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All Journal Jurnal Administrasi Bisnis (JABis) JURNAL MANAJEMEN MOTIVASI Jurnal Riset Pendidikan Ekonomi Jurnal Pendidikan Ekonomi (JURKAMI) Journal on Education Jurnal Biogenerasi Bubungan Tinggi: Jurnal Pengabdian Masyarakat Community Development Journal: Jurnal Pengabdian Masyarakat ProBisnis : Jurnal Manajemen Jurnal Kajian Ilmu Pendidikan (JKIP) Jurnal Visi Manajemen (JVM) Economics and Business Journal Al-Irsyad: Journal of Education Science Sanskara Ekonomi dan Kewirausahaan The Eastasouth Management and Business The Es Accounting and Finance Sanskara Manajemen dan Bisnis Indo-Fintech Intellectuals: Journal of Economics and Business Jurnal Bisnis dan Manajemen West Science West Science Interdisciplinary Studies Guruku: Jurnal Pendidikan dan Sosial Humaniora West Science Interdisciplinary Studies Faedah: Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia Nusantara Journal of Multidisciplinary Science Jurnal Pengabdian Masyarakat dan Riset Pendidikan JER ACCELERATION: Multidisciplinary Research Journal AKSELERASI: Jurnal Pengabdian Masyarakat Jurnal Transformasi Pendidikan Indonesia
Acep Fatchuroji
Universitas Musamus
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

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Mapping Global Research Trends on Digital Transformation, Innovation Capability, and Knowledge Management in Startup Competitive Advantage: A Bibliometric Study Fatchuroji, Acep; Wahyudhi, Candra Agus
Jurnal Bisnis dan Manajemen West Science Vol 4 No 04 (2025): Jurnal Bisnis dan Manajemen West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jbmws.v4i04.2944

Abstract

This study maps global research trends on digital transformation, innovation capability, and knowledge management within the context of startup competitive advantage using a bibliometric and science-mapping approach. Data were extracted from the Scopus database and analyzed using VOSviewer through network visualization, overlay mapping, density analysis, author collaboration mapping, and country collaboration networks. The findings reveal three dominant thematic clusters: digital transformation as an ecosystem-driven strategic capability, innovation capability as a core driver of entrepreneurial agility, and knowledge management as the foundation for organizational learning and adaptability. Temporal evolution analysis shows a shift from early digitalization research toward advanced topics such as platform ecosystems, sustainable digital entrepreneurship, and knowledge-intensive services. Overall, the study highlights that startup competitive advantage emerges from the integration of technological readiness, innovation-driven value creation, and dynamic knowledge flows. These findings provide a consolidated understanding of the field and identify promising directions for future research on digital competitiveness and entrepreneurial ecosystems.
LANGUAGE AS A BRANDING TOOL: LINGUISTIC TACTICS IN INDIE PUBLISHERS’ SOCIAL MEDIA CAMPAIGNS Yuwana, Rawuh Yuda; Fatchuroji, Acep
Acceleration: Multidisciplinary Research Journal Vol. 4 No. 1 (2026): Acceleration: Multidisciplinary Research Journal
Publisher : PT Akselerasi Karya Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70210/amrj.v3i4.179

Abstract

This study examines the linguistic and semiotic strategies employed by indie publishers on social media to construct branding identities within the digital literacy ecosystem. Using qualitative discourse analysis, digital linguistics, and multimodal semiotics, the study analyzes 15 social media posts across Instagram, TikTok, Twitter (X), Facebook, and official websites. The findings identify five recurring linguistic strategies: emotional micro-narratives, conversational positioning, multimodal linguistic framing, community-aligned hashtagging, and metaphorical semiotic branding. Collectively, these strategies position indie publishers as humanistic, approachable, and literacy-oriented actors despite limited marketing resources. This study contributes theoretical insight into how small cultural agents construct visibility, identity, and relational engagement through language in competitive digital spaces.
PENGARUH PERENCANAAN STRATEGI BISNIS TERHADAP KINERJA USAHA KECIL MENENGAH YANG DIMEDIASI STRATEGI KEUNGGULAN KOMPETITIF Fatchuroji, Acep; Sabihaini, Sabihaini; Sutiono, Heri Tri
Jurnal Ilmu Administrasi dan Bisnis Vol 18 No 1 (2020): Jurnal Administrasi Bisnis: JABis
Publisher : Program Studi Ilmu Administrasi Bisnis, UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jurnaladmbisnis.v18i1.10449

