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Strategi Pengemasan Pesan Dakwah Melalui Ngaji Bencana oleh PC LPBI NU Mojokerto di Kecamatan Pacet Nadhirothul Afirda; M. Alfin Fatikh
Bahasa Indonesia Vol 6 No 2 (2025): J-Kis: Jurnal Komunikasi Islam, Desember 2025
Publisher : Program Studi Komunikasi dan Penyiaran Islam IAI Pangeran Diponegoro Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53429/j-kis.v6i2.1573

Abstract

Intensitas kejadian bencana alam di Kecamatan Pacet menjadikan wilayah ini sebagai prioritas pengupayaan keselamatan dan kesiapsiagaan bencana. Penelitian ini bertujuan untuk memahami strategi penyampaian pesan dakwah yang menjawab kebutuhan masyarakat dalam konteks kebencanaan melalui kegiatan Ngaji Bencana. Melalui pendekatan hermeneutik fenomenologi, penelitian ini memberikan hasil yang menunjukkan bahwa PC LPBI NU Mojokerto dapat melakukan upaya mitigasi kepada masyarakat di Kecamatan Pacet dengan menggabungkan aspek pemanfaatan tradisi setempat, reaktualisasi pengetahuan tradisional, pelibatan tokoh agama, serta pemanfaatan media sosial yang selaras dengan konsep dakwah Islam. Pada penelitian ini mengindikasikan bahwa pendekatan berbasis kearifan lokal serta pelibatan agama berperan penting dalam membangun kesadaran masyarakat. Penelitian ini merekomendasikan perlunya pendampingan jangka panjang dengan melibatkan multipihak guna menjamin keberlanjutan Ngaji Bencana secara optimal.
Stigma Negatif Konten Kreator Dakwah dalam Menjalankan Tanggung Jawab Sosial Taufik Hidayat; M. Alfin Fatikh
Bahasa Indonesia Vol 6 No 2 (2025): J-Kis: Jurnal Komunikasi Islam, Desember 2025
Publisher : Program Studi Komunikasi dan Penyiaran Islam IAI Pangeran Diponegoro Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53429/j-kis.v6i2.1715

Abstract

This study aims to examine how Islamic content creators on social media, particularly TikTok and Instagram, face negative stigma and fulfill their social responsibilities as digital preachers. The research uses a descriptive qualitative approach with a case study method on the @betteryouthfoundation community, focusing on two key informants: Afkar Jauhara and Tria Nurul Risqiyah. Data were collected through social media content observation and in-depth interviews. The findings indicate that the stigma encountered includes negative comments related to personality, sincerity in preaching, and public judgment on the creator’s personal background. Both informants responded to these challenges with different strategies: passive confrontation and normalization. They also demonstrated strong social responsibility by consistently delivering Islamic values in a relevant and adaptive manner in the digital space. The study concludes that digital preaching can be effectively sustained with sincere intention, community support, and the ability to adapt to the dynamics of social media. Penelitian ini bertujuan untuk mengetahui bagaimana konten kreator dakwah di media sosial, khususnya TikTok dan Instagram, menghadapi stigma negatif serta menunaikan tanggung jawab sosial mereka sebagai pendakwah digital. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan metode studi kasus pada komunitas @betteryouthfoundation, dengan dua narasumber utama yaitu Afkar Jauhara dan Tria Nurul Risqiyah. Data diperoleh melalui observasi konten media sosial dan wawancara mendalam. Hasil penelitian menunjukkan bahwa bentuk stigma yang dihadapi meliputi komentar negatif terkait kepribadian, niat dakwah, dan penilaian publik terhadap tampilan atau latar belakang narasumber. Kedua narasumber mampu menghadapi stigma tersebut dengan strategi berbeda: konfrontasi pasif dan normalisasi. Keduanya juga menunjukkan bentuk tanggung jawab sosial yang kuat melalui konsistensi dalam menyampaikan nilai-nilai Islam secara relevan dan adaptif di ruang digital. Penelitian ini menyimpulkan bahwa dakwah digital dapat terus berlangsung dengan efektif ketika dilakukan dengan keteguhan niat, dukungan komunitas, dan kemampuan adaptasi terhadap dinamika media sosial.
Peran Instagram dalam Memperkuat Branding Personal Bupati Mojokerto Harun Askhari; M. Alfin Fatikh
Bahasa Indonesia Vol 6 No 2 (2025): J-Kis: Jurnal Komunikasi Islam, Desember 2025
Publisher : Program Studi Komunikasi dan Penyiaran Islam IAI Pangeran Diponegoro Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53429/j-kis.v6i2.1741

