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All Journal Al-Zahra : Journal for Islamic and Arabic Studies Heritage of Nusantara: International Journal of Religious Literature and Heritage Sistemasi: Jurnal Sistem Informasi Al-Madrasah: Jurnal Ilmiah Pendidikan Madrasah Ibtidaiyah SEIKO : Journal of Management & Business Journal of Economic, Management, Accounting and Technology (JEMATech) JOURNAL OF SCIENCE AND SOCIAL RESEARCH JISIP: Jurnal Ilmu Sosial dan Pendidikan JURNAL KAJIAN TEKNIK SIPIL JURNAL SAINTIS Maker: Jurnal Manajemen Jurnal Riset Terapan Akuntansi Majamecha MDJ (Makassar Dental Journal) Jurnal Teknik Industri Terintegrasi (JUTIN) Jurnal Pengabdian kepada Masyarakat Nusantara CRJIM (Clinical and Research Journal in Internal Medicine) POLITICA: Jurnal Hukum Tata Negara dan Politik Islam Urban and Regional Studies Journal Panrannuangku Jurnal Pengabdian Masyarakat Jurnal Abdimas Ekonomi dan Bisnis Jumper : Jurnal Mahasiswa Pendidikan Olahraga Journal of Infrastructure and Civil Engineering Jurnal Pengabdian Inovasi dan Teknologi Kepada Masyarakat Jurnal Masyarakat Indonesia Jurnal IAKP: Jurnal Inovasi Akuntansi Keuangan & Perpajakan El-Hadhanah: Indonesian Journal Of Family Law And Islamic Law Proceeding Applied Business and Engineering Conference Sultra Journal of Mechanical Engineering (SJME) Heritage of Nusantara: International Journal of Religious Literature and Heritage Madani: Multidisciplinary Scientific Journal International Journal of Research and Community Empowerment IIJSE Constitution Journal JOUSIP Inspirasi: Jurnal Pengabdian Masyarakat Jurnal Hukum Keluarga dan Peradilan Islam JAS (Jurnal Akuntansi Syariah) Education Curiosity JPEMAS: Jurnal Pengabdian Kepada Masyarakat TANJAK : Jurnal Pengabdian Kepada Masyarakat JSSF : Journal of Sport Science and Fitness Parewa Saraq: Journal of Islamic Law and Fatwa Review Berita Biologi Tawazun: Journal of Sharia Economic Law
Husni Mubarak
Universitas Islam Negeri Ar-Raniry Banda Aceh
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Nursing Physics Public Health Social Sciences Transportation Other

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Journal : proceeding applied business and engineering conference

 1 
Implementation of Customer Relationship Management: The Effect of Brand Image on SMES in Siak Regency Asra, Yunelly; Mubarak, Husni; Maulana, Hutomo Atman; Aulia, Aulia; Syahputri, Melviana
ABEC Indonesia Vol. 12 (2024): 12th Applied Business and Engineering Conference
Publisher : Politeknik Negeri Bengkalis

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Abstract

This study aims to determine the effect of brand image on the implementation of customer relationshipmanagement by SMEs in Siak Regency. The population of this study was all the SMEs in Siak Regency and used theslovin formula as a sampling technique. Data collection techniques used surveys, observational and In Deph Interviews.Data analysis technique used simple linear regression. The result of this study show that: The brand image have positiveand significant effect on implementation of customer relationship management with contribution of 75,4%.
Implementation of Customer Relationship Management: The Effect of Brand Image on SMES in Siak Regency Asra, Yunelly; Mubarak, Husni; Maulana, Hutomo Atman; Aulia, Aulia; Syahputri, Melviana
ABEC Indonesia Vol. 12 (2024): 12th Applied Business and Engineering Conference
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the effect of brand image on the implementation of customer relationshipmanagement by SMEs in Siak Regency. The population of this study was all the SMEs in Siak Regency and used theslovin formula as a sampling technique. Data collection techniques used surveys, observational and In Deph Interviews.Data analysis technique used simple linear regression. The result of this study show that: The brand image have positiveand significant effect on implementation of customer relationship management with contribution of 75,4%.
Co-Authors -, Normasunah Agus Salim Ahmad, Kamaluddin Airul Syahrif Aldira Oktarina Anam, Fachrul Andi Muhammad Yahya APRILYA, PUTRI Arbaiyah, Arbaiyah Ardah, Lukman Arfan, Muh. Arfanda, Poppy Elisano Arham, Muhammad Asra, Yunelly Atang Sutandi Aulia . Basuki Sumawinata Bhaskara, Rezdy Cahyani, Sindy Regita Dari, Ulan Darmono Taniwiryono Darnita, Yulia Debi Setiawan, Debi Desysetyowati, Novita Dewi Alfianti Dewi Budhiartini Dewi Shinta Wulandari Lubis Dwi Astuti El-Karimah, Mia Fitriah Fahmi Sulaiman Fajar, Andi Faiha Alya Faridah, Amirah Fitra Ramdhani, Fitra Fitriana, Arina Gazali, Amal All Hamka, Akhsan HAPPY WIDIASTUTI HIKMAD HAKIM Hinnai, Silvi Hudain, Muh. Adnan Husni Husni Juli Meliza Jumadi Khairunnisyah, Khairunnisyah Kurniati Lestari, Nurita Apridiana Lestari, Suci Sinta Lubis, Nadia Utami Maulana, Hutomo Atman Mubarak, Kasyful Muhammad Arham Muhammad Fachruddin, Muhammad Muhammad Yazid Muhammad, Fadil Mumtazinur Mumtazinur Mustika Fitri Nasution, Wendi Amsuri Nazmah Nazmah, Nazmah Ngalimun Ningrum , Puspa Ningsih, Selly Kudrati Nurhayati Nurhayati Nurhayati Nurhazana, Nurhazana Permatasari, Galuh Praya, Ziekri R Pulunggono, Heru Puspa Ningrum Putri, Syahmalia Rahma Fitri, Maisyithoh Rahmadani, Sindi Rahmat Hidayat Rahmat Tisnawan Rahmayanti , Rahmayanti Ramalia Noratama Putri Reza, T. Surya Rombe, Marten Rosmida Rostiana Rusma Noortyani S , Wulandari S Siswanto Santia , Eni Sartika, Novira Silvia, Radha Sindi Rahmadani Sirajuddin Kamal Sri Juniati Sri Mulyaningsih Suhadi, Agus Syahputri, Melviana Syahruddin, Aqmar Syaiful Anwar Syamsul Bahri TAHA, SYAMSUMARLIN Tama, Yhang Tamaulina Br Sembiring Tambunan, Agustinus Toyeb, Muhammad Valentino Aris Vivaldy, Reyhan Wibowo, Bogi Wita, Risma Wulandari, Devita Zaiyad Zubaidi