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All Journal Journal Of Management Science (JMAS) Jurnal Mantik International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Pengabdian Masyarakat (ABDIRA) Jurnal Ekonomi Journal of Management and Digital Business Capacitarea : Jurnal Pengabdian Kepada Masyarakat Jurnal Multidisiplin West Science Madani: Multidisciplinary Scientific Journal Socius: Social Sciences Research Journal Mutiara : Jurnal Ilmiah Multidisiplin Indonesia El-Mujtama: Jurnal Pengabdian Masyarakat Jurnal Ilmiah Multidisiplin Ulil Albab Primary Journal of Multidisciplinary Research
Dody Pratama Marumpe
Faculty Of Economics And Business, Universitas Tanjungpura
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Unlocking employee performance: the chain effect of servant leadership, organizational culture, and organizational commitment Marumpe, Dody Pratama; Jaya, Arman; Nabila, Amaninda Jihan; Adelia, Steven
Jurnal Mantik Vol. 9 No. 2 (2025): August: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v8i6.6508

Abstract

A This study aims to examine the influence of servant leadership and organizational culture on employee performance, with organizational commitment serving as a mediating variable at PT Taspen (Persero) Pontianak Branch. The research employs a quantitative descriptive approach using both primary and secondary data. The population consists of all employees at PT Taspen (Persero) Pontianak Branch, with a census or saturated sampling technique involving 102 respondents. Data analysis was conducted using SmartPLS4 version 4.1.0.2. The results indicate that both servant leadership and organizational culture have a direct and significant effect on organizational commitment, as well as a direct and significant effect on employee performance. Furthermore, organizational commitment also has a direct and significant impact on employee performance. The findings also demonstrate that organizational commitment mediates the relationship between servant leadership and organizational culture on employee performance. Theoretically, this study provides an important contribution to the understanding of factors that influence employee performance, particularly within the context of PT Taspen (Persero) Pontianak Branch
Pengembangan Usaha Mikro, Kecil, dan Menengah (UMKM) Produk Olahan di Desa Antibar dalam Perspektif Ekonomi Lokal Implementasi Model Bisnis Berkelanjutan untuk Produk Olahan Hasil Alam di Desa Antibar: Studi Kasus Dusun Permai Prasetyo, Wisnu; Marumpe, Dody Pratama; Fitonia, Blessita Putri; Syari, Nadia Ukti; Rahmaniar, Desi; Aprija, Een
El-Mujtama: Jurnal Pengabdian Masyarakat  Vol. 5 No. 1 (2025): El-Mujtama: Jurnal Pengabdian Masyarakat
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmujtama.v5i1.5899

Abstract

This community service activity is based on the problem of the lack of public knowledge regarding the processing and marketing of new products from abundant natural resources in their area and the lack of public knowledge for business development in the current era. Product processing and marketing is one of the activities that plays an important role in the development of the natural resource-based economic sector. With good processing and effective marketing strategies, natural products can compete in domestic and international markets, while improving the welfare of farmers and natural resource managers. This activity aims to increase public awareness that abundant natural products have high value if they are processed first into new products and provide an effective way to market their products in order to increase sales. The approach methods applied are socialization, training in making processed products from natural products, and assistance in marketing digital-based products. The results of this activity are expected to increase public awareness to process natural products into new products and can increase new product processing entrepreneurs from natural products, as well as increase public understanding in marketing more modern products to increase sales.
Sinergi Media Sosial dan E-commerce: Resep Sukses Memasarkan Produk Olahan Pertanian Putra, Reinaldo Dede; Marumpe, Dody Pratama; Aldy, Aldy; Visto, Yohanes; Fathoni, Ahmad
El-Mujtama: Jurnal Pengabdian Masyarakat  Vol. 5 No. 1 (2025): El-Mujtama: Jurnal Pengabdian Masyarakat
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmujtama.v5i1.5900

Abstract

Mekar Jaya Hamlet, located in Antibar Village, Mempawah Regency, West Kalimantan, Mekar Jaya Hamlet, Antibar Village, Mempawah Regency, West Kalimantan, has great potential as one of the largest pineapple producers in Indonesia, but has not been optimally utilized. This service aims to increase community income through diversification of pineapple products into value-added MSME products, such as pineapple jelly candy. The method used is education and training, with PKK women as facilitators in delivering materials to farmers. The training included how to process pineapple into jelly candy and the utilization of social media (Shopee, Facebook, Instagram) for product marketing. The results of this service are the creation of market-ready pineapple jelly candy MSME products, along with the creation of social media accounts for promotion. Some marketing content was also successfully developed to introduce the product to a wider market. In conclusion, this program increases the added value of pineapple as a local product and provides education on the use of digital technology for marketing, so it is expected to improve the welfare of the local community. succeeded in increasing the added value of pineapple as a local MSME product and providing education to the community in utilizing digital technology for marketing, so that it is expected to improve the economic welfare of the local community.
Pelatihan Peningkatan Kompetensi Pemuda di Kancah Internasional : Persahabatan Indonesia dan Malaysia Malini, Helma; Jaya, Arman; Marumpe, Dody Pratama
Capacitarea : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2023)
Publisher : Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/capacitarea.2023.003.02.06

Abstract

Di dunia yang semakin saling terhubung dan terglobalisasi, peran pemuda di panggung internasional semakin penting. Kaum muda tidak hanya mewakili masa depan, namun juga agen perubahan, inovasi, dan kemajuan saat ini di dunia yang menghadapi berbagai tantangan, termasuk perubahan iklim, kesenjangan ekonomi, ketidakstabilan politik, dan krisis kesehatan masyarakat. Menyadari potensi pemuda sebagai agen perubahan positif, upaya untuk meningkatkan kompetensi mereka dan memberdayakan mereka untuk berpartisipasi secara efektif di panggung internasional menjadi semakin penting
The influence of brand image and service features on e-wallet reuse intention (study of gopay e-wallet users) Asy Syifa, Alifiya Adhiya; Malini, Helma; Purmono, Bintoro Bagus; Barkah, Barkah; Marumpe, Dody Pratama
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.376

