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All Journal JOURNAL OF SCIENCE AND SOCIAL RESEARCH Journal Of Management Science (JMAS) Jurnal Mantik International Journal of Economics Development Research (IJEDR) Jurnal Manajemen Bisnis Eka Prasetya Jurnal IPTEK Bagi Masyarakat PENANOMICS: INTERNATIONAL JOURNAL OF ECONOMICS Jurnal Pemberdayaan Sosial dan Teknologi Masyarakat Eastasouth Journal of Effective Community Services Jurnal Pengabdian Pada Masyarakat METHABDI Jurnal Pengabdian Harapan Bangsa Jurnal Ekonomi dan Kewirausahaan West Science Gudang Jurnal Multidisiplin Ilmu West Science Social and Humanities Studies Gudang Jurnal Pengabdian Masyarakat JIPITI: Jurnal Pengabdian kepada Masyarakat Jurnal Pemberdayaan Masyarakat (JUPEMAS) Sciences du Nord Economics and Business
Widalicin Januarty
Sekolah Tinggi Ilmu Ekonomi Eka Prasetya
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Optimalisasi Konsentrasi dan Disiplin Belajar melalui Pengenalan Teknik Pomodoro pada Siswa SMA Carnegie Wily Julitawaty; Widalicin Januarty; Fitria Halim
Jurnal Pemberdayaan Masyarakat Vol. 3 No. 2 (2026): Juni
Publisher : CV. Armas Suan Sejahtera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.67398/jupemas.v3i2.251

Abstract

The development of digital technology has provided various conveniences in the learning process. It has also created challenges in the form of increased distractions that affect students’ learning focus. Low concentration levels and ineffective time management can reduce learning effectiveness and negatively impact students' academic productivity. One method that can help address these issues is the Pomodoro Technique, a time management method that divides learning activities into structured intervals of focused work and short breaks. This community service activity aimed to improve students’ understanding of the importance of concentration and learning discipline through the introduction of the Pomodoro Technique among students at Carnegie High School. The implementation method employed a participatory and educational approach through several stages, including preparation, material presentation, practical sessions, and evaluation. Evaluation was conducted through observation, discussions, and the administration of pre-tests and post-tests. The results showed that participants responded positively to the training activities. Students demonstrated high enthusiasm during the program and were able to understand and apply the Pomodoro Technique during learning simulations. In addition, the method was perceived as helpful in managing study time more effectively, improving concentration, and reducing boredom during learning activities. Therefore, the introduction of the Pomodoro Technique has the potential to serve as an alternative strategy for enhancing students’ concentration and learning discipline.
Impact of Experiential Marketing and Consumer Trust on Purchase Decisions: Evidence from a Smartphone Retail Business Jenni Ria Zai; Dedy Lazuardi; Widalicin Januarty
International Journal of Economics Development Research (IJEDR) Vol. 7 No. 1 (2026): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v7i1.10983

Abstract

The increasing use of mobile phones in Indonesia has intensified competition in the smartphone retail industry and influenced consumer purchasing behavior. Metta Cell Denai Medan, a local smartphone retailer, has experienced a decline in sales in recent years, indicating reduced consumer purchase interest. Preliminary observations suggest that this decline is associated with suboptimal experiential marketing practices and low levels of consumer trust, particularly in terms of service quality, transparency, and transaction convenience. This study aims to examine the influence of experiential marketing and consumer trust on purchase decisions. This research adopts a quantitative approach using survey data collected from 110 consumers, with the sample size determined based on indicator-based estimation techniques. Data were analyzed using multiple linear regression to assess both partial and simultaneous effects of the independent variables on purchase decisions. The findings reveal that experiential marketing and consumer trust each have a positive and significant effect on purchase decisions. Furthermore, both variables jointly contribute to shaping consumer purchasing behavior. These results highlight the importance of creating meaningful customer experiences and building trust as strategic priorities for improving purchase decisions in the smartphone retail sector.
Literasi Keuangan Berbasis Akuntansi untuk Ibu Rumah Tangga di Desa Pematang Johar Susan Grace V Nainggolan; Elisabeth Nainggolan; Widalicin Januarty
JIPITI: Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 1 (2026): Februari 2026 - JIPITI: Jurnal Pengabdian kepada Masyarakat
Publisher : PT. Technology Laboratories Indonesia (TechnoLabs)