Abstract

The purpose of this study is to determine the role of competitive advantage in mediating the effect of business strategy planning on SME performance. The research sample of 139 SMEs using proportional cluster random sampling techniques were tested using AMOS structural equation modeling (SEM) analysis. The results showed that the business strategy planning implemented by SMEs was formal business strategy planning, where the application of increasingly formal business strategy planning was able to improve the performance of SMEs and be able to provide a competitive advantage for SMEs. SMEs need to carry out a gradual evaluation and submit their ideas to the members so that the performance of SMEs can be achieved in line with expectations. SMEs need to be more mature in planning business strategies that will be taken, sorting out the advantages of what is owned and not owned by competitors where this will provide its own value for SMEs. The suitability of the plan and strategy chosen can provide better performance than before.
PENGARUH KUALITAS SISTEM, KUALITAS INFORMASI DAN KEGUNAAN TERHADAP KEPUASAN PENGGUNA: SURVEI PADA PENGGUNA SISTEM INFORMASI “MOKA POINT OF SALE” Leihitu, Rizky Ruth; Pattiwaellapia, Ongen Stembri; Sulistiyarini, Sulistiyarini; Fatchuroji, Acep; Nurficahyanti, Fera
Jurnal Ilmu Administrasi dan Bisnis Vol 18 No 2 (2020): Jurnal Administrasi Bisnis: JABis
Publisher : Program Studi Ilmu Administrasi Bisnis, UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jurnaladmbisnis.v18i2.10475

Abstract

This study aims to analyze the influence of system quality, information quality, and usability on "Moka Point of Sale" user satisfaction. Data was collected in June 2018. The population in this study were all cashiers, managers, and owners who use the Moka POS information system in the field of coffee shop business in Yogyakarta. Sampling using a purposive sampling method. Data analysis methods include descriptive analysis and quantitative analysis with structural equality model (SEM) analysis technKIues. The result of this study are system quality has a positive influence on user satisfaction, which the effect of system quality on user satisfaction will be greater if mediated by usefulness. Information quality has a positive effect on user satisfaction, which the effect of information quality on user satisfaction will be greater if mediated by usefulness.
Penguatan Literasi Keuangan dengan Game-Based Learning pada Siswa SMA N 2 Merauke : Pengabdian Thalib, Najdah; Oktariani, Mutiya; Arianti, Juli; Fatchuroji, Acep
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 4 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 4 Tahun 2026
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i4.5895

Abstract

Kegiatan pengabdian ini bertujuan meningkatkan literasi keuangan siswa melalui pembelajaran interaktif berbasis ceramah, diskusi, dan permainan edukatif. Program dilaksanakan pada 10 September 2025 di SMA Negeri 2 Merauke dengan 30 siswa kelas XI.11 menggunakan metode one-group pretest–posttest. Instrumen meliputi kuesioner literasi keuangan, lembar kerja budgeting, dan media permainan. Hasil menunjukkan peningkatan pemahaman siswa dari pretest ke posttest dengan kategori sedang hingga tinggi pada aspek perencanaan keuangan, tabungan dan investasi, pengelolaan uang saku, serta kemampuan membedakan kebutuhan dan keinginan. Permainan edukatif seperti Budgeting Challenge, Benar atau Salah, dan Dompet Bocor juga meningkatkan motivasi dan partisipasi siswa, sementara diskusi reflektif memperkuat pemahaman praktis. Secara keseluruhan, kegiatan ini efektif meningkatkan literasi keuangan siswa, meskipun terbatas oleh waktu. Oleh karena itu, diperlukan pendampingan berkelanjutan oleh guru serta replikasi dan integrasi program ke dalam kurikulum atau kegiatan ekstrakurikuler.
The Role of Porter's Strategy as a Mediating Variable Between Business Strategy Planning and Performance in MSMEs Fatchuroji, Acep; Wahyudhi, Candra Agus; -, Damayanti; Oktariani, Mutiya
JURNAL MANAJEMEN MOTIVASI Vol 21 No 2 (2025): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v21i2.8240