Abstract

This study examines the role of Instagram in strengthening the personal branding of Muhammad Al Barra (Gus Barra), the elected Regent of Mojokerto Regency. The research employs a qualitative case study approach, combining in-depth interviews, field observations, and documentation of Gus Barra’s official Instagram account (@gusbarra_). Data were collected from interviews with Gus Barra’s media team (Ahmad Solihin and Ahmad Tabrani), three community respondents (aged 24, 28, and 30), as well as the internal survey division of the Indonesian Survey Institute (LSI) that supported Gus Barra’s campaign. The findings reveal that Instagram functions as a highly effective political communication tool. The account consistently posted 1–2 pieces of content daily, with themes ranging from religious and social activities to community development programs. Based on LSI’s internal survey and field interviews, approximately 75% of Gus Barra’s voters—equivalent to around 279,400 out of 372,537 valid votes—reported that they became more familiar with Gus Barra through social media compared to conventional campaign methods. Gus Barra’s personal branding strategy follows Tom Peters’ model, consisting of self-assessment, brand identity development, strategic positioning, and promotion. Beyond visuals, captions in each post also played a key role. The messages conveyed were predominantly moral, religious, and socially oriented, such as calls for gratitude, the importance of mutual cooperation, and care for the underprivileged. Direct interaction through Instagram Direct Message (DM) further reinforced these messages by providing a personal and attentive impression. This study concludes that social media, particularly Instagram, functions not only as an information-sharing platform but also as a strategic instrument for building leadership legitimacy, enhancing electability, and fostering emotional connection with constituents.
Strategi Komunikasi Massa untuk Mendorong Pertumbuhan Ekonomi Desa Melalui Sektor Pariwisata Diana Ainun Maf’ula; Ari Kartiko; M. Alfin Fatikh
Interdisciplinary Journal of Social Sciences Vol. 1 No. 1 (2024): March: Strengthening Education and Community Empowerment through Innovative App
Publisher : Perkumpulan Dosen Tarbiyah Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59373/ijoss.v1i1.22

Abstract

Tourism is a journey supported by the business world, society, and government. Stating that the economy of a nation is experiencing human marginalization. The media is the mass of the masses in tourism. Tourists will feel more comfortable if they communicate easily because there will be no language misunderstandings. Tourism can also foster healthy competitiveness among individuals. For example, people will compete to attract the attention of tourists through creativity created by displaying accommodation that is consistent with local culture, finding new manufacturing techniques, making unique souvenirs, and continuously coming up with innovations so that tourists can stay...and if you come back, you can still choose a hotel, restaurant, or memento. So that the economy in tourist locations can develop and develop well, the tourism industry must be promoted in a planned and integrated manner that improves the welfare and standard of living of the community.
Political Mediatization in the Mainstream and Digital Era: Jokowi and Dedi Mulyadi Safiruddin Jailani; M. Alfin Fatikh
Communicator: Journal of Communication Vol. 3 No. 1 (2026): Communication
Publisher : Perkumpulan Dosen Tarbiyah Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59373/comm.v3i1.300