Abstract

Technological advances have significantly influenced individual behavioral tendencies in transactional activities, for example, e-wallet payments. E- wallet payments can potentially increase online consumer transactions' convenience, practicality, speed, and security. Gopay offers a comprehensive range of non-cash payment services through one platform in Indonesia, covering many transactions, including transportation, money transfers, online shopping, transactions at affiliated merchants, savings, and monthly bill payments. The objective of this study is to analyse the impact of brand image and service features on the reuse intention the Gopay e-wallet. Additionally, customer satisfaction will be investigated as a mediating in this relationship. The research sample consists of persons who possess the Gopay e-wallet application. A total of 233 participants were involved in the survey as the means of data collecting. The study utilised purposive sampling as the sampling method, employing the Structural Equation Modelling (SEM) and AMOS statistical methodologies. The result of the study indicate that Brand Image has a significant positive impact on Reuse Intention. Service features also exhibit a significant positive influence on reuse intention. Customer satisfaction demonstrates a significant positive impact on reuse intention. Brand Image additionally has a significant positive impact on customer satisfaction. Service features exert a positive and significant influence on customer satisfaction. Meanwhile, customer satisfaction mediates the relationship between Brand Image and reuse intention. Customer satisfaction also serves as a mediator between service features and reuse intention.
Effect of product innovation on purchase decisions mediated by brand image at PT Pegadaian Fajar, Alfan; Purmono, Bintoro Bagus; Afifah, Nur; Barkah, Barkah; Marumpe, Dody Pratama
Jurnal Ekonomi Vol. 13 No. 01 (2024): Jurnal Ekonomi, Edition January - March 2024
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study investigates the influence of product innovation on purchasing decisions at PT Pegadaian, with brand image as the mediating variable. The study utilized a causal associative research design, and data was collected through the distribution of questionnaires using the Google Forms application. This study's population comprises PT Pegadaian customers who have previously conducted transactions with the company. A total of 235 respondents were chosen for the study utilizing non-probability sampling, namely the purposive sampling method. The collected data were subsequently analyzed using SEM AMOS 24. This study's primary conclusions suggest that product innovation and brand image positively and significantly influence purchase decisions at PT Pegadaian. Product innovation exerts a positive and significant influence on the brand image of PT Pegadaian. Meanwhile, brand image successfully mediates the effect of product innovation on purchase decisions at PT Pegadaian.
The influence of E-WOM and brand image on purchase decision of the originote Adinda, Gadis Tri; Purmono, Bintoro Bagus; Afifah, Nur; Barkah, Barkah; Marumpe, Dody Pratama
Jurnal Ekonomi Vol. 13 No. 01 (2024): Jurnal Ekonomi, Edition January - March 2024
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study explores the increasing popularity of social media, particularly the TikTok platform, in influencing changes in online shopping behavior. The primary focus is to examine the impact of Electronic Word of Mouth (E-WOM) and brand image on purchase decisions, with consumer trust as a mediating variable. The research design adopts a quantitative approach with a descriptive method. Data is collected through surveys, targeting all TikTok app users who have made purchases of The Originote skincare products, totaling 223 respondents. Non-probability sampling, specifically purposive sampling, is employed. Data is analyzed using Structural Equation Modeling (SEM) and the statistical tool AMOS. This method strengthens hypotheses, tests and evaluates relationships between the independent factors of E-WOM and brand image, the dependent variable of purchase decisions, and the mediating role of consumer trust. The aim of this research is to provide insights into the influence of E-WOM and brand image on purchase decisions, with consumer trust serving as the mediator. The findings are expected to contribute to a better understanding of online shopping in the era of social media, particularly on the TikTok platform.
Co-Authors Adelia, Steven Adinda, Gadis Tri Afrida dewinta Ahmad Fathoni Ahmad Shalahuddin, Ahmad Albert Lianto Aldy, Aldy Angelina, Deva Anwar Azazi Aprija, Een Arman Jaya Asari, Rika Asy Syifa, Alifiya Adhiya Augustine, Intanie Balqis, Nawal Barkah Barkah Barkah, Barkah Benidikto, Markus Iman Bintoro Bagus Purmono Damayanti, Nurlia Eka Daud, Ilzar Efa Irdhayanti Erna Listiana Erna Listiana Fachry Abda El Rahman Fajar, Alfan Fitonia, Blessita Putri Hafiidz, Ziqri Muhamad Hasanudin Hasanudin Hasanudin Helma Malini, Helma Henbuluh, Genos Moretto Ikram Yakin Ilzar Daud Irdhayanti, Efa Istikarani, Miranda Ivana, Priska Riafinola Izza Haniyah Karsim, Karsim KURNIA KURNIA, KURNIA M. Irfani Hendri Manurung, Jesaya Herlangga Mazayatul Mufrihah B11212091 Melvina, Via Mualis, Rizky Septian Muhammad Afif Muhammad Rinaldi Nabila, Amaninda Jihan Nur Afifah Pangestu, Victor Kurniawan Purmono, Bintoro Bagus Putra, Mahesa Ekha Putra, Reinaldo Dede Rahmaniar, Desi Rahmasari, Naila Ayu Raihantama, Octa Ramadania Ramadhani, Hanif Fariz Rika, Septiani Syari, Nadia Ukti Titik Rosnani Visto, Yohanes Welim Hansen Wisnu Prasetyo Yosefin, Emelia Yulindisti, Elga