Abstract

This study aims to analyze the influence of business strategy planning on the performance of MSMEs in Merauke Regency and to test the mediating role of Porter's generic strategies, which include cost leadership, differentiation, and focus strategy. A quantitative approach was used using Partial Least Squares analysis techniques on 139 MSME respondents from four industrial sectors. The results indicate that business strategy planning has a positive effect on MSME performance, both directly and indirectly through three competitive strategies. Each strategy proved to be a significant mediator in the relationship between planning and performance. These findings emphasize the importance of documented business planning as a foundation for implementing competitive strategies to achieve optimal performance. This study contributes to the development of competitive strategy models in the context of MSMEs and provides practical implications for business actors and local policymakers
PENINGKATAN KAPASITAS PRODUKSI DAN STRATEGI PEMASARAN USAHA KECIL DAN MENENGAH PAPEDA INSTAN, MERAUKE Mutiya Oktariani; Acep Fatchuroji; Damayanti Damayanti
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 6 No. 1 (2025): Volume 6 No. 1 Tahun 2025
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v6i1.42189

Abstract

Usaha Kecil dan Menengah (UKM) memiliki peran penting dan strategis dalam struktur perekonomian daerah bahkan pada level nasional sekalipun. Dimana UKM merupakan kegiatan ekonomi rakyat yang produktif yang telah terbukti mampu bertahan dalam kondisi krisis. Keberadaan UKM pada daerah secara tidak langsung juga telah menyerap tenaga kerja dan mengurangi pengangguran yang menjadi penghambat pertumbuhan ekonomi. Namun, realitanya UKM sendiri mengalami kendala yang sulit dalam upaya mengembangkan usahanya terutama terkait dengan kapasitas produksi dan pemasaran produk. Tim Pengabdian Kepada Masyarakat Jurusan Pendidikan Ekonomi, FKIP Universitas Musamus memberikan pelatihan dan difusi Iptek. Pelatihan dilakukan dengan cara penyuluhan tentang peningkatan kapasitas produksi dan strategi pemasaran sedangkan difusi Iptek berupa produk jus pala. Hasil kegiatan pengabdian berupa identifikasi potensi dan masalah pengembangan UKM serta memberikan Solusi dengan tersedianya wadah papeda instan yang lebih menarik dibandingkan wadah sebelumnya dan menambah pengetahuan anggota kelompok terkait peningkatan kapasitas produksi dan strategi memasarkan produk papeda instan.
Integrasi Kearifan Lokal Suku Marind Dalam Pembelajaran Ekonomi Di SMA Merauke: Studi Deskriptif Pada Guru Ekonomi Juli Arianti; Najdah Najdah; Acep Fatchuroji; Yohannes Putra Perkasa Sinambela
Jurnal Kajian Ilmu Pendidikan (JKIP) Vol. 7 No. 5 (2026): Jurnal Kajian Ilmu Pendidikan (JKIP)
Publisher : Lembaga Riset dan Inovasi Almatani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55583/jkip.v7i5.2442