Abstract

This study analyses shifts in the mediatisation of digital politics in Indonesia by comparing Joko Widodo (Governor of Jakarta 2012–2014) and Dedi Mulyadi (Governor of West Java 2025–present). Previous research has tended to examine Jokowi and Dedi’s communication strategies in isolation, meaning there is as yet no systematic mapping of the differences between regimes in the media era and the social media platform era that shape patterns of local-national leadership escalation within Strömbäck’s framework of mediatisation. This study aims to fill this gap by examining how the logic of mainstream media and private platforms shapes the symbolic proximity and political visibility of these two figures. Using a descriptive qualitative approach with thematic content analysis of 40 data units (20 news articles from Kompas/Detik/Tempo/Tribun about Jokowi and 20 YouTube/TikTok/Instagram posts by Dedi, selected purposively based on the theme of ‘blusukan’ and visibility indicators), this study maps patterns of mediatisation through a four-phase coding scheme based on Strömbäck, combined with concepts of social media logic. Digital metrics such as conversation volume, views, subscribers, and engagement rates are used descriptively to contextualise patterns of visibility, rather than as tools for statistical testing. Findings indicate that Jokowi’s blusukan are primarily mediated by mainstream media coverage that shapes online political discourse. Conversely, Dedi’s digital blusukan were initially designed as content optimised for platform algorithms. In both cases, the source of political legitimacy has shifted from news intensity and surveys to a combination of visual-emotional narratives and audience engagement on the platform. This study offers the preliminary concept of “platform mastery” to explain how control over the production cycle and content optimisation can shape new forms of communicative power, whilst highlighting the opportunities and limitations of this form of power within the context of digital democracy in developing nations.
Podcast Training for Students at MBI Amanatul Ummah Pacet Mojokerto Puji Laksono; M. Alfin Fatikh; Achmad Damaio
Sahwahita: Community Engagement Journal Vol. 3 No. 1 (2025): Community Engagement Journal
Publisher : Yayasan Pendidikan Islam Bustanul Ulum Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69965/sahwahita.v3i1.216

Abstract

This article provides an overview of the enormous potential for podcast development at MBI Amanatul Ummah, as seen from the extracurricular activities, many students are talented, especially in journalism. Many organizational activities are covered and broadcast through the school's social media. The use of foreign languages, such as Arabic and English, in students' daily lives also presents a unique potential for podcast development at this madrasah. Students are already accustomed to public speaking. This provides capital to develop student creativity through podcasts. The author's analysis of podcast development at MBI Amanatul Ummah requires student empowerment to adapt to current developments in the cyber society era. Empowerment refers to students' potential abilities. Based on the results of community service at MBI Amantul Ummah Pacet Mojokerto using the Asset-Based Community Development (ABCD) approach, the results of the community service 1) Implemented podcast training for students at MBI Amantul Ummah Pacet Mojokerto such as planning with topic determination, content plan, making podcast cover. Choosing a good topic in making a podcast, and a scenario in a contemporary content design that can attract a potential audience. Making a creative and innovative podcast cover. Opportunities for podcast development for schools and good communication techniques in making podcasts, such as public speaking, body language, good self-performance, choosing language in podcasts, and searching for literature as podcast material. 2) providing material related to equipment preparation in making podcasts, both hardware and software. Good recording or shooting techniques in making podcasts. The process of editing recorded podcast works and publication, such as choosing a hosting service, platform, and podcast promotion. As well as choosing a room, room management, and room interior in the podcast process.  Recommendations, 1) increase the participation of all academics of MBI Amanatul Ummah Pacet Mojokerto in developing podcasts as a school education media, 2) increase the participation of students who are members of intra-school and extracurricular organizations to actively participate in developing podcasts as a medium for student creativity at MBI Amanatul Ummah Pacet Mojokerto, 3) increase the participation of the Havara organization as the main organization in the field of journalism to become a driving force for podcast development at MBI Amanatul Ummah Pacet Mojokerto.
Harmoni Dalam Komunikasi Moderasi Beragama di Tengah Masyarakat Amurang M. Alfin Fatikh
Ittishol: Jurnal Komunikasi dan Dakwah Vol 2, No 2 (2024): Ittishol: Jurnal Komunikasi dan Dakwah
Publisher : Universitas Islam Negeri Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/ittishol.v2i2.14381

