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Journal : JECOM

Persepsi Konsumen Terhadap Kualitas Pelayanan Wedding Event Di Amankila Resort Karangasem, Bali Sawitri, Hari; Sawitri, Hari; Wirata, I Nengah; Wirata, I Nengah; Suprastayasa, I Gusti Ngurah Agung; Suprastayasa, I Gusti Ngurah Agung
Journal of Event and Convention Management Vol. 3 No. 1 (2024): Journal of Event and Convention Management
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jecom.v3i1.1160

Abstract

Consumer perception is important in the company. Consumer perception can be influenced by several factors, one of them is service quality. The purpose of this study was to determine the consumer perception towards wedding event quality services at Amankila Resort. The sample in this research are 32 respondents, which Amankila Resort wedding event consumers in period of time 2019 – 2022. This study used a quantitative descriptive analysis technique with SPSS version 25 through validities test and reliabilities test. Data collection techniques used are surveys, observation and documentation studies. Based on the results of the analysis, it was found that regarding consumer perceptions towards wedding event service quality at Amankila Resort are considered very good with an average value of 4.48. The dimension of service quality that has the highest average value of 4.65 is the empathy dimension, while the dimension of service quality that has the lowest average value of 3.4 is the tangibles dimension.
Persepsi Konsumen Terhadap Kualitas Pelayanan Wedding Event Di Amankila Resort Karangasem, Bali Sawitri, Hari; Sawitri, Hari; Wirata, I Nengah; Wirata, I Nengah; Suprastayasa, I Gusti Ngurah Agung; Suprastayasa, I Gusti Ngurah Agung
Journal of Event and Convention Management Vol. 3 No. 1 (2024): Journal of Event and Convention Management
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jecom.v3i1.1160

Abstract

Consumer perception is important in the company. Consumer perception can be influenced by several factors, one of them is service quality. The purpose of this study was to determine the consumer perception towards wedding event quality services at Amankila Resort. The sample in this research are 32 respondents, which Amankila Resort wedding event consumers in period of time 2019 – 2022. This study used a quantitative descriptive analysis technique with SPSS version 25 through validities test and reliabilities test. Data collection techniques used are surveys, observation and documentation studies. Based on the results of the analysis, it was found that regarding consumer perceptions towards wedding event service quality at Amankila Resort are considered very good with an average value of 4.48. The dimension of service quality that has the highest average value of 4.65 is the empathy dimension, while the dimension of service quality that has the lowest average value of 3.4 is the tangibles dimension.
Co-Authors A.A. Ayu Oka Mirah Wahyuni Anak Agung Gde Oka Geria Anik Suryaningsih, Ni Kadek Anik Suryaningsih Anom Hery Suasapha Arjaya, I Ketut Arjaya, Ketut Armeli Armeli Arnata, Rusdi Asmarani, I Gusti Ayu Ratih Berend Gensan Coloay Citrawati , Luh Putu Citrawati, Luh Putu Clara Angely Cambey Darmaputra, Putu Gde Eka Desak Made Dwi Krisna Suryani Suryani Febrianto, I Gusti Agung Fiorenza Ayunda Natalie Limantara Gede Muna Satya Febriyana Hanny Hafiar Hardina Hilda Apriani I Dewa Putu Hendri Pramana I Gede Darmawijaya I Gede Mahesa Pradyana I Gusti Agung Gede Witarsana I Gusti Ayu Putu Wita Indrayani I Gusti Gede Anggareksa Putra Mulyawan I Gusti Ngurah Agung Wiryanata I Ketut Arjaya I Nyoman Arcana I Nyoman Arcana I Nyoman Lingga Sana I Putu Esa Widaharthana I Putu Esa Widaharthana I Putu Esa Widaharthana I Putu Utama I Wayan Muliana I Wayan Sunarsa, I Wayan Ida Ayu Kalpikawati Ida Ayu Sri Puspa Adi Iswarini, Ni Ketut Juli Rastitiati, Ni Kade Kalpikawati, Ida Ayu Komang Pandini Niken Absari Komang Kristiono Liestiandre, Hanugerah Kusumarini, Indah Luh Putu Kartini Made Darmiati Made Darmiati Mahendra Adi Winatha Martadjaya, I Gusti Made Iwan Dusanta Muliana, I Wayan Muliana, I Wayan Ngelambong, Anderson Ni Kade Juli Rastitiati Ni Kade Juli Rastitiati Ni Ketut Wiwiek Agustina Ni Komang Niko Pandeani Ni Made Tirtawati Oka Geria, Anak Agung Gede Pande Kadek Oka Adi Nugraha pinaria, ni wayan chintia Purwastuti Eko Sucahyo Putu Surya Laksana Rahjasa Rastitiati, Ni Kade Juli Ratri Paramita Ratri Paramita Reni Ariasri, Nyoman Rumadana, I Made Rusdiarnata, Ketut Sabudi, I Nyoman Sukana Sawitri, Hari Sawitri, Hari Sudiarta, Ngakan Putu Sulistyawati, Ni Luh Ketut Sri Sumadi, I Gede Sumariati, I Dewa Ayu Rai Susianti, Hartanti Woro Swandewi, Ni Kadek Teguh Hadisukarno Theresia Verina Rosari Bei Utama, I Putu Utama, I Putu Wirata, I Nengah Wiratnaya, I Nyoman