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Abstract

Mengelola keuangan keluarga dengan baik sangat penting.  Masih banyak ibu rumah tangga yang memiliki literasi keuangan yang rendah, sehingga mengelola keuangan sehari-hari  pemahaman tentang pencatatan penerimaan dan pengeluaran yang menyebabkan tidak adanya pengawasan arus kas. Perencanaan pengeluaran masa depan, dan penghindaran pemborosan. Meningkatkan literasi keuangan ibu rumah tangga diperlukan alat yang efektif yaitu Akuntansi Dasar. Akuntansi. rogram "Literasi Keuangan Berbasis Akuntansi untuk Ibu Rumah Tangga di Desa Pematang Johar" bertujuan untuk meningkatkan kemampuan ibu rumah tangga dalam mengelola keuangan keluarga dan usaha rumahan secara lebih efektif dan sistematis. Melalui pendekatan berbasis akuntansi sederhana, program ini memberikan pelatihan praktis tentang pencatatan keuangan harian, penyusunan anggaran serta pembukuan usaha mikro.
Improving the Capacity of Rice Farmers Through Micro-Business Management and Information Technology Training in Pematang Johar Village Elisabeth Nainggolan; Joni Joni; Widalicin Januarty; Najla Najla; Loo Teck Khun; Phan Bao Giang; Annisa I. Hafifa Siregar
Eastasouth Journal of Effective Community Services Vol 4 No 02 (2025): Eastasouth Journal of Effective Community Services (EJECS)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/ejecs.v4i02.506

Abstract

This community service activity aims to improve the capacity of rice farmers in Pematang Johar Village through micro-business management training and the use of information technology in agricultural activities. Farmers' low business management skills and limited access to agricultural information are major obstacles to increasing productivity and income. The activity was implemented through socialization, training, mentoring, and evaluation. The results showed an increase in farmers' understanding of farm management, simple financial record keeping, and the ability to use Android-based agricultural applications. This activity encourages farmers to manage their farms more efficiently, transparently, and sustainably.
Training Tourism Business Budgeting for MSME Actors in Pematang Johar to Improve Operational Effeciency Susan Grace Nainggolan; Junika Napitupulu; Widalicin Januarty; Muhammad Haris Riyaldi; Sipnarong Kanchawongpaisan; Muhammad Hafiz Abd. Rashid; Putri Handayani
Eastasouth Journal of Effective Community Services Vol 4 No 02 (2025): Eastasouth Journal of Effective Community Services (EJECS)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/ejecs.v4i02.517

Abstract

Budgeting training for tourism MSME entrepreneurs in Pematang Johar aims to improve their operational cost management and business efficiency. This activity involved 20 MSME entrepreneurs from the culinary, handicraft, and tourism service sectors. The training methods included lectures, discussions, case studies, and budgeting practice. The training results showed an increase in participants' understanding of budgeting concepts, their ability to prepare financial plans, and their awareness of controlling operational costs. Post-training monitoring showed a reduction in cost waste, prioritization of expenditures, and the use of cost-effective promotions. Thus, this training contributed to improving the efficiency and sustainability of tourism MSMEs in Pematang Johar.
ANALYSIS OF THE APPLICATION OF GREEN MARKETING, PERCEIVED VALUE AND BRAND IMAGE ON PURCHASING DECISIONS KOPI KENANGAN PRODUCTS Elisabeth Nainggolan; Michael Anggoro; Widalicin Januarty
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 8 No. 2 (2025): May 2025
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v8i2.3106

