Articles
<![CDATA[The Importance of Innovation in Ensuring Business Sustainability through MSME Product Development ]]>
<![CDATA[Setiawan, Rahyuniati]]>;
<![CDATA[Maulani, Galih Abdul Fatah]]>;
<![CDATA[Hamdani, Nizar Alam]]>;
<![CDATA[Dahlena, Alni]]>;
<![CDATA[Adiansyah, Adi]]>;
<![CDATA[., Isnawati]]>
<![CDATA[ Jurnal Inovasi Bisnis dan Kewirausahaan Vol 6 No 4 (2024): Business Innovation and Entrepreneurship Journal (November) ]]>
Publisher : <![CDATA[Entrepreneurship Faculty, Universitas Garut ]]>
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DOI: 10.35899/biej.v6i4.967
<![CDATA[Business sustainability is a manifestation of business success in its ability to meet consumer needs and keep up with the times by continuing to innovate and develop products. The purpose of this study is to identify how important innovation and product development are for business success. The research method with systematic review and meta-analysis is an effective approach to go beyond the limitations of ordinary literature studies. This approach helps researchers gain a deeper understanding of efforts to increase the chances of a business's sustainability. From the results of the study, it can be seen that innovation and product development are the right strategies to make a business survive in tight competition. With the results of this study, business actors can implement it in ongoing businesses to be able to survive amidst competitors, changing trends, and increasing and diverse consumer needs by continuing to innovate and develop existing products to continue to improve business sustainability.]]>
<![CDATA[Implementation of Green Business Strategy in Increasing Competitiveness of Manufacturing Companies ]]>
<![CDATA[Maulani, Galih Abdul Fatah]]>;
<![CDATA[Hamdani, Nizar Alam]]>;
<![CDATA[Soni, Muhamad]]>;
<![CDATA[Nabila, Syifa Thahira]]>
<![CDATA[ Jurnal Inovasi Bisnis dan Kewirausahaan Vol 6 No 4 (2024): Business Innovation and Entrepreneurship Journal (November) ]]>
Publisher : <![CDATA[Entrepreneurship Faculty, Universitas Garut ]]>
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DOI: 10.35899/biej.v6i4.969
<![CDATA[Business management is becoming crucial for manufacturing companies looking to increase their competitiveness in a market that is increasingly focused on sustainability. Climate change and the negative impact of industrial activities on the environment have pushed companies to adopt more sustainable business practices. The purpose of this study is to analyze environmentally friendly businesses in improving competency in the manufacturing sector. This research method uses qualitative descriptive itself providing a framework that allows researchers to understand and describe the social context and behavior of individuals or groups, data collection techniques with observation, and analysis of documentation studies, data analysis techniques using data reduction, data presentation and data verification through Nvivo 12 software. The results of the data analysis identified that consistency in implementing green marketing practices contributed greatly to positive results in marketing. The implementation of green business strategies in the manufacturing industry not only contributes to environmental sustainability. Therefore, implementing environmentally friendly business management encourages the creation of good competence in the business sector.]]>
<![CDATA[The Role of Technology Acceptance Based on the TAM Model in the Use of Technology in Home Embroidery Businesses ]]>
<![CDATA[Heniawati, Heniawati]]>;
<![CDATA[Maulani, Galih Abdul Fatah]]>;
<![CDATA[Nugraha, Sukma]]>
<![CDATA[ Jurnal Inovasi Bisnis dan Kewirausahaan Vol 7 No 1 (2025): Business Innovation and Entrepreneurship Journal (February) ]]>
Publisher : <![CDATA[Entrepreneurship Faculty, Universitas Garut ]]>
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DOI: 10.35899/biej.v7i1.981