Abstract

Penelitian ini bertujuan untuk mendeskripsikan integrasi kearifan lokal Suku Marind dalam perencanaan dan pelaksanaan pembelajaran ekonomi oleh guru ekonomi SMA di Merauke, serta mengidentifikasi faktor pendukung dan penghambat yang dihadapi guru dalam proses integrasi tersebut. Penelitian ini menggunakan pendekatan deskriptif kualitatif. Data dikumpulkan melalui wawancara mendalam (in-depth interview) kepada guru ekonomi SMA di Merauke yang dipilih menggunakan teknik purposive sampling. Data dianalisis menggunakan teknik analisis tematik model Miles dan Huberman melalui tahapan reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa sebagian besar guru ekonomi SMA di Merauke belum mengintegrasikan kearifan lokal Suku Marind secara sistematis ke dalam RPP maupun dalam pelaksanaan pembelajaran di kelas. Contoh-contoh ekonomi berbasis kehidupan Suku Marind belum dihadirkan secara terencana, meskipun sebagian guru menyadari pentingnya pendekatan kontekstual tersebut. Faktor penghambat utama meliputi keterbatasan referensi pembelajaran berbasis kearifan lokal, kurangnya pelatihan, dan belum adanya panduan kurikulum yang mengakomodasi nilai-nilai lokal Suku Marind. Penelitian ini menegaskan perlunya pengembangan perangkat pembelajaran ekonomi yang secara eksplisit mengintegrasikan kearifan lokal Suku Marind guna meningkatkan relevansi dan kebermaknaan pembelajaran ekonomi di wilayah Papua Selatan.
The Effect Of Entrepreneurial Orientation, Innovation Capability, Market Orientation, And Networking Capability On Business Sustainability Of SMES Acep Fatchuroji; Candra Agus Wahyudhi; Mutiya Oktariani; Damayanti; Rawuh Yuda Yuwana; Juli Arianti
Economics and Business Journal (ECBIS) Vol. 4 No. 5 (2026)
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v4i5.351

Abstract

The current study addresses the impact of entrepreneurial orientation, innovation capability, market orientation, and networking capability on business sustainability in small and medium enterprises (SMEs). The contribution of SMEs to economic development is important; however, sustainability in these entities can be threatened by resource scarcity and rapidly changing environments in markets. The current study adopts a quantitative approach that entails data collection using a structured questionnaire targeting owners and managers in SMEs. The collected data were analyzed through statistical methods to analyze the relationship among study variables. The results of this study indicate that entrepreneurial orientation, innovation capability, market orientation, and networking capability are positive and influential factors in improving business sustainability in SMEs. Market orientation and innovation capability have higher influences on sustainability in SMEs than other factors since customer-centric approaches and innovation have playing crucial roles in ensuring sustainability in business operations for these entities. This study is an important addition to existing theories since this research adopts an integrated approach within strategic capabilities for improved adaptability and sustainability of SMEs in competitive markets
Co-Authors - Afrizal -, Damayanti Ainil Mardiah Arianti, Juli Asri Ady Bakri Candra Agus Wahyudhi Candra Agus Wahyudhi Damayanti Damayanti Damayanti Damayanti Damayanti Damayanti Damayanti Damayanti Damayanti Eva Yuniarti Utami Fauzi Fera Nurficahyanti Ferry Arfiansyah Fisy Amalia Grace Somelok Hasanuddin, Sultan Heni Widyaningsih, Heni Henky Hendrawan Heri Tri Sutiono Himawan Sutanto, Himawan Iwan Harsono Judijanto, Loso Juli Arianti Juli Arianti Juli Arianti Kartika Devi, Erwina Kurniasih, Milla Leihitu, Rizky Ruth Leonora Puspa Loso Judijanto Lusianawati, Hayu Maria Sihombing Misbahuddin Jamal Mohammad Gifari Sono Muhammad Sabir Muhammad Syaiful Mutiya Oktariani Najdah Najdah Najdah Thalib Nurficahyanti, Fera Ongen Stembri Pattiwaellapia Pattiwaellapia, Ongen Stembri Pertiwi, Sri Ananda Rawuh Yuda Yuwana Rawuh Yuda Yuwana Riska Yulianti Rizky Ruth Leihitu Roosganda Elizabeth Rusdianto Rusdianto Rusdianto Rusdianto, Rusdianto Rustam Effendi Sabalius Uhai Sabihaini Sabihaini Sabihaini Sabihaini Sahriah Yunus Samuel Waas, Samuel Situmorang, Prima Lestari Sulistiyarini Sulistiyarini Sulistiyarini, Sulistiyarini Sutiono, Heri Tri Syaiful , Muhammad Thalib, Najdah Thalib, Najhdah Tia Nurapriyanti Tirta Yoga Utami, Eva Yuniarti Wahyu Muh Syata Wahyudhi, Candra Agus Werdana, Dewi Windra Yohannes Putra Perkasa Sinambela Yulistiyono, Agus