Bisnis Manajemen dan Akuntansi (Jebisma) Journal of Contemporary Local Politics Kajian Ilmiah Mahasiswa Administrasi Publik (KIMAP)
Nuryanti Mustari, Nuryanti
Universitas Muhammadiyah Makassar
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing Public Health Social Sciences Other

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Journal : Journal of Universal Community Empowerment Provision

 1 
Enhancing Entrepreneurial Literacy of PKK Women through Agropreneurship-Based Training in Bulujaya, Jeneponto Burhanuddin, Burhanuddin; Mustari, Nuryanti; Nadir, Nadir; M., Sudirman; Nur, Indri Apriani; Chandra, Diky; Herman, Herman
Journal of Universal Community Empowerment Provision Vol. 5 No. 2 (2025): Journal of Universal Community Empowerment Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jucep.v5i2.758

Abstract

This study aims to improve agropreneurship-based entrepreneurial literacy for Family Welfare Empowerment (PKK) women in Bulujaya Village, Jeneponto Regency through training in processing corn into value-added products. The background of the study is based on the low entrepreneurial literacy of rural women, especially in aspects of business management, marketing, and the use of digital technology. This study used the Participatory Action Research (PAR) method with a qualitative descriptive approach. The research subjects were PKK women who were active in organizational activities, had an interest in entrepreneurship, and were willing to participate in the training program. Data were collected through observation, in- depth interviews, FGDs, and documentation. The results showed a significant increase in the participants' entrepreneurial literacy after the training, as evidenced by a comparison of pre- test and post-test results. Participants were able to understand the concept of entrepreneurship more professionally, including in managerial, financial, and marketing aspects. In terms of technical skills, participants successfully processed corn into popcorn with various flavors and attractive packaging, thereby increasing the added value of local products. In addition, there was an increase in digital literacy, where PKK women began to utilize social media as a means of product promotion. This training also has social and economic impacts, including increased self-confidence, group solidarity, and the emergence of additional family income, even on a small scale. Thus, agropreneur-based entrepreneurial literacy training has proven effective in empowering women, strengthening family economic resilience, and encouraging the development of local potential in a sustainable manner.
Co-Authors ., Haerana Abdul Kadir Abdul Mahsyar Ahmad Harakan Ahmad Taufik Ahmad, Andi Jusdiana Akbar, Muhammad Akbar Akhmad, Akhmad Alimuddin Said, Alimuddin Amir Muhiddin, Amir Amran, Tenriawaru Septiananinda Andi Rosdianti Razak, Andi Rosdianti Angraini, Renita Anto Anto Anto, Anto Anwar Parawangi, Anwar Aqmal Reza Amri Arief, Aulia Ramdhani Arif, Achmad Fadil Asrul, Alfia Atirah, Sitti Baehaqi Budi Setiawati Burhanuddin Burhanuddin Chandra, Diky Daniel Happy Putra Devi, Sri devi Fachry Abda El Rahman Fajar, Muhammad Fahmi Fatmawati Fatmawati Fatmawati, Fatmawati Hamrun Hardiansyah Hardiansyah Hastuti Hastuti Hawing, Hardianto Ida Ayu Putu Sri Widnyani Ihyani Malik Jaelan Usman, Jaelan Jannah, Andi Ifadtul Junaedi Junaedi Jusdiana Ahmad, Andi Kartini, Andi Lestari, Ayu Asmi Lestari, Inda Dian Luhur Prianto, Andi Lukman Hakim M Amin, M M. Amin, M. Amin M., Sudirman Mappamiring Mappamiring Mappasere, Fatmawati A. Miftahul Jannah Mone, Ansyari Muhammadiah Muhammadiah, Muhammadiah Muhammadiyah, Muhammadiyah Muhlis Madani, Muhlis Muliasari, Nur N, Novitasari Nadir Nadir, Nadir Nasra, Nasra Nizar, Muh Noer Arfah, Iqbal Nur Khaerah, Nur Nur Wahid, Nur Nur, Indri Apriani Nurfahmi Parawu, Hafiz Elfiansya Pitriani, Pitriani R. Rusli RAHMAN, MIFTAHUL Rahmawati, Rahmawati Rusdi Rusdi Salimang Saputra, Farhan Adi Saputra, Lukman Nul Hakim Amran Setiawan, A.M Ian Sifa, Nurul Sriwahyuni, Ita Sudirman Sudirman Sulfina, Ayu Suriani Suriani Syah, Eriks Febriang Syamsidah, Syamsidah Syukri, Ulfiah Tahir, Nurbiah Tengku Riza Zarzani N Wulandari Wulandari Yusrival, Yusrival