<![CDATA[Advances in technology can be applied or utilized to streamline the production process, making it easier for embroidery manufacturers to make a product. One theory about the use of technology that is very influential is the Technology Acceptance Model (TAM). This study aims to identify the role of technology adoption using Technology Acceptance Model (TAM) analysis in the home embroidery industry in Tarunajaya Village, Sukaraja Tasikmalaya District. This type of research is a quantitative approach research with positivistic method and associative descriptive approach. The sample in this study is border entrepreneurs, totaling 168 people, obtained by incidental sampling technique. Data were collected using a questionnaire and then analyzed using product moment correlation. The results of the study found that the Perceived usefulness factor had on the actual system use with a value of 0.000. Perceived case of use on the actual system use with ap value of 0.000. Attitude toward Behavior on actual system use with ap value of 0.000. Intention to use on the actual system use with ap value of 0.000. The conclusion of this research is that the variables that affect the actual system use include Perceived usefulness, Perceived case of use, Attitude toward Behavior, Intention to use.]]>
<![CDATA[Analyzing Students' Entrepreneurial Intentions: The Influence of Entrepreneurial Motivation and Adversity Quotient ]]>
<![CDATA[Rahmawati, Rahmawati]]>;
<![CDATA[Hamdani, Nizar Alam]]>;
<![CDATA[Maulani, Galih Abdul Fatah]]>
<![CDATA[ Jurnal Inovasi Bisnis dan Kewirausahaan Vol 7 No 1 (2025): Business Innovation and Entrepreneurship Journal (February) ]]>
Publisher : <![CDATA[Entrepreneurship Faculty, Universitas Garut ]]>
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DOI: 10.35899/biej.v7i1.982
<![CDATA[This study discusses how much influence entrepreneurial motivation has on entrepreneurial intention through the adversity quotient. The population of this study were students of the Faculty of Entrepreneurship, Garut University. This type of research is quantitative research with a descriptive approach. The sample used in this study was 165 students, using purposive sampling technique and using the supporting tool Smart PLS version 3.2.9 by distributing questionnaires which were then collected by google form link. The purpose of this study is to examine the effect of entrepreneurial motivation on entrepreneurial intention through the adversity quotient. This research is intended to find out the mediating variables that are able to influence entrepreneurial intention in addition to the research that has been done before. The analysis used in this study is the outer model test, inner model test and hypothesis testing conducted using direct effect, indirect effect and total effect. The results of this study state that entrepreneurial motivation has an influence of 42.6%. The adversity quotient variable has an influence of 45.2% on entrepreneurial intention, and the entrepreneurial motivation variable has an influence of 48.4% on adversity quotient. These three variables show that a variable is able to influence each other with a sufficient or moderate value. aims to examine the effect of entrepreneurial motivation on entrepreneurial intention through adversity quotient.]]>
<![CDATA[The Role of Creativity in Moderating the Effect of Entrepreneurial Experience on Product Innovation: A Study on Startups in Indonesia ]]>
<![CDATA[Putri, Shalsa Dita Yana]]>;
<![CDATA[Maulani, Galih Abdul Fatah]]>
<![CDATA[ Jurnal Inovasi Bisnis dan Kewirausahaan Vol 7 No 1 (2025): Business Innovation and Entrepreneurship Journal (February) ]]>
Publisher : <![CDATA[Entrepreneurship Faculty, Universitas Garut ]]>
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DOI: 10.35899/biej.v7i1.986
<![CDATA[The study discussed how the experience of entrepreneurs affected product innovation in Indonesian startup entrepreneurs through creative variables. The entrepreneurial experience plays a crucial role in an undertaking's starting capability or an occupational goal of this study is to test and anal yze the impact an entrepreneurial experience might have on product innovation capabilities in Indonesian startup entrepreneurs moderating creativity variables. Sampling techniques are using random sampling techniques with the responders of 30 people, Indonesia's starting up business. The analysis tool used what is smart PLS v. 3.2.7 by shem's method of analysis. Results in this study suggest that the experience of entrepreneurship does not significantly affect product innovation, the experience of entrepreneurship influences significantly to creativity, creativity influences significantly to product innovation, and the experience of entrepreneurship impacts to the ability of product innovation through creativity variables. Then it may be concluded that entrepreneurial experience affects the ability of product innovation through creative variables.]]>
<![CDATA[Entrepreneurial Self-Efficacy, Passion, and Opportunity Recognition in Garut's Millennial Coffee Entrepreneurs ]]>
<![CDATA[Helni, Helni]]>;
<![CDATA[Hamdani, Nizar Alam]]>;
<![CDATA[Maulani, Galih Abdul Fatah]]>
<![CDATA[ Jurnal Inovasi Bisnis dan Kewirausahaan Vol 7 No 2 (2025): Business Innovation and Entrepreneurship Journal (May) ]]>
Publisher : <![CDATA[Entrepreneurship Faculty, Universitas Garut ]]>
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DOI: 10.35899/biej.v7i2.987
<![CDATA[The background of this research is the use of Opportunity Recognition which is still lacking, especially in the millennial generation in Garut Regency. The low level of ability to recognize business opportunities hinders economic growth, innovation and business development. The aim of this research is to analyze the influence between entrepreneurial self-efficacy and entrepreneurial passion on opportunity recognition in millennial generation entrepreneurs (survey of coffee MSMEs in Garut Regency). This type of research is survey research with a quantitative approach. The sample used was 75 respondents who were distributed using a questionnaire via Google Form media and then processed using SmartPls 4.0 software using simple random sampling. The analysis used in this study is the R-Square value, as well as hypothesis testing using the bootstrap method and T statistics. The results of this research show that there is a significant influence between Entrepreneurial Self-Efficacy on Opportunity Recognition in millennial entrepreneurs, with an original sample value of 0.290. The research results also show that there is a significant influence between Entrepreneurial Passion on Opportunity Recognition in millennial entrepreneurs, with an original sample value of 0.512. The Opportunity Recognition variable has a significant influence of 0.536 or 53.6% on Entrepreneurial Self-Efficacy and Entrepreneurial Passion and the other 46.4% is influenced by variables not mentioned in this research model.]]>
<![CDATA[The Role of Entrepreneurial Orientation and Product Innovation in Improving the Performance of Furniture SMEs ]]>
<![CDATA[Khalifah, Risti Nur]]>;
<![CDATA[Supriadi, Didit]]>;
<![CDATA[Maulani, Galih Abdul Fatah]]>
<![CDATA[ Jurnal Inovasi Bisnis dan Kewirausahaan Vol 6 No 1 (2024): Business Innovation and Entrepreneurship Journal (February) ]]>
Publisher : <![CDATA[Entrepreneurship Faculty, Universitas Garut ]]>
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DOI: 10.35899/biej.v7i2.988
<![CDATA[This study is intended to examine the Influence of Entrepreneurial Orientation and Product Innovation on the Performance of Furniture SME Businesses in Garut Regency. The purpose of this study is to determine the description and Influence of Entrepreneurial Orientation and Product Innovation on the Performance of SME Businesses in Garut Regency. The research method used is a quantitative approach method with data collection through questionnaires distributed directly and online using Google Forms then processed using SPSS for Windows version 25. The sample of this study consisted of 93 respondents who were Furniture SME actors in Garut Regency. The results of the analysis show that Entrepreneurial Orientation has an effect on the Performance of Furniture SME Businesses in Garut Regency, Product Innovation does not have an effect on the performance of Furniture SME businesses in Garut Regency and Entrepreneurial Orientation and Product Innovation have a simultaneous effect on the performance of Furniture SME businesses in Garut Regency.]]>
<![CDATA[The Role of Innovation and Product Quality in Increasing Competitive Advantage ]]>
<![CDATA[Ramdani, Rifan Rahmat]]>;
<![CDATA[Maulani, Galih Abdul Fatah]]>;
<![CDATA[Lindayani, Lindayani]]>
<![CDATA[ Jurnal Inovasi Bisnis dan Kewirausahaan Vol 7 No 2 (2025): Business Innovation and Entrepreneurship Journal (May) ]]>
Publisher : <![CDATA[Entrepreneurship Faculty, Universitas Garut ]]>
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DOI: 10.35899/biej.v7i2.990
<![CDATA[This study is intended to test the influence of Product Innovation and Product Quality on Competitive Advantage in Leather Craft MSMEs in Sukaregang Garut Regency. The purpose of this study is to find out the influence of Product Innovation and Product Quality on Competitive Advantage in Sukaregang Leather Handicraft MSMEs in Garut Regency. The population in this study are MSME actors in the Leather Crafts of Garut Regency. The research method used in this study uses a quantitative approach with a non-experimental or survey research design. The sample used in this study is as many as 71 respondents, this study uses a questionnaire as a research tool distributed directly and using a google form to the respondents then processed using SPSS version 25 using the purposive sampling technique. This study uses a research instrument test, a classical assumption test, a multiple linear test and a hypothesis test. The results of the study stated that the product innovation variable had an influence of 23.7% on competitive advantage. The product quality variable has an influence of 22.9% on competitive advantage, and the variable of product innovation and product quality simultaneously has an influence of 28% on competitive advantage and 72% is influenced by other variables not mentioned in this study.]]>
<![CDATA[Becoming a Smart User in the Social Media Era ]]>
<![CDATA[Dahlena, Alni]]>;
<![CDATA[Septiani, Rina]]>;
<![CDATA[Adiansyah, Adi]]>;
<![CDATA[Isnawati, Isnawati]]>;
<![CDATA[Mulyana, Eldi]]>;
<![CDATA[Maulani, Galih Abdul Fatah]]>;
<![CDATA[Hamdani, Nizar Alam]]>
<![CDATA[ Indonesian Journal of Community Empowerment (IJCE) Vol 5 No 03 (2024): Indonesian Journal of Community Empowerment (August) ]]>
Publisher : <![CDATA[Fakultas Kewirausahaan Universitas Garut ]]>
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DOI: 10.35899/ijce.v5i3.994
<![CDATA[Problems in the decline in communication ethics that occur in social media in the current situation, certainly make many parties think that the negative impact of technology has dominated, which has caused the erosion of politeness norms in communication, thus giving a bad influence on society, especially the younger generation. The purpose of this training is to provide information literacy for the public to implement wise efforts to use social media. This training method is carried out by delivering material, question and answer sessions and evaluation. The results of this training can be interpreted that in an effort to implement policies and ethics when using social media, many benefits will be felt from social media. So that social media can be used for activities in information literacy, many people also get information on health, employment, and so on more easily thanks to social media. It all depends on each individual, and of course these individuals understand the ethics of social media. Therefore, people can use social media wisely in accordance with applicable regulations.]]>
<![CDATA[Potential and Obstacles of Character Education In Elementary Schools ]]>
<![CDATA[Safari, Shabina Meisya Adriani]]>;
<![CDATA[Hunafa, Reza]]>;
<![CDATA[Maulani, Galih Abdul Fatah]]>;
<![CDATA[Hamdani, Nizar Alam]]>
<![CDATA[ Indonesian Journal of Community Empowerment (IJCE) Vol 5 No 03 (2024): Indonesian Journal of Community Empowerment (August) ]]>
Publisher : <![CDATA[Fakultas Kewirausahaan Universitas Garut ]]>
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DOI: 10.35899/ijce.v5i3.998
<![CDATA[This research aims to describe the implementation of character education at SDN 01 Girimakmur Malangbong and the obstacles faced by teachers in implementing it. character education at SDN 01 Girimakmur Malangbong. This research is a qualitative descriptive research. The data collection technique used is observation, interviews and documentation. The main instrument is the researcher using tools help with interview guidelines and observation guidelines. Analysis procedures in this researchare: Data reduction, data presentation, and verification/drawing conclusions. Results This research shows that the form of implementing character education at SDN 01 Girimakmur Malangbong. manifested in integration in self-development programs, integration in learning activities, as well as character values developed by the school. Integration in the self-development program consists of routine activities, role modeling, spontaneous activities and conditioning. Character values developed at SDN 01 Girimakmur Malangbong. namely religious values, honesty, discipline, responsibility and friendship.]]>