Abstract

Heterogenitas masyarakat Sulawesi Utara yang kaya akan suku, agama, dan budaya meningkatkan kerentanannya terhadap konflik sosial keagamaan. Oleh karena itu, mitigasi konflik keagamaan menjadi hal yang penting, salah satunya melalui kebijakan deteksi dini berbasis moderasi beragama. Pemerintah, melalui Forum Kerukunan Umat Beragama berupaya meningkatkan pemahaman dan toleransi masyarakat dengan program pendidikan dan penguatan moderasi beragama. Penelitian ini menggunakan pendekatan kualitatif deskriptif, data melalui wawancara, observasi lapangan, dan analisis dokumen. Hasil penelitian menunjukkan bahwa penanganan konflik sosial keagamaan memerlukan penguatan untuk meningkatkan kualitas sumber daya manusia masyarakat Amurang, serta transformasi digital dengan aplikasi Sistem Peringatan Dini konflik dan pengukuran perilaku keagamaan melalui Indeks Religiusitas setiap tahun. Hal ini bertujuan untuk mendeteksi dini potensi konflik. Selain itu, strategi komunikasi berbasis moderasi beragama terbukti efektif sebagai komunikasi penyelesaian konflik sosial keagamaan yang transparan dan dapat diterima oleh seluruh masyarakat Amurang. Penerapan kebijakan ini diharapkan mampu menciptakan masyarakat Sulawesi Utara yang lebih harmonis, dengan pengelolaan keberagaman agama yang bijak, sehingga tercipta kedamaian dan kerukunan antar umat beragama.
REPRESENTASI FEMINISME DALAM FILM HATI SUHITA ANALISIS JOHN FISKE M. Alfin Fatikh; NUr Afwi Aulia
QAULAN : Jurnal Komunikasi dan Penyiaran Islam Vol. 5 No. 2 (2024): QAULAN: JURNAL KOMUNIKASI PENYIARAN ISLAM
Publisher : Department of Islamic Communication and Broadcasting - Sekolah Tinggi Agama Islam Negeri Mandailing Natal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56874/qau.v5i2.2268

Abstract

Penelitian ini bertujuan untuk menganalisis representasi feminisme dalam film Hati Suhita dengan menggunakan pendekatan semiotika John Fiske. Dalam budaya patriarki, perempuan sering digambarkan sebagai karakter yang terpinggirkan, pasif, dan lemah dalam media, sementara laki-laki dianggap dominan dan kuat. Film Hati Suhita menawarkan perspektif berbeda dengan menggambarkan perjuangan seorang perempuan, Suhita, yang berusaha melawan norma-norma patriarki dan memperjuangkan hak-hak perempuan. Film ini menampilkan berbagai tantangan yang dihadapi perempuan dalam masyarakat, baik dalam konteks sosial, budaya, maupun politik. Melalui karakter Suhita dan tokoh perempuan lainnya, film ini menggambarkan kesadaran akan pentingnya kesetaraan gender dan perubahan sosial yang diperlukan untuk menghapuskan diskriminasi terhadap perempuan. Penelitian ini menggunakan metode semiotika John Fiske, yang meliputi tiga level analisis: denotasi (makna literal), konotasi (makna yang lebih dalam), dan ideologi. Dengan pendekatan ini, penelitian ini mengidentifikasi simbol-simbol dan tanda-tanda dalam film yang merepresentasikan feminisme, serta menganalisis bagaimana elemen-elemen visual dan naratif dalam film membentuk pesan-pesan ideologis terkait kesetaraan gender. Penelitian ini memiliki kontribusi baru dalam studi feminisme dengan mengkaji representasi gender dalam film Indonesia, khususnya dalam konteks budaya patriarki yang kuat. Hasil penelitian ini diharapkan dapat memberikan wawasan baru tentang peran media dalam mengkritisi ketidaksetaraan gender dan mendorong perubahan sosial menuju kesetaraan.