Abstract

Abstract: In this era where economy raise to the extent of all brand have competitors even the smallest one. This raise in economy brings another problem which is waste, generally plastic waste. Therefore, brands need to use a better packaging for both customer and environment. This study aims to determine whether green marketing, perceived value and brand image affect purchasing decisions for Kopi Kenangan products. This study uses quantitative data using primary data. The population in this study were all Kopi Kenangan customers totaling 16,104 customers with a sample of 100 respondents. The results showed that partially, green marketing have a positive and significant effect on purchasing decisions for Kopi Kenangan, perceived value have a positive and significant effect on purchasing decisions for Kopi Kenangan, brand image have a positive and significant effect on purchasing decisions for Kopi Kenangan, and simultaneously, green marketing, perceived value and brand image have a positive and significant effect on purchasing decisions for Kopi Kenangan. Keywords: brand image, green, marketing, perceived, purchase decision, value Abstrak: Di era ekonomi yang semakin maju ini semua merek memiliki pesaing bahkan yang terkecil sekalipun. Meningkatnya ekonomi ini membawa masalah lain yaitu sampah, umumnya sampah plastik. Oleh karena itu, merek perlu menggunakan kemasan yang lebih baik bagi pelanggan dan lingkungan. Penelitian ini bertujuan untuk mengetahui apakah pemasaran hijau, nilai yang dirasakan dan citra merek mempengaruhi keputusan pembelian untuk produk Kopi Kenangan. Penelitian ini menggunakan data kuantitatif dengan menggunakan data primer. Populasi dalam penelitian ini adalah seluruh pelanggan Kopi Kenangan yang berjumlah 16.104 pelanggan dengan sampel sebanyak 100 responden. Hasil penelitian menunjukkan bahwa secara parsial, pemasaran hijau berpengaruh positif dan signifikan terhadap keputusan pembelian Kopi Kenangan, nilai yang dirasakan berpengaruh positif dan signifikan terhadap keputusan pembelian Kopi Kenangan, citra merek berpengaruh positif dan signifikan terhadap keputusan pembelian Kopi Kenangan, dan secara simultan, pemasaran hijau, nilai yang dirasakan dan citra merek berpengaruh positif dan signifikan terhadap keputusan pembelian Kopi Kenangan. Kata kunci: citra merek, hijau, pemasaran, persepsi, keputusan pembelian, nilai
Co-Authors Afrizal Anggoro, Michael Annisa I. Hafifa Siregar Badirun Basir Claudie Tiofanny Dedy Lazuardi Desma Erica Maryati Manik Eliagus Telaumbanua Elisabeth Nainggolan Ellyany Sinaga, Hommy Dorthy Eva Yuniarti Utami Fenny Fenny Fenny Fenny Fenny Fenny Fenny Ferry Arfiansyah Fitria Halim Hommy Dorthy Ellyany Sinaga Ilhamiwati, Mega Jenni Ria Zai joni joni Junika Napitupulu Leonardi, Nicholas Loo Teck Khun M. Fahrial Aldi Mega Ilhamiwati Michael Anggoro Moh Gifari Sono Muhammad Hafiz Abd. Rashid Muhammad Haris Riyaldi Najla Najla Novita Novita Pesta Gultom Petrus Loo Phan Bao Giang Putri Handayani Rahmad Dianta Purba Sianturi, Richardo Aprianto Sinaga, Hommy Dorthy Ellyany Sipnarong Kanchawongpaisan Situmorang, Irvan Rolyesh Sjukun Sono, Moh Gifari Sri Rezeki Suci, Ratih Dwi Susan Grace V Nainggolan Sutantio, Andy Taufik, Yusuf Utami, Eva Yuniarti Wilbert Wilbert Wily Julitawaty Wily Julitawaty, Wily Yusuf